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Corporate Hospitality

PITCH PERFECT

Corporate class at the football

MAKING A SPLASH

Britain’s top racing yachts for charter

WHEELS OF FORTUNE

Trackday action and pitlane packages

SIX NATIONS IN STYLE

Forget high definition: we’ve got the best views of the rugby

In association with


One great location. Three stimulating venues.

Darwin Centre | Central Hall | Earth Hall For more information, please call us on 0844 824 6553, email exclusive-events@nhm.ac.uk or visit www.nhm.ac.uk/exclusive-events Events at the Natural History Museum Different by nature


EDITOR’S LETTER

GUIDE

squaremile THE BEST OF THE CITY

EDITOR Mark Hedley ART EDITOR Matthew Hasteley ASSOCIATE EDITOR Eugene Costello EDITORIAL ASSISTANTS Damien Gabet, Amin Judeh JUNIOR DESIGNER Matt Gregory CONTRIBUTORS Jo Bryant, Nicola Cave, Jon Hawkins, Ted Walker PRINTING Colourfast Europe

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MANAGING DIRECTOR Tim Slee PRODUCTION MANAGER Alan Raine MARKETING Clare Brind ADVERTISING MANAGER Vicky Miller ADVERTISING EXECUTIVES Michael Berrett, Mark Edwards, Christian Morrow, Kevin Rudge, Tom Rutherford, Alex Watson ACCOUNTS Steve Cole, Natalie Jackson

CONTACT

020 7819 9999

SQUARE MILE MAGAZINE CERTIFIED DISTRIBUTION: 26,867 (Jan-June 2009) square mile uses paper from

AS ANY SEASONED hospitality junky will know, there are certain unwritten rules for enjoying corporate events. At least, that was until the fastidious etiquette experts from Debrett’s agreed to write them down for us. However, on perusing their decrees, I can’t say I entirely agree with them. I fear the genteel writers from Debrett’s haven’t had the dubious pleasure of being entertained by someone from the City. So here is the Debrett’s guide – but with square mile translations. Debrett’s #1 Socialise and join in. It’s a chance to get to know your colleagues away from the confines of the office. square mile #1 Don’t get so drunk you sleep with a client. Unless you’re confident of your prowess. Debrett’s #2 Dress appropriately. It’s work, after all, so look the part. square mile #2 Make sure you wear dark colours so any spillages or leaks are easily concealed. Debrett’s #3 Remember, you may know the sports players, but they won’t know you. Over-familiarity can be embarrassing. square mile #3 Best not to – despite all natural urges – scream at Cipriani to “grow some”. Debrett’s #4 Keep sporting chat upbeat and positive, no matter who you really support or the eventual outcome of the game. square mile #4 Reserve the international sign for ‘Loser’ for sole use against Australian colleagues. Debrett’s #5 Don’t overindulge. Watch what you drink and know when you’ve had enough. square mile #5 When you’re singing Summer of ’69 just because ‘you love that song’, it’s time to go home.

sustainable sources

In association with

Mark Hedley, Editor mark@squareupmedia.com

6 PRESENT SENSE When it comes to corporate gifts, Montblanc has the ideal line-up

8 THE HOSPITALITY WING Steve McDowell waxes lyrical about the welcome return of the hospitality scene

12 CLUB CLASS Football clubs still provide one of the best chances of scoring with your clients

16 THE JOY OF DECKS Jon Hawkins takes to the high seas (well, the Solent) to find the best racing yachts

23 HOOFING IT A day at the races may seem tired, but Sandown and Cheltenham offer much more

25 DRIVE TIME From watching the F1 to driving on a grand prix circuit: this is petrolhead paradise

29 THEATRE Nicola Cave’s top trio of West End shows

35 DIRECTORY Our pick of the top venues, events and services in London’s hospitality world

FRONT COVER

squaremileclub.com

So now you know how to do it, enjoy the rest of this guide, which tells you where to do it, and who to do it with. Corporate hospitality: it’s in the game.

Ted Walker on picking the real deal

Photo by David Davies (Press Association). England’s Nick Kennedy is tackled by Italy’s Gonzalo Gaecia during the RBS 6 Nations match at Twickenham.

© Square Up Media Limited 2009. All rights reserved. No part of this magazine may be reproduced without the written permission of the publisher. All information contained in this magazine is, as far as we are aware, correct at the time of going to press. Square Up Media cannot accept responsibility for errors or inaccuracies in such information. If you submit unsolicited material to us, you automatically grant Square Up Media a licence to publish your submission in whole or in part in all editions of the magazine. All material is sent at your own risk and although every care is taken, neither Square Up Media nor its employees, agents or subcontractors shall be held liable resulting for loss or damage. Square Up Media endeavours to respect the intellectual property of the owners of copyrighted material reproduced herein. If you identify yourself as the copyright holder of material we have wrongly attributed, please contact the office.

5 IN THE KNOW

SQUAREMILE 3


INSIDE TRACK

GUIDE

IN THE KNOW squaremileclub.com

of Keith Prowse says ‘caveat emptor’ when it comes to unofficial hospitality

TED WALKER

THE NEXT DECADE is set to be one of the finest in the UK’s sporting heritage. The Ryder Cup in 2010 and 2014, the Champions League Final in 2012, the Rugby League World Cup in 2013 are all confirmed. 2012 brings the Olympics and a campaign is underway to secure 2018’s FIFA World Cup. These high-profile events are good not only for sporting bodies but also for the economic impact they bring to the UK. The 2012 Olympics are expected to create gross economic benefits of more than £600m for Great Britain. Iconic events such as the Olympics will be, for some, a once-in-a-lifetime experience with demand for tickets set to be high. And so too will opportunism; driven by greed and fuelled by the advent of the internet and – in some cases – a large back garden. From the corporate market’s perspective, the line between official and nonofficial hospitality has become increasingly blurred: the canny use of websites, photography and the ability to get hold of tickets through the black or grey market has allowed unofficial hospitality providers to spring up and benefit from corporate spending power. And all too often, the offering available from unofficial

hospitality suppliers does not live up to expectations: seats with restricted views, marquees located some way from the sporting action, poor quality food and unreliable service levels are not uncommon complaints. The overall experience does not bode well for customer relations and makes the all-important accountants’ measurement of return on investment simply impossible. Corporate hospitality has significantly matured over the last decade and is now viewed as integral to the marketing mix; such face-toface communication assists in the relationship between the organisation and its current and potential customers in a non-sales environment. Within the corporate organisation, the prevalence of corporate hospitality means that relationships with customers can be strengthened, while there is also an implicit need to measure the success of the face-to-face marketing activity. This begs the simple question: why, when business disciplines are being applied, would you not opt for an official hospitality provider? The differences are quite marked: the event organiser, whether it is the All England Lawn Tennis Club, Rugby Football Union or Guards Polo Club, is essentially underwriting the quality of the official supplier. The very best seats are guaranteed, as are the food and beverage offering and the quality of service. Official hospitality packages are truly commensurate with their price tags and avoid any

surprises or embarrassment on the day. By opting for an ‘official’ package, the comfort, quality, organisation, food and everything else is by definition likely to be of a high standard. As we gear up for a decade of high-profile sporting events, give serious thought to where and from whom you buy you hospitality. Consider, too, the fact that, having bought official hospitality, some of the revenue generated is invested back into the event or the sporting body. So not only are you investing in your company’s future, but in the UK’s sporting heritage too. ■ 0845 125 4880; keithprowse.co.uk

BUYING TIPS • Always buy from an accredited ‘official’ supplier • Do not be fooled by the telesales call that offers ‘a table that has just become free, as a client has just cancelled’. This old tactic often comes a year before the event • Be sure to ask the source of the tickets that make up the corporate hospitality packages – bona fide tickets should be sourced directly and the tickets should all be located together • Always check the cancellation policies of your hospitality provider • If you have any doubt at all, ask for previous client recommendations and endorsements

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GIFTS MONTBLANC

GUIDE

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MONTBLANC DOCUMENT CASE £995 In soft deerskin with jacquard lining.

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MONTBLANC ‘ETOILE PRÉCIEUSE’ WRITING INSTRUMENT £1,850

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MONTBLANC ‘PROFILE’ TRAVEL CLOCK £295 Silver dial and brown case.

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MONTBLANC ‘CARESS OF A STAR’ NECKLACE £290 Rhodium-plated silver.

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PRESENTS OF CHARACTER In business, nothing is more urgent (or more overlooked) than the need to say ‘thank you’. Montblanc has the perfect gifts to say it with... 6 SQUAREMILE

MONTBLANC ‘STAR 4810’ AUTOMATIC WATCH £1,295

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MONTBLANC ‘MEISTERSTÜCK SELECTION’ WALLET £215

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MONTBLANC STARWALKER ‘BLACK MYSTERY’ FOUNTAIN PEN £345

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MONTBLANC SILVER CUFFLINK COLLECTORS BOX £2,390 All items from montblanccorporategift.co.uk squaremileclub.com


Left to right: Alejandro Agag, Flavio Briatore, Lakshmi Mittal, Amit Bhatia.

