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Selina Holešinsky

‚ Think big, stay small‘ Me ‚Every true genius is bound to be naive.‘ Friedrich Schiller

Management and communications student experienced in strategic planning and account management, coupled with an understanding of brand positioning (off/online) and trend research

Praterstraße 32 / 2 / 11 1020 Vienna +43 699 15 08 09 31


Media Management University of Applied Sciences St. Pölten

September 2010 - September 2013

St.Pölten/ Austria

Main emphasis: Marketing & PR Aspired degree: Bachelor of Arts in Business Duration: six semesters

International Business BHAK Grazbachgasse Graz/ Austria

September 2005 - July 2010

Main emphasis: General knowledge in business administration focusing on international trends and English Acquired degree: Highschool Diploma Duration: ten semesters

Working Experience

TBWA\Berlin March 2013 - June 2013 Trainee Clients: Absolut Vodka, Xing, McDonalds

• Developing consumer and market insights • Working on network requests • Writing digital facebook reports • Taking part in workshop preparations for international clients in the retail food sector

• Trend research on new working environments • Content strategy • Taking part in developing ideas and realizing a new form of agency

TBWA\Vienna July 2011 - February 2013 Intern and Temporary Assistance Clients: BMW, Tchibo/Eduscho, Verbund Strom, Lyoness

Strategic Planning • Defining communication strategies • Project preparation for workshops • Developing brand booklets • Working on internal network requests

• Taking part in defining strategies • Contributing in the process of writing creative briefs

Account Management • Assisting the account management team • Managing everyday tasks for the client

• Assisting the account director • Interacting with clients

• Working in the sponsorship and strategic marketing departement • Taking part in briefings with the advertising agency TBWA

• Attending general meetings • Being introduced to the process of launching a product (Nissan CUBE in Europe in January 2010)

Nissan Europe Paris July 2009 Intern

Other Internships

• Service Technologies, July 2010, Austria • Sam McCauley Chemists, March 2009, Ireland • Casa Romana, June/July 2008, Spain

Professional Knowledge

Market Research Social Studies Strategic Marketing International Marketing Corporate Communications Commercial Law

Economics Controlling Media Studies Data Management Personnel Management


Mother tongue: Fluent, spoken and written: Good level: Basic knowledge:

German English Spanish French

CV Selina Holesinsky  

Current CV of Selina Holesinsky, Strategic Planner

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