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№1 NOVEMBER

N E W S L E T T E R

2013


/ MESSAGE FROM THE CEO


Dear Merchants, Welcome to the first edition of our monthly Newsletter. First we would like to say Thank You! It has been quite an exciting year for us at VAULT and we appreciate you hanging in there with us while we work diligently to test out the site and figure out all of the kinks. I am excited to announce we have over 500 active brands on VAULT and hundreds more in the pipeline. Additionally, we are launching a few initiatives that will bolster your brand by driving millions of savvy, fashion conscious customers to your products by Black Friday. In the weeks to come we will be pushing towards a full launch. We look forward to a very successful holiday season and an exciting 2014!

Cheers,

Derek Wall

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/ TABLE OF CONTENTS

INSIGHTS

04

BRAND INFORMATION

Message from our CEO

Contents

06 08

10

NEXT ISSUE

Merchendisers

Marketing

Brand Intergration

IT

14 16

18

Cutomer Service

Next Issue

Extras

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20 22


VAULT NEWSLETTER ISSUE 1 • NOVEMBER 2013

Editor: Derek Wall Art Director: Liz Atchley

34

Web: www.shopvault.com 1.855.AT.VAULT Adress: 85 Enterprise Dr Aliso Viejo, CA

43

34

MORE Message from the CEO

004

Contents

006

Brand Integration

008

Merchandising

010

Marketing

014

IT

016

Customer Service

018

Next Issue

020

Extras

022

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/A WORD FROM BRAND INTEG

BR AND INTEGR ATION As of this month we will be conducting bi-weekly webinars. Topics will cover everything from setting up your storefront, adding and publishing new products, freshening up your storefront by adding and updating your inventory, processing and fulfilling orders and how to best let your VAULT storefront work for you.

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GRATION

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/A WORD PE FROM YOUR ME

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ER ERCHANDISERS

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MERCHA NDISERS: Tis the Season! VAULT has many exciting promotions that are taking place over the holiday season. Please review our upcoming promos and if you would like to participate please contact ECC@shopvault.com

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NOT


BLACK F R I DAY RU N DAT ES: 11/27 - 12/1/2013 EA R LY BI R D PR EV I EW F ROM: 11/18 TO 11/25 MI NIMUM DISCOU NT R EQUIR EMENT:

50%

NOTE: “FEATUR ED” ITEMS MUST BE AT LEAST

60%

OFF

FEATUR ED ITEMS: TOP PAGE PLACEMENT, HIGHLIGHT I N EMAIL CAMPAIGN, SOCIAL MEDIA, VAULT BLOG, R E-TARGETI NG, AFFILIATE MAR K ETI NG

TES CY BER MON DAY RU N DAT ES: 12/2 EA R LY BI R D PR EV I EW F ROM: 11/18 TO 11/25 MI NIMUM DISCOU NT R EQUIR EMENT:

50%

NOTE: “FEATUR ED” ITEMS MUST BE AT LEAST

60%

OFF

FEATUR ED ITEMS: TOP PAGE PLACEMENT, HIGHLIGHT I N EMAIL CAMPAIGN, SOCIAL MEDIA, VAULT BLOG, R E-TARGETI NG, AFFILIATE MAR K ETI NG 6 VAU LT N E W S L ET T E R

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MAR K ETING At VAULT we proudly provide a wide array of marketing solutions on behalf of our brands. The most successful stores at VAULT thrive on collaboration and are often the product of a dual effort from both the brand and VAULT’s marketing department. For more information about our available marketing solutions, please contact us at marketing@shopvault.com. Also, our blog is now live! Please visit http://blog.shopvault.com/.

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/A WORD FROM MARKETING

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/A WORD FROM THE IT D

IT DEPT We get excited about every feature that we roll out but we must say‌this one is BIG! We are proud to announce that we have recently completed our integration with ShipStation - one of the leading web-based shipping solutions! ShipStation offers real-time integrations into popular marketplaces and shopping carts. Our goal at VAULT is to help business owners save time and sell more, and we are beyond thrilled to partner with ShipStation to offer an even more full service solution. Explaining the power of ShipStation in this newsletter wouldn’t do ShipStation justice. Please go to www.shipstation.com to see for yourself how ShipStation will revolutionize your fulfilment and shipping needs.

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DEPT

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/A WORD FROM CUSTOMER SERVICE

CUSTOMER SERVICE BEST PRACTICES Buyers should feel confident that when they shop at VAULT, items purchased will be delivered on time. Taking steps to meet buyer expectations can increase customer confidence and loyalty. Before posting an item, make sure you have the style in stock. It’s never good to run out of stock after a buyer has already committed to the purchase. Here are a few things you can do to ensure VAULT customers receive their purchases as promised: 18

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If you’re not sure how many items you have available: • Always check stock availability before listing any items. • Don’t list any items, especially if you think you may be close to running out of stock.

If your item becomes unavailable: 1. End your listing immediately. 2. Contact your buyer right away to let them know that the item is no longer in stock. 3. Cancel the order immediately so that the customer will not be billed and/or to reverse any pending charges. 4. Offer to provide the customer a notification when the item is back in stock, allowing the customer an opportunity to place a new order when the item becomes available again.

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/ NEXT ISSUE

GETTING YO READY THE HOLIDA

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OUR BRAND Y FOR DAY SEASON

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/ VAULT EXTRA CONTENT

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VAULT Newsletter Vol. 1  
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