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Samples of Copywriting, Advertisements, Press Releases and Scripts By Joseph McDonald


Scripts o For Vision Magazine Video Lounge o For Universal Spiritual Center tCenter/index.html o Book x.html o Co-Habitat ex.html  

Copywriting (see Copy VideoLounge .pdf) Advertisements

PRESS RELEASE: "If a Fool Like Dan Can Be Enlightened, So Can You!" A children's book for adults - by Joseph McDonald

World’s Oldest Boy Survives Earthquake, Tsunami, Death And More… On His Journey to Enlightenment! Now that I’ve got your attention, this is not going to be a “Chicken Soup for the Soul” kind of book. Instead, it is a very real, down-and-dirty, lusty life chronicle that could very possibly change your life. I’d say this book is more like an “Indiana Jones and the Temple of Dharma” adventure. So, if this is more your style, keep reading. I’m sure some of this book may be too radical for some blissed-out soul seeker types, but I’ve got to be real because truth is all I’ve got. I’m what you would call “The bad boy of enlightenment” as I’m not your typical saintly soul seeker am quite rough around the edges! I eat meat, I prefer a good party to a group meditation, and I suffer from an array of personal defects. You’re probably thinking, “Gandhi he ain’t.” And I will tell you, “You’re right!” But in spite of all that, I have always had a passionate desire to find God and figure out what the hell this “enlightenment” thing is everyone talks about. Famous people claim it’s the best buzz in the universe. Me? I’ve always liked a good buzz, so I figured enlightenment was for me, too. I wish someone would have shared their truth with me before I started my adventure. I might have been saved a scar or two. Of course, considering the way that I am, it probably wouldn’t have made any difference. I seem to learn only through direct and dramatic experiences. Heck, why miss out on the adventure? Let me share some truth with you right now. Believe it or not, each of us is a spiritual being on a wondrous journey back home to God. The challenges we have in our life are but steppingstones that toughen us up and help us to learn the most important lesson of all: to Love. Quite simply, we are each a divine spark of God and God is Love. But many of us forget that fact and put ourselves through all sorts of ordeals, heartache, and unpleasant things as we struggle to make it through life. I certainly did and have the scars and broken bones to prove it. As a matter of fact, you could consider my tales are more like war stories. These war stories may turn your tummy inside-out…for the enemy was that dreadful! Who was this hideous enemy you might ask? The war I waged was against my own self, which made this thorny foe almost invincible. I’m here to tell you that no matter what you’ve been through in life, no matter how many mistakes and dumb things you think you’ve done: if I can reach enlightenment after all I’ve been through, then so can you!

SAMPLE OF BOOK: I have a super quick shortcut so you can achieve instant enlightenment! In fact, I will tell you the shortcut right now in case you don’t really want to read my book! The shortcut to enlightenment is to stop the reaching, stop the wars, and stop the journey. Just simply stop! If you can stop everything that is going on in your head for only three short minutes, you will discover a great cosmic secret—I promise. Of course, all my reaching, fighting, begging, and sniveling make for a great book, because the “reaching for life” is life’s great drama. This dream we call life wouldn’t even be if not for all its drama. And I’ve definitely had my share, which makes for a good book. So if you got a few moments to spare, I got some fun ones to share. And I think you’ll be discovering meaningful secrets on the way.

So my lifetime started out innocently enough for me, though, if I’d known what was coming down the pike, I might have made other plans. Little did I know that I’d be wrestling with some intense events like several near-death experiences, miracles beyond my wildest imaginings, and amazing breakthroughs in consciousness? I’ve certainly had my share of trials and tribulations, but, as the saying goes, “What doesn’t kill you makes you stronger.” Lest you think my life has been one mad, unending rollercoaster ride, I’ve had plenty of days that were pleasantly calm and filled with quiet joy. There were also times when I was bored to tears. I’ve had my share of romances and heartaches, and living life in gutters and five star hotels. I’ve had some challenges I wouldn’t wish on anyone, but all of them are what have helped me become the person I am today. Enlightened? Well, after numerous amazing experiences and meditations, I have had a huge awakening to the truth of whom and what I am. I would say I’m self-realized. I’ll go into my definition of what enlightenment and selfrealization are a little later in the book. I’m getting ahead of myself, though, and I don’t want to give everything away right from the get go. So, let’s start at the beginning when I was wide-eyed and innocent, and the world was a fascinating place of possibilities and potentials. Go to for a preview of the book.

Seeklight's mission is to promote enlightenment to all seekers regardless of their religious or spiritual background and affiliation. We invite everyone whether Christian, Hindu, Muslim, Buddhist, born-again, agnostic whatever. Our common bond is that we each have our personal definition of God and through the vehicle of meditation we can find unity within our diversity as we seek to return home to the heart of God. No one is left behind or outside the circle of God's love in It's multitude of expressions. You don't have to change your religion or spiritual principles in order to meditate. Meditation is a natural form of going within to find the ultimate peace and joy of God's love. This simple, but powerful, practice is a lost art in the Western world and we at Seeklight are attempting to bring these skills back to America. Ultimately, Seeklight's mission is to bring together people of all walks of life not for something as simple as relaxation, but to literally save the world by helping each of us learn how to listen to God, reconnect with our divine nature, and recognize each other for the divine beings we are. Though our seminars, we have a variety of teachers from around the world and from different spiritual disciplines providing their insight and wisdom with the greatest love and compassion. These teachers have worked with countless individuals from prison

inmates to world leaders knowing that as each of us steps on the path of enlightenment, the world benefits enormously and is uplifted forever. We hope to see you at one of our seminars, whether you understand the concept of meditation or not. The principle of Love is universal and all encompassing. And that is what each of us will discover beyond our wildest dreams. It is simply a miracle. Seeklight is all about supporting you in your desire to learn who you truly are. We know you are a miracle. Now discover it for yourself.



YOU ARE THE STAR GATE! Years back I worked with a fully enlightened master who brought mystical eastern philosophy to the “American mind set” successfully by using modern day word pictures. This system helped bridge the cultural barriers between East and West. Learning from my teacher, I can pass on this knowledge to you. I have since studied with several enlightened masters from a variety of spiritual paths. I have lived throughout India traveling through the Himalayas. It is my honor to share this priceless gift to my fellow brothers and sisters. I will be presenting a totally universal spiritual approach that is non-sectarian, non-dogmatic and not limited to any one teacher or spiritual path.

Prepare for the spiritual shift of 2012. Learn to become the light you were meant to be! Joseph Daniel McDonald graduated from Columbia studying Religious Studies. Joseph has been a guest on several radio programs and lectures at Controversial Bookstore on 2012. He is the producer of Video Lounge for VISION MAGAZINE. Joseph also wrote a book called, If a Fool Like Dan Can Be Enlightened, So Can You! He teaches powerful meditation techniques since 1990.

