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Everyday Everywhere

Company Presentation Dec. 2nd 2013,– Strictly Confidential


Re defining Safety creating

Two Products

•  Personal safety app •  For everyday safety and real emergencies •  Basic features are free •  Premium plan with access to alarm centrals and security guards •  Target group: •  Price:

Age 15 + $7.99 per month per user

Two Products

•  Parental Guidance service •  Define usage limits and monitor mobile usage •  Location based safety features •  Parent and child app •  Target group: •  Price:

Kids <16 years $5.99 per month per family

A Security Guard In Your Pocket We have partnered up with the largest security company in the world to deliver real safety. With bSafe everyone can get their own personal security guard - available 365/24/7 - globally! bSafe will roll out the Uber of safety country by country.

Real Safety

”I chose to invest because I saw the potential to solve real problems for kids, parents and anyone looking to increase their overall safety ” Jada Pinkett Smith

Profiled Investor

Silje Vallestad, – Founder & Head of Safety •  Young Global Leader of WEF •  Female Entrepreneur of the Year 2011 •  Nordic Thinkers Top20 •  Top 10 young CEO, Norway

Olav Balandin, – CFO •  CEO of Combitel (MVNO) •  Chief Product, Sales & Marketing Officer of MTU Nett (MNO)

Nicklas Jonsson, CEO– •  Senior executive with 17 years in mobile; Ericsson, Sony Ericsson and HTC •  VP, Partner Management HTC

Key People

Mike Hale, – Chief Revenue Officer •  Part of Founding Team Starz Encore (Liberty Media, LBTYA) •  Achieved $1B in Annual Revenue in the US •  Joint Programming Venture with CCTV in China

Svein Johnsen, – Chairman •  Co-founder of Chess (MVNO) acquired by Telia Sonera in 2005 for NOK 1.6B •  Lead investor in bSafe

Are Traasdahl – Board Member & Investor •  Founder of TapAd and ThumbPlay •  More than 15 years experience in digital •  President of Spring Capital

5 reasons to bSafe with us : 1. 

Keep your family of customers safe


Redefine safety (unique)


Protect the kids (family)


One-stop-shop (easy)


We do safety better (passion) /bsafeapp @getbsafe

Meet bSafe  
Meet bSafe