Page 1

1

Premiere Digital Billboard Network in Puerto Rico www.show&mepr.com  

LINEUP 2014

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


POR QUÉ“OUTDOOR ADVERTISING”?

l 

l 

l 

l 

2

MENOS “CLUTTER”: no compite con otros anuncios de radio ó páginas de periódico COSTO – EFECTIVO: mayor visibilidad por la inversión comparado con otros medios (TV Local, Radio, Prensa) DENSIDAD ALTA DE VEHICULOS: @ 737 autos/ 1,000 habitantes en P. R. ALTISIMO D.E.C. (Daily Effective Circulation): 87.0 Metro

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


¿POR QUÉ “OUTDOOR ADVERTISING”?

3

•  2do Medio de Mayor Recordación en PR • 90% OVERALL MEDIA AWARENESS*

• Solamente superado por la televisión local (94%)

• 70% está expuesto por lo menos una vez en semana •  33% está expuesto diariamente

* Según estudio de “Non- traditional Advertising”, The Marketing Center, noviembre 2009.

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


LO QUE HACE A SHOWTIME ESPECIAL

4

“LOCATION, LOCATION, LOCATION !!!”

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


VENTAJAS DE VALLAS DIGITALES

5

•  Mayor impacto con gran brillantez y vida. •  Flexibilidad en cambio de mensajes/ artes. •  Rapidez en la colocación del anuncio. •  No hay costos de impresión. •  7 anunciantes por ubicación. •  8 segundos de exposición del anuncio para sobre1,300 exposiciones diarias. •  Monitoreo constante.

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


MANEJO Y MONITOREO “ONLINE”

Copyright Information goes here Revised February 2014

6

Company Proprietary and Confidential


#

Localidad

Inbound

Outbound

1

Dorado I

DIGITAL 14x48

DIGITAL 13x48

2

Dorado II

DIGITAL 13x48

FIJA 14x48

3

Expreso Martínez Nadal

DIGITAL 13x48

DIGITAL 13x48

4

San Patricio Plaza

DIGITAL 14x48

DIGITAL 14x48

5

Expreso Las Américas

DIGITAL 12x36

DIGITAL 10x36

6

Salinas (Peaje)

DIGITAL 14x48

DIGITAL 13x48

7

Ponce (Universal)

DIGITAL 13x48

DIGITAL14x48

8

Mayagüez (Viaducto)

DIGITAL 13x48

FIJA 14x48

9

Mayagüez (Universal)

DIGITAL13x48

DIGITAL 14x48

10

Hatillo

DIGITAL 13x48

FIJA 14x48

11

Fajardo

DIGITAL 13x48

DIGITAL 13x48

12

Añasco

FIJA 10x36

DIGITAL 12x36

13

Avenida Los Filtros (American)

FIJA 14x48

FIJA 14x48

14

Caguas

DIGITAL 14x48

--

15

Rio Hondo

DIGITAL 13x48

FIJA 13x48

16

Baldorioty (Tartak)

DIGITAL13x48

FIJA 13x48

17

Bayamón Universal

DIGITAL 14x48

FIJA 14x48

18

Centro de Bellas Artes

DIGITAL 10x36

--

19

Mega Mesh Minillas

DIGITAL 45x52

20

Canóvanas

DIGITAL 14x48

FIJA 14x48

21

Caguas (Bremen)

DIGITAL 12X36 (LADO C)

DIGITAL 12X24 (LADO A y B)

Copyright Information goes here

Company Proprietary and Confidential

7


MEGA MESH DIGITAL– iEl primero en el caribe!

8

LOCATION: Minillas Governmental Building POINTS OF INTEREST: Condado, Old San Juan, Santurce, Isla Verde, LMM Airport CITY: San Juan VIEW: One Side MONTHLY TRAFFIC: 2,530,500 (D.T.O.P) RATING: A+ SIZE: 52’T x 45’ W Digital

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


MEGA MESH DIGITAL– iEl primero en el caribe!

Copyright Information goes here Revised February 2014

9

Company Proprietary and Confidential


BELLAS ARTES DIGITAL

10

LOCATION: PR-52 Expressway, Entrance of “Minillas Tunel” POINTS OF INTEREST: Entrance to Minillas Tunnel San Juan to Carolina, Santurce, Condado, Isla Verde CITY: San Juan VIEW: One Side MONTHLY TRAFFIC: 12,810,000 (D.T.O.P) RATING: A++ SIZE: Inbound (DIGITAL) 10’T x 36’ W