Loftus Road has never been a more appealing and luxurious place to watch Football. With three new areas of Hospitality; our W12, VIP Boxes and C Club, Queens Park Rangers can now offer the ultimate in Corporate Hospitality. From the moment you arrive you’ll be treated to fine dining, immaculate service, and a unique atmosphere that you’ll only find at Loftus Road. Plus, you’ll have the opportunity to mix with some of the most influential and successful people in the World. “The hospitality at QPR is exceptional. They have created an offering which we at Santander can use across our whole business portfolio and has proven really popular. It’s great food, excellent service, and more stylish than any other football ground I’ve been to. Plus, the ground is only 20 minutes from our offices in Central London.” Keith Moor, Director of Brand and Communications, Santander.

Enjoy the best Hospitality in Football


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LEt tHEM ENtErtAIN you Our very own slightly looseheaded prop steVe MCDOweLL delivers an old pro’s ode to the world of sporting corporate hospitality

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sport rugby

Phew. Just in time. I thought I

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RBS 6 NatioNS From 6 February, the RBS 6 Nations 2010 will take place at Twickenham Stadium, the home of England rugby. As part of the VIP Players’ Lounge package, guests of Keith Prowse will have the exclusive oncein-a-lifetime opportunity to get up close to some of the England players, fresh from the pitch. The Players’ Lounge is a premium restaurant located in the stadium’s new South Stand where guests can expect ex-international Damien Hopley as host and the attendance of up to four England players post-match. Previous players have included Paul Sackey, Danny Cipriani and Joe Worsley. Private tables are available for groups of eight people or more with smaller parties on shared tables. The Players’ Lounge package is priced at £859 (+VAT) and includes: official RFU match ticket; drinks reception on arrival; complimentary bar pre-match and 90 minutes postmatch; a guest speaker pre-match; four-course lunch with a selection of fine wines; an ex-international player to host the Q&A session with up to four England Players post-match; and a post-match savoury selection. 0845 125 4800; keithprowse.co.uk

We were guests at Lords of a nowdisappeared financial organisation – Hill Samuel Asset Management – to watch the final of a now-defunct competition, the NatWest, and into the box toddles The Cat with a B&H in one hand and a half-pint glass of port in the other. The decorum of cricket, the thwack of leather on willow, the faint ripple of polite applause with an accompaniment of champagne flute clinking upon champagne flute and Nasser Hussein about to take guard. Lovely. And in a perfect My Fair Lady moment, the great, well-lubricated ▶

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PHoTogRAPH: David Rogers/getty Images; courtesy of RBS

could have been a goner there – my professional life endangered by this credit crust thingamabob. But it seems along with green shoots of recovery has come the return of corporate hospitality. This is welcome news indeed because there is only one way to engage meaningfully with a major sporting event, and that is as the guest of someone who is paying heartily to supply me with plentiful free booze and the fabulous enjoyment of my favourite sports. Hell, who cares if it isn’t your favourite sport? Any sport will do. In my several years – more than I could think of right now; perhaps memory begins to fail me… where was I? Oh yes… in my several years as Schmoozing Editor for square mile, I have attended World Cup finals in a number of sports, and international matches both home and abroad in football, cricket and rugby. I have done at least five Derbys, a bunch of Cheltenham Gold Cups, two Arcs de Triomphe and more lesser horse-racing events than you can shake a crop at. And that’s before we get to darts, speedway, tennis, championship pool and poker. I even went to a badminton match once. OK, that last one was a lie, but it might make you feel better. Not only do you get a fabulous day out for your money, ahem, sorry someone else’s money, and a skinful, but a good feed to boot. Well, if you like slightly over-cooked salmon, duck breast, chicken cordon bleu, gravadlax and other stadium cuisine that is. Then, if you are really lucky you can get to hob-nob with some of the stars (see box-out, top right) of whatever sport it is that you are there to watch. Sometimes they will even be persuaded to have a swalley or two with you. For example, I remember Phil Tufnell in the days when he was merely a moderately famous, and brilliant – if mercurial – international spin bowler.


sport rugby

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PHoTogRAPHS: (left) Hamish Blair/getty Images; (right) David Rogers/getty Images; courtesy of RBS

my KIND oF PITCH: Twickenham Stadium; (right) England’s olly morgan and Scotland’s marcus di Rollo

▶ Tufnell bellows “G’wan Naz, my son!... Sorry mate,” he says blearily, “Where were we?” Corporate hospitality is a brilliant invention and has fuelled a billion business deals for as long as man has enjoyed his ball games. Which brings me to rugby, where I have in my time spent some of the most glorious of days. For instance, I saw England draw 26 points apiece at Twickenham when 12-stone David Rees

●● hospitality is a brilliant invention – fuelling a billion business deals 10 squaremile

rumbled the myth of man-mountain Jonah Lomu. He chipped him, ran round him and scored in the far corner. We were five minutes into the game, and the ground went mental, which takes something for the normally reserved Twickenham, or the Cabbage Patch or, even more annoying, ‘HQ’ as men in waxed jackets insist on calling it. I think he scored again – I don’t recall correctly, because I got smashed with Jeff Probyn. Legendary England and Lions tight-head he may be, but all I remember of the rest of it is a trick he taught me that I have tried and failed to replicate a dozen times since. Perhaps if I had wrists like his – Popeye’s would look like cocktail sausages next to them – I might well be able to chop the top off a champagne bottle with a single stroke, with a teaspoon. Jealous, huh? Well, I bet you are, and you should be. So, if you can’t beat me, why don’t you just join me? The Autumn Internationals are just round

iNveStec challeNge SeRieS Keith Prowse is offering four packages to the Investec Challenge Series: Players’ Lounge; obolensky’s and Wakefield’s; St george’s Suite; and Rugby House – each one providing a unique rugby experience, tables of up to 12 people and state-of-the-art facilities. Packages are priced from £299 (+VAT) and include: official match ticket; drinks reception on arrival; complimentary beers, wines and soft drinks pre- and 60 minutes post-match; and two-course hot and cold buffet. 0845 125 4800; keithprowse.co.uk

the corner, and next spring’s RBS 6 Nations promise to be one of the closest tournaments in the game’s history. So come on in: the chablis’s lovely. ■

squaremileclub.com


MATCHDAY LEGENDS RESTAURANT From £200 per person

HOSPITALITY

EXECUTIVE

BOX

From £2,500 per box for 10 People

GREENWOOD & LYALL LOUNGE From £100 per person

IT’S THE ULTIMATE WAY TO ENJOY FOOTBALL FROM THE BEST LEAGUE IN THE WORLD If you want to treat clients, family or friends to a thrilling day out at the Boleyn Ground then please call our corporate sales team on 0871 221 2700 or send your enquiry to corporatesales@westhamunited.co.uk


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fINal sCorE

If you want to seal the deal with a client, then a trip to the footie is difficult to beat. All you need to do now is decide on the stadium

WeMBley stadiUM

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If you’re after the absolute premium experience, the ‘Bobby Moore’ seats are for you. Located on the trophy route between the players’ benches and the royal box, ownership includes car parking, a dedicated account manager and a social membership to Stoke Park Golf and Country Club. One last thing to bear in mind is that the 2018 World Cup may well be coming home. FIFA secretary general Jerome Valcke has recently said that Wembley is the only stadium among

the European bids for the 2018 World Cup to meet the required standard at present. England, Russia and joint bids from Spain and Portugal and the Netherlands and Belgium are hoping to get the tournament. But, “none of them has what we could call a World Cup stadium, except maybe Wembley,” Valcke said. “Most of the stadiums will have to improve.” For more info and a tour of Wembley, contact Ross Ashman on 020 8795 9524 and quote ‘Square Mile’.

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ILLUSTRATION by (top) Jamel Akib

Pulse racing. Goose bumps rising. Two teams run out onto the lush Wembley pitch. And you’re there, looking down from your seat for every big match. Club Wembley ten-year seats are selling fast – so fast, there’s only a few remaining. And it’s not difficult to see why. Wembley is not only the theatre for every England football home game, every FA Cup final (and both semifinals), and the Rugby League finals but many more big matches, world-class concerts and great occasions.


sport football

pHOTOGRApH (Arsenal) by Stuart MacFarlane/Arsenal Football Club

arsenal Fc Arsenal Football Club is renowned for its flair, quality and heritage, both on and off the pitch. Regardless of which team you support, the opportunity to watch Arsenal in action is one that is rarely turned down. The appeal of the club is evident in the success of its premium offers – both Club Level and the 150 executive boxes have sold out. However, those wanting to enjoy a game at Arsenal this season can still do so with one of the packages available on a match-by-match basis. Whether you choose to entertain in a private box, meet an Arsenal player with the Inside Arsenal Experience or enjoy a relaxed pre-match meal on Club Level, you can be assured your key clients or colleagues will go away impressed. 0845 262 0001; arsenal.com/hospitality

Manchester city Fc Manchester City Football Club is where you become a privileged member of the club’s passionate support and an important part of its incredible atmosphere. Irresistible menus, splendid views and exceptional service make every match the ultimate Man City experience. Expect world-class football, unforgettable memories and one of the most enjoyable experiences in hospitality and football. There are several packages to suit your every need, so you will be spoilt for choice. Go online for more information. 0870 062 4141; mcfc.co.uk/hospitality

