Page 1

i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

1

Idea origin / concept

1 SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

0. Idea origin / concept - left brain - right brain

Left Brain = Tech Brain

Right Brain = Creative Brain

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

0. Idea origin / concept - left brain - right brain

Left Brain = Tech Brain

Right Brain = Creative Brain

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

1

Design direction

1 SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

1. Typographic logo

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

2. Symbol Logo

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

3.Secodary Logo

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

4. Logo variations we have

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

5. Design basics

half half problem solution left brain right brain technical creative serious playful iQ eQ

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

6. IQ/UEST = IQ/�efforts�

applications heads crafts services portfolio eQ

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

7. Example Visual

chaos/order

information delivered right way

serious/playful

information with joy

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

1

8. Example Visual

left brain/right brain

Not entirely left brained digital heads

Not entirely right brained creative heads

technical/creative SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

9. Business Card

+420 777 314 768 V.CHARVAT@IQUEST.CZ WWW.IQUEST.CZ

IQ/UEST S.R.O. KARLA MAJERA 93 252 31 VŠENORY U PRAHY

Not entirely left brained digital heads

MANAGING DIRECTOR IQ/UEST S.R.O.

Not entirely right brained creative heads

VLADIMÍR CHARVÁT

Not entirely left brained digital heads

VLADIMÍR CHARVÁT MANAGING DIRECTOR IQ/UEST S.R.O.

+420 777 314 768 V.CHARVAT@IQUEST.CZ WWW.IQUEST.CZ

IQ/UEST S.R.O. KARLA MAJERA 93 252 31 VŠENORY U PRAHY

Not entirely right brained creative heads

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

10. Website - Landing page

eQ

portfolio

services

crafts

heads

applications

Welcome in IQ/UEST let us help you with your business digital setup.

INTERFACE with HUMAN FACE

Freshhhh

eQ

portfolio

We are IQ/UEST and we cherish I/Q (smart web)

applications NEW

WEB:) crafts

Ruby on Rails

Code for web with attitude

BLOG/TWEET NEW

services

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

11. Website - Landing Page - CONTENT IN

eQ

portfolio

portfolio

services

crafts

heads

applications

eQ

Freshhhh

INTERFACE with HUMAN FACE

services

We are IQ/UEST and we cherish I/Q (smart web)

Ruby on Rails

NEW

Welcome in IQ/UEST let us help you with your business digital setup. applications

WEB:)

BLOG/TWEET NEW

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

1


i/Q = iQ/uest

Brand Identity Presentation

concept

Half / Half

1

Conclusion

Half / half ia about before and after, problem and solution, duality of approach, where we know to make excellent work, Takes more than be follow the old safe paths. Every single task is new Quest, with its new challenges, IQ/UEST is aware of such. Half / half design language is MINIMAL, but versatile. Is Branding through color, shape, typography - but foremost through CONTENT. CONTENT is the KEY, design is surrounding.

1 SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest Concept 1  

WEB APP DEVELOPMENT COMPANY IDENTITY CONCEPT 1

Advertisement