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Design & Life | non-fat minizine | issue 07 Sep.13

Des ign & Life

Sep/2007 issue 07

4 D &L S e e !


D&L N ews

1/ 2 Recipe

The M oment

Design er s C ircle


38 56

58 3

D& L L ifestyle

D& L N ews Sep/2007 issue 07

We provide the news that you don't want to miss. This is your basic protein.

100% YOUNG. TOKYO 2007 100% Design was established in London in 1995, growing from a small marquee in the Kings Road to become the world's most influential contemporary interiors event, encouraging

Des ign & Life

product innovation, hot-housing new design stars, and educating the taste of consumers. In 2005, 100% Design came to Tokyo and made its sensational debut. It is now one of the most premier contemporary interiors event through the country and the world. It is the event you don't want to miss every year. 31 Oct.- 04 Nov 2007.

15th Anniversary of IdN magazine IdN magazine is one of the top design magazines from Asia. They are now celebrating their 15th Anniversary and running a series of competitions. 15 years for IdN represents 74 issues of IdN magazines, four global design conferences, 20 exhibitions, hundreds of books and collaborative projects and also launching or boosting the careers of a hugh number of talents in every field of design. For more information, please check their website.


Des ign & Life

Sep/2007 issue 07


iAPPLE After introducing iPod to the world, no one would ignore Apple which used to be a nonpopular brand in the 3C market. Everybody wants to know what their next move is. By using INTEL system, they became even more competitive. Recently, a lot of new products have been presented from Apple, including iPhone, new iMac, new iPod nano, iPod touch, & very thin, modern wireless keyboard. The brand has been led to a fashion territory more than a cold, metallic 3C area.

Sep/2007 issue 07

OFFFFFFFF Since 2001, OFFF festival has been held in Bercelona, Spain, and gradually becoming the globally event it is today. A lot of digital artists, designers or motion graphics designers, music adventurous join the event every year. All the participants are the top in the fields! Participants

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this year include many legends like John Maeda, Paula Scher, Erik Natzke, Hi-Res! & Nanika, Joshua Davis, Psyop, Stardust and more! Want to know how they break the limits? Join the great event! 2-4 Nov. 2007


De sign e r s C ircle Sep/2007 issue 07 Desig n & Life

From A to B, from B to C; it is the world of designers; it’s designers circle.


At the first sight of Oliver's painting, we fall in love with it. His works are always so real but surreal along with some mysterious numbers. It is great that we have a chance to interview him.

issue 07

Desig n & Life

Sep/2007 issue 07


Desig n & Life

Sep/2007 issue 07


Desig n & Life

Sep/2007 issue 07

Hello Oliver! Please introduce yourself!

What is the most interesting project you've done?

Hello, how are you? my name is Oliver Jeffers and I make art for a living. That includes

I’m torn between many, but an OAR project

painting, illustrating, writing, making things, a

probably pips it. OAR is a collective of artists

bit of this and a bit of that.

I co-founded with New York based artist Mac Premo, and my brother Rory Jeffers, and there

What drove you to become an illustrator,

are now five members. The project was called

painter, or a designer?

book and took place in 2005, where four of us (the three founders plus New York based

Probably my desire to never have a real job.

Duke Riley) took a standard black sketchbook

That plus I love both looking at and making art.

and sent it back and fourth across the Atlantic over the course of 36 weeks, with one artist

"A coffee table Art Book" is very interesting!

following on from the next filled a double page

How was the idea developed?

spread. By the time it had finished, the book had clocked up more than 65,000 miles. We

Well, actually of all the ideas and projects I’ve

exhibited the book along with prints of every

worked on and finished, you’ve picked the one

page and commentary of us talking about

that hasn’t actually developed yet. Although. I

where we understood and misinterpreted each

have been working on the notion for about 7 or

other, both in Belfast and in New York.

8 years now, and I keep getting side tracked,

Check it out at

so I don’t have much of an excuse for it not being a finished project. The idea began as

Where do you live? Any suggested place in

a coffee table art book about coffee, but that

the city if we are visiting?

was quite limited in terms of the directions that it could go, and so grew out from there.

I currently live in Belfast, Northern Ireland.

The book is a handy device for housing a

If you were visiting here I would take you on

theme of an otherwise unrelated collection of

Derek’s boat tour. He takes people out around

drawings, writings and observations. Things

the docks and talks about various parts of

that might not stand much chance of survival

Belfast’s history, including showing where the

on their own, as the boundaries and safety of

Titanic was built, and the giant cranes Samson

a book allow for true subtly and obscurity to

and Goliath, that are still there. Then we’d go

be tested without the cruel demands made

to John Hewitt for a decent pint of Guinness.

by commercialism. I’m working on it with two other people now, my brother Rory who is a designer, and a writer Ian Samson, and we’ve called the book ‘The Arbitrarium’, as in a place where arbitrary things happen.


