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DESIGN PORTFOLIO The projects showing in the next portfolio belongs to the Industrial Designer Laura SofĂ­a Ferrer Zamora In the current year 2020.


CONTACT Laura Sofía Ferrer Zamora Toronto / Bogotá 411 Duplex Ave M4R1V2 647 780 6597 sofia.ferrerza@gmail.com

INTERESTS Design

3D

Travel

Digital

Social

Languages

Arts

Botanic

Crafts

Reading


EDUCATION

Highschool Siervas de San JosĂŠ (Bogota 2010)

Universidad Jorge Tadeo Lozano BACHELOR-Industrial Design , 2016, Bogota

Naska Digital Academy DIPLOMA: 3D Product design, 2017, Bogota

EXPERIENCE AwĂĄ Colombia Retail Designer (2016)

Creative Hard Worker

Cpat /Colombia E-learning Design Aug 2017-Feb 2018 Bergo Designs Retail representative Nov 2018 - Now Toronto

Kind Responsible Curious Solution Maker Open Minded

Certification Rhinoceros (2017, Bogota)

Certification 3Dmax

SOFTWARE 2D Structure

3D Modeling

(2017, Bogota)

Sales & Marketing Ilac College Diploma 2020 Toronto

Arte

Office

Rendering


Content Modeling Project : Purix Matte painting Prodcut / Character Renders Modeling Project: Futurist Singer Machine Render Product Idea Modeling Project: L`palussa Renders Real Stand Modeling Project: Allianz Business Gift Render Product Idea General Modeling Basic Renders

Botanic illustration: Traditional & Digital Botanic Illustrations Exibition Basic Graphics Infographic, brand, logo Digital Marketing Campaign ideas, Posts, target Crafts Design: Cocoanura Stand Product


Blueprints

Year: April/ 2017

Location: Bogotรก Colombia

Project: Project developed in the Naska digital product design diploma, work was done from the llama to perform its robotization in order of the function as a tourist guide during walks. Purix comes from Quechua walker and was modeled in software: Rhinoceros and 3DMax, Render engine: Vray and modified and mattepainting in Photoshop. Rendering


SINGER 4.00

6.10 2.65

22.13 6.30

R11.28 R4.30 R2.50

6.21 1.49

R1.50

3.54

19.32

9.27

2.83

6.30

R2.00 19.26 30.67

4.50

20.77

Year Blueprints

Jan /2017

Location: Bogotรก Colombia

Project: Project initially developed in November 2014, however it is resumed this year in the realization of modeling and rendering. It consists of a design for the singer brand, a shared sewing machine for sewing in groups. It happened in the object workshop subject, where the focus was the creation of an object according to its family tree.

Reference


Needle detail, thread holders, teeth and some mechanisms


L palussa

Year: April/2017

Location: Bogotรก Colombia

Project: Stand or showroom designed to the Lingerie brand L`palussa. The visualization and the render as an inital idea and then the real stand during the fair held in May of 2017was at the Plaza Central shopping center.


Allianz

Taking care of your dreams

Year: June/2017

Location: Bogotรก Colombia

Project: Product proposal for the Allianz insurance company, with the basic idea of "calm down, while you sleep we will ensure your dreams". from the concept a sleep mask was designed with a gesture of protection and cuddle


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Modeling

Year: Feb/2017

Location: Bogotรก Colombia

Project: As you can see throughout this portfolio there is a great interest in 3D modeling. In this case we see general modeling with 3Dsmax, using different materials and retouching lights and contrasts in photoshop.


Basic modeling of environments and creation of spaces in 3d Max with mentalray rendering engine. Photoshop retouching for contrasts and brightness.


Herbario

Year: June/2017

Location: Bogotรก Colombia

Project: One of my passions or hobbies is botanical drawing, using digital and traditional techniques. You can see below some illustrations based on Colombian plants (herbs) that were exhibited in the "Lunar Hare" space for a month


Project: “Caléndula” Flower Calendula officinalis Technique : Mixed (traditional,digital) Traditional: Watercolor paper, color pencils, black pen, watercolor(grey) Digital: Digital painting and overlaying on Photoshop with wacom tablet. Size: Tabloid


Project: “Manzanilla� M Letter Chamaemelum nobile Technique : Mixed (traditional,digital)

Traditional: pencils, black pen, Digital: Digital painting and overlaying on Photoshop with wacom tablet. Size: Tabloid


Project: “Ajies� Chilli Plant Capsicum Technique : Mixed (traditional,digital) Traditional: Pencil over paper Digital: Digital painting and overlaying on Photoshop with wacom tablet. Size: Tabloid


Basic Graphics

Year: 2017-

Location: Bogotรก Colombia

Project: During my career I learned to develop skills in 2D composition, including infographics, logos, web design and brand design. Adobe photoshop, Indesign and Illustrator was mainly used


Year: 2018 Location: Bogotรก Colombia Project: Zanclus is a company that makes different business workshops related to design thinking. On this occasion the graphics for the website were designed, including the logo, the color palette and the icons (http://zanclus.org)


Digital Marketing TORONTO

Year: 2019

Location: Toronto/Ontario

Project: During the year 2019 during the sales and marketing diploma different tests of digital marketing campaigns were made. Some posts and presentations were created with the help of Adobe Illustrator and photoshop.


Campaign for the Canada Roots brand focused on social media marketing during Christmas (facebook, website, instagram) channel analysis, the target and engagement.


INSTAGRAM POSTS DESIGN

FACEBOOK POSTS DESIGN


Cocoanura Year:

Blueprints

May / 2014

Location: Popayรกn Colombia

Project: Project developed with communities responsible for cultivation of fique. On the other hand, the work of the construction of the models took place with artisans from the Cauca region and with textile and cotton work with Norte de Santander. This project was considered the best within the group and at the fique exhibition at the University of Bogotรก Jorge Tadeo Lozano in the first half of 2014. Exibition in Jorge Tadeo Lozano University


Crochet fabric with two needles in fique with artisans from Popayรกn

Backpack inspired by orinoco Alligator

Pencilcases inspired in the Flecha Frog

Profile for Sofía Ferrer

PORTOFOLIO 2020  

PORTOFOLIO 2020  

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