A Straight Talk on the Controversial Year of 2012 QUESTION: WHAT DO THESE TOPICS HAVE IN COMMON? Galactic Mother

Mayan & Hindu Calendar

Rocket Ship Earth

Armageddon - Revelations

UFOs and Aliens

Sun and Solar Flares

DNA & Enlightenment

The I Ching

Ancient Egypt Crop Circles


ANSWER: ďƒ THE YEAR 2012! WHY... WHAT DOES IT MEAN? This talk introduces you to the amazing theories vs. facts surrounded by the up coming shift of 2012. This talk brings history, myth, science, and spirit all together to aid you in your own discovery of what 2012 means for you. You will walk away inspired and excited to start anew. This is not the end of the world but a beginning of a new cycle! I will supply you with wonderful resources that will help prepare for this amazing time. Dates: October 29, Friday 7:00 - 9:00 PM November 20, Saturday 10:30 AM - 12:30 PM Location: Controversial Bookstore 3063 University Ave Telephone: (619) 296.1560 Cost: $20.00 More info:

GrassrootsHealth 

Content Manager for Website, Facebook, and YouTube o o

 

Press Releases for GrassrootsHealth

o Event (See Vitamin D Now.pdf)

Toronto Conference Targets the Vitamin D Deficiency Crisis October 31, 2009 -- Ontario health care professionals will hear firsthand from some of the world's leading vitamin D experts about the current vitamin D deficiency crisis in North America at an international conference on the diagnosis and treatment of vitamin D deficiency in Toronto November 3. The physicians and researchers in the vitamin D field are presenting information that looks at the current research and practice with vitamin D to enable everyone to take action today, based on what's known to solve the deficiency epidemic and to start the prevention of many diseases.View News Release

D*action Community Project Calls for Changing Breast Cancer Awareness Month to Breast Cancer Prevention Month. Upcoming Diagnosis & Treatment of Vitamin D Deficiency Seminar at University of Toronto on November 3 to Showcase How Doctors Can Take Action Now to Prevent Breast Cancer October 05, 2009 -- * The month of October is "Breast Cancer Awareness Month," but for members of the D*action Community Project, the time is right to rename it "Breast Cancer Prevention Month". On November 3 at the University of Toronto, some of the most prominent vitamin D researchers in North America will participate in the "Diagnosis & Treatment of Vitamin D Deficiency" seminar presented by GrassrootsHealth. One of the key messages of the seminar is that if doctors and health care practitioners can work to solve the vitamin D deficiency epidemic this will prevent future incidences of breast cancer.View News Release

New Research by D*action Member Dr. Cedric Garland Suggests Role Low Levels of Vitamin D Play in Cancer Development May 25, 2009 --

Coming on the heels of the publishing in the Annals of Epidemiology of a new study led by Dr. Cedric Garland, on the preventive measures of vitamin D, GrassrootsHealth D*action Project is calling on physicians, health clinics and groups throughout the country to recognize the need for determining vitamin D levels and to ensure the public have their blood levels of vitamin D tested. According to research from the newly published study by Cedric F. Garland, Dr. P.H., FACE, Department of Family and Preventive Medicine and Moores Cancer Center of the University of California, San Diego (UCSD), "It is projected that raising the minimum year-around serum 25(OH)D level to 40-60 ng/ml (100-150 nmol/L) would prevent approximately 58,000 new cases of breast cancer and 49,000 new cases of colorectal cancer each year, and three quarters of deaths from these diseases, in the US and Canada."View News Release”


Secrets of the Siddhas - Health, Longevity and Enlightenment!

A FREE world tour presentation with Gonga and Tara Spreading the Light with New Friends My name is Joseph McDonald. I am delighted to introduce to you to an amazing spiritual couple who I have had the honor of knowing for many years. Gonga and Tara are master story tellers who have recently returned to America from a four year study in India researching the lives of the great Indian Saints and Siddhas. They spent forty years studying with enlightened masters from various spiritual disciplines.


Siddhas are rare individuals living on the cutting edge of human evolution. Many of them have attained amazing abilities as well as tremendous longevity. They possess knowledge of the human body and alchemy that modern science and medicine have not yet discovered.

Gonga and Tara are an American born yogi and yogini who have studied Vedanta, Zen, Taoism, Tibetan Buddhism, Sufism, Gnostic Christianity and Native American spiritual traditions. They have been fortunate to study with many

Gonga and Tara will be sharing many amazing stories about great Siddha Saints who have reached very advanced spiritual states. The presentation will include personal photos from the recent Kumbha Mela in Haridwar India. Also featured Tara is rare video of a Mahasiddha who has reached a state of spiritual evolution where he has not eaten or drunk anything in seven years. Gonga and Tara will be presenting a totally universal spiritual approach that is nonsectarian, non-dogmatic and not limited to any one teacher or spiritual path. It is for everyone whether they are a Christian, Buddhist, Hindu, Jewish or Taoist. It is the universal essential truth behind all religions and the source of all spiritual paths. BACKGROUND ON SIDDHAS Siddhas are humans who have attained the perfection of consciousness. They have achieved the pinnacle of human development. There is an urgent need for us to understand the Siddhas because they demonstrate to us what human beings are capable of becoming. Modern psychologists say that most humans are using only 5-10% of their full mental potential. The human race is functioning with a drastically sub-normal operating system. The Siddhas, on the other hand, have optimized their operating system and by doing so have activated latent abilities that all humans are capable of achieving. These latent abilities are called "siddhis" or supernormal powers. Actually they are not supernormal. They are really the birthright of every human being. Developing the siddhis, or supernormal powers, is not the goal. The goal is Enlightenment or Self-Realization. The siddhis are attained along the way to Enlightenment and are signposts that indicate levels of attainment and mastery.

great teachers and have devoted their lives to being of service by teaching spiritual development in the West for over forty years. Gonga and Tara were the personal attendants to a highly respected Tibetan lama, Dzogchen Khenpo Choga Rinpoche and also assisted the Chinese/Tibetan master, Yuan Miao, is the establishment of her organization inAmerica. They have taught thousands of people to meditate, founded Dharma centers, and run retreat centers throughoutAmerica,Europea nd Asia. They are dedicated to bringing the Divine Knowledge of the Ancient Tradition of the Siddhas to all who long to realize the Divine. The presentation is offered free. It is a gift of love. Voluntary donations are heartfully accepted. CONTACT US !

Quick Links Schedule of Tour Photo Galleries Support the Light We could really use your help by putting the word out to everyone you know that could help host this event. It is difficult to promote this presentation without us being in the city prior to the event. So an old fanshion grassroots movement is required here. So please help

You will be very happy you attended so bring your friends.

us if you can!

GRASSROOT LIGHT MOVEMENT Help us find a venue in your city!

Here are some ideal places we have used in the past.       

Here is the list of cities! Dallas TX HoustonTX Austin TX New Orleans LA Gainesville Florida Miami FL Ocala FL Atlanta GA Boone NC Virginia Beach VA New York Area Cleveland OH

Bowling Green OH Fort Wayne In Chicago IL Iowa City Iowa Fairfield City Iowa Omaha Nebraska Denver Colorado Fort Collins Colorado Boulder Colorado Salt Lake City Boise Idaho Seattle WA


Thank you! I am so excited to be able to promote these friends of light! They love God so very much and truly want to spread the light and help humanity wake up! Please contact me if you have any questions at

Yoga Studios Spiritual bookstores Spiritual groups Healing centers Hindu temples Buddhist temples Churches (Unity, Religious Science, Unitarian) Opening Minded People's homes

The most important thing is that we need the venue to announce the event by emailing their mailing list. Putting up some flyers would be great too! Also we could use your help with housing Tara and Gonga while they are in your town conducting the event.

Sincerely, Joseph McDonald Universal Fellowship of Light Forward email SPREAD THE LIGHT! Email Marketing by This email was sent to by Update Profile/Email Address | Instant removal with SafeUnsubscribe™ | Privacy Policy. Universal Fellowship of Light | 4030 38th Street | San Diego | CA | 92105

2. See CIRcular Newletter.pdf 3. See Vitamin D Now.pdf

Member of the Scribes of the Round Table Copywriter for Hamsa Yoga Sangh

Public Health Project Update Dear Colleagues,

April 9, 2010

Today you enter a small society of scientists and physicians who understand the uses of vitamin D and calcium for prevention of disease. If you are a physician or other health professional, you join a select few clinicians who have the most recently updated essential knowledge to use vitamin D and calcium to benefit your patients. If you are a scientist, you join a small but rapidly growing community of scientists who will have the essential knowledge needed to discover and define new roles of vitamin D in prevention and treatment of disease. You will be different at the end of today. Today you will hear the results of 178 years of scientific inquiry since Sniadecki first proposed the use of sunlight to prevent disease in 1840, and the 88 years since McCollum at Johns Hopkins in 1922 brilliantly distinguished the different roles of vitamins A and D, building on the insights of his scientific predecessor Mellanby.

Goal: Solve the vitamin D deficiency epidemic by getting serum levels into the 40-60 ng/ml range. We’re making a difference! *Serum level raised from 51% to 74% above 40 ng/ml in 6 months *Over 7000 participants in the study to date *International—from Brazil to Japan to Australia, the Netherlands *More clinics are getting involved in the study for their patients For more information about the study, please visit our booth Contact Carole Baggerly, Director

Mahatma Gandhi said, “A small body of determined spirits fired by an unquenchable faith in their mission can alter the course of history.” Today, based on the information presented in the next few hours, you will have the opportunity to join the small community of people who fully understand the ways that vitamin D and calcium ultimately may allow eradication of serious diseases, including adenocarcinoma of the breast and intestine, multiple sclerosis, and Type 1 diabetes; and reduce the incidence of certain types of myocardial infarction related to vitamin D deficiency.

Upcoming Seminar

Today you will hear that the mechanism of vitamin D and calcium is unitary across organ systems, and arises mainly from their unique ability to maintain adherence of epithelial cells to their neighbors, preventing adverse population dynamics and evolution of disease by natural selection within tissue compartments. Such natural selection at the microscopic levels is the engine of adenocarcinomas related to vitamin D deficiency, as natural selection is in biology generally. Today we are present at the dawn of an era when vast suffering and premature death will be prevented. We will witness the first light of a new Golden Age of public health and medicine that will rival the historic successes of the microbiological and nutritional revolutions. I wish all the best to each of you, as you witness the first light of a profound new era of medicine and biological science: the Vitamin D Era. Cedric Frank Garland, Dr. P.H., F.A.C.E. Course Director Diagnosis & Treatment of Vitamin D Deficiency

Save This Date: November 4, 2010 Get your registration in soon! University of California Los Angeles, CA 90024 Contact Susan Siljander,




Overview Cedric F. Garland, Dr. P.H., F.A.C.E.


Interactions: Vitamin D, Calcium, Safety Robert P. Heaney, MD


Japanese Population: Diabetes, Colon Cancer Tetsuya Mizoue, MD, Ph.D.




Preventing Cancer: How does it work? Cedric F. Garland, Dr. P.H., F.A.C.E.




Pregnancy & Lactation: Preventing Complications, Growing Healthy Babies Carol L. Wagner, MD


UV: The Original Source--How to Use It! Edward D. Gorham, M.P.H., Ph.D.




Vitamin D-a Nutrient not a Drug Robert P. Heaney, MD


Expert Panel All speakers plus invited guests





Cedric F. Garland, Dr. P.H., F.A.C.E., Course Director Professor, Department of Family and Preventive Medicine University of California San Diego Participating Member Moores UCSD Cancer Center Dr. C.F. Garland has no financial relationship to disclose. Education University of Southern California, Los Angeles, CA B.A. University of California, Los Angeles, CA M.P.H. University of California, Los Angeles, CA Dr. P.H. American College of Epidemiology Fellow Current Interests Epidemiology of cancer, including breast, colon, leukemia, testicular, melanoma and prostate Role of vitamin D in cancer etiology and prevention Geographic studies of cancer incidence and mortality Selected Publications Do sunlight and vitamin D reduce the likelihood of colon cancer? (1980) The role of vitamin D in Cancer Prevention; What is the dose response relationship between vitamin D and cancer risk? Vitamin D and prevention of breast cancer, pooled analysis (2007). Relationship between low ultraviolet B irradiance and higher breast cancer risk in 107 countries. Breast J. (2008)

Edward D. Gorham, Ph.D. Assistant Professor, Department of Family and Preventive Medicine University of California San Diego San Diego, CA Dr. E.D. Gorham has no financial relationship to disclose. Education University of California, Santa Cruz, CA B.A. San Diego State University M.P.H. San Diego State University & University of California San Diego Ph.D. Current Interests Design and development of epidemiological studies to quantify the benefits in cancer prevention and treatment and the risks that chemical sunscreen use may pose in exacerbating vitamin D deficiency and potentially increasing skin cancer risk. Selected Publications Optimal vitamin D status for colorectal cancer prevention: a quantitative meta analysis. Am J Prev Med. (2007), Do sunscreens increase risk of melanoma in populations residing at higher latitudes? Ann Epidemiol. (2007), Relationship between low ultraviolet B irradiance and higher breast cancer risk in 107 countries. Breast J. (2008 )

Robert P. Heaney, MD

FEEL BETTER LIVE LONGER Since our founding in 1995 by Jean Carper, nutrition expert and author of the best-selling book Stop Aging Now!, we have been unwavering in our mission: to help people live longer, healthier lives.

Vice President for Research and John A. Creighton University Professor Creighton University Omaha, NE Dr. R.P. Heaney has no financial relationship to disclose. Education Creighton University, Chemistry B.S. & Creighton University School of Medicine M.D. Professional Appointments Chairman, Department of Medicine, Creighton University 1961-1969 Head, Section of Endocrinology & Metabolism 1969-1971 Professor of Medicine 1961 Selected Publications Long-latency deficiency disease: insights from calcium and vitamin D, (2003), Calcium absorption varies within the reference range for serum 25-hydroxyvitamin D, (2003), Ultraviolet-B radiation increases serum 25-hydroxyvitamin D levels: the effect of UVB dose and skin color, (2007), Vitamin D and calcium supplementation reduces cancer risk, clinical trial, (2007), Optimal vitamin D status. J Bone Miner Res (2008). PREMIUM QUALITY VITAMIN D3 AT GREAT PRICES All Products Made in the USA 800-627-9721

Tetsuya Mizoue,

MD, Ph.D. Director, Department of Epidemiology and International Health, Research Institute International Medical Center of Japan Tokoyo, Japan Dr. T. Mizoue has no financial relationship to disclose. Education University of Occupational and Environmental Health, Japan M.D. & Ph.D. Selected Publications Calcium, dairy foods, vitamin D, and colorectal cancer risk: the Fukuoka Colorectal Cancer Study. Cancer Epidemiol Biomarkers Prev. (2008). Association between serum 25-hydroxyvitamin D and depressive symptoms in Japanese: analysis by survey season. Eur J Clin Nutr. (2009). Calcium, vitamin D and dairy intake in relation to type 2 diabetes risk in a Japanese cohort. Diabetologia. (2009 )

Carol L. Wagner,

MD, Ph.D. Associate Program Officer, Pediatric Research, Clinical and Translational Research Center Medical University of South Carolina Dr. C.L. Wagner has no financial relationship to disclose. Education Brown University, Providence, RI A.B. Boston University School of Medicine M.D. Hospital Appointments/Privileges Strong Memorial Hospital, Rochester, NY 1986 - 1992 Medical University of South Carolina and affiliate hospitals 1992 Selected Publications Clinical and pharmacokinetics of vitamin D with special emphasis on the pregnant and lactating woman. Am J Clinical Nutrition (2004), Vitamin D Requirements During Lactation: High-Dose Maternal Vitamin D Supplementation as a Therapy to Prevent Hypovitaminosis D in Both Mother and Infant. Amer. J. Clin. Nutrition (2004), Nutritional vitamin D status during pregnancy: Reasons for concern. CMAJ (2006), Vitamin D supplementation during lactation to support infant and mother. JACN (2009 )

John S. Adams, M.D.

Milan Fiala, M.D.

Richard L. Gallo, M.D., Ph.D.

