Rotary District 3080
GUIDELINES FOR ROTARY CLUBS Rtn. C.J. Singh, District Secretary 2010-11
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Publish Your Own Club Bulletin Club bulletin helps the President in reaching out to its club members, the District leadership, and the community. A regularly published bulletin informs, educates and inspires. It is a great tool for promoting Rotary’s public image by distributing it to the opinion leaders like local MP or MLA, District administration, including Deputy Commissioner, chief of Police, heads of health, education, and public health departments, and of course, the journalists.
Does your club publishes a club bulletin? If you do not have a club bulletin till now go ahead and start one! • Decide the name. • Ask a club member adept with designing or DTP, to design the masthead. • If you have less than 50 members in the club, you can take direct print out from your office laser printer, or an inkjet, if you want it color. But to keep it cost effective you can print in black and white and distribute every week. • Periodicity should preferably be weekly. Though you can also publish it every fortnight or monthly. • If you have a distribution list of more than a 100, you may go in for offset printing. To save cost, you can have the color masthead printed at one go for the entire year, and ask the printer to print weekly information in B&W only. • You can monetize it by requesting local traders or even Rotarians having their businesses to put in their advertisements to cover the cost of year’s supply of bulletins. The total cost can be divided amongst the advertisers, and per advertiser cost also becomes affordable.
What to publish? • • • • • • • • • •
Report of the club’s weekly meeting. Report of the club projects undertaken during the week, including photographs Announcements of forthcoming club, district, and Rotary International events. Message of the Club President Editorial note by Club Editor Achievements (Personal or Professional) of the Rotarians and their families. Any inspirational article/anecdote Introduction of your club members, especially new members. Contributions from members In fact, there is no dearth of information that one can incorporate in the club bulletin.
Prepare the distribution list using MS Word which can also print labels for putting them on the envelopes, comprising Club Members, District Governor, RI Officers, local administration, journalists, and District Bulletin chair, etc. Don’t forget to enter into annual national competition for the club bulletins conducted by Rotary News Trust, Chennai. The entries are invited in January/February each year.