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


BELLAS ARTES DIGITAL

Copyright Information goes here Revised February 2014

11

Company Proprietary and Confidential


BAYAMON UNIVERSAL DIGITAL + FIXED

12

LOCATION: Bayamón Universal POINTS OF INTEREST: Hospital Doctor's Center, Hospital Hermanos Meléndez , Canchas Pepín Cestero, Ruta hacia Toa Baja CITY: Bayamón VIEW: Both Sides MONTHLY TRAFFIC: TBA RATING: A SIZE: Inbound (DIGITAL) 14’T x 48’ W Outbound (FIXED) 14’T x 48’ W Coordinates: 18, 23, 53.50N, 660958.22 O

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


BAYAMON UNIVERSAL DIGITAL + FIXED

Copyright Information goes here Revised February 2014

13

Company Proprietary and Confidential


RIO HONDO DIGITAL + FIXED

14

LOCATION: Expreso de Diego PR-22 POINTS OF INTEREST: Plaza Rio Hondo, Plaza del Sol, Salida Carr. 167, próxima consturcción tren liviano CITY: Bayamón VIEW: Both Sides MONTHLY TRAFFIC: 2,548,581(D.T.O.P.) RATING: A SIZE: Inbound (DIGITAL): 14’T X 48’W Outbound (FIXED): 14’T X 48’W Coordinates: N 18 25 06.66 W 66 10 33.56

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


RIO HONDO DIGITAL + FIXED

Copyright Information goes here Revised February 2014

15

Company Proprietary and Confidential


SAN PATRICIO PLAZA- DIGITAL + DIGITAL

16

LOCATION: Rd. # 2 (San Patricio Plaza) POINTS OF INTEREST: San Patricio Plaza, Rd. #2, Las Américas Exp., Kennedy Ave. CITY: Guaynabo VIEW: Both Sides RATING: A+ MONTHLY TRAFFIC: 1,552,480 (D.T.O.P.) SIZE: Inbound (DIGITAL) 14’T X 48’W Outbound (DIGITAL): 14’T X 48’W Coordinates: N 18 24 35.80 W 66 6 21.99

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


SAN PATRICIO PLAZA

Copyright Information2014 goes here Revised February

17

Company Proprietary and Confidential


EXP. LAS AMÉRICAS (PR-52) ( DOMENCH EXIT) DIGITAL + DIGITAL

18

LOCATION: Las Américas Luis A. Ferré Exp. (PR-52). Front of Hiram Bithorn Stadium POINTS OF INTEREST: Plaza las Américas, San Juan CITY: San Juan VIEW: Both Sides RATING: A++ MONTHLY TRAFFIC: 7,509,875 (D.T.O.P.) SIZE: Inbound (DIGITAL): 12’T X 36’W Outbound (DIGITAL) 10’T X 36’W Coordinates: N 18 24 46.36 W 66 4 10.99

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


EXP. LAS AMÉRICAS (PR-52) (DOMENCH EXIT) DIGITAL + DIGITAL

Copyright Information goes here Revised February 2014

19

Company Proprietary and Confidential


MARTINEZ NADAL EXP. DIGITAL+DIGITAL

20

LOCATION: Martínez Nadal Exp. POINTS OF INTEREST: Road to Caguas, San Patricio Plaza, Plaza Guaynabo CITY: Guaynabo VIEW: Both Sides RATING: A MONTHLY TRAFFIC: 2,907,833 (D.T.O.P.) SIZE: Inbound (DIGITAL): 13’T X 48’W Outbound (DIGITAL): 13’T X 48’W Coordinates: N 18 23 15.59 W 66 34 59.09

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


MARTINEZ NADAL EXP.

Copyright Information goes here

Revised February 2014

21

Company Proprietary and Confidential


DORADO I

22

(TOLLGATE BRIDGE/ PR-22) DIGITAL + DIGITAL LOCATION: De Diego EXP. (PR 22).

POINTS OF INTEREST: Dorado entrance, Prime Outlets, Northbound traffic CITY: Dorado VIEW: Both Sides MONTHLY TRAFFIC: 1,322,152 (D.T.O.P.) RATING: A++ SIZE: Inbound (DIGITAL): 14’T x 48’W Outbound (DIGITAL): 13’T x 48’W Coordinates: N 18 25 9.45 W 66 15 34.48

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


DORADO II DIGITAL + FIXED

23

(Near the exit for Doramar Plaza / PR-22) LOCATION: De Diego Exp. (PR 22).