Director, Orthopedic Hospital Research Center, Vice Chair Orthopedic Surgery, Professor, Medicine, Endocrinology, Diabetes and Hypertension.

Research Professor of Orthopedic Surgery.

Chief of the Division of Dermatology, Professor of Medicine and Pediatrics.

University of California, Los Angeles

University of California, San Diego

David Gardner, M.D.

Cedric F. Garland, Dr. P.H., F.A.C.E.

Frank C. Garland, Ph.D.

Mount Zion Health Fund Distinguished Professor of Medicine and Chief, Division of Endocrinology and Metabolism, Department of Medicine.

Professor, Department of Family and Preventive Medicine, Member Moores Cancer Center.

Professor, Department of Family and Preventive Medicine, Technical Director, Naval Health Research Center, Member US Military Cancer Institute.

University of California, Los Angeles

University of California, San Diego

University of California, San Francisco

University of California, San Diego

Edward D. Gorham, M.P.H., Ph.D.

Bernard P. Halloran, Ph.D.

Assistant Professor, Department of Family and Preventive Medicine, Member Moores Cancer Center, Research Epidemiologist Naval Health Research Center.

Senior Career Scientist, Veterans Affairs Medical Center and Adjunct Professor, Department of Medicine.

University of California, San Diego

Bruce D. Hammock, Ph.D. Distinguished Professor, Department of Entomology & Cancer Research Center Director, NIEHS-UCD Superfund Basic Research Program.

University of California Scientists Panel

College of Agricultural and Environmental Sciences.

University of California, San Francisco

Tissa Hata, M.D. Associate Clinical Professor in the Division of Dermatology, Clinical Service Chief for Dermatology at the Perlman Ambulatory Care Center, and Director of the UCSD Dermatology Clinical Trials Unit . University of California, San Diego

H. Phillip Koeffler, M.D.

Mathew Mizwicki, Ph.D.

University of California, Riverside

Keith C. Norris, M.D.

A. Hari Reddy, Ph.D.

Distinguished Professor of Biochemistry, Emeritus, Department of Biochemistry.

Program Director, Clinical Research Center Program Director for the Comprehensive Center for Health Disparities in Chronic Kidney Disease .

Professor Ellison Chair of Orthopaedic Research Orthopedics (Med).

Charles Drew University of Medicine & Science Ray Rodriguez, Ph.D.

Laura P. Zanello, Ph.D.

Professor of Molecular Biology; Director of the National Center of Excellence in Nutritional Genomics.

Assistant Professor, Department of Biochemistry.

University of California, Davis

University of California, Riverside

worldwide vitamin D deficiency and provides education to the public, allowing people to take back their health. With a group of over 36 leading vitamin D researchers, educational materials and seminars, and a database of population data on vitamin D, D*action allows individuals and groups to make decisions on their health and prevent disease. By joining D*action, individuals and groups sponsor valuable research, take charge of vitamin D levels, and endorse a change in public opinion on minimum vitamin D require-

How do I join? 1.

Go to and register.


Complete the health questionnaire.


Pay $60 per test when you commit to testing every 6 months for 5 years; $65 for a one-time test.


A test kit will be shipped to your home. Prick your finger and send in your blood sample.


About two weeks later you will receive your results electronically.

Assistant Research Biochemist, Department of Biochemistry.

Anthony W. Norman, Ph.D.

University of California, Riverside

D*action is an international public health project which consolidates scientific research about the

A $ 5.00 Value!

Professor, Orthopedic Surgery & Medicine, Director of Hematology Oncology, Cedars Geffin School of Medicine. Sinai Hospital, Professor of Medicine Geffin School of Medicine. University of California, Los Angeles University of California, Los Angeles

Committed to Solving the Worldwide Vitamin D Deficiency Epidemic

ments. We are solving the worldwide vitamin D deficiency!

University of California, Davis Martin Hewison, Ph.D.

A Consortium of Scientists, Institutions and Individuals

Register Today and get

Pay today and receive your test today!

Free Shipping!

University of California, Davis

What is the benefit? Take back your health by learning what your vitamin D level is and electronically tracking your health progress. Our scientists agree that for preventive health, your vitamin D level should be between 40-60 ng/ml (100-150 nmol/L). Work with your doctor, test, adjust, and achieve your optimal blood level.

The Sunlight Institute Sunshine is free. No one sells it. There is no doubt that the benefits of regular sun exposure — highlighted by, but not limited to, vitamin D production — are among the most underappreciated of all preventive health measures available to us today. Consider: if a pharmaceutical company could patent sunshine, the marketing of UV science as we know it would be completely different. Instead of being told to cower from the sun, we’d be told to bask in it responsibly. The Sunlight Institute exists to change that — to shed some light on what should be incredibly obvious to us all. Sunshine is natural and intended, and it’s time for us to step back into the light.


Bio-Tech Pharmcal, Inc. Bio-Tech Pharmacal, Inc., recognized as the “Vitamin D3 Company,” is a small FDA registered, cGMP inspected, licensed pharmaceutical manufacturer established in 1984 specializing in a hypo -allergenic product line. Bio-Tech products are shipped to physicians, clinics and pharmacies worldwide. The Bio-Tech product line includes amino acids; essential fatty acids; trace minerals; anti-oxidants and, of course, a unique water soluble, stable, potent Vitamin D3. Because of Bio-Tech’s dedication and commitment to integrity and stringent requirements, BioTech products are used by Mayo Clinic, Harvard University, Henry Ford Hospitals, Dr. David Cannell, Dr. David Brownstein, Dr. Eisenstein, Dr. Julian Whitaker, etc., and have been selected for clinical studies by more than 20 research centers, e.g., NIH, Yale University, Cleveland Clinic, Rutgers, Emory, Sloan-Kettering. iTan iTAN is where Southern California looks and feels its best. Every customer receives a guided salon tour upon their first visit to iTAN Solariums. Our goal is to educate customers on the high quality features of iTAN and refer customers to the best resources available in the industry. A skin analysis is followed by the salon tour to verify exactly what length of time and level of exposure will be the best way to customize every tan. Through the guidance of iTAN’s Smart Tan certified tanning consultants, customers enjoy iTAN’s relaxing and luxurious salon atmosphere every time. Lallemand Did you know that more than 25% of all the breads in North America are already a natural source of vitamin D? Lallemand bakers yeast is a source of vitamin D, as part of its natural sterols have been converted to the sunshine vitamin through exposure to light. As Lallemand supplies over 25% of yeast used by bakers in North America, this simple process improvement has resulted in a significant percentage of all breads and yeast leavened goods becoming new natural sources of vitamin D. Lallemand specializes in the research, development, production, marketing and distribution of yeast and bacteria.

John J. Cannell, M.D.

Michael F. Holick, Ph.D., M.D.

Executive Director, Vitamin D Council, Psychiatrist.

Professor of Medicine, Physiology and Biophysics.

Atascadero State Hospital

Boston University School of Medicine

Robert P. Heaney, M.D.,F.A.C.P., F.A.C.N., F.A.S.N. John A Creighton University Professor and Professor of Medicine. Creighton University

Vitamin D Council Joan M. Lappe, Ph.D., R.N.

Edward Giovannucci, M.D., ScD.

Walter C. Willett, Dr. P.H., M.D.

Dr. C.C. and Mabel L. Criss and Drs. Gilbert and Clinton Beirne Professor of Nursing.

Professor of Nutrition and Epidemiology, Associate Professor of Medicine Harvard Medical School.

Creighton University

Harvard School of Public Health

Chair, Department of Nutrition, Fredrick John Stare Professor of Epidemiology and Nutrition. Professor of Medicine Harvard Medical School. Harvard School of Public Health

Tetsuya Mizoue, M.D., Ph.D.

