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We can Identify Failing Branches BEFORE they Fail Why is this critical for the Survival of SIR? A presentation by the Survivability Action Team (SAT) of the G&M Committee March 2013


The program today: Part I. We will show you our analysis of SIR Branch decline


The program today: Part I. We will show you our analysis of SIR Branch decline Part II. We will give you our analysis of the health of each of your Branches


The program today: Part I. We will show you our analysis of SIR Branch decline Part II. We will give you our analysis of the health of each of your Branches Part III. We will show you how we can help your failing branches recover


The State Membership Trend

An annual decline of 3‐4%


How does this affect a Big Sir?  A 3‐4% decline seems a minor problem 

to the current Big Sir (one year horizon)  If Big Sir seeks advice where does he go? 

A survey of 2011 Big Sirs showed their first  choice for assistance is former Big Sirs – but  they didn’t know how to solve the problem  of declining membership either!

 So the problem is perpetuated ‐ unless 

we can offer a better alternative!


“Those who cannot remember the past are condemned to repeat it� Santayana, The Life of Reason (1905-1906)


What can we Learn from the History of 50 Closed Branches?


The History of Closed Branches shows us that: Most branches failed slowly over a 7-10 year period  Branch failure is NOT a sudden process 

Q: Why haven’t we helped branches BEFORE they fail? A: There has been no reliable process for identifying a  Branch in trouble.  We need to be able to predict which  branches are at risk so help can be channeled to the  branch before failure is inevitable.


The Rate of Failure is Increasing


The Rise and Fall of SIR Branches


No Branch is Immune from Failure


A prediction based on Number of Years of Decline in last 10


What are the Predictors of Branch Failure? Our best predictors today are: A declining Membership over several years  Attrition rate (Form 27)  Induction rate (Form 27)  Attendance at lunch (Form 27) 

We are confirming the validity of these predictors and searching for others to improve the accuracy of our predictions


What are the Symptoms of a Failing Branch…      

Lack of volunteers? Few activities for members and their significant others? Lack of effective recruitment? Unappealing luncheon meetings? No monthly newsletter? Or……


Alternatives to Branch Closure   

Merge smaller Branches Transfer members of a closing branch to other branches Rekindle the spirit of SIR in the Branch so it can regenerate itself

History shows us two of these alternatives have not worked successfully!


The membership history of 3 branches with >15% ‘spikes’ because of Transfers IN from a closed branch


The program today: Part I. We will show you our analysis of SIR Branch decline Part II. We will give you our analysis of the health of each of your Branches


Branch 6 Historical Report showing 25 year Membership pattern

What is happening  at this branch?


Remember the Predictors? 1.

A declining Membership over several years

2.

Attrition rate

3.

Induction rate

4.

Attendance at lunch


Add the Form 27 summary


The program today: Part I. We will show you our analysis of SIR Branch decline Part II. We will give you our analysis of the health of each of your Branches Part III. We will show you how we can help your branches recover


We need to do different things and

We need to do things differently


We Can Rekindle the Fire

Rekindling the Fire!


What does it take for a Failing Branch to Reignite? 

Recognition by the Region Director, Area Governor, and the Branch that the branch is likely to die

The Branch must COMMIT to Survival

The Branch must Understand that Survival depends on Branch – not State - leadership


Proof of Commitment: Action Items  Review past Form 27s and reset Target Recruitment for 2013 to Exceed 2012 Attrition  Appoint a Survivability Coordinator who will work with Branch Leaders in various aspects of survivability, including coordinating a Branch Action Plan to reignite the Spirit of SIR in their Branch.  Complete the Branch Vitality Scorecard  Report the results of these Action Items to the BEC, the Area Governor, and to the Survivability Action Team of State G&M


Branch Vitality Scorecard – Pt 1 Vital Factor

Risk Categories

Membership Growth  Increase

A = 3% or more B = + .1‐2.9% C =  0% or less

(2012 v. 2011)

Fellowship – No. of  Activities (Year end 2012)

Fellowship – Lunch Percent (2012 avg.)

A = more than 10 B = 5‐9 C = 4 or less A = 70% or more B = 60% to 70% C = less than 60%

Branch Category


Branch Vitality Scorecard – Pt 2 Vital Factor Risk Categories Volunteerism A = No problems (The ability of the  B = Sometimes a  branch to fill officer,  BEC, committee and  problem activity roles) C = Often a problem Effective  Recruitment (The diversity of the  branch recruitment  sources, and branch  recognition of those  who bring guests)

Average Age (Current roster)

A = Multiple sources and  branch recognition B = Multiple sources C = Member referral only A = below 76 B = 76 to 78 C = 78.1 or more

Branch Category


What Are the Signs of a Vital Branch? Recognition Desire Commitment


What Are the Signs of a Vital Branch? Vital Factor Membership Growth Fellowship

Volunteerism Effective Recruitment

Average Age of Branch  Members

How Measured >  Year to year percent change in active  members >  Number of activities >  Percent of members attending  luncheons >  Ability to fill officer, BEC, committee  and activity roles >  Variety and number of recruitment  programs utilized and recognition of  those bringing guests >  Calculate average age


Today: We have shown you our analysis of SIR Branch decline We have given you our analysis of the health of each of your Branches We have shown you how we can help your branches recover What are you going to do for your branches?

SIR Survivability Presentation  

A flip page version of the full presentation

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