Manchester United Fc Manchester United knows how to put on one of the best shows in world football. Back in 1966, it became the first club anywhere to introduce executive boxes and since then its hospitality standards and experience have grown along with its list of honours. Many of Old Trafford’s hospitality guests identify that they too can reel in the club’s success and use the Theatre of Dreams to create their own business success story. Times are particularly tough and businesses must work harder than ever to build client relations and boost staff moral winning back loyalty and trust – hospitality at Manchester United can help achieve this. There are both seasonal and match-by-match hospitality opportunities available. 0161 868 8000; manutd.com

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sport football

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QUeens parK ranGers Fc Loftus Road has never been a more appealing and luxurious place to watch football. With three new areas of hospitality – the W12, VIp Boxes and C Club – Queens park Rangers can now offer the ultimate in corporate hospitality. From the moment you arrive you’ll be treated to fine dining, immaculate service, and a unique atmosphere. On top of that, you will have the opportunity to mix with some of the most influential and successful people in the world. Keith Moor, director of brand and communications at Santander, says: “The hospitality at QpR is exceptional. It’s great food, excellent service, and more stylish than any other football ground I’ve been to.” 020 8740 2588; qprhospitality.co.uk

tottenhaM hotspUr Fc As a club that has always had style at the heart of everything it has stood for, Tottenham Hotspur can promise you a matchday experience worthy of its remarkable traditions. The White Hart Lane executive boxes – from £32,000 (+VAT) per season – allow you to tailor the hospitality package to suit your requirements at each match. There is also a vast array of executive membership options offering everything from fine dining to an informal buffet. Executive membership offers the comfort of exquisite lounges (many of which are hosted by a Spurs legend), bars, restaurants, and exclusive match seats – packages start from £3,350 (+VAT) for the season. If your preference is for a matchby-match basis, prices start from as little as £150 (+VAT) per person. 020 8365 5010; tottenhamhotspur.com/hospitality

West haM United Fc

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pHOTOGRApH (West Ham) by Chris North

The Boleyn Ground is the historic home of West Ham United. The club offers corporate customers and individual fans a range of suites and boxes to suit all requirements. Seasonal packages guarantee presence at all home games and many also include all cup fixtures. Owing to high demand, the club also offers a limited number of matchby-match hospitality packages. packages range from Legends Restaurant – VIp seating in the West Stand and a three-course meal from £200 per person – up to a BM6 Box – a private box for ten people on the halfway line, with complimentary champagne and canapés followed by a fine dining menu served by your dedicated waitress, from £3,000 per box. 0871 221 2700; hospitality.whufc.com

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THIS IS ENTERTAINMENT

This is where every player raises his game. This is a host of suites, bars and restaurants available on a match by match basis or for an entire season. This is the kind of hospitality you won’t get anywhere else in football.

Welcome to the Theatre of Dreams. This is entertainment. Packages for 2009/10 season are still available. The Theatre of Dreams is the perfect stage for business. The prospect of seeing the drama unfold is one of the greatest incentives you could offer a corporate partner or potential client. So you can be sure of a fantastic return on your investment. To arrange a visit or discuss availability, call the Hospitality Sales Team on 0161 868 8000 (Option 2), email hospitality@manutd.co.uk or visit www.manutd.com.


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PhotograPh: onedition

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sport sailing

DECKs appEal Jon HAwKinS heads

down to Cowes Week for a hands-on tour of venues with a difference for entertaining clients. All hands to the pump then…

“THeRe iS noTHinG – absolutely nothing – half so much worth doing as simply messing about in boats,” mused Ratty in The Wind in the Willows. He was right, of course, but my God is there a lot of messing about, especially when it comes to yachts. The ratio of messing about (tides, lack of wind, and ropes – so many ropes) means that owning a yacht can be considerably less fun than actually sailing one. The answer, then, is to find someone else who has a boat and befriend them, or better still, take out a charter on one of the fastest yachts in the world, sit back and let other people do the hard work. Which is exactly what I did when I joined the crew of ICAP Leopard 3, the 100ft winner of this year’s Fastnet race and, by day, floating corporate hospitality heaven, before joining Bryan Adams (yes, the Bryan Adams) at Cowes Week for more nautical action. So if you’re planning on messing about on boats, I can personally recommend making sure it’s something

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indecently fast and expensive, and more importantly, belongs to someone else. As long as it’s not yours, there’s simply nothing half so much worth doing.

THe FASTneT RAce, a biannual yacht race founded in 1925 that sets off from Cowes on the Isle of Wight before rounding the Fastnet rock off the coast of Ireland and finishing in Plymouth, is one of the toughest and most renowned offshore sailing races in the world. In August 2009, ICAP Leopard 3 was first

●● in performance terms it’s akin to Lewis Hamilton pitching up at the taxi rank

across the line for the second race in succession, though this time missing out on breaking the course record it set in 2007 of 44 hours 18 minutes – a staggering nine-hour improvement on the previous best. Little over a month before, in somewhat less glamorous and noteworthy circumstances, the boat and its crew had played host to me and a group of property developers, this time with the champagne uncorked in celebration of why-the-hell-not rather than victory. You see, alongside its thoroughbred racing credentials, Leopard moonlights as a day charter boat, capable of entertaining up to 20 guests for a flat rate of £10,000. It’s an astonishing level of versatility – in performance terms it’s akin to Lewis Hamilton pitching up at the taxi rank – and one you’re acutely aware of no more than when effortlessly sailing at approaching 30 knots of boat speed while clutching a glass of bubbly and shovelling canapés into your mouth. ▶

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Northern Lights This year we are proud to present our stylish ‘Northern Lights’ themed dinner dance for both

shared or exclusive hire! 7pm - 1am

Live animal encounter on arrival

Cocktail party in an animal house

Three course festive dinner with refreshments

DJ & disco to play you into the night

Various upgrades available

tel: 020 7449 6562 email: functions@zsl.org web: zsl.org


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PhotograPh: lloyd Images

regal regatta: Zara Phillips is roped in to pull her weight

▶ Owned by chief executive of property firm Helical Bar, Mike Slade, ICAP Leopard 3 is a 30m supermaxi (essentially, a very large racing yacht), whose mast stands a barely believable 47m above the sea. The boat’s hull is a sleek and ultra lightweight carbon/ Nomex composite built to slice through the water with minimal effort, and a canting keel – a pivoting ballast attached to the hull which can be tilted to counteract the forces acting on the sails – provides the equivalent of 200 people lined up on one side when fully extended. Inside, the boat is lavishly appointed with leather furnishings and more carbon fibre, this time for decorative rather than weight-saving purposes, though when racing these superfluous furnishings can be stripped out. Perhaps the most impressive part of Leopard’s interior is its computer – a

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cavernous nerve centre of CPUs and barely comprehensible (to me, at least) digital gauges and electronic charts. Not that I would be able to recommend remaining below deck when the sails are up; with blazing sunshine and ample wind I can think of no better place to be than sitting onboard one of the world’s fastest and most advanced sailing boats. As corporate hospitality goes it’s

●● The boat’s hull is a composite designed to slice through water

certainly an unusual setting, but not an unpleasant one; in fact, it works rather well – the crew keep a steady supply of food and drink (before a lunchtime stop-off at a pub on the Isle of Wight) and despite a disconcertingly-close-tovertical degree of lean, the conversation flows as easily as it would at a race course or sports stadium. It’s also hands-on, and the opportunity to take the wheel of such an astonishing piece of engineering is rare indeed.

Since 1826, coweS Week has played a key part in the British sporting summer calendar and is one of the UK’s longest running and most successful sporting events. It now stages up to 40 daily races for over 1,000 boats and is the largest sailing regatta of its kind in the world. So it was the natural place for me to meet, er, Bryan Adams. ▶ squaremile 19


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●● “it’s an outrage! we’re the moral victors!” shouted Bryan Adams 20 squaremile

a speedboat and exchanged shouted pleasantries with Bryan Adams. Meanwhile, skipper Simon ‘Lovely’ Clay (yes, really) and the crew buzzed around purposefully trying to generate some movement in the light wind, and before long we were restored to a half decent pace and off in pursuit of the likes of Dee Caffari (the first woman to circumnavigate the globe singlehanded the ‘wrong’ way round) on Aviva. Impressively, we managed to hold on to third place as we rounded the Nab tower (a looming concrete cylinder built in World War 1) – some achievement since, as Lovely explained, The Profit Hunter, Hunter while far from obsolete “is an old boat. We shouldn’t be beating these guys.” We rounded the final marker before the finish in third place, and immediately began the task of hauling in the boats ahead – which by now were our newer sister boat, Artemis Ocean Racing and Seb Josse and Ellen MacArthur’s BT – a task that initially seemed impossible, but which was slowly made a reality as our competitors sailed into a windless pocket and we sailed into the lead. Though our wind, too, eventually died, we maintained first place until the race stewards – presumably sick of waiting around – called an end to the race, and we had won! Except we hadn’t. With final positions taken from the last marker we were given third place, and the once, ahem, buoyant mood was replaced by an air of injustice and disappointment. “It’s an outrage! We’re the moral victors!” shouted Adams, and if the man who wrote the longest lasting number one in UK chart history (16 long, croon-filled consecutive weeks) tells you that you’re a winner, you take his word for it, no matter what the stewards and record books say. ■ 0238 022 0388, leopard3.com; cowesweek.co.uk; artemisoceanracing.com