John H. White, Ph.D.

Director, Department of Epidemiology and International Health, Research Institute. International Medical Center of Japan

Bruce W. Hollis, Ph.D. Professor, College of Medicine, Department of Pediatrics. Medical University of South Carolina

Professor, Department of Physiology, Department of Medicine.

International Scientists Panel

McGill University

Carol L. Wagner, M.D. Professor, Associate Director, Neonatal-Perinatal Fellowship Program, Associate Director, Clinical and Translational Research Center Professor. Medical University of South Carolina

Candace Johnson, Ph.D.

Donald L. Trump, M.D.

Joerg Spitz, M.D.

Senior Vice President for Translational Research Professor of Molecular Pharmacology Committee Chair for 2004.

President and CEO.

Managing Director

Roswell Park Cancer Institute

Society for Medical Information and Prevention in Germany.

William B. Grant, Ph.D.

JoEllen Welsh, Ph.D.

Gerry Schwalfenberg, M.D., CCFP


Empire Innovation Professor Department of Biomedical Sciences.

Associate Clinical Professor

Roswell Park Cancer Institute

Sunlight, Nutrition and Health Research Center

University at Albany

Susan J. Whiting, Ph.D.

Reinhold Vieth, Ph.D.

Professor of Nutrition and Dietetics.

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Fall 2010 Engaging our community in world affairs

In This Issue 1. 2. 3. 4. 5. 6.

Citizen Diplomats Study Tour in Turkey New book by CIR officer PIE Report Trip to UWC College Russia: Rising Ambitions, Growing Challenges 7. Fall 2010 Intrntl Lecture Series

This Fall All lectures and special events at The Forum, Santa Fe University of Art and Design (formerly the College of Santa Fe) unless otherwise noted

Lecture Series • Brian A. Nelson “Venezuela under Hugo Chavez”; Sat, Sept 18, 3 PM • Charles Armstrong “North Korea under Kim Jong-il”; Sat., Oct 9, 3 PM

CIR Special Events • Rayola Dougher “Energizing

America: Facts of Addressing Global Energy”; Thurs., Sept. 16, 5:30 PM • Richard Rhodes and panel “Twilight of the Bombs”; Sat., Oct. 23, 1 PM • Professor Lawrence Wilkerson “Why a Dramatic Change in U.S./ Cuba Policy is More Important than Ever”; Sat., Nov. 13, 3 PM

World Affairs Event • Dottie Indyke “Peacemaking that

Works: Reconciliation with Young Women from Palestine and Israel”; Wed., Sept. 29, 5 PM, Unitarian Universalist Church

World Affairs Luncheon • Bill Stewart “Perspectives on the Middle East”; Wed., Oct. 27, 11:30 AM, Santa Fe Hilton

Why wait another year to meet interesting foreign visitors? Become a Citizen Diplomat!


he Santa Fe Council on International Relations participates in the U.S. Department of State’s International Visitor Leadership Program (IVLP), one of its premier professional exchange programs. The IVLP is designed to build mutual understanding between the U.S. and other countries through visits that reflect the participants’ professional interests and support U.S. foreign policy goals. The program fosters “citizen diplomacy, one handshake at a time.” Selected by American embassies abroad, International Visitors come to the U.S. to meet and confer with their professional counterparts and to gain an appreciation of the ethnic, cultural, political, and socioeconomic diversity of the U.S.

Visitors leave with an understanding of our history, culture, and industry practices, while Santa Feans they’ve met learn about the visitors’ home countries and customs. CIR volunteers arrange meetings, transportation, and cultural exchanges. Those who have accompanied visitors to their meetings cite fascination with what they have learned about their own city. Lifelong connections and friendships ensue, often resulting in offers of hospitality reciprocation. CIR will continue to hold training sessions for those interested in participating in the IVLP program. To learn more, contact Patti Poitras at 982-4931 or Don Goldman at 473-2821 or visit CIRcular - Summer 2010


Turkish Cultural Foundation project

Santa Fe teachers make a study tour of Turkey


n January, CIR received funding to send Santa Fe teachers on a two-week study tour of Turkey. The grant was awarded by the Turkish Cultural Foundation; our partner in the application was the World Affairs Councils of America (WACA). CIR received authorization to send five teachers on the 2010 Study Tour of Turkey and to fund a seminar to prepare the group for their tour. About 15 local teachers attended the sevenhour seminar at Santa Fe Prep in March, which provided a historical, geographical, and cultural briefing that covered topics like the Ottoman Empire, Attaturk and language, and Turkish folk art. John Dobson prepared a presentation on the history and Steve Kutay worked patiently on the language section. A cultural highpoint was the authentic luncheon prepared by CIR Turkish chefs Melinne Owen, assisted by Paul Giguere; Carol Robertson Lopez; Bill and Judith Alger; Nancy Gaffner; and Jamie Douglass. Santa Fe’s Ohori’s Coffees served authentic Turkish coffee. The seminar received praise and gratitude from the teachers, who deemed it one of their best educational experiences in international affairs.


CIRcular - Summer 2010

Santa Fe teachers, left to right, sixty feet underground in Cappadocia: Nancy Lee Marquis, Maria Barcelona, Keenan Girdner, Scott Hauenstein, and Jody Lefevers. At right, Scott Hauenstein tries a nargile, a Turkish water pipe, at Taksim Square in Instanbul.

Two-Week Study Tour Starts The five Santa Fe teachers departed July 25 for the two-week study tour. They had a bon voyage dinner at the Santa Fe home of former CIR member Aysen New, who worked at the Turkish Embassy. Their itinerary included visits to historical sites and meetings with economic development officials and educational institutions. The teachers were: • Maria Barcelona (Monte Del Sol) • Jody Lefevers (Santa Fe Prep) • Scott Hauenstein (Masters Program, Charter School) • Nancy Lee Marquis (Monte Del Sol) • Kennan Girdner (Capshaw) Jeff Case, Ph.D., Chair, CIR Student/Faculty Committee

Above: Dinner at Iskendar Restaurant, home of the gyros sandwich, with other teachers on the tour. Below, l-r: The underground city of Cappadocia; a Greco-Roman bust in the Istanbul Museum of Archaeology; a demonstration of how to pull silk from silkworms to be used in rug making.

CIR 2010 Board of Directors President: Kathleen Nichols, Vice President: Dr. John Dobson, Secretary: Haines Gaffner, Treasurer: Jim Joy, Membership: Steve Kutay, CIRcular Editor: Renata Golden, Student/Faculty Committee: Jeff Case, International Lectures Series: John Dobson, IVLP Lead Programmer: Don Goldman, IVLP Director: Herb Thomas, Marketing: Holly Bradshaw Eakes, Special Events Chair: Bill Heckel, Special Events: Amb. Peter Sebastian, World Affairs Discussion: Sidney Singer,

Other CIR Activities Development/Book Club: Ed Brown, Accountant: Melissa Benedict, Home Hospitality: George Callaghan, Charles Mize, cemize@earthlinknet Nominating Committee: Lee Berry, Open World Coordinator: John DiRuggiero, CIR Trips/Receptions: Steve Kutay, Webmaster: Cliff Danielson,

CIR Staff Executive Director: Patti Poitras, cir@newmexicocom Office Manager: Susan Jay,

CIR Santa Fe Council on International Relations 1210 Luisa Street, Suite 6 Santa Fe, New Mexico 87505 Office hours: 9 a.m. to 4 p.m. Phone: (505) 982-4931 Fax: (505) 982-3953 email:

CIR Refund Policy Enrollment & Membership: Membership enrollment sales are final upon completion of the transaction. There is no refund available for any portion of a current enrollment. Events: The CIR office will issue a check for a refund IF a cancellation request is received by the CIR office at least three (3) business days prior to the event. Please note: We are sorry, but we cannot offer refunds later than 72 hours prior to an event. Travel: The above policies do not apply to deposits and payments for CIR trips. Please call the CIR office at (505) 982-4031 if you have any questions. _____________________________________ This publication is funded in part by the Bureau of Educational and Cultural Affairs of the United States Department of State under the authority of the FulbrightHays Act of 1961.

