Area Code | 09
Located at Old Billingsgate in East London, Scoop and the City is within easy access of Spitalfields and fashionable Shoreditch… We spoke to some of the industry’s most exciting fashionistas to discover the best of the local area.
Susanne Holm WOMENSWEAR UK SALES M A N AG E R AT J . L I N D B E R G
•Columbia Road flower market•
I love working in East London as there is always something new going on. The whole area has a very young and creative vibe which I love, and you almost always find something to get inspired by on the way to work. There are also a lot of good food outlets and restaurants around which I love… I always bring visiting friends over to East London and it’s so nice to see how inspired and happy they get after a stroll on Colombia Road looking at flowers.
Rohina Kumar F O U N D E R O F H OXT O N H AU S
Even if the view wasn't what it was, the Japanese-Brazilian fusion food at Sushