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Advertising Supplement to the Sun Journal, Thursday, July 12, 2012

30th Anniversary

Moxie Festival Lisbon, Maine

July 13 • 14 • 15

Schedule • Parade Route • Vendors • 5K Route • Pow Wow Car Show • River Race • Concert • and more...


Family Owned ~ Celebrating Over 60 Years SALES and FULL SERVICE 711 Lisbon Falls Rd (Rt 196) • Lisbon Falls • (888)-241-1396

Watch for the Drawing for the Crafts Car Benefiting the Class of 2013

Beefier, Meatier, Tastier...

Come and see our ever expanding display of firearms and sign up for our raffle of a youth’s first rifle, valued at $169. Drawing July 14th at 2:00pm

BMT & Moxie! Lisbon Falls

Double Diamond Pawn is now your local firearms dealer. Handguns, Shotguns, Rifles. Rte. 196 • Lisbon Falls • 353-7277 •

Greetings! I warmly invite you to come to Lisbon and learn why Maine’s annual Moxie Festival truly has Moxie – not just the soft drink, but real “Moxie.” Moxie is a great description for what has become a Maine summer tradition – not only for Mainers but also for many folks “from away.” Attendance records continue to be broken: 40,000 in 2010 followed by an estimated 50,000 in 2011. Since this is our special 30th anniversary, I recommend you come early and stay late! The Moxie Festival Committee is very happy to be able to entice you for this anniversary year with several exciting new events: •T  he return of the Moxie Car Show on Sunday behind Lisbon High School;

•N  ew games for young kids, and adult games of chance throughout the three days; • We are especially excited to announce that for the first time the successful “Summer Concertin-the-Park” music series will overlap with the Moxie Festival on Saturday evening of the Festival through the “Moxie Concert-in-the-Park.” The concert will include many excellent performers, and will feature two outstanding acts: • “The Mallet Brothers” (winners of the 2011 & 2012 Portland Phoenix Music Awards for “Best Local Act,” “Best Live Act,” and “Best Local Album”), and: •T  he “Brian Maes Band.” Brian has toured and recorded with Peter Wolf of the J. Geils Band, and also with Barry Goudreau of the band Boston.

• A book signing at Kennebec Fruit Co. “Moxie Store” Saturday by Jim Baumer, local author of “MOXIE: Maine in a Bottle,” • Sunday the extremely popular Androscoggin River Race will again take place along with the return of the “Moxie Car Show” at the Lisbon High School.

Submitted photo

Some participants in last year’s Moxie 5K Road Race came in costume. The concert will begin Saturday at 4 p.m. at Lisbon’s MTM Center (the former MTM Elementary School, located in Lisbon Falls) and will be FREE TO THE PUBLIC. In recognition of the new event, we have relocated our famous “Chicken BBQ Tent” to the MTM Center – it will serve award winning recipes from 4-7 p.m. Also new for 2012 will be adult games of chance Friday night at Lisbon High School prior to the annual Fireworks (MUCH better than what you can try to do in your backyard!). Adult and children’s games will also accompany the MTM Center activity all day Saturday. I am also happy to report to you the return of several very popular events: •F  ree children’s games and pony rides on Saturday;

•F  riday through Sunday: Native American Spirit of the Wolf Pow Wow; •S  aturday morning: 5K Race and the Moxie Parade (LARGEST in Maine);

And, much, much more! I invite you to learn more about the exciting 2012 Moxie Festival, anytime, at our website: Hope to see you in Lisbon on July 13, 14 & 15.

John Silvestri Chairman, Moxie Festival

Alternative country rockers headline Concert in the Park The Lisbon Promotion Committee and the Moxie Festival Committee are pleased to announce the first Moxie Concert in the Park from 4-8 p.m. on Saturday, July 14 at “The Pavilion” by the MTM Center in Lisbon Falls. Alternative country rockers, The Mallett Brothers Band, will headline. Admission is free. The Mallett Brothers Band, fresh off a sweep of the top categories of the 2012 Portland Phoenix’ Best Music Awards, will play selections from their self-titled debut album, named the Top New Local Album of 2010 by Bull Moose Music. Joining the award-winning alt-country rockers will be the Brian Maes Band, one of New England’s most popular club acts. Maes, who hails from Boston’s North Shore, has toured with acts like Aerosmith and Deep Purple, and is a frequent collaborator with Peter Wolf of the J. Geils Band and Barry Goudreau of Boston.

Visit the Butterfly & Insect Museum!

