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media pack 2013 ‘Your Somerset’ is Somerset County Council’s flagship publication, delivered to over 234,000 households across the county, in five regional issues. In addition, further copies are available from libraries, council offices and online at www.somerset.gov.uk ‘Your Somerset’ contains news, events and developments, including community projects involving Somerset County Council and its partners. Also included are regular features on education, crime prevention, community services, library & theatre, news & sport, providing further opportunities for advertisers to target messages.

Free distribution to 234,000+ households Copies available from libraries, council offices and online Total population of Somerset distribution approximately 524,200

Contact: Andrew Schofield Spot on Media Ltd T: +44 (0)845 004 0683 F: +44 (0)845 075 1066 E: andrew@spotonmedia.co.uk

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sizes & distribution Size

Position

Dimensions

Outside Back Cover

259mm w x 308mm h

Internal Page

259mm w x 308mm h

Half Page

Internal Page

259mm w x 154mm h

Quarter Page

Internal Page

129mm w x 154mm h

Eighth Page

Internal Page

129mm w x 77mm h

Full Page

Contact: Andrew Schofield Spot on Media Ltd T: +44 (0)845 004 0683 F: +44 (0)845 075 1066 E: andrew@spotonmedia.co.uk

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price information ‘Your Somerset’ is distributed in five regional editions, each containing news, events and developments of community projects specific to that region. Should you not wish to advertise throughout the Somerset county, but wish to target a particular area, why not consider one or more regional editions.

Editions

Outside Back Cover

Internal Full Page

Internal Half Page

Internal Quarter Page

Internal Eighth Page

ALL EDITIONS (234,000 copies)

£ 3,300 + vat

£ 3,000 + vat

£ 2,000 + vat

£ 1,000 + vat

£ 500 + vat

West Somerset (14,950 copies)

£ 750 + vat

£ 700 + vat

£ 375 + vat

£ 250 + vat

£ 150 + vat

Taunton (47,950 copies)

£ 1,050 + vat

£ 1,000 + vat

£ 550 + vat

£ 300 + vat

£ 160 + vat

Sedgemoor (51,550 copies)

£ 1,050 + vat

£ 1,000 + vat

£ 550 + vat

£ 300 + vat

£ 160 + vat

South Somerset (72,850 copies)

£ 1,050 + vat

£ 1,000 + vat

£ 550 + vat

£ 300 + vat

£ 160 + vat

Mendip (46,800 copies)

£ 1,050 + vat

£ 1,000 + vat

£ 550 + vat

£ 300 + vat

£ 160 + vat

Contact: Andrew Schofield Spot on Media Ltd T: +44 (0)845 004 0683 F: +44 (0)845 075 1066 E: andrew@spotonmedia.co.uk

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schedule & discounts Edition

Artwork Deadline

Distribution

January 2013

Friday 30 November 2012

w/c 7 January 2013

April 2013

Friday 1 March 2013

w/c 1 April 2013

July 2013

Friday 31 May 2013

w/c 1 July 2013

October 2012

Friday 30 August 2013

w/c 7 October 2013

Artwork Specification • Hi Resolution PDF • Fonts embedded or text converted to outlines • No bleed

Discounts Issues Discount

One

Two

Three

Four

0%

5%

10%

15%

Contact: Andrew Schofield Spot on Media Ltd T: +44 (0)845 004 0683 F: +44 (0)845 075 1066 E: andrew@spotonmedia.co.uk

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feedback Why advertise with us? • ‘Your Somerset’ is the only newspaper that reaches every household in the county and is the official voice of the Council. • ‘Your Somerset’ is a full colour publication. We are able to accept adverts and advertorials, all of which will be published in full colour. • Distributed four times a year. • Extremely competitive rates.

Customer Feedback 73% of readers rated ‘Your Somerset’ as either a ‘good’ or ‘excellent’ means of keeping them informed about the County Council’s services.* We receive many positive comments regarding ‘Your Somerset’ here are just a few : •

‘I think that this is well balanced, easy to read with coloured pictures to add more interest.’

‘Being new to area, Your Somerset has been a great asset in knowing about the county.’

‘I really like Your Somerset. Without a lot of time to spare I feel that I can read it and feel informed enough to know what is happening.’

‘Very easy to follow and read. Love all the pictures that draw your eye in.’

‘Just keep up the variety and novelty!’

‘I think it is an excellent paper, I think it is well presented and evenly balanced.’

‘Keep doing what you are doing. Well done.’

‘I think the magazine is perfect, very informative.’

‘A good interesting read.’

‘Good layout and easy to read and not too rambling.’

‘I always find Your Somerset informative and it keeps me aware of what’s happening.’

‘I think that it is good, clean and attractive and easy to read.’

* According to the 2010 independent Your Somerset Readership Survey

Contact: Andrew Schofield Spot on Media Ltd T: +44 (0)845 004 0683 F: +44 (0)845 075 1066 E: andrew@spotonmedia.co.uk

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To Whom It May Concern

Dear Sir / Madam Your Somerset is the official publication for the residents of Somerset It is a vibrant, 16-page, full colour newspaper delivered to over 234,000 households across Somerset, four times a year. It contains news, events and developments of community projects that Somerset County Council and partners are involved in. There is a limited amount of space available for advertising in the publication. Prices range from £150 to £3,300 (prices subject to vat) for a full colour advert, and a full artwork & design service is included. Andrew Schofield of Spot on Media Ltd is working in partnership with Somerset County Council in the production of advertising for Your Somerset. To secure your space in Your Somerset please contact Andrew on 0845 004 0683. Should you require verification of the content of this letter please don’t hesitate to contact me on (01823) 356722 or email lbentley@somerset.gov.uk. Yours faithfully,

Lauren Bentley Editor – Your Somerset Somerset County Council


Your Somerset - Media Pack 2013