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PhotograPh: lloyd Images

▶ It was with a degree of intrigue – not to mention mild bemusement – that a group of us joined the Canadian rock star on board the IMOCA 60 Artemis The Profit Hunter for the 2009 Artemis Challenge. One of the highlights of this year’s Cowes Week, the race was originally intended to be a straight blast around the Isle of Wight before light winds intervened, necessitating a shortening of the course. No matter – frankly, if we were going to have a soft rock deity aboard our flyweight boat in light winds, I’d sooner it were the diminutive Adams than Meatloaf. We were not alone in our possession of a bona fide celebrity crew mate – the likes of Zara Phillips, Mike Tindall, Ellen MacArthur and a couple of Coronation Street actors presumably known to someone somewhere, were aboard a number of our competitors’ crafts. Our start could not have been better; we crossed the line with the rest of the pack and had soon assumed the lead as we negotiated seas made choppy by hundreds of motor boats ogling the celebrities. Our early success, however, was to prove our downfall, as a helicopter loaded with photographers hovered alongside, stealing our wind and leaving us to bob and flap in the now barely existent breeze as the head of the fleet streaked past. This momentary lapse in our progress did, however, provide one of the more surreal moments of the day as Simon Le Bon drew alongside in

sport sailing


A versatile venue in the heart of London The King’s Fund resides in a landmark grade II listed Georgian townhouse overlooking Cavendish Square in the heart of London’s West End. We offer a range of spaces to accommodate a variety of events; these include a brand new 225-seat theatre, a stunning conservatory, two modern conferencing suites and traditional styled boardrooms. To find out how you can benefit by holding your next event at the The King’s Fund call our conference team on 020 7307 2474 or visit www.kingsfund.org.uk/venuehire for more information.


Hospitality STARTER’S ORDERS OR ORDERING STARTERS? Sandown Park has a renowned reputation for delivering thrilling year round horse racing in a stunning Surrey location with some of the most outstanding corporate hospitality and entertainment facilities in the UK. Whether you have experienced the fun and excitement of a raceday before, or you are a newcomer to it all, our corporate hospitality and sponsorship packages are designed to allow you to entertain in the style you want. So if you are targeting clients and colleagues, having an offi ce party, birthday celebration or anniversary, organising a hen or stag party, or just looking for a traditional day at the races, our experienced team will guide you through your day and ensure we create the right environment for you to have an occasion to remember. With packages starting from as little as £55+VAT per person, nowhere else comes close.

Call our team today on 01372 47 77 47 or visit www.sandown.co.uk/hospitality


SPORT RACING

GUIDE

HORSE

PLAY

Horseracing is the thoroughbred of hospitality sports. JACK DONNE picks a couple of shoo-ins for entertaining at the races CHELTENHAM For top-class jump racing and breathtaking excitement in a stunning setting, it’s hard to beat the Cheltenham experience. From the relaxed atmosphere of the Showcase meeting in October to the great family celebrations of New Year’s Day and the pulse and passion of The Open and The Festival, a great day out is assured. Horseracing and hospitality at Cheltenham are natural partners. Whether you fancy a simple meal

A BREED APART: First-class racing and superb facilities at Sandown’s stunning Surrey setting

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with friends or you’re planning a big corporate event, the welcome will be as warm as the memories will be rich. A day’s racing offers sporting thrills galore, plus great opportunities to socialise and people-watch, and the chance to share in all the colour and custom of the course. The next event to mark in your diary is The Open from 13-15 November. A highlight of the British racing calendar, it combines intense competition on the racecourse and a great atmosphere in the grandstands, bars and restaurants, with the historic Gold Cup race as its centrepiece. Dining options start from only £55 (+VAT) per person. The highlight of next spring is The Festival from 16–19 March. The roar of the crowd as the tapes rise for the first race on Tuesday signals the start of one of jump racing’s favourite fixtures. The combination of sociable racegoers, an amazing setting and the sense that you are watching history being made produces a sporting cocktail like few others. Dining options start from only £245 (+VAT) per person. For more details please contact 01242 537 653 or visit cheltenham.co.uk

SANDOWN Sandown Park is a supremely flexible hospitality venue, and among the country’s finest racecourses. Its beautifully-appointed spaces, ranging from shared suites to fully-catered private boxes, offer uninterrupted views of first-class flat and jump racing. Its superb facilities and awardwinning customer service make it the ideal venue for affordable corporate entertainment and hospitality. Sandown boasts sweeping views of Surrey and the London skyline. The course is only 25 minutes from the capital by train and 10 minutes from the M25 with lots of parking. Giddy up! ■ For more details please contact 01372 477 747 or visit sandown.co.uk

●● A day’s racing is a sporting cocktail like few others SQUAREMILE 23


MOTORS

GUIDE

FORMULA FOR SUCCESS

on how to leave the competition standing forlorn on the grid by treating your clients to a lavish trip to the grand prix MARK HEDLEY

I’M REASONABLY CERTAIN

ILLUSTRATION by Jamel Akib

you’ll agree that the best bits of a grand prix are the start and the finish. I’m not really concerned about the middle bit. OK, there might be a crash if you’re lucky, but chances are you’ll be sat in the wrong grandstand, or buying a donut. That’s why in no sport more than Formula One does a hospitality package make sense. It starts with the transfers. Even a seasoned petrolhead hates traffic jams, and the queues on race day make your average pile-up on the M1 look trivial. So helicopter transfers are a must – as well as avoiding the masses, you get a great bird’s eye view of the track (with the cars warming up, if you time it right), and you don’t need to worry about a designated driver.

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Once there, you’ll want a pit-lane pass – make sure you look your best, as chances are at least your left arm or the back of your head will end up on international TV. There are extra points if you can trip up Martin Brundle during his pit walk. As for the race itself, it all depends on the track. The pit straight might

●● Most racing drivers are quite boring people in real life

sound attractive, but unless you want severe neck ache, you’re much better off sitting at whatever corner offers up the greatest chance of overtaking (and therefore crashing). Most racing drivers are boring people in real life, so beware of any package that offers meet and greets. If you fancy yourself as a budding Button, then getting behind the wheel might be more likely to push your buttons. For a twist on the track-day format, Mithril Racing offers a range of four-wheel fun that gives you the perfect excuse to hoon around under the guise of team building (see overleaf for more information). Whether you’re more interested in drinking or driving, high-octane hospitality is a firm favourite with the boy and girl racers of the City. ▶

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motors

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Goodwood motor CirCuit drivinG team BuildinG

Fast, exotic cars, cherished classics, some flying, a hint of light-hearted competition and first-class catering – all hosted by the most experienced team in the business at what is simply the world’s most charismatic motor racing circuit. Definitely a day your guests will never forget. 01243 528 815; mithril.co.uk

ConferenCe event A great way to get to know your colleagues is to have fun with them. Mithril Racing has created an unusual selection of team-building activities that will inspire the reticent and motivate the intrepid. Whether building a car against the clock or putting out imaginary fires, our tasks will put smiles on everyone’s faces and get all personality types of both genders pulling together in a way you will have never seen before. Mithril can put as much emphasis on team building as you deem fit and guarantee that, above all, the shared experiences will forge new team spirit. 01243 528 815; mithril.co.uk

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At Goodwood, they have function rooms looking out over a motor circuit, an off-road site a mile from a stately home and a grass airfield two minutes’ drive from a beautiful hotel. The options are endless and not as expensive as you might think. But if you want to attract your target audience to a product launch or conference, why not make your invitation more alluring (and far more memorable) by mixing business with a little pleasure? 01243 528 815; mithril.co.uk

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MATCHDAY HOSPITALITY 09/10 SEASON The finest cuisine, first class service and a unique atmosphere. Perfect for entertaining clients, staff, family and friends. Prices from just ÂŁ85pp

Call (023) 9277 8555 or email: vip@pompeyfc.co.uk www.portsmouthfc.uk.com/vip


Proud Cabaret is opening Thursday November 5th 2009. Positioned next to Fenchurch Street Station, the venue is well placed in the South Eastern corner of the City. Reminiscent of a 1920s speakeasy, the space exudes decadence and is flexible - suitable for eating, drinking and entertaining. The restaurant serves masterfully cooked British classics from 12noon - 9pm for up to 130 covers. Mouth watering delicacies are available from the bar menu including Maldon rock oysters with shallot dressing and Tabasco, and Bath Chaps, a braised and breaded pig cheek with spicy chutney, amongst others. The main dining room serves British classics from Scottish lobster thermidore and Shepherd’s pie, to an extensive grill menu and tasty vegetarian options. The venue can be hired for champagne receptions and drinks parties for up to 320 people. There is ample seating throughout, including luxurious velvet booths and banquettes. A wealth of entertainment is on offer, including burlesque performers and musicians, also a state of the art PA sound-system and DJ equipment is available for hire. The separate VIP area is a perfect place to escape to, and the 5am license means that your party can continue long into the night.

