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In what ways does your media product use, develop or challenge forms and conventions of real media products? Conventions are what make something appeal to people for example some magazines are more conventional than others purely because they appeal to more people than many other magazines. Being conventional is basically what people expect or would class as normal; in the magazine industry magazines such as Q and Red are conventional as they appeal to just about everyone. Magazines companies have followed conventions since the industry began. The type of audience and subject matter are the main parts to conventions. I would say that the genre or my magazine is very conventional. Although it is more of a girly magazine, I tried to make it appeal to the majority of girls. Sugar is a magazine that particularly enjoyed reading until they stopped publishing it. I wanted to base my magazine very much around the whole them that Sugar had. The bold statement colours were what appealed to me so for my magazine I used 3 block colours, red, white and black as I thought they were very conventional, and gave my magazine a colour scheme.

This is the exact front cover I got most of my inspiration from for my front cover. I have used bold colours and a big statement title right in the middle at the top of my magazine. I also proportioned my model to the same size of the cover girl on Sugar magazine’s front cover. For the layout I slanted my second story just like Sugar has put their other main story on the slant. I also took inspiration from Sugar’s sub headings and gave them a very similar layout. Because it is so simple I thought it had no specific genre to the layout.

This is the contents page I took a lot of inspiration from. Although this is not from the same magazine it is by Sugar and generally, most of Sugar’s content pages are laid out like this. I used this specific contents page more because I thought it had a similar colour scheme to the front cover than the fact that it was from the same magazine company. On my contents page I alternated the colours of the letters just like Sugar have done on here but with different colours. I also gave bigger numbers to bigger stories


I already had an idea of how I was going to layout my text for my double page spread but I did not know how to present the image. When I saw this double page spread come up I knew that was exactly how I wanted it to look. Having a big image on one page alone next to the text seemed very conventional to me as it was very plain and simple yet very effective as the reader’s eye does not have to look at the image through the text. I did not make my images black and white as I thought that might give off a certain genre e.g edgey/rock/unisex which was not what I was going for. I chose the title name CHIC for my magazine as I thought chic can be used to describe peoples look very differently, for example some people may dress smart chic, casual chic or preppy chic. I did some research on what to call my magazine as I didn’t want it to have just any name. I thought that CHIC was the most appropriate and quirky. For my main image there is only one thing, my model, I didn’t want nothing in the background, for example a guitar or a specific instrument as I felt that would give my magazine a stereotype. I did not use costumes as such but I did chose the outfit my model is wearing specifically for the photo shoot. I felt as though the clothes I chose fitted in well with the title but nothing was too ‘in your face’ that it distracted you from the contents of my front cover. My model is not looking at the camera for any particular reason. I wanted to find a good, suitable picture to use where she was smiling at the camera but it seemed as though the only photo that fitted in the frame well enough was one where my model wasn’t looking directly at the camera making it an objective shot. I placed the masthead at the very top in the middle of my front cover, just like Sugar did. This seemed to work well with most of the pictures I used as it was not to fancy and could easily be edited. For my side stories I made the language I used conventional to the target audience I was aiming at. My target audience did not specifically have a genre but I knew it was for girls/woman aged between 14 and 19 which is why I wrote the side headings how most people talk also using text language for example ‘4’ and ‘U’. I have kept the overall house style for my magazine very minimalistic which is what the theme was for my layout. I chose to do a magazine which appealed to most people as I think there is a gap in the market for people who do not know who they are and just want a bit of everything. Most magazine companies specifically aim their magazine at one particular target audience were as CHIC is very broad.


Media evaluation