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Magazine Type – Bangkok & Thailand Lifestyle (40pages) Circulation – 10,000 Copies Distribution Area – Bangkok Target Demographics – Expatriate’s & Upper-Income Thai’s Overview Launched in November 2006, Bangkok Trader is the most recognizable free monthly tabloid distributed in Bangkok. With a print run of 10,000 copies, the magazine utilizes a well-coordinated distribution network that places and maintains supplies of the tabloid throughout areas of central Bangkok that have high concentrations of expats and upper-income Thais. The distribution points include ALL ‘Villa Market’ Supermarkets, expatriate bars, restaurants & international hospitals and are all outfitted with recognizable free-standing, custom-made Bangkok Trader magazine racks. Bangkok Trader Distribution Information

SIAM GAZETTE CO., LTD Unit 17/490, 23 Fl. Saranjai Mansion, 17, Sukhumvit Soi 6, Klongtoey, Klongtoey, Klongtoey Nua, Nua, Bangkok 10110.


SIAM GAZETTE CO., LTD Unit 17/490, 23 Fl. Saranjai Mansion, 17, Sukhumvit Soi 6, Klongtoey, Klongtoey, Klongtoey Nua, Nua, Bangkok 10110.


Readership Profile For the large part the Bangkok Trader readership is predominantly made up of patrons of ‘Villa Market’ grocery stores, the stores have for many years now catered to higher income Expatriate & Thai families. Almost three quarters of the distribution is taken monthly by shoppers at the various Villa Market locations, all of which are located within or close to enclaves of ‘higher end’ to ‘luxury’ living zones in and around Bangkok’s central business district and higher end entertainment zones. The remaining 25% is distributed in locations where these groups drink and dine and spend some of their free time socializing with friends and business colleagues, generally American & European themed public house’s and restaurants. In addition we supply some of the International Hospitals with copies for patients and family to read in department waiting areas. The total readership of the 10,000 copy circulation has been determined to be between 30,000 to 50,000 per month. The ‘Pass On’ rate has been estimated to be between 3 to 5 times per copy on average.

Advertising Rates

SIAM GAZETTE CO., LTD Unit 17/490, 23 Fl. Saranjai Mansion, 17, Sukhumvit Soi 6, Klongtoey, Klongtoey, Klongtoey Nua, Nua, Bangkok 10110.


Bangkok Trader Magazine - Profile, Circulation & Advertising Rates