POINTS OF INTEREST: Entrance to Dorado and Doramar Plaza, Prime Outlets. CITY: Dorado VIEW: Both Sides MONTHLY TRAFFIC: 1,322,152 (D.T.O.P.) RATING: A++ SIZE: Inbound (DIGITAL): 13’T x 48’W Outbound (FIXED): 14’T x 48’W Coordinates: 18 25 11.12 W 66 15 59.31

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


DORADO I & DORADO II (TOLLGATE BRIDGE / PR-22)

Copyright Information goes here Revised February 2014

24

Company Proprietary and Confidential


BALDORIOTY/TARTAK DIGITAL + FIXED

25

Marginal Los Angeles

LOCATION: Baldorioty, Marginal Los Angeles POINTS OF INTEREST: International airport, Plaza Carolina, Route 66, traffic of the east side. CITY: Carolina VIEW: Both Sides MONTHLY TRAFFIC: 2,530,500 (D.T.O.P.) RATING: A SIZE: Inbound (DIGITAL): 13’T X 48’W Outbound (FIXED): 13’T X 48’W Coordinates: N 18 25 46.80 W 65 59 38.98

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


BALDORIOTY/TARTAK DIGITAL + FIXED

26

Marginal Los Angeles

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


CAGUAS DIGITAL (TOLLGATE CAGUAS NORTH / PR-52)

27

LOCATION: Exp. Las Américas Luis A. Ferré (PR-52) POINTS OF INTEREST: Caguas Tollgate, Catalinas Mall, Road from Caguas to San Juan CITY: Caguas VIEW: One Side (Inbound) MONTHLY TRAFFIC: 5,678,027(D.T.O.P) RATING: A+ SIZE: Inbound (DIGITAL): 14’T x 48’W Coordinates: N N 18 16 53.41 W 66 2 3.18

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


CAGUAS ( TOLLGATE CAGUAS NORTH / PR-52)

Copyright Information goes here Revised February 2014

28

Company Proprietary and Confidential


SALINAS

29

(TOLLGATE/ PR-52) DIGITAL + DIGITAL LOCATION: Luis A. Ferré Exp. (PR 52) POINTS OF INTEREST: Salinas Tollgate, Albergue Olímpico CITY: Salinas VIEW: Both Sides DAILY TRAFFIC: 170,000 RATING: A SIZE: Inbound (DIGITAL) 14’T X 48’W Outbound (DIGITAL): 13’T X 48’W

Coordinates: N 18 216.48 W 66 14 21.69

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


SALINAS (TOLLGATE/ PR-52)

Copyright Information goes here Revised February 2014

30

Company Proprietary and Confidential


HATILLO (PR-2) DIGITAL + FIXED INBOUND DIGITAL

31

LOCATION: PR 2 Exit to San Juan (PR-22) POINTS OF INTEREST: Arecibo, Northwest, El Buen Café CITY: Hatillo VIEW: Both sides MONTHLY TRAFFIC: 1,650,000 (D.T.O.P) RATING: A SIZE: Inbound (DIGITAL): 13’T X 48’W Outbound (FIXED ): 14’T X 48’W Coordinates: N 18 29 11.16 W 66 46 52.87

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


HATILLO (PR-2) DIGITAL + FIXED

32

Hatillo

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


AŇASCO (PR 2) DIGITAL+FIXED

33

LOCATION: PR 2 POINTS OF INTEREST: Aguadilla Mall, Mayagüez CITY: Añasco VIEW: Both Sides MONTHLY TRAFFIC: 1,365,000 (D.T.O.P) RATING: A SIZE: Inbound (FIXED): 12’T X 36’W Outbound (DIGITAL): 12’T X 36’W Coordinates: N 18 19 7.22 W 67 8 44.01

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


AŇASCO (PR 2) DIGITAL + FIXED

Copyright Information goes here Revised February 2014

34

Company Proprietary and Confidential


MAYAGÜEZ (OVERPASS / PR-2) DIGITAL + FIXED

35

LOCATION: Rd. # 2 POINTS OF INTEREST: Overpass, Downtown Mayagüez, Mayagüez Mall CITY: Mayagüez VIEW: Both Sides MONTHLY TRAFFIC: 1,743,000 (D.T.O.P) RATING: A SIZE: Inbound (DIGITAL): 13’T X 48’W Outbound (FIXED): 14’T X 48’W Coordinates: N 18 12 2.94 W 67 8 54.94

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


MAYAGĂœEZ (OVERPASS / PR-2) Digital + Fixed

Copyright Information goes here Revised February 2014

36

Company Proprietary and Confidential


MAYAGÜEZ UNIVERSAL PR-2 DIGITAL + DIGITAL

37

LOCATION: Rd. # 2 POINTS OF INTEREST: Mayagüez Mall, Litoral, PR 100, Cabo Rojo CITY: Mayagüez VIEW: Both Sides MONTHLY TRAFFIC: 1,743,000 (D.T.O.P) RATING: A SIZE: Inbound (DIGITAL): 13’T X 48’W Outbound (DIGITAL ): 14’T X 48’W Coordinates: N 1810 39.81 W 67 9 3.27

