SORTING
The normal practice would be to go through all the deliverables in chronological order. However, MAMI presents a special case. The entire set of collaterals can be segregated into 4 categories based on their function.
SYSTEM
Each category seen altogether gives one a proper picture of that aspect of the festival. Otherwise we would be seeing a letterhead designed in July followed immediately by a design for a mug, neither giving the other any context.
Brand
Merchandise
Items that are extensions of the brand itself, like stationery
Items that attendees or delegates would get as a takeaway
Events
Miscellaneous
Visual units for each of the individual sub events of the festival
Collaterals and items that do not fall into the other categories