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a sistas 2 school project. When A GIRL IS EDUCATED EVERYTHING changes.


Where do you think you’d be today if you had never learned to read? Or write? For the entire month of July, Soul Sista Designs and One Girl organisation will collaborate to raise awareness and funds, through the Sistas 2 School campaign, to assist the women and girls of Sierra Leone gain access to education and economic empowerment. One Girl is a non-profit organisation, based in Australia, that focuses on empowering women and girls so that they can create and lead change in their communities. Soul Sista Designs and One Girl share the same belief that every girl has the right to an education. Soul Sista Designs will be releasing a limited edition, ‘feel good’ ceramic tile coaster set, with inspirational quotes and featuring four Sierra Leone girls who have directly benefitted from One Girl donations.

The following marketing collateral will raise awareness for the One Girl organisation and compliment the release of the Sistas 2 School coaster range: • A3 poster to display in cafes, kindergartens, schools, university campuses and workplaces. • Sistas 2 School facebook banner for the month of July on the Soul Sista Designs page. • Thankyou card insert with Instagram competition details to be included in packaging for mail orders and in-person purchases during the month of July. • Promotional facebook banner for Soul Sista Designs and One Girl. • Various sized web banners for Soul Sista Designs, One Girl and affiliate websites such as Lee Lou Anne, a local Gold Coast clothing company. A co-branded logo has been created to celebrate the collaboration between Soul Sista Designs and the One Girl organisation.

From the July sales of the Sistas 2 School coaster sets along with the existing range of coaster sets currently available, Soul Sista Designs will contribute 50% of profits to One Girl.

a Sistas 2 School project


Sistas 2 School limited edition ceramic tile coaster range. This ‘feel good’ ceramic tile coaster range, will feature inspirational quotes along with four Sierra Leone girls who have directly benefitted from One Girl donations. The coasters will also feature the co-branded logo. These limited edition coaster sets will retail for the same price as current ranges at $11.95.

a Sistas 2 School project


A3 poster

Post-purchase thank you card with Insta comp details

WHEN A GIRL IS EDUCATEd, EVERYTHING CHANGES.

Thank you for your purchase. Soul Sista Designs will donate 50% of the proceeds to help Sierra Leone girls go to school.

Purchase any set of ceramic coasters, including the limited edition Sistas 2 School range, during July and help send a Sierra Leone girl to school. For full details including our Instagram competition visit soulsistadesigns.com

Follow @soulsistadesigns and regram the ‘regram and win� post with #sistas2school and you could win a personalised coaster set!

#sistas2school sistas 2 school

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a Sistas 2 School project


Soul Sista Designs current facebook banner

a Sistas 2 School project


Soul Sista Designs promotional facebook banner

a Sistas 2 School project


One Girl facebook and website banner

a Sistas 2 School project


Instagram competition Soul Sista Desgns will run an instagram competition for those who purchase any coaster set during the month of July. Consumers will receive a thank you card with their purchase advising of the competition details.

REGRAM AND WIN! for your chance to win a personalised ceramic coaster set valued at $19.95 follow two simple steps! 1. regram this post 2. hashtag #sistas2school

soulsistadesigns.com

#sistas2school

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In August an Instagram follower will be randomly chosen to win a personalised coaster set. valued at $19.95.

a Sistas 2 School project


Sistas 2 School project