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


PONCE UNIVERSAL PR 2 EXIT (PR-52) Digital + Digital

38

LOCATION: PR 2 Exit (PR-52) POINTS OF INTEREST: Ponce Hilton, Exit to PR-10, Traffic to San Juan Metro, Mercedita Airport CITY: Ponce VIEW: Both Sides MONTHLY TRAFFIC: 342,000 (D.T.O.P.) RATING: A SIZE: Inbound (DIGITAL): 14’T X 48’W Outbound (DIGITAL): 14’T X 48’W Coordinates: N 17 59 18.42 W 66 38 52.10

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


PONCE UNIVERSAL (PR 2) EXIT PR 52 Digital + Fixed

Copyright Information goes here Revised February 2014

39

Company Proprietary and Confidential


FAJARDO DIGITAL + FIXED (PR-3)

40

LOCATION: Rd. # 3 , Fajardo (Front of AT&T) POINTS OF INTEREST: Walmart Shopping, West Marine, El Conquistador, Marinas CITY: Fajardo VISTA:Both Sides MONTHLY TRAFFIC: 401,040 (D.T.O.P.) RATING: A SIZE: Inbound ( FIXED): 14’T X 48’W Outbound (DIGITAL): 14’T X 48’W Coordinates: N 18 20 53.22 W 65 40 33.45

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


FAJARDO (PR 3) Digital + Fixed

41

Fajardo

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


LOS FILTROS (PR-177)

42

LOCATION: Los Filtros (PR 177) POINTS OF INTEREST: Costco, entrance to Bayamón, American Military Academy CITY: Guaynabo VIew: Both Sides MONTHLY TRAFFIC: 1,812,833 (D.T.O.P.) RATING: A SIZE: Inbound (FIXED): 14’T X 48’W Outbound (DIGITAL): 14’T X 48’W

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


LOS FILTROS (PR-177)

Copyright Information goes here Revised February 2014

43

Company Proprietary and Confidential


CANOVANAS

44

LOCATION: Canóvanas POINTS OF INTEREST: Outlets de Canvanas, Wal Mart, El Hipodromo, tráfico hacia Carolina CITY: Canóvanas View: Both Sides MONTHLY TRAFFIC: 1,491,000 (D.T.O.P.) RATING: A SIZE: Inbound (FIXED): 14’T X 48’W Outbound (DIGITAL): 14’T X 48’W

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


CANOVANAS

Copyright Information goes here Revised February 2014

45

Company Proprietary and Confidential


CAGUAS (BREMEN)

46

LOCATION: Caguas (Bremen) POINTS OF INTEREST: Catalinas Mall, Jardin Botánico, Bairoa, pueblo de Caguas CITY: Caguas View: Three Sides MONTHLY TRAFFIC: 75,000 (D.T.O.P.) RATING: A SIZE: Lado A: (DIGITAL): 24’Wx12’T Lado B (DIGITAL): 30Wx12’T Lado C (DIGITAL)

Copyright Information goes here Revised February2014

Company Proprietary and Confidential


CAGUAS (BREMEN)

Copyright Information goes here Revised February 2014

47

Company Proprietary and Confidential


ESPECIFICACIONES PARA ARTES

48

VALLA DIGITAL  

PIXELES  

RES.  

COLOR  

FORMATO  

• Caguas • Dorado I Inbound • Salinas Inbound • San Patricio Inbound & Outbound

888 X 260  

72 dpi  

RGB  

JPEG  

• Baldorioty (Tartak) • Bellas Artes • Bayamón Universal • Dorado I Outbound • Dorado II Inbound • Exp. Las Américas (Domenech) Outbound • Fajardo • Hatillo Inbound • Mayagüez Viaducto • Mayagüez Universal Inbound & Outbound • Ponce Universal Inbound & Outbound • Rio Hondo • Salinas Outbound • Canóvanas

864 X 224 HI RES: 1728X448  

72 dpi  

RGB  

JPEG  

• Añasco Outbound • Exp. Las Americas (Domenech) Inbound

648 X 180

72 dpi  

RGB  

JPEG  

• Martinez Nadal Inbound & Outbound

720 X 208

72 dpi

RGB

JPEG

• Mega Mesh

224 x 256

72 dpi

RGB

JPEG

• Caguas (Bremen, Lado B y C)

896x352

72 dpi

RGB

JPEG

• Caguas (Bremen, Lado A)

763x352

72 dpi

RGB

JPEG

Copyright Information goes here

Company Proprietary and Confidential


Contacto

49

SHOWTIME OUTDOOR MEDIA

O. 787-294.6000 F. 787.641.4450 Centro Internacional de Mercadeo, Torre 1 100 Carr. 165, Suite 406 Guaynabo, PR 00968-8053 www.showtimepr.com showtimepr duenoshowtime duenoshowtime showtimeoutdoor

Copyright Information goes here Revised February 2014

Company Proprietary and Confidential


Showtime Outdoor Media 2014  

www.showtimepr.com

Advertisement
Read more
Read more
Similar to
Popular now
Just for you