Opening Thursday 5th November 2009 4 Minster Court, Mark Lane, London, EC3R 7AA ~ www.proudcabaret.com


THEATRE

GUIDE

Theatre aficionado NICOLA CAVE on her trio of West End favourites – and how to ensure that you get the best seats in the house OLIVER! This is a rare show with enough powerful moments to keep making the hairs on the back of your neck stand on end. Oliver! is suitable for all ages so it’s the perfect treat for a family. Having seen many Oliver!’s throughout the years, I can honestly say that this is my favourite. Oliver! is currently showing at The Drury Lane theatre, located in the heart of London’s Convent Garden, and one of the oldest and most beautiful theatres in England. You’ll definitely go back for more. JERSEY BOYS Jersey Boys tells the story of Frankie Valli and his legendary band whose hits include Big Girls Don’t Cry and Sherry. If you’re not familiar with music by Frankie Valli and the Four Seasons, you may think Jersey Boys isn’t for you. Indeed, I didn’t think I knew any of their songs, but when the lights went down, it dawned on me just how wrong I’d been. This is the perfect outing out for clients or just an intimate night out in the West

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CORPORATE HOSPITALITY Keith Prowse packages have the best of everything the capital has to offer when it comes to theatre, dining and accommodation. Its three core packages provide theatre goers with the opportunity to see the newest and best shows, eat in the finest restaurants and stay in the most luxurious hotels. End. Think Buddy (the Buddy Holly Story) meets Five Guys Named Moe. Be warned – there’s lots of audience participation, but a large number of Keith Prowse clients have gone to this show and all have raved about it.

PRICILLA QUEEN OF THE DESERT Pricilla Queen of the Desert is set in Australia and stars Jason Donovan as you have never seen him. With hit music from the 1960s, 1970s and 1980s such as Downtown, Marcarthur Park and Say a Little Prayer, there’s every chance for a sing-along. The quality is on par with productions in Las Vegas or Moulin Rouge in Paris, with costumes and sequins to die for. ■

• The Royal Reception package is priced from £175 and includes: best ticket; a host; reserved bar area with champagne and nibbles both pre-show and during the interval. • The Fine Dining Experience is priced from £175 and includes: best ticket; three-course dinner. • Complete Experience (based on two sharing) is priced from £275 and includes: best ticket; threecourse dinner (before or after) and a night’s accommodation at a four-star or five-star hotel. 0845 125 4880; keithprowse.co.uk

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PHOTOGRAPH: (Four Seasons) Phil Walter/Getty Images; (Priscilla) Gareth Cattermole/Getty Images

TAKE YOUR SEATS


The Perfect Venue for Your Special Event. Enjoy exquisite modern Indian cuisine in the unique setting of the Grade 11 Listed former Westminster Library. The award winning Cinnamon Club offers a wide range of private rooms ideal for almost any event from canapĂŠ receptions and gastronomic dinners to birthday parties and weddings. The Private Dining Room and Mezzanine both reflect the history of the building whilst in contrast the subterranean Cinnamon Club Bar has a very contemporary feel. The Main Dining Room is also available for exclusive hire.

For further information or to arrange a visit, contact our dedicated events team at: events@cinnamonclub.com or on +44 (0)20 7222 2555 The Old Westminster Library 30-32 Great Smith Street London SW1P 3BU


PROMOTION

GUIDE

A CITY FULL OF TRADITION

Award-winning caterer Dish combines great food with a unique understanding of ancient City customs to ensure it’s always the Square Mile’s first choice NICHOLAS JAMES runs awardwinning City catering company Dish with Fiona Stewart-Brown. The Stewart-Brown name is synonymous with the City – her father was a senior partner at BZW and her uncle is a former Master of The Worshipful Company of Gardeners and a Freeman of The City of London. Together, James and Stewart-Brown make a formidably efficient team, combining fastidious attention to detail with the insider knowledge essential for top City events and state banquets. James first came into contact with City traditions in 1992, as a catering manager at the Goldsmith’s Hall. It was there he learned the precise art of service for livery events, including some customs that hark back to the 13th century. These have become a source of fascination for James, who enjoys the precision that

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each occasion demands – using tools such as a ‘rule’ to determine the distance of each chair from the wall, for example, and ensuring all cutlery is perpendicular and perfectly spaced. Nearly 20 years on, James still loves the intricacy and elegance of livery events, the sweet scent rising from the rose bowls and the symbolism of the friendship-infused Loving Cup passed around after each meal. “The style of food has changed little too; four or five courses are very much the norm for a livery event. As we head into game season there will be much demand in the City and rightly so. Game is healthy, low in fat and wonderfully tasty. It’s a taste of the country brought back to town. Prime cuts of beef and best end of lamb are also popular. Caterers can plate each course, rather than butler service, which for many years was the norm. Plated service ensures each dish is exactly like the others, giving an even greater sense of precision to the event. “The wonderful thing about livery events is that, because so much care is taken with each one, fastidiously counting all the valuable crockery and cutlery after each meal, nothing is ever lost and we will still be able to use these fabulous items, which have been in situ for so many years, for many more years to come.” James and Stewart-Brown service the Guildhall, where they recently catered for Chief Commoner’s drinks party. Looking forward to the festive season, Dish is catering at a number of venues

as well as planning several bespoke events for clients. James says: “At Christmas we like to offer menus with a festive flavour without getting too traditional. I think people only want to eat one Christmas lunch a year – preferably on Christmas day!” ■ To speak to either Nicholas or Fiona about an event or to taste Dish’s food please call: 020 7231 8304 dishcatering.co.uk

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Best New Bar at London Club and Bar Award 2009 The LONDON CLUB AND BAR AWARDS 2009 TM

Winner ‘Best New Bar’

pleasure indulgence For private parties and events please contact us on: 0207 351 5998 • Info@jujulondon.com

www.jujulondon.com


Directory

guide

Directory

40|30 at the Gherkin ★ 30 St Mary Axe, EC3A 8EP

☎ 020 7071 5009 W 4030.co.uk 40|30 at the Gherkin provides an iconic entertaining experience not to be missed. As you stand under its glass dome, 180m above London, the view will take your breath away. A real feast for your senses, if the view is the starter, then the main course is the sublime two-level private restaurant that can be hired for memorable events, dinners or drinks receptions. As the winner of the ‘COOL venue awards’ in 2008, it’s a great venue for entertaining clients or colleagues, launching a new product, dining with friends, or even getting married.

alto london ★ 15-21 Ganton Street, W1F 9BN

☎ 0207 734 6696 W clubalto.com Alto London is a premier members’ club with an 1920s theme. With a 500-person capacity, it’s reminiscent of visiting a ‘Grand Palais’ drawing room transporting patrons to a bygone age of decorative splendour. Whether for product launches, fashion shows, high-profile parties, Christmas or corporate parties, you can

be assured that Alto will surpass all expectations with a team devoted to assist you in making your evening exceptional. For those who require privacy and discretion, the ‘VIP Living Room’ offers a bespoke area with individually designed trademarked pieces that can accommodate between 50-70 people.

eight Bank (ec3)

BanquetinG house ★ Whitehall, SW1A 3ER

★ Eight, 1 Change Alley, EC3V 3ND

☎ 020 3166 6150

W eightclub.co.uk Eight Bank is a private members’ club centrally located in the heart of the City, on Cornhill, opposite The Royal Exchange. It’s an ideal venue for private events and functions, with extensive meeting and conference facilities, private rooms and a private luxury cinema. There is a dedicated event space, with its own bar offering luxurious rooms with state-of-theart equipment and bespoke furnishings. Each room has its own private maxi-bar, LCD presentation screen with Sky, DVD player, games console, iPod dock and sound system. The rooms can be used independently of each other, combined or the entire floor can be privately hired, with a total capacity of 120 persons. Prices start at £100 per room per day. A private cinema, with optional F1 simulator, is also available for private hire, seating 15 to 20 guests (£75 per hour).

W hrp.org.uk Banqueting House boasts a splendid main hall topped by a priceless Rubens ceiling consisting of nine canvases depicting the life and times of James I. This is the setting for sumptuous dinners, concerts and receptions. Its second event space – Undercroft – is an atmospheric candlelit area which is presented much as in James I’s time. This provides a reception space for events in the main hall. It also provides an enchanting area for small dinners and cocktail parties.

Central hall Westminster ★ Storey’s Gate, SW1H 9NH

☎ 020 7222 8010 W c-h-w.com A landmark building on London’s skyline, Central

☎ 020 7621 0808

Hall Westminster boasts elegant marble foyers and sweeping stairways that lead to spacious halls, conference rooms, exhibition areas, art gallery, café and serviced offices. Opened in 1912, this historic Edwardian building – part of the

Key Venues eVents serViCes squaremileclub.com

TOP NOTCH: (from left) the magnificent dome at the Gherkin; the louche elegance of Alto; the ‘big event’ atmosphere of Central Hall Westminster

Unique Venues of London collection – is situated in the heart of Westminster. Central Hall was designed by Lanchester & Rickards in Viennese baroque style, and the ceiling of the great hall is reportedly the second largest of its type in the world. Many events of national importance and eminent speakers have been welcomed, perhaps the most famous event being the Inaugural General Assembly of the United Nations in 1946. Today, Central Hall offers a wide variety of event space, from a fine wood-panelled boardroom to the great hall. The finest in cuisine is offered, along with the latest in AV support.