LANDSCAPE PROFESSIONALS Distinctive Design with Imagination & Creativity


Dedicated to Providing the Most Professional, Courteous Landscaping Services to the Client

Lisbon, Maine Schedule of Events

Two new events to celebrate our 30th anniversary: The Saturday evening Moxie Concert in the Park & the Sunday Moxie Car Show

Friday, July 13, 2012

9:30 a.m.-10 p.m. Spirit of the Wolf Pow Wow 5-9 p.m. NEW: Games of Chance and Fast Pitch Game 6:30-9 p.m. Family Fun Night with Public Safety demonstrations, Seat Belt Challenge, Beer Goggles, Lisbon Public Safety Depts.

Main Street, Lisbon Falls 12-4 p.m. “Moxie Time Line” book signing at Kennebec’s (The Moxie Store), 2 Main Street 4-6 p.m. Lisbon Fire Department Car Wash, 30 Main Street

MTM Center, 18 School Street, Lisbon Falls 4-8 p.m. Friends of the Lisbon Library Book Sale (Fill-A-Bag for $5)

Celebrating Our 36th Year

51 Main Street • Lisbon Falls (Rt. 125) 353-6700 • 1-888-781-6700

LANDSCAPE COMPANY•INC. 78 Lisbon Street, Lisbon, ME 04250

353-4848 • 1-800-675-4885


Advertising Supplement to the Sun Journal, Lewiston, Maine, Thursday, July 12, 2012

4A Hamilton Ct. • 725-4788

9 a.m.-6 p.m. NEW: Fast Pitch game; Young children’s water games; Games of chance

4-6 p.m. New England Moxie Congress Annual Lobster/ clambake for members & guests featuring Downeast Humor by Gary Crocker and “Making it in Moxieland” exhibit

Mid Town Plaza, 580 Lisbon Street, Lisbon Falls

9 a .m.-6 p.m. Pony Rides

4-6 :30 p.m. Alma Lea Dance Studio Performance, Dube’s Music Stage

9 a.m.-4 p.m. Butterfly & Insect Museum Tour, Maine Glass Art Studio

11a.m.-2 p.m. Lisbon Methodist Church Lobster & Crabmeat Roll Luncheon

4-10 p.m. FREE PARKING, Lisbon Falls Baptist Church, 555 Lisbon Street

9 a .m.-2 p.m. Holy Trinity Church Bake Sale, Maine Glass Art Studio

12-4 p.m. Mr. Magic Show Interactive magic show for children and families

5-9 p.m. NEW: Game of Chance

10a.m.-2 p.m. “Moxie: Maine in a Bottle” by Jim Baumer book signing at Kennebec’s (The Moxie Store), 2 Main Street

12-4 p.m. Lisbon Historical Society Museum Open House

Lisbon High School, Route 196, Lisbon Street, Lisbon Falls

1:15-2:15 p.m. Dube’s Music Showcase at the Pavilion

8 a.m. Moxie Car Show Registration

11a.m.-12 p.m. Moxie Recipe Contest Registration, Main Street Stage

2-3 :30 p.m. Free Penny Scramble

8 a .m.-1 p.m. Moxie Car Show open for spectators

2:15-3:15 p.m. Martin Gibson & Friends concert at the Pavilion

8 a.m.-1 p.m. Fast Pitch game

9 a.m.-6 p.m. Bounce House (Free)

7-9 p.m. Side Tracked Concert, Dube’s Music Stage 9:15-10 p.m. FIREWORKS DISPLAY

11a.m.-3 p.m. 106 WQRY Internet Radio Broadcast, Lisbon Library

Masonic Hall, 8 Oak Street, Lisbon Street, Lisbon Falls 5-6 :30 p.m. Turkey Supper, $8 Adults, $4 Children under 12 years old

Saturday, July 14, 2012 10a.m.-12 p.m. Moxie Festival Parade, begins on Capital Ave. to Rt. 196, left on Main St. Finishes at North St.

7:30-8 p.m. Life Flight of Maine extrication demonstration

adept adept

Main Street, Lisbon Falls

Museum Open House

6-7 p.m. Maka Lana Island Dancing

Lisbon High School, Route 196, Lisbon Street, Lisbon Falls

"Voted L/A's Best Landscaper 9 Years Running"

Stained Glass & Glass Fusing Classes


Moxie Festival 2012

6-8 p.m. Lisbon Historical Society



568 Lisbon St. • 353-6840


12-4 p.m. Inka Wasi Peru Music & Dance of the Andes 1-2 p.m. Moxie Recipe Contest Judging, Main Street Stage 2-2 :30 p.m. Moxie Chug-nChallenge, Main Street Stage 2-4 p.m. Fireman’s Muster sponsored by Lisbon Fire departments, Upper Main St.

6:30-8 p.m. The Moxie Concert in the Park featuring The Mallett Brothers Band at the Pavilion

8 a .m.-3 p.m. Lisbon Methodist Church Yard & Bake Sale 9 a .m.-6 p.m. Bounce House (Free) 9 a .m.-6 p.m. Bungee Jumping & Rock Wall Climbing

9 a .m.-10 p.m. Spirit of the Wolf Pow Wow

9 a .m.-3 p.m. Friends of the Library Book Sale (Fill-A-Bag for $5)


Music New & Used Musical Equipment Lessons, Rentals, On-site Repairs and more... Check out our musical entertainment Saturday afternoon on the MTM stage during Moxie Festival!

Midtown Plaza • (207) 353-7600

Kennebec’s “The Moxie Store” Home of the Moxie Ice Cream


~Moxie Shirts ~ Socks ~ Ties & more...


2 Main St. • Lisbon Falls • 353-8173

11a.m. SHARP Start Time for 14th Annual Chief Worumbo Androscoggin River Race

Sabattus River Boat Launch on intersection of Route 196 & Frost Hill Avenue, Lisbon Falls

Sunday, July 15, 2012

11: 30 a.m.-1 p.m. Moxie Joe’s and Moxie pulled pork 11: 45 a.m.-12:15 p.m. Spirit of the Wolf Pow Wow representatives at the River Race Finish

Ridge Schoolhouse at Intersection of Route 9 & Upland Road, Lisbon Falls

9 a .m.-2:30 p.m. Spirit of the Wolf Pow Wow 1 p.m. Moxie Car Show Judging

12-3 p.m. Ridge School Open House, Lisbon Historical Society

Chief Worumbo Androscoggin River Race

* Schedule subject to change without notice

Durham Boat Launch, Rte. 136 9-11 a.m. Registration for 14th

Masonic Hall, 3 Oak Street, Lisbon Falls

7:30-9 a.m. Moxie 5K Road Race, Gazebo Park across from Lisbon High School

Start your generation of musicians...

4-7 p.m. Chicken BBQ under the tent 4-6 :30 p.m. The Moxie Concert in the Park featuring Brian Maes Band with Tim Archibald, Tony DiPietro, & Jessica Prouty at the Pavilion

Lisbon High School, Route 196, Lisbon Street, Lisbon Falls MTM Center, 18 School Street, Lisbon Falls 7-7:30 a.m. Moxie 5K Kids Fun Run, Gazebo Park across from Lisbon High School

3:15-4:15 p.m. JLD Project featuring Peter Ladd concert at Pavilion

Annual Chief Worumbo Androscoggin River Race

6:45-9:15 a.m. Pancake Breakfast 9 a.m.-3 p.m. Open House 11a.m.-3 p.m. Child Identification Program 12-4 p.m. New England Moxie Congress: Vehicles & Moxie Memorabilia Exhibits

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, New Main St. 311 303-

Maine Vintage & Consignment Quality Pre-Loved Clothing & Home Goods Also Wedding Dresses and Mother of the Bride Dresses

207-353-2216 18 Main St. • Lisbon Falls

Drapeau’s “Life’s more fun in costume!”

Pricing And Service Has Always Been Our Reputation

Retail • Wholesale • Beverage • Redemption • State Agency Liquor Store

Enjoy The Moxie Festival!

" REMEMBER when you’re having a party or a special occasion ROOPERS has all of your party beverage needs!” 694 Main St., Lewiston 794 Sabattus St., Lewiston 545 Minot Ave., Auburn 1420 Lisbon St., Lewiston 303-311 Main St., Auburn 783-9098 783-2047 333-3095 782-1482 783-6353 (liquor unavailable at this location) (formerly Florians Mkt.) (no redemption at this location)

Advertising Supplement to the Sun Journal, Lewiston, Maine, Thursday, July 12, 2012

Costumes of Maine

Maine’s Largest Full Service Costume Shop Tuxedos too! 207-353-2216 20 Main St. • Lisbon Falls



Race the Androscoggin with Moxie The Androscoggin Land Trust and the Moxie Festival Committee are pleased to announce t he date of t he 14t h a nnua l Chief Wor umbo A ndroscoggin River Race is set for Sunday, July 15. Last year’s Chief Worumbo Androscoggin River Race attracted 166 racers from throughout New England.

of the Androscoggin Land Trust and spans a six-mile corridor where paddlers pass by two conserved farms, an island recently conserved in partnership with the town of Lisbon, and a public riverside park in Durham.

