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How to Attract Social Media Audience via Video Content?

These days most of us spend most of our time on social media sites watching videos. About 500 million users on Facebook watch video content each day. Engaging your target audience with great video content is very essential along with separating it from other thousands of brands that too are following the same pattern. To help you grow your business on social media platform with video content, it is essential to consider the below-given tips. These will definitely help your brand have their own unique voice. When facing a problem, you can always refer to a social media marketing agency Sydney. Since last year, Facebook, through its features like Facebook Watch, is trying to push its competitor YouTube competitor. With this feature, users can go through other relevant videos instantly. On such platforms, you need to understand tricks


that will help you make extraordinary advertisement videos. It is essential to have a short video of about sixty seconds as you can capture your audience’s attention within 6 seconds. People stop watching videos on the internet soon after they start. So it doesn’t matter if your content is of high quality, there will still be a few viewers who will ignore your video. Keeping good content in the first 10 seconds helps in engaging your audience.

As soon as you tap on a Facebook video, it starts playing with sound automatically which has eventually lead to a user scrolling through the phones on mute. According to statistics, about 85% of videos on social networking sites are managed on a silent mode. Usage of catchy and engaging colours helps in grabbing your audience’s attention. However, another way to gain your viewer’s attention is to use text in bold form so that the audience understand the video. It is important to


keep your video simple so that it communicates your product better to your target audience.

Having a good and professional design helps in going a long way. Invest in design for Facebook and Instagram video to grab your viewer’s attention. There is no need to own a professional studio to produce any commercial video content for your social media audience. When thinking about these channels, it is important to produce quality content which is cost-effective at the same time. However, you do not have to do all this by yourself. There are various companies that offer digital marketing services in Sydney. Look for a social media marketing agency near you to help you out. Other than social media, a digital marketing agency in Australia provides various other services that will help you grow your brand on the internet.

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How to Attract Social Media Audience via Video Content?  

To help you grow your business on social media platform with video content, it is essential to consider the below-given tips. These will def...

How to Attract Social Media Audience via Video Content?  

To help you grow your business on social media platform with video content, it is essential to consider the below-given tips. These will def...

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