A Geometric Urdu Typeface based on the GPO
Originaly built for:
Queen Victoria’s Jubilee
Sir Ganga Ram
GPO was built in 1887 to commemorate Queen Victoria’s Golden Jubilee and to replace the telegraph office of Anarkali Bazaar. The first building by the British Raj in Lahore, it was designed by Sir Ganga Ram to cater to the Elites living in the Mall Area at that time. It’s architecture conforms Mughal Architecture to the British Aesthetic, falling into the Indo-Saracenic category. I intend on designing an Urdu typeface that communicates a heavy influence of British aesthetic on the local language by following the more prominent Geometric shapes that are on the building. To achieve this, I’ll follow the Kufic Style of caligraphy instead if Nastaliq.
Ascender Loop height & Tooth height
Guidelines adjusted according to a grid.
Light, Regular, Bold and Heavy
Victoria 1887 (Heavy)
Victoria 1904 (Regular)
Victoria 1984 (Bold)
Victoria 2016 (Light)
Victoria - A Geometric Urdu Typeface inspired by Mall Road.