ness on Tuesday, July 5. The registration fee includes a t-shirt, lunch, and free shuttle service. Late and race-day registration is the same price, however it includes shuttle service only. T-shirts and lunch will be availRegistration is $25 for adults able for sale at the finish line for The Worumbo Race is an ama- and $15 for children 12 and un- late registrants and spectators. teur competition of approxi- der if registered by end-of-busimately six miles, with possible The public is invited to cheer the class I rips and easy class II rap- The 2012 racers at the starting line in Dur- ids, depending on water levels ham at 11 a.m. or as they arrive at on race day. The race is planned Festival Committee thanks... the Sabattus River boat launch as a family-friendly event and finish line area on Route 196 in allows racers to experience a Lisbon beginning at 11:30 a.m. section of the A ndroscoggin Corporate Partner River with many other recreSt. Matthew’s Episcopal Church ational enthusiasts. Coca-Cola of Northern New England in Lisbon will offer spectators Municipal Partner at the Lisbon finish line a varia- Race day registration begins at 9 tion of Sloppy Joes called (guess a.m. at the Durham boat launch Town of Lisbon what?) Moxie Joe sandwiches and on Rte. 136 in Durham near the Gold Sponsors Moxie pulled pork. Entertaining Auburn-Durham line. ParticiAubuchon Hardware Harvey Metals, Inc. the crowd will be a Native flute Enterprise Trenchless Technologies, Inc. Lisbon Community Federal Credit Union Down East Books · Magazines · Online Two Rivers Family Dentistry player from the Spirit of the Wolf Silver Sponsors Pow Wow taking place behind Canteen Service Company Enterprise Electric Lisbon High School. Champoux/Rogers Insurance Agency FairPoint Communications

Another great reason to come to Androscoggin County!

415 Lisbon St. • PO Box 59 • Lewiston, ME 04243-0059 (207) 783-2249 • F - (207) 783-4481 visit us on the web at

Community Opportunity Oppo unity Cooperation We’re W e with you a all the wa way.

For more than 100 years, we’ve put our energy into the communities where we live and work.

5 Main Street, Lisbon Falls



Feel Good Inside


The Dingley Press, Inc. Downeast Energy Bronze Sponsors Maine Recycling Corporation Androscoggin County Republicans Adept Screen Printing Sam’s Italian Foods Dick’s Taxidermy Larry Stewart’s U-Save Auto Rental Five County Credit Union Uni-Sim Corporation

TD Bank

72 Lisbon Rd, Lisbon



Stop by on the way to

The Moxie Festival

Check r Out Ou


• Donuts • Whoopie Pies • Cup Cakes


2012 Moxie Festival Committee: Chairman, John Silvestri and Members Frank Anicetti, Tom Dube, Larry Gardella, Margi Huber, Jonathan Jones, Justin Liudvinaitis, Gina Mason, Brenda Rogers, Dan Smiley, Debra Wagner along with Town of Lisbon staff: Scott Benson, Jody Durisko, Chief Sean Galipeau, Mark Stevens, and Twila Lycette.

Celebrating 40 years... Commercial & Residential Weekly • BiWeekly • Monthly Maintenance

Check Out Our Outside Patio

Check out our fresh veggies in the farm stand

Save $100 in July! our Fill y New e dair r F igi OXIE M with

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Inground & Aboveground Pools Liner Replacements Installations LISBON 206 Lisbon Road

Midtown Shopping Center • Lisbon Falls, ME 04252 (207) 353-6834 • (888)353-6833


Fern’s Body Shop Quality Care Auto Lisbon Fuel Company Don’s Automotive, Inc. Davis Landscaping Co., Inc. Glidden Tax & Accounting Food City Rick Mason Excavation, Inc.

$349 NFTR18X4LW

Gift Certificates & Financing Available

We’re with you.

Auto ~ Home ~ Business

pants are encouraged to arrive well in advance of the 11 a.m. mass start. The race finish is just under the railroad trestle where the Sabattus River joins the Androscoggin on Rte. 196 in Lisbon.

The Moxie Festival ...

Begun by Faye Brown, a local barber in Lisbon Falls, the race has grown to one of the largest, single-day events on the Androscoggin River and a major draw for paddlers from Maine and New England to enjoy the wideopen corridor and the views of farm fields and forests along the route. The race is now an event

Rogers Insurance Agency


Lewiston 1822 Lisbon Road 207-786-5555

with instant $100 rebate! Bath 67 Centre Street 207-443-4711

Advertising Supplement to the Sun Journal, Lewiston, Maine, Thursday, July 12, 2012

Moxie Festival 2012  

The official guide to the annual Moxie Festival held in Lisbon, Maine. This is the Festival's 30th year!

Moxie Festival 2012  

The official guide to the annual Moxie Festival held in Lisbon, Maine. This is the Festival's 30th year!