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Christ ChurCh spitalfields ★ Fournier Street, E1 6QE ☎ 020 7377 6793 W spitalfieldsvenue.org “The best building in London is back,” wrote Rowan Moore in 2004. The magnificent interior of the 300-year-old Christ Church Spitalfields, has been ushered back to life and it stands as one of the finest examples of baroque architecture in Britain. A member of Unique Venues of London, Christ Church Spitalfields is an exceptional setting for events in London. Accommodating 300 guests for dinner and 600 for drinks receptions, the versatile space consists of the nave, overhanging galleries and the separate Old Vestry Room. Five minutes from Liverpool St and restored to its original Georgian grandeur Christ Church is considered one of Britain’s finest examples of baroque architecture. The restoration has won several

architectural awards. With a vibrant congregation and host to London’s most stylish caterers and event managers, this magnificent backdrop ensures each event is a unique experience.

the Cinnamon CluB ★ The Old Westminster Library, 30-32 Great Smith Street, SW1P 3BU ☎ 020 7222 2555 W cinnamonclub.com With exquisite food at the top of its genre, a stunning site in the heart of Westminster and a selection of chic contemporary private spaces, The Cinnamon Club is a landmark Indian restaurant with real wow factor. With an impressive wood-panelled main dining room, showcasing a booklined gallery running around the room, private dining room, mezzanine floor and library bar, guests can enjoy canapé receptions or private dinners. The

super-chic lounge bar is the perfect setting for a party with DJs and cocktails, all under one roof, in the Grade ll-Iisted Old Westminster library.

eiGht moorGate (eC2) ★ 1 Dysart Street, EC2A 2BX

☎ 0808 1801 858 W eightclub.co.uk Eight Moorgate is located just off Finsbury Square on Christopher St, between Liverpool St and Moorgate, and is situated in two new purpose-built levels on an existing five-storey corner building with its own private entrance and lift access. The restaurant is bright and airy, encased in glass with a capacity of 80 guests (more with outside space in warmer months and a private room for up to 20). A balcony stretches around the entire floor with an al fresco chef’s table for 16 guests and also features a barbecue and spit-roast perfect for standing events for up to 100. Christmas dinners are available.

emBarGo 59 ★ 533 King’s Road, SW10 0TZ

☎ 020 7351 5038

CAPITAL VENUES: (clockwise, from top left) Christ Church Spitalfields; Cinnamon Club; Eight Moorgate; Embargo

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Gibson Hall

W embargo59.com Embargo 59 has become an institution among Chelsea’s elite clubbers. It boasts a unique and heady cocktail of glamour, serious partying credentials and an inimitable, effortless style. Wearing its Cuban influence on its sleeve, the Embargo 59 experience basks in unashamedly opulent surroundings, from the dazzling club to the laid-back vibe of the rooftop terrace and the elegant sophistication of the Gold Room, complete

★ 13 Bishopsgate, EC2N 3BA ☎ 020 7334 3982 W gibsonhall.com Gibson Hall was completed in 1865 for the National Provincial Bank of England and was the greatest of the City’s banking halls. It has impeccable credentials as one of the finest banqueting and conference venues in London, a fact recognised by being a winner of Corporate Event Association’s Venue of the Year Award. The main hall hosts conferences and meetings of all kinds; there are 700 square meters of exhibition space throughout the hall. The Garden Room is perfectly suited to its supporting role to the imposing main hall and overlooks the tranquil garden. Voted the best small garden in the City, this secluded space is ideal for summer parties or receptions. In fact, we like it so much we’re hosting the inaugural Square Mile Best of British Collection there on 17 November 2009.

with humidor and the finest selection of cigars this side of Havana.

freemasons’ hall ★ 60 Great Queen Street, WC2B 5AZ

☎ 020 7831 9811 W ugle.org.uk The headquarters of the United Grand Lodge of England and the principal meeting place for masons since 1775, the Freemasons Hall is one of the finest art deco buildings in England. Located in Covent Garden, the venue is a spectacular Grade II listed building. The Freemasons’ Hall can also accommodate corporate events for up to 1,200 including dinners for 260 in The Vestibule and

conferences for up to 220 delegates in The Grand Officers’ Robing Room. Karen Haigh, Head of Events at Freemasons Hall commented: “We are proud to be part of Unique Venues of London and feel that we can make a real contribution to the collection.”

Guildhall ★ Gresham Street, EC2P 2EJ

☎ 020 7332 1313 W guildhall.cityoflondon.gov.uk Part of the Unique Venues of London, the Guildhall complex includes the Great Hall, Old Library, Crypts, Guildhall Art Gallery and Basinghall Suite which can all be hired for private events. As the home of the

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City of London Corporation, Guildhall has entertained world leaders and continues to provide a splendid venue for state banquets as well as a variety of private events. It hosts a unique mix of both civic and ceremonial affairs, local and national government business and private functions. From September 2008, a new space, the Old Museum will be available to hire for conferences, meetings, receptions and dinners.

hms Belfast ★ Morgans Lane, Tooley Street, SE1 2JH

☎ 020 7403 6246 W hmsbelfast.org.uk Launched in 1938, HMS Belfast served throughout the second world war playing a leading role at the Battle of North Cape and in the Normandy Landings. Saved for the nation as a unique reminder of Britain’s Naval Heritage, HMS Belfast (part of the Unique Venues of London collection) provides the ideal venue to host an event for any occasion – boardroom meetings from 20 delegates, conferences for up to 100 people and exclusive banquets through to Christmas parties in the original Ship’s Company Dining Hall. Located near London Bridge, HMS Belfast has fantastic views over the Tower of London and Tower Bridge, providing a popular summer party venue for up to 450 guests. HMS Belfast’s exclusive caterers Sodexho Prestige provide tailor-made packages including traditional Naval food and beverages, 1940s actors, singers and double experience packages with its sister property the Churchill Museum & Cabinet War Rooms.

honouraBle soCiety of linColn’s inn ★ Lincoln’s Inn, WC2A 3TL ☎ 020 7405 5969

CLUB CLASS: (from top) the Spanish garden at Kensington Roof Gardens; inside JuJu; the imposing exterior of The King’s Fund

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W lincolnsinn.org.uk The historic buildings of Lincoln’s Inn are set in spacious, beautifully maintained private gardens in the heart of Central London. The halls and rooms available for hire are steeped in history and tradition dating back to the 15th century, providing

a sumptuous backdrop for all kinds of events. The Great Hall is available in the evenings and at weekends and during the summer months it is possible to hold receptions on the Terrace overlooking the beautiful gardens. The Old Hall is possibly one of the finest Tudor buildings in London dating back to 1490. It is available for hire during the day as well as in the evening and at weekends. For smaller events, there is the Old Court Room which is also available for hire during the day.

Mint Leaf

★ Mint Leaf Restaurant & Bar, Suffolk Place, SW1Y 4HX

☎ 020 7930 9020

JuJu ★ 316-318 King’s Road, SW3 5UH

☎ 020 7351 5998 W jujulondon.com JuJu is the newest and hottest addition to the London bar scene. Located in the heart of Chelsea on King’s Road, JuJu serves the finest cocktails mixed by some of London’s best bartenders. The extensive drinks menu offers a wide selection of wine, champagne and spirits by the bottle, all served to your table. To compliment, JuJu offers an eclectic combination of tapas style, pan-Asian fusion cuisine catered for the individual or on sharing plates for guests to enjoy. Parties are JuJu’s speciality; from small to large bookings, JuJu offers the ultimate London party experience. With the options to reserve one of its stylish private booths, the exclusive VIP area or the entire venue, JuJu is certain to make your booking an occasion to remember.

kensinGton roof Gardens ★ 199 Kensington High Street, W8 5SA

★ Mint Leaf Lounge & Restaurant, Angel Court, EC2R 7HB

☎ 020 7600 0992 W mintleafrestaurant.com With striking design, Mint Leaf restaurants provide perfect settings for corporate events. Both venues offer a range of versatile areas with fully integrated AV systems; ideal for hosting an array of events, from product launches to drinks parties and more intimate dinners. The secluded Chef’s Table is an innovative corporate experience for entertaining. Mint Leaf is renowned for progressive Indian food complemented by an extensive bar menu. Presenting a gastronomic experience using the finest fresh produce with authentic Indian flavours, the restaurants have bespoke menus for all special occasions.