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Sep/2007 issue 07


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Sep/2007 issue 07


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Do you cook? What is your comfort food?

What is your dream project?

I do cook, and thoroughly enjoy it. I’m at my

Designing and building my own studio. It would

happiest when I’m barbequing steaks and

be portable of course, and always have river

corn. I don’t actually barbeque the corn most


times, but cover it in tinfoil with a bit of butter and salt inside and throw it in my outside fire,

What kind of book do you read?

which I usually light simultaneously with my bbq, for about 10 minutes. It comes out lovely

I mostly read Historical books, Biographies and

and golden brown with a few burnt bits over it.

Scientific books about why we are the way we

My comfort food is probably a bowl of cereal

are. I sort of got bored with fiction, as I find

without milk though.

real life so much more interesting. Besides, I’m a curious person, and as so much has actually

What do you do in your leisure time?

happened in the world, why waste time reading about things that didn’t?

One of the following; play/watch football, drink, snowboard (once a year) or shout at inanimate

What kind of music do you like?

objects about things that don’t matter.

Any favorite band?

Could you choose one interesting object

I have what my grandfather would call Catholic

from your everyday life and tell us why you

tastes in music, in that I like a bit of everything,

like it?

if its good.. Here’s a few specific examples of

Desig n & Life

things I listened to this week: Led Zepplin, Nina I use moleskin notebooks. Many, many of them.

Simone, Arcade Fire, Nick Drake, Paul Simon,

I like them because they have rounded corners

Ryan Adams, David Bowie, Wilco, Lonnie

so I can’t hurt myself with sharp edges, and

Donegan, Elvis, The Flaming Lips, Crosby Stills

the also have an elastic that holds everything

Nash and Young, Pale Young Gentlemen, Giles

in, and a secret pocket where I put important

Peterson and J.J. Cale.

things and forget about them forever. I write everything down in them; ideas, lists, numbers, all sorts, as no matter how important something is, everything in my head stands an equal chance of being forgotten.


Desig n & Life

Sep/2007 issue 07


Desig n & Life

Sep/2007 issue 07


Desig n & Life

Sep/2007 issue 07


Design & Life

Sep/2007 issue 07


Design & Life

Sep/2007 issue 07

If you have 1 month vacation, where are you

Any words for your friend BrenB?

going to spend? Who would you spend with? Yes. I have a question. Do you know what St I would spend it with my beautiful girlfriend

Patrick said to the snakes as he drove them

travelling around Japan. She’d be paying, of

out of Ireland?


“You lads alright in the back there?”

What kind of exhibition do you want to hold

Thanks for the interview! Who is in your

the most?

mind for our next issue?

Sell-out ones.

Of the many people I’m fortunate to know, I think it’ll have to be the fellow OAR member

What does Design & Life mean to you?

and my future studio neighbour, Mac Premo, proper maker of stuff. We like to get drunk

A pretty tasty magazine with good taste.

together and do stupid things. We once punched each other so much I couldn’t pick

We saw there are some mysterious numbers

up a beer for a month afterward. I wonder how

on some of your paintings. What does it

productive we’ll be when situated next door to


each other.

They are each legitimate equations by famous mathematicians. There seem to be two main filters for how the world around us is interpreted, and the concept for this collection of paintings was to mix art and science, emotion and logic to see if it was possible to view the world from both positions at the same time. I contrasted beauty with reason. In each case the painting is translated with both figurative brush strokes and cold clinical equations, for example, to see if someone’s facial expressions could be substituted with theories that mean, essentially, the same thing. This is a direction I imagine I’ll be following for a long time, as I’m only beginning to scratch the surface, it’s very complicated, and I get confused quite easily.


Design & Life

Sep/2007 issue 07


Th e M om en t Des ig n & Life

Sep/2007 issue 07

There are a lot of moments in one's life. We treasure each precious moment.

C100+M89 Y49+K14

M9+Y20+ K88

'round midnight say the last word to person you've met the last silence is all around, clearly feel the breathe let's have another good one start from E flat turn it on to proof the existence

This is for the type B. 'round midnight



Des ig n & Life

Sep/2007 issue 07

vague, dreamy music from best Danish DJ TrenteMøller

plusminuszero / Humidifier A humidifier brings to mind the image of a sparkling drop of water


D& L L ifestyle Sep/2007 issue 07

We are surrounding by brands. D&L tells you the stories behind your lifestyle.


Des ig n & Life

A “design&life� shop


p in Paris


Des ig n & Life

Sep/2007 issue 07


Des ig n & Life

Sep/2007 issue 07


Colette is a contemporary fashion and design boutique, opened in Paris in 1997. Just a few months later, Colette, named after its founder, had become a fashion destination. Sarah Lerfel and her mother, Colette Roussaux are running up this unique shops, and they always collect goods that are new, fresh, surprising, and streets ahead of the rest. Colette is created by the taste of these great partners of mother-and-daughter, and shares their lifestyle in everything they like in every domain.

