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ONE DESIGNERS MIND THE TAKE OUT EXPERIENCE


INSIDE Canadian Medical Association 5 Council of Canadians 6 Canada Science and Technology Museum 7 Devinder Kaur 12 International Development Research Centre 13 Public Service Alliance of Canada 14 Vivianna Day Spa 15 Websites 17 Logos 26

Scott is a freelance graphic designer and a professional member of the Association of Registered Graphic Designers of Ontario. Based in Ottawa, he creates fresh web experiences and graphic design solutions for an array of local and national clients. Here you can view a selection of his recent work. Have a look through this pdf. If you like what you see, get in touch. He is always interested in discussing new projects. 1.613.761.7444 scott@scottsigurdson.com


Concept development In this phase the thinking is in broad strokes, brainstorming, developing the underlying creative concept that will drive the camapign. Concepts are most often presented as rough pencil sketchs, often with vociferous verbal embellishment. Design investigation This phase is where the high flying creative from the previous phase meets reality. The details of how the creative is going to work – typography, colour, layout, image selection/ specification – are all addressed in this phase. This phase culminates in the presentation of a set of mounted colour comprehensives. If neccessary revised comprehensives are prepared and presented as pdf files.

Art direction Where mandated by an approved design, illustrators or photographers are reatined in this phase. The contracting is handled by me, more often than not. On site art direction is provided during photo shoots to ensure its fidelity to the approved design and concept. Where time and budget are at a premium, this phase may be replaced by photo research and the purchase of stock imagery from a stock agency. Design application Approved concepts, designs and imagery are applied to the individual components of your campaign. Posters, brochures, advertising, websites, displays, signage and stationary are a few examples. Proofs are provided as pdf files.

PRINT production Final electronic artwork is prepared in this phase. All imagery is calibrated and optimized for the type of press or output device being used, print specifications are prepared, and artwork is uploaded to the printer or service bureau. Final pdf’s may also be prepared in this phase. NEW MEDIA/WEB DEVELOPMENT Whether it is an html web site, a flash based web site, or an online game, we are dealing with the code here. The beautiful designs you approved, are translated to code (actionscript, html or javascript), the imagery is optimized for fast uploads and web viewing, and the project is uploaded to a webserver for rigourous testing and finally approval.


LAUNCH WEBSITE


LAUNCH WEBSITE


LAUNCH WEBSITE


LAUNCH WEBSITE


LAUNCH WEBSITE


LAUNCH WEBSITE


LAUNCH WEBSITE


Scott S Sigurdson, RGD #405-200 Lett Street Ottawa, ON Canada K1R 0A7 1.613.761.7444 1.613.761.5565 scott@scottsigurdson.com www.scottsigurdson.com

/portfolio  

http://www.scottsigurdson.com/sigurdson/portfolio.pdf

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