☎ 0207 937 7994 W roofgardens.virgin.com London’s only rooftop private members’ club is as glamorous as it comes. There are three themed gardens sprawling over 1.5 acres including fully grown oaks and fruit trees, growing in just 1.5m of soil, and a flowing stream stocked with fish and wildlife. The Spanish Garden is based on the Alhambra in Granada, Spain; the Tudor Garden is filled with evergreen shrubs surrounded by fragrant lilies, roses and lavender in the summer months, while wisteria fills the air with its delicate fragrance; and the English Woodland is

home to the four resident flamingos. High up on the seventh floor, the club’s restaurant Babylon boasts amazing views over London’s skyline. The Roof Gardens is taking bookings for Christmas parties, but you’ll need to book soon.

the kinG’s fund ★ 11-13 Cavendish Square, W1G 0AN

☎ 020 7307 2474 W kingsfund.org.uk/venuehire The King’s Fund resides in a landmark, grade II-listed Georgian townhouse overlooking Cavendish Square, in the heart of London’s West End. The

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OUT ON THE TOWN: (from left to right) Madame Tussauds provides a particularly unique venue for entertaining; Middle Temple Hall offers a historic home for hosting any corporate event; a CGI rendering of the brand new Miss Q’s due to open on 23 October

inspiring building offers a range of spaces from traditional boardrooms to three modern conferencing suites. Having just completed an extensive refurbishment, it now offers a brand new 225-seat theatre and a fantastic new conservatory. The venue held over 4,000 successful events last year ranging from large scale conferences, meetings, dinners and training days.

madame tussauds ★ Marylebone Road, NW1 5LR

☎ 0870 141 3089 W merlinvenues.com The world-renowned Madame Tussauds and Tussauds Stardome are one of London’s most unique themed venues. Constantly evolving and always forward thinking, no two events held there are ever the same. Blush is one of London’s most glamorous reception rooms offering your guests the chance to join an exclusive A-list celebrity party. Together with the stars of the silver screen in ‘Premiere Night’, the scene is set for the main event in the ballroom. The ‘World Stage’ is the recently redressed ballroom incorporating fantastic

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figures of world leaders, royalty and legends of music and sport in interactive sets. After a complete redressing, the Planetarium has been renamed the Stardome, a celebrity-themed venue with some of the UK’s most technically advanced presentation facilities. Available for exclusive hire, Madame Tussauds can accommodate up to 1,000 for a cocktail party or 350 for a dinner dance or awards ceremony. Alternatively, the Stardome alone can host presentations for up to 300 and is ideal for smaller award ceremonies. It was recently voted the UK’s number one venue by readers of industry RSVP Magazine – the events industry bible.

middle temple hall ★ The Honourable Society of the Middle Temple, Middle Temple Lane, EC4Y 9AT ☎ 020 7427 4820 W middletemple.org.uk Middle Temple Hall and private rooms are fitting backdrops for all types of occasion: wedding receptions, luncheons, banquets and concerts as well as meetings and conferences. A member of Unique Venues of

London, the Hall staged the first performance of Shakespeare’s Twelfth Night in 1602. It has remained virtually unaltered to the present day, and still serves as a meeting place for new generations of lawyers. Portraits of Queen Elizabeth I and other monarchs hang

above the Bench Table, the great 29-foot long dining table that was floated down the Thames from Windsor Forest before the Hall was completed. The friendly and attentive catering team at Middle Temple will help you in planning anything that the occasion requires.

Natural History Museum

★ Cromwell Road, SW7 5BD ☎ 020 7942 5434 W nhm.ac.uk The Natural History Museum has two areas for spectacular evening events and two spaces for daytime conferencing. The world famous Central Hall – with its truly iconic dinosaur skeleton – can entertain a host of events from dinner dances and awards ceremonies to fashion shows and rock concerts and easily holds 100-1200 guests. While the dynamic and futuristic Earth Galleries make a stunning setting for cocktail receptions and lavish parties with the capacity for 50-600 guests.

miss q’s ★ 180-184 Earls Court Road ☎ 020 7499 4850 W missQs.com Miss Q’s is a 430-capacity pool bar, diner and live music saloon in Earls Court, London. Adding a unique contemporary twist to retro ‘Beat’ Americana, the venue is defined by its rock’n’roll interior and heady mix of live music, pool, classic American diner-style food and hard liquor. Central to Miss Q’s are three custommade pool tables, beneath which lie striking Persian rugs – the inspiration for the tongue-in-cheek tagline, ‘Sex, Rugs and Rock’n’Roll’. In this spirit, guests will be able to shoot a frame or two while checking out some of the best-established and upcoming acts in a stripped-down, semiacoustic environment.

proud CaBaret ★ Minster Court, Mincing Lane, EC3R 7AA W proudcabaret.com Proud Cabaret is a brand new venue in the City, located next to Fenchurch street station. Reminiscent of a 1920s speakeasy – the venue exudes decadence and is as flexible as its dancers. At Proud Cabaret,

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Directory

dining, drinking and entertaining are all possible. The restaurant serves up exquisitely executed British classics from 12-9pm for up to 130 covers and can be hired for up to 350 people wanting drinks parties. There is entertainment available if required, including burlesque performers and musicians. There is a separate VIP area on offer and the 5am licence means that if required, the party may continue long into the night.

BarClays atp World tour finals ★The O2, Millennium Way, SE10 0AX

☎ 0208 233 5864 W imgworld.com The Barclays ATP World Tour Finals is the flagship

event and season climax to the ATP World Tour, with qualification being earned only by the elite eight singles players or doubles teams who demonstrate sustained excellence on the ATP World Tour throughout the year. The standard of tennis will be similar to the quality of at least a Grand Slam quarter-final in every match, with qualified players so far including Rafael Nadal, Andy Murray, Roger Federer, Novak Djokovic and newly crowned US Open champion, Juan Martin del Potro. With the event almost sold out, IMG offers a range of hospitality options available to suit your needs, from private suites for 18 people, to a two-course buffet on tables of four, six or 10 ranging from £139 per person.

ZSL London Zoo

LONDON DELIGHTS: (from left) The Barclays ATP World Tour Final line-up; the London Bierfest at Old Billingsgate Market; performers from Area 51 at the Square Mile Masked Ball

london Bierfest ★ Old Billingsgate Market, 16 Lower Thames Street, EC3R 6EE ☎ 020 8233 5854 W londonbierfest.com The London Bierfest is an established and light-hearted event that is a firm favourite in the City hospitality calendar. Old Billingsgate Market is transformed into a traditional Oktoberfest, buzzing with live music, dancing and a host of other entertainment. All this is complemented with unlimited steins of a range of Paulaner beers, and plenty of authentic German fair. As last year’s event was a sell-out, sign up soon to avoid disappointment.

area 51 ☎ 0844 587 5151

★ Regent’s Park, NW1 4RY ☎ 020 7449 6562 W zsl.org ZSL London Zoo is one of the most unique venues for events in central London, and this year it is proud to present its stylish Northern Lights-themed Christmas party. This chic and elegant dinner dance actually kicks off with one of the zoo’s furry friends meeting guests at the gate. After a cocktail party in an Animal House, you will then be led to a dining suite featuring 360-degree lighting effects in an Arctic atmosphere. After the chefs serve their festive three-course meal with refreshments, the evening is then yours and the DJ will play you into the night.

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W area51site.com A dynamic, cutting-edge entertainment agency and production company, Area 51 offers highly original, individually-tailored show design and performance ideas on any scale, and exquisitely-themed venue décor and totally unique installation solutions that will inspire any event – all created in its extensive studios. Hundreds of in-house options are already available, with your own

individual requests invited; the team is ready to build at any time. Themed entertainment and décor is now available in packages that you’ll find very competitively priced.

iGloos ☎ 01438 861 418 W igloos.co.uk IGLOOS specialises in creating sumptuous loos for corporate hospitality events such as Christmas parties, conferences and events with VIPs in attendance. The diversity of loos includes Luxury Travelling Loo Trailers, the MODUVAC® Vacuum Loo System and the Panelled System. Not only can IGLOOS provide loos for a one-night party, but they also offer semipermanent and permanent solutions, so if your office loos need sprucing up contact the sales team for design and product advice. They can guide you in making the right choice from sufficient quantity to the most suitable products for your event or refurbishment.

opm partnership ☎ 020 7385 7774 W enquiries@opmpartnership.com OPM Partnership is an entertainment and events team that provides an

elegant, imaginative and creative service for outsourcing hospitality events. What sets OPM apart is that it’s a service rather than a product. And where many competitors are tied to their own production and catering arms – tending to give events a recognisable signature – OPM works with suppliers to suit any budget but are not shackled to any particular supplier. As a result, each event has a totally unique feel without any sense of déjà vu or enforced style. Although based in London, OPM works around the globe. In 2009 alone OPM has worked in New York, Amsterdam, Paris, Milan and India.

poker prinCesses ☎ 07737 529 482 W thepokerprincesses.com The poker princesses are an all-female team that provides poker entertainment for private and corporate events. Whether you require a poker school in order to entertain your clients or as a teambuilding or social event for you and your staff, the princesses can cater for it all. The ladies aim not only to offer a professional service but ensure you and your party are at ease and have a great time too. ■