New Book by CIR Officer Belligerency, Brinkmanship, and the Big Stick by John Dobson


any Americans know that President Theodore Roosevelt characterized his approach to foreign relations as “Speak softly and carry a big stick.” Fewer are aware just how successful that approach was, enabling the United States to extend its influence abroad without resort to war in the early 1900s. Similarly, many Americans know that President John Kennedy brought the nation to the brink of nuclear war when dealing with the Soviet Union during the Cuban Missile Crisis in 1962. Yet a decade earlier, Secretary of State John Foster Dulles prided himself on his successful use of brinkmanship to gain concessions from China on three separate occasions. This information appears in two entries in a new book titled “Belligerency, Brinkmanship, and the Big Stick” (2009). Its author is John Dobson, a diplomatic historian currently serving as CIR’s vice president and lecture series committee chair. Published by ABC-CLIO, a major source for historical reference works, the book carries the subtitle “A Historical Encyclopedia of American Diplomatic Concepts.” Covering the whole span of American diplomatic history from the Revolution to the present day, it contains hundreds of entries on key aspects of American foreign policy. Each entry identifies the origins of the concept, the particular circumstances in which it was first used, and how it shaped American foreign policy in subsequent decades. The book also includes entries on individuals who personally articulated or implemented policies. Some are well-known individuals

such as Benjamin Franklin, Henry Stimson, and Dean Acheson, but less prominent people like Benjamin Bidlack, Nicholas Trist, Henry Teller, and Gerald Nye who were responsible for important initiatives or agreements are also discussed. The book contains many illustrations as well as texts of key foreign policy documents. A copy of the book has been added to the CIR Library for those members who would like to review it. Although no local book stores are marketing such a specialized work, it can be purchased through or Borders.

Wine and Dine for Diplomacy Support CIR by dining at Pranzo’s Cabaret on Oct. 13. Check the CIR website! CIRcular - Summer 2010


Partners in Education report Where in the World is Zhangjiajie?


he focus of this project was for students to develop a special appreciation for Chinese culture and history with an opportunity to communicate with elementary school students in Santa Fe’s sister city of Zhangjiajie. As the year progressed, much of class time was spent on understanding how ideas, innovations, and material cultural goods are spread across time and cultures. The Stanford Program on International and Cross-Cultural Education (SPICE) Silk Road Project materials proved invaluable as the students learned about the geography, history, trade, belief systems, and art spreading along the Silk Road. Their projects included creating a poster advertising themselves as a caravan leader for a section of the Silk Road. They researched and wrote plays about travelers along the Road, which were attended by 210 fifth- and sixth-grade students. The students also created informational posters about eight religions that spread along the Silk Road; the entire school of 740 viewed the display, which included a 4’ x 6’ map. A core group of 21 fifth- and sixth-grade enrichment students plus 24 additional fifth-grade students participated in a pen pal project. The students’ success in this project can be measured by the quality of these productions. I would be open to sharing these materials with any Santa Fe elementary or secondary teachers who might find them helpful. Pamela Najdowski, Piñon Elementary teacher

“Children of the World” teaches geography My second-grade social studies class studied “Children of the World.” Every week the students learned first about a continent, then about two countries from each continent. Students “met” a child from each of these countries, who was interviewed in a book called “Children of the World.” Students emailed students at schools in England, France, and India to ask questions when we learned about those countries. They also learned about the diverse cultures in New Mexico. Each had a pen pal at Cochiti School (Cochiti Pueblo) and visited their “pal” on a field trip April 30 to Cochiti Lake. At the end of our “world journey” we had a fiesta. Children and their parents came to class and shared food related to their heritage (e.g. Netherlands, Guatemala, Honduras, England, and Mexico). These students now have better geography skills and can identify the continents and oceans of the world as well as the countries they studied. They also understand the diversity of cultures in the world. The other second-grade classes used the materials bought with the CIR grant money. One second-grade class participated in pen pal writing with students at Cochiti School and joined us on the field trip to Cochiti Lake. I would like to assist CIR to make “treasure boxes” of countries for teachers to use. I think Sister Cities has relations with other countries to develop these boxes that could include materials, music, and photographs from these countries for teachers to borrow for teaching geography. Jack Lain, E.J. Martinez Elementary School teacher


CIRcular - Summer 2010

“I found (the luncheon) very informative and a unique experience. Learning is much more interesting when it takes place outside of the classroom. It gave me, as well as the other students, a chance to express opinions on an issue we formerly had little knowledge of. Classroom learning can only take one so far, so thank you for the opportunity.” Emma Hamming-Green, ATC student

Model UN Grant In our Model UN class, we prepare for and participate in two state-wide United Nations simulations. Students represent different countries while they write, debate, and pass resolutions that address specific international issues. They learn about world affairs in depth and develop skills in research, public speaking, negotiation, creative problem solving, teamwork, and accurately representing other countries’ policies. Students benefit from interacting and competing with other highly motivated representatives from around the state. The UNM conference is organized and led by college students who are inspiring role models. Nancy Lee Marquis, Monte del Sol Charter School “CIR has been so important to this group. We have all benefited from personal contacts at events as well as from this grant. When you invest in tomorrow’s leaders you really do create hope for the world.” Nancy Lee Marquis

CIR brings students to UWC

Trip to United World College


n early May, about 30 CIR members interested in international education joined CIR’s second annual field trip to the United World College located in Montezuma, NM. The UWC has a special educational mission for young scholars ages 16-18 to learn how to resolve conflict and respect cultural differences. The founders thought that this age group was at the right stage to form positive attitudes about cultural differences and to learn the tools for mediating disputes. The backbone of the curriculum is the International Baccalaureate (IB), a teaching and examination system widely recognized and accepted by universities. The IB is challenging, even for students who think they come academically prepared. Students devote endless hours of study to pass their exams. On this visit we were met by Lisa Darling, president of UWC, who is also a CIR member. She introduced us to her staff, including our campus guide, Bart Lutters, a student from the Netherlands. We toured the Castle, a historic complex with satellite buildings, athletic field, and field house, that was built as a resort for the Santa Fe Railroad. The woodwork in the Castle is impressive; the Dale Chihuly chandelier is magnificent; the fireplace is massive; the turret shoots skyward 30 feet. It. The original building burned down, twice. Each time it was rebuilt, more was added. The Castle sits halfway up the ridge, looking majestic and very European as you approach the campus. Next we watched part of the student examination process called Theory of Knowledge Presentations. Think of it as an educational process of using rules of evidence, or the branch of philosophy called epistemology, or applying the scientific method to a particular event or problem. On that day it was an examination of the causes of the Boston Massacre, the trigger and rallying point for our own revolution. Two students performed reenactments and gave different interpretations of the event. Our CIR group became involved and asked challenging questions, which the students fielded without being intimidated by the senior scholars. The last part of our trip was lunch on the veranda. Lunch was delicious as always, but it was the conversation that made it exceptionally good. Halfway through lunch, Lisa and I led a group discussion, which became the focus of smaller table discussions. We were sitting on a veranda in a castle with wooden plank floors and granite walls, looking out over gorgeous mountain views, with sunlight streaming through the old windows and lilac bushes in full bloom, engaged in conversation with young adults from around the world, some dressed in their traditional costume, talking about world topics and the future and their place in it. In my opinion, it just doesn’t get much better. Jeff Case, Ph.D., Chair, Student/Faculty Committee, CIR board member

