Your guide to Google Analytics

Page 33

YOUR GUIDE TO GOOGLE ANALYTICS So, given what you’ve learned about making custom reports, what is this one saying? Essentially, you are calling for all pageviews and unique visitor stats aggregated by Page Title and by the Value in the Custom Variable in slot 2. The value in that slot, thanks to that code, is the name of the author. What does this look like when you run the report?

As you can see, traffic for each page is aggregated for the time period specified at the top of the report. But the other dimension is also author, meaning traffic is being organized by both author and by title. You can see this more clearly if you use the “Secondary dimension” dropdown to add the value for custom variable #2 to the report display.

HTTP://MAKEUSEOF.COM HTTP://WWW.TOPSECRETWRITERS.COM, RYAN DUBE

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