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BART KIOSK

RESEARCH PHASE ALEX BATTISTI // JOEY ROSE // SHIV KEHR

09/27/2013


Drops personal items while collecting change from unergonomic door

Unfeasible solution of providing passenger with change for large bills

Information kiosk placed in a corner, no attention paid to pamphlets

Unstreamlined ticketing gate, unclear where to enter and whether to collect ticket

“I feel powerless in my position.� - Station Manager on passengers jumping gate


5 2 3 6

1

1

Confusing interface, too many steps and buttons to press

2

Overwhelming listing of stations and prices.

3

Does not accept all denominations of bills

4

Unergonomically placed door for change and receipt

5

“Barriers� for entry

6

Which side to go? Overwhelming announcements and timing display.

7

Is this my station?

8

Machine on exit does not allow for credit card usage

9

What does this do?

7

4

8

9


Opportunities How might we create a BART kiosk that is intuitive in its interface and clear to first time users? How might we communicate to passengers what train they must board and when they have reached their desired station (Kiosk & Train)? How might we make the physical components of interacting with a BART kiosk ergonomically inclined? How might we get rid of extraneous stress points as part of the experience of riding BART and make it a more pleasurable and appealing journey? How might we reinvent the public image of BART in such a way that it invites cynics and skeptics to reconsider their opinion?


Ideation

Airport like check in, ease of use with angle, efficient queuing.

LEDs on platform to communicate train line, enter and disembark.


BART Kiosk: Research