“Ever since I attended the Youth Peace Conference with UWC and Santa Fe Students, I had a great dream to apply to UWC. Going today made me so happy and I realized that academics are so important to succeed in life. The campus there is exceptionally fantastic!” Ariel, a Monte Del Sol student CIRcular - Summer 2010


Rising Ambitions, Growing Challenges Review of Dr. Lynch’s Russia lecture


istory tells us that nations in crisis often find their political saviors in unexpected places – individuals from unlikely backgrounds, but with a unique mix of temperament, expertise, and experience that enables them to respond to the needs of the day. Allen C. Lynch, the final speaker in CIR’s spring lecture series, focused on Russia’s enigmatic leader Vladimir Putin. Dr. Lynch’s distinguished academic career focused on Russia and its neighbors. His recent work zeros in on Mr. Putin’s working-class background, his connection with the intelligence service, and the personal pursuit of foreign-language and legal skills that positioned him in the KGB for the leadership opportunities that came his way. Dr. Lynch stated unequivocally that Mr. Putin “is probably the best ruler that Russia has ever had.” He discussed how Mr. Putin gained strong popular support when he signaled a return to traditional culture by reuniting two branches of the Russian Orthodox Church; restored order in rebellious Chechnya; stabilized the national economy by paying off the sovereign debt, and created internal and international respect for the ability of the Russian state to govern itself. He feels it was Mr. Putin’s background, experience, and personality that propelled him to his leadership role, enabled him to stabilize the lives of the Russian people, and move Russia toward her ambition of maintaining status as an international power. There have been negative aspects to the story, i.e., the arrests, trials, and disappearances of inconvenient opponents; the centralization of power and lack of legal pathways to change; and the extra-legal punishment of opponents who challenge the presidential authority. Dr. Lynch noted how initial democratic leadership proved weak and unable to control the turbulence as new political and economic forces competed for wealth and control. Dr. Lynch balanced his review of Mr. Putin’s successes with a sober analysis of problems still to be addressed. His view of recent events in Russia should help Americans interested in understanding world affairs. Betty Craig, CIR member (Dr. Lynch teaches at the University of Virginia, and has worked with research institutes worldwide. His new book, “Vladimir Putin and Russian Statecraft,” is due in December from Potomac Books.)


CIRcular - Summer 2010

CIR Intern Teaches Dance to Panamanian Orphans


efore my internship at CIR began in June, I taught dance and performed at the Teatro Nacional in Panamà through an organization called Global Brigades. Five other students and I from the University of California, Irvine dance department met ten other volunteer students and teachers from California. Mornings began with rehearsals in a converted warehouse. After rehearsal we drove to the Malambo Orphanage to have lunch with the girls and begin classes. We had 17 hours to teach 20 girls two dance pieces for their Saturday performance at an annual fundraiser, as well as the Sunday performance with us at the Teatro Nacional. The girls helped us create cards to thank the US Embassy for providing a $5,000 grant for us to perform in the Teatro Nacional; the National Institute of Culture for providing funds to host the Malambo girls for lunch before the Sunday show; our choreographer Diguar Sapi for donating time to teach a famous piece of his; and DanzaNova, our hosting dance company, for performing with us at the theater and during rehearsals. I was fascinated to see how naturally the girls allowed movement to transcend their bodies. Interestingly, when I asked the girls to teach me their traditional dance, I was invited into their culture. It was an honor to share my world of dance with the girls, share a historical stage with them, and give them a creative tool to allow them to escape into the world of artistic expression. Gabriella Torres, CIR intern

CIR lectures are free for qualified students with valid ID


Fall 2010 CIR International Lecture Series Rogues and Rogue Nations

he fall 2010 lecture series will focus on individuals and nations that are perceived as having failed to abide by or deliberately flouted international standards of conduct. Two prime examples are Iran and North Korea, both of which appear determined to develop and deploy nuclear weapons as key elements in their military arsenals. The United Nations has approved a number of economic sanctions and urged its members to impose them on these “rogue” nations. Although Venezuela has so far avoided such sanctions, at least from the American point of view, it is a less than desirable hemispheric neighbor. Our speakers are experts on these three nations and on the leaders who currently cause considerable alarm not only in the United States but in many other parts of the world.

Bahman Baktiari “Iran under Mahmoud Ahmadinejad” Saturday, Aug. 28, 3 p.m., The Forum, Santa Fe University of Art and Design Professor Bahman Baktiari is an associate professor at the University of Utah where he serves as Director of its Middle East Center. He received his Ph.D. from the Woodrow Wilson Department of Government and Foreign Affairs at the University of Virginia. He also served as Director of the School of Policy and International Affairs at the University of Maine, and as Director of Research for the William S. Cohen Center for International Policy and Commerce. He published “Iranian Society 30 Years after the Revolution: A Surprising Picture” in the Spring 2009 issue of The Middle East Journal.

Brian A. Nelson “Venezuela under Hugo Chavez” Saturday, Sept. 18, 3 p.m., The Forum, Santa Fe University of Art and Design Brian A. Nelson earned an MFA from the University of Arizona and degrees in International Studies and Economics. He first went to Venezuela in 1988 as a high school exchange

student and lived there for many years. In 2002 he received a Fulbright grant to study Venezuela’s cultural transformation under Hugo Chávez. He currently teaches at Miami University in Oxford, Ohio, and Johns Hopkins University. His most recent book is The Silence and the Scorpion: The Coup Against Chavez and the Making of Modern Venezuela (Nation Books, May 2009) about the 2002 coup. It was named one of the Best Books of 2009 by The Economist.

Charles Armstrong “North Korea under Kim Jong-il” Saturday, Oct. 9, 3 p.m., The Forum, Santa Fe University of Art and Design Charles K. Armstrong is the Korea Foundation Professor of Korean Studies in the Social Sciences at Columbia University and director of graduate studies in History. He did his undergraduate work at Yale University, earned an M.Sc. at the London School of Economics, and completed his doctorate at the University of Chicago. He specializes in modern Korean, East Asian, and international history. His projects include a study of North Korea in the Cold War and a history of modern East Asia. His most recent book is The Koreas (Global Realities) (Routledge, 2006.)

Sherry L. Mueller, President, National Council for International Visitors, and Patti Poitras, CIR Executive Director

IVLP Direction Outlined at Annual Conference CIR Executive Director Patti Poitras and IVLP Director Herb Thomas attended the National Council for International Visitors Western Regional Meeting in Bozeman, MT, Aug. 4-6, hosted by the Montana Center for International Visitors. One of the sessions was “Communication: The Key to the International Visitor Leaders Program (IVLP) Success.” The goal was to generate new ideas to ensure that communication remains open in all phases of the program, from proposal writing to program implementation. During a plenary presentation, Alma Candelaria, Director of the Office of International Visitors, Bureau of Educational and Cultural Affairs, U.S. Dept of State, outlined the direction of the program: “Our projects will continue to closely reflect key foreign policy themes that impact our interaction with countries worldwide: • Food security and sustainable development • Women’s empowerment and advancement • Climate change and clean energy • Religious tolerance and interfaith dialogue • Transparency and government accountability Through your programming, you ensure that our visitors understand these topics from the perspective of U.S. citizens.” CIRcular - Summer 2010


Non-Profit Organization U.S. Postage PAID Santa Fe, NM Permit #115

1210 Luisa St., Suite 6 Santa Fe, NM 87505 (505) 982-4931 Office hours: 9 a.m. to 4 p.m.

Welcome to New Members 2.10.10 to 7.23.10 R. Scott Armstrong Maria Barcelona Anthony Bonanno Kate Braverman Patricia Conoway Jamie Douglass William & Adele Glaser Aysha Griffin Susan C. Harris Steve Harrison Sheela Hewitt

Marilyn Jacobs Patricia Joseph Assunta & Roderich Keller Georgia Larson Mary Elizabeth Malkmus Sherry Thompson & David Miller Brian Morgan & Pam Parfitt Lynn Mortensen Susan Munroe & Terry Smith Sandy & Tom Perez Don Percious & Carla Freeman

Diplomat Level ($150) David Prescott & Patricia Cloud Russell and Mary Roberts Marjorie Sitter Lea and David Soifer Sandra Sunderlage W. Spencer Taylor Barbara Vigil Daniel & Helen Wildman-Meehan Iva Wilson

Student Outreach Gerry Arnold Ilona Klein & Robert Spitz

Carroll Thomas & George Baker

Gordon Winkler Memorial Fund Ann Aceves Richard Avery Helen Compton Graham Donna & Robert Spina Helmholz Bethanne & Karl Ivarsson Journey Santa Fe


CIRcular - Summer 2010

Carol & Bob Metchick William & Barbara Rugg Carroll Thomas & George Baker Jay & Gail Willson Emily Zants & Rod Sharp

Ann Bealle & Roy Stoesz Anthony Bonanno Norman Brown Zella Cox Julio & June Davila Patricia Joseph Georgia & James Snead Carroll Thomas & George Baker Jay & Gail Willson

Statesman Level ($300) George & Jean Callaghan Allen & Geraldine Macomber

CIR was saddened to learn of the passing in July of Betty Craig, who contributed so much to the success of the CIRcular. She will be missed.

Who We Are

Our Mission

Provide leadership in regional economic development and diversification in alignment with local, statewide, and national initiatives that add long-term value to Northern New Mexico.

Our Corporate Values

The corporate values governing the Regional Development Corporation's work will include the following:

Integrity and Credibility – We are committed to a level of professional competence that demonstrates we believe in what we are about, we are informed and care about the issues and needs of those we serve and we deliver the results we promise.

Entrepreneurial Spirit – We purposefully look for and initiate actions that result in fresh, creative approaches that promote the RDC mission and our credibility.

Approachability and Accessibility – We make it easy for our stakeholders to do business with us. They can depend on our information and count on our straight forward style of communications.

Synergistic Collaboration – We create opportunities through strategic partnerships for mutual benefits greater than the sum of our individual efforts.

High Performance Teamwork – We serve as advocates for each other’s interests and encourage each other frequently. We feel a mutual responsibility and accountability for our collective results. We take our work seriously and accomplish it in an enjoyable, fun, tension- free work atmosphere that each of us help to create.

Our Vision

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Our vision is for an economically diverse regional economy where thoughtful and cooperative planning results in an environment that nurtures business and entrepreneurial development.

Strategic Directions 

Business and Entrepreneurial Development. RDC will create clear pathways for business and entrepreneurial development by identifying and partnering with those that provide services critical to entrepreneurial growth companies.

Knowledge Management. RDC will collect and maintain a repository of information to assist stakeholders to implement effective and appropriate economic development solutions.

Workforce Pipeline. RDC will facilitate strategic linkages between potential employers and educational resources that address math and science critical skills shortages.

Capacity Building. RDC will foster the environment for businesses and other stakeholders to ensure that it is sustainable and dependable, by working to link existing and new services that result in: a robust and reliable infrastructure; mechanisms for networking; increased management capacity; and improved physical infrastructure.

Advocacy. RDC will continue to develop and strengthen key alliances and collaborative networks in order to leverage resources, maximize contributions, and identify emerging opportunities

Citizenship. Board members and staff will continue to take an active, voluntary role to make a difference in our community.

The Regional Development Corporation (RDC), a successful and dynamic non-profit organization headquartered in Santa Fe, NM seeks an exceptional candidate to fill the leadership position of Executive Director. The Executive Director is responsible for general management and leadership of the RDC, a private, 501(c)(3) non-profit corporation, with a mission to provide leadership in regional economic development and diversification in alignment with local, statewide, and national initiatives that add long-term value to the regional economy. RDC envisions a diverse regional economy where October 11, 2006

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thoughtful and cooperative planning results in an environment that nurtures business and entrepreneurial development. To this end, the RDC creates collaborative platforms for stakeholders to achieve their economic development objectives.

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The RDC ( was formed more than ten years ago as a DOE-sanctioned Community Reuse Organization (CRO). The Corporation has matured and diversified its funding sources and has an annual budget of approximately $2.7M with a strong cash reserve. RDC is stable and successful primarily as a result of the quality of the work performed for customers and the strength of our partnerships with our stakeholders. RDC has a staff of eight talented full-time employees plus contributing interns. Funding sources include NASA, Los Alamos National Laboratory, City, County and State Government and Private Foundations. Projects are executed at the local, regional and statewide levels.

The Executive Director’s key responsibilities include: 1. Developing, in co-operation with the Board of Directors, a strategic business plan and then implementing that plan; 2. Developing and directing organizational policies, procedures and initiatives; 3. Managing the financial, human resources, quality, contract and marketing functions of a growing and dynamic organization; 4. Identifying, securing and maintaining diversified funding sources; 5. Hiring, mentoring and managing a talented, specialized staff; 6. Strengthening existing strategic partnerships and forging new relationships that best position RDC for success within the economic development community; 7. Developing, implementing, and managing local and regional demonstration projects; 8. Facilitating collaborative community projects that are consistent with the RDC strategic plan; and, 9. Presenting RDC ideas and capabilities to Department of Energy and NASA officials, governmental officials (including the Eight Northern Pueblos) and regional and national conferees.

The successful candidate will possess the following experience, knowledge and critical skills: 1. Ten (10) years of experience leading and directing the work of others and managing a complex organization, five (5) years of which must be in a nonprofit organization and/or in economic/community development; 2. Strong awareness and understanding of the basis for an ongoing, strategic partnership between the RDC and Los Alamos National Laboratory;

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3. Familiarity with standard business accounting concepts including budgeting, cash flow, P&L and Balance Sheets, as well as taxes, worker’s compensation, benefits and other small business administrative areas; 4. Strong experience and familiarity with the tri-county region (Santa Fe, Los Alamos, and Rio Arriba Counties); 5. Poised public speaker with experience communicating effectively and persuasively to a variety of audiences; 6. Entrepreneurial spirit, high degree of initiative, effective at multi-tasking and enthusiastic about innovation and adventure; 7. Respectful of peers and subordinates with an open mind to new ideas and methods; 8. Collaborative team-player willing to partner with other individuals and organizations to achieve mutual success; 9. Extensive experience with strategic planning, goal setting and execution of a strategic plan; 10. Effective communication with and utilization of the skills of a diverse Board of Directors; 11. Familiarity with the politics and history of Northern New Mexico communities enabling an appreciation of the rich economic development opportunity for the region; 12. Demonstrated expertise or a strong capability and willingness to learn a variety of economic and community development concepts, practices, and procedures.

To apply, send a letter of introduction and resume and provide three professional references to the Regional Development Corporation, Attention: Executive Search Committee, 1010 Marquez Place, Suite A, Santa Fe, NM 87505 or email to Or call Joseph McDonald. Email responses preferred. Deadline is November 3, 2006. The Regional Development Corporation is an Equal Opportunity Employer.

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Profile for Joseph McDonald

Marketing Samples for Joseph McDonald  

Joseph graduated from Columbia College in Chicago with a BA in Communications. He is a public speaker throughout San Diego on a variety of s...

Marketing Samples for Joseph McDonald  

Joseph graduated from Columbia College in Chicago with a BA in Communications. He is a public speaker throughout San Diego on a variety of s...

Profile for seeklight