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The Poker Princesses are an all lady team that provide poker entertainment.. Everyones playing it, or wanting to know how to play and The Poker Princesses will show you how. The princesses will bring along with that glamour and sassy professionalism, a texas holdem poker school..... Learn Practice and Play poker with colleagues, friends or clients. The Poker Princesses provide entertainment that is ideal for: • Entertaining Clients • Charity Functions • Private Parties • Team Building and more For more info contactNevine Hamilton E: nevine@thepokerprincesses.com W: www.thepokerprincesses.com T: 07737 529 482


diAry

guide

Arts CAlendAr

For hospitality contact Keith Prowse on 0845 125 4882; keithprowse.co.uk

MONTH

DATE

CATEGORY

EVENT

VENUE

Oct 2009

5, 9, 15

Opera

Tristan und Isolde

The Royal Opera House

10, 13, 21, 24

Opera

Carmen

The Royal Opera House

8, 12, 14, 16, 27, 29

Ballet

Mayerling

The Royal Opera House

17, 20, 22, 28

Opera

L'Heure espagnole / Gianni Schicchi

The Royal Opera House

23, 26, 31

Ballet

The Sleeping Beauty

The Royal Opera House

26

Concert

Gilbert O’Sullivan

The Royal Albert Hall

2, 3, 10

Ballet

Mayerling

The Royal Opera House

4, 5, 9, 13, 17, 18

Ballet

Agon / Sphinx / New McGregor

The Royal Opera House

6, 7, 11, 12, 14, 16, 19, 21, 24

Ballet

The Sleeping Beauty

The Royal Opera House

20, 23, 25, 28

Opera

The Tsarina's Slippers

The Royal Opera House

26, 27, 30

Ballet

The Nutcracker

The Royal Opera House

1, 3, 5, 8

Opera

The Tsarina's Slippers

The Royal Opera House

2, 9, 11, 12, 16, 28, 29, 30, 31

Ballet

The Nutcracker

The Royal Opera House

7, 10, 15, 18, 22

Opera

Der Rosenkavalier

The Royal Opera House

14, 17

Ballet

Les Patineurs / Tales of Beatrix Potter

The Royal Opera House

19, 21, 23

Opera

La bohème

The Royal Opera House

1

Ballet

The Nutcracker

The Royal Opera House

4, 5, 7, 11

Opera

La bohème

The Royal Opera House

5 Jan-16 Feb

Performing Arts

Cirque du Soleil – Varekai

The Royal Albert Hall

6, 8, 9, 13

Ballet

Les Patineurs / Tales of Beatrix Potter

The Royal Opera House

12, 14, 15, 16, 20

Ballet

Romeo and Juliet

The Royal Opera House

18, 19, 21, 23

Ballet

The Sleeping Beauty

The Royal Opera House

22, 26, 28, 30

Opera

The Rake’s Progress

The Royal Opera House

1, 3

Opera

The Rake’s Progress

The Royal Opera House

2, 5, 10, 12, 17

Opera

Così fan tutte

The Royal Opera House

4, 6, 8, 13, 16

Ballet

Romeo and Juliet

The Royal Opera House

11, 15, 18, 20, 25, 27

Opera

The Gambler

The Royal Opera House

19, 26

Ballet

New Watkins / Rushes – Fragments of a lost Story / Infra

The Royal Opera House

1, 2, 4

Ballet

New Watkins / Rushes – Fragments of a lost Story / Infra

The Royal Opera House

5, 8, 11, 15, 20

Opera

Tamerlano with Domingo

The Royal Opera House

6, 10, 12, 16

Ballet

Romeo and Juliet

The Royal Opera House

Nov 2009

Dec 2009

Jan 2010

Feb 2010

Mar 2010

Show

TheaTre

Show

TheaTre

Show

TheaTre

Stomp The Rat Pack Dirty Dancing Wicked Chicago Prick up your Ears 39 Steps, The We Will Rock You End Game Speaking in Tongues Oliver

Ambassadors Adelphi Aldwych Apollo Victoria Cambridge Comedy Criterion Dominion Duchess Duke of York’s Drury Lane

The Women in Black Avenue Q Breakfast at Tiffany’s Phantom of the Opera Sister Act Lion King, The Thriller Live War Horse Calendar Girls Priscilla Queen of the Desert Blood Brothers

Fortune Gielgud Haymarket Her Majesty’s London Palladium Lyceum Lyric New London Noel Coward Palace Phoenix

Grease La Cage aux Folles Jersey Boys Mamma Mia! Les Misérables Legally Blonde: The Musical Hairspray The Mousetrap Rise and Fall of Little Voice Billy Elliot The Shawshank Redemption

Piccadilly Playhouse Prince Edward Prince of Wales Queen’s Savoy Shaftesbury St Martin’s Vaudeville Victoria Palace Wyndhams

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squaremile 43


diary

guide

SportS Calendar

For hospitality contact Keith Prowse on 0845 125 4882; keithprowse.co.uk

MONTH

DATE

CATEGORY

EVENT

VENUE

Oct 2009

18

Motor Racing

Chinese Grand Prix

Shanghai, China

Nov 2009

1

Motor Racing

Brazilian Grand Prix

São Paulo, Brazil

7

Rugby

Investec Challenge: England v Australia

Twickenham

14

Rugby

Investec Challenge: England v Argentina

Twickenham

15

Motor Racing

Abu Dhabi Grand Prix

Abu Dhabi

21

Rugby

Investec Challenge: England v New Zealand

Twickenham

22-29

Tennis

Barclays ATP World Tour Finals

O2 Arena

26-28

Horse Racing

Hennessy Winter Festival

Newbury Racecourse

Dec 2009

1-6

Tennis

The Masters Tennis

Royal Albert Hall

5

Rugby

Barbarians v New Zealand

Twickenham

Dec 2009

10

Rugby

Varsity Match

Twickenham

Feb 2010

6

Rugby

RBS 6 Nations: England v Wales

Twickenham

6

Rugby

RBS 6 Nations: Ireland v Italy

Croke Park

7

Rugby

RBS 6 Nations: Scotland v France

Murrayfield

13

Rugby

RBS 6 Nations: France v Ireland

Stade de France

13

Rugby

RBS 6 Nations: Wales v Scotland

Millennium Stadium

14

Rugby

RBS 6 Nations: Italy v England

Stadio Flaminio

26

Rugby

RBS 6 Nations: Wales v France

Millennium Stadium

27

Rugby

RBS 6 Nations: England v Ireland

Twickenham

27

Rugby

RBS 6 Nations: Italy v Scotland

Millennium Stadium

13

Rugby

RBS 6 Nations: Scotland v England

Murrayfield

13

Rugby

RBS 6 Nations: Ireland v Wales

Croke Park

14

Rugby

RBS 6 Nations: France v Italy

Stade de France

16-19

Horse Racing

Cheltenham Festival

Cheltenham

20

Rugby

RBS 6 Nations: France v England

Stade de France

20

Rugby

RBS 6 Nations: Ireland v Scotland

Croke Park

20

Rugby

RBS 6 Nations: Wales v Italy

Millennium Stadium

Apr 2010

8-10

Horse Racing

The John Smith’s Grand National Meeting

Aintree Racecourse

Jun 2010

4-5

Horse Racing

Epsom Derby

Epsom Racecourse

7-13

Tennis

AEGON Championships

Queens Club, London

11 Jun-11 Jul

Football

2010 FIFA World Cup South Africa™

South Africa

15-19

Horse Racing

Royal Ascot

Ascot Racecourse

21 Jun-4 Jul

Tennis

The Championships, Wimbledon

AELTC , Wimbledon

30 Jun-4 Jul

Rowing

Henley Royal Regatta

Henley-on-Thames

7-11

Festival

Henley Festival

Henley-on-Thames

15-18

Golf

The Open Championships

St. Andrews

25

Polo

Cartier International Polo

Guards Polo Club

31 July-7 Aug

Sailing

Cowes Week

Isle of Wight

28 Sept-3 Oct

Golf

The Ryder Cup 2010

Celtic Manor, Wales

Mar 2010

July 2010

Sept 2010

Please visit keithprowse.co.uk or call 0845 125 4882 for updates and more information

44 Squaremile

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EXPERIENCE THE PASSION... Cheltenham Festival is the most prestigious National Hunt meeting in the UK racing calendar. When entertaining at Front Runners guests are guaranteed first-class food and service, a guest jockey and stunning views of the racecourse. Jump into action with Keith Prowse!

For further information please call:

0845 125 4880

www.keithprowse.co.uk

FRONT RUNNERS Front Runners, Keith Prowse’s hospitality facility at Cheltenham Festival, is ideally located overlooking the final furlong, at the heart of all the action. It offers great views of horses jumping the last fence, as each race reaches its climax. Front Runners provides a variety of dining and entertaining options, where guests can mix the peaks of thrilling horse racing action with first-class hospitality. Only Keith Prowse can offer this great opportunity to socialise with guests and colleagues alike in the warm and lively atmosphere of Front Runners Private Suites and Restaurant. CHELTENHAM FESTIVAL | 2010 There is a featured race on all four days culminating on Friday with the highlight of the Jump season: the totesport Cheltenham Gold Cup. 16 March Smurfit Kappa Champion Hurdle Day 17 March Queen Mother Champion Chase Day 18 March Ladbrokes World Hurdle Day 19 March The totesport Cheltenham Gold Cup Day

Profile for Square Up Media Ltd.

Square Mile Guides - Corporate Hospitality - 2009  

Square Mile Magazine, The Best of the City, Corporate Hospitality Guide, 2009 (Issue 43)

Square Mile Guides - Corporate Hospitality - 2009  

Square Mile Magazine, The Best of the City, Corporate Hospitality Guide, 2009 (Issue 43)