Sep/2007 issue 07 Design & Life

Colette is a three-level store, including a water bar in the basement, the first floor ready-to wear, and upstairs gallery. The water bar has delicious menu of culinary delights and carries over 100 mineral water brands from around the world. You can come here to meet friends or observe their selective clients. The first floor is changing merchandising displays every week. Different brands, such as Prada and Lanvin, are mix-and-match, and create a spontaneous and entertaining store experience. Besides clothing items and fashion accessories, Collette carries limited books, CDs, and DVDs.


Design & Life

Sep/2007 issue 07


Design & Life

Sep/2007 issue 07


Des ig n & Life

Sep/2007 issue 07

The reason why Colette is so attracting is because it is always new and exclusive. Brands and designers love to cooperate with them and create limited stuff and only be sold in Colette. Recently, on the occasion of Rugby world cup, the Rugby Ralph Rauren Collection is a European exclusive at Colette from Sep 3 to 15. This collection is inspired by the preppy style from prestigious American schools and universities. In addition, Colette also have limited silver and gold foil Polo shirt, which Michael Young combined plastic and textile together. Recent Exhibition at Colette: Helvetica 50th Birthday Exhibition Gary Hustwit has just carried out a documentary Helvetica that is a tribute to this typography. The exhibition presents posters made by graphic designers universally recognized, as well as samples of the use of Helvetica in the daily life. A selection of exclusive Helvetica product will be available at Colette during the show, such as books, Tees& posters, and Kiehl’s ultra facial moisturizer with Helvetica tag. Colette is not only a fashion and luxury shop, but also a design and lifestyle information center. The owners share their good tastes and show a good way to live. If you have chance to visit Paris, Colette will be definitely on your tour list.


1/ 2 Recipe Sep/2007 issue 07

Cooking is Art. There are no rules. 1/2 recipe shows you the smartest way to cook.

I love to cook and collect recipes, but I never exactly follow the steps. For me, cooking should be playful. Remember, always put your imagination to someone’s recipe and bring it to your vision.

Des ig n & Life

1/2 recipe rules are easy and healthy. Modern people are always in a hurry, and I believe, with 1/2 effort, 1/2 steps, 1/2 fat, 1/2 time of cooking, will also bring you to a lovely cooking experience and healthier dish. That’s why I called this chapter “1/2 Recipe”. Cooking is art. Let’s play.

1/2 recipe no.007

Sausage and mushroom Penne with homemade tomato sauce

serve 2

Hint ! I learned how to make basic tomato sauce from cooking show of Molto Batali, who is one of the most famous Italian chef in New York. The original recipe includes carrots, onions, fresh thyme, garlics, and cans of tomatoes. I always cook with what I have on hand. For my experience, garlics and cans of whole tomato are the must. Any kind of your favorite herbal is good to try.


Tomato Sauce



1 (28-ounce) can of tomatoes, crushed

1/2 ponds of Sausage

and mix well with their juice

1 cup mushroom

2 cloves garlic, thinly sliced

3 cloves garlic, thinly sliced

Fresh basil leave

1/3 ponds penne, cook in the boiling water with

1 TS of Balsamic

3 tablespoons of salt

1/8 cup white wine

2 TS of extra virgin olive oil

Salt and pepper, to taste

Fresh basil Salt, to taste



1. Add all the ingredients to a sauce pan. to a boil, lo wer the heat to just 2. Bring bubbling, stirring occasionally for 30 minutes.

sausage and garlic in the oil with 1. SautĂŠ medium heat until sausage lightly browned.


Add mushroom and 1ts salt, cook until tender


Add tomato sauce and cooked penne, stir to combine.


D& L See! Sep/2007 issue 07 Des ig n & Life

What's happening in the world? We will show you around.

Born in Tokyo in 1965. Kashiwa Sato graduated from Tama Art University with a degree in graphic design. After working for the top advertising company, Hakuhodo Inc., he established the "SAMURAI" creative studio in 2000. He has received many prizes such as Mainichi Design Award, Tokyo ADC Grand Prix, Asahi Advertising Award, Kamekura Yusaku Award, Japan Package Design Award Gold Medal. His latest works include UNIQLO SOHO NY, and UT Store Harajuku. Kashiwa Sato's works are very loud but simple. He loves to use a lot of primary colors, geometry shapes and a lot of repetitions. In other words, we can say his works are extremely lively but in the same time with minimally, directly message. I think you can call it minimalism, in a different way to see his works. He is definitely one of the most influential designer in the 21 century.


Design&Life issue 07  

D&L is a monthly online minizine published by PH design consultant. It includes design, lifestyle, fashion, and creative news from all over...

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