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JESSIE LEONG SPRING / SUMMER 2013
JESSIE LEONG SPRING / SUMMER 2013 SOCIAL MEDIA / FACEBOOK
BRIEF
To engage with the local and national design communities, and existing social media fanbase of the Jessie Leong Photography brand, a promotional campaign, advertising the 2013 Degree Show has been devised, with a daily countdown display picture and cover photograph documenting the days until the event via the client’’s Facebook Page.
Expand upon the existing Jessie Leong Photography brand stationary and branded promotional deliverables, both print and web - based, to showcase her Spring Summer 2013 portfolio, documenting both fashion and commercial briefs. SOPHIE WILSON BA (HONS) GRAPHIC DESIGN OUGD303 FINAL MAJOR PROJECT
The brand typeface, Avenir, is used with a 30% opacity, overlaying images from the Jessie Leong Spring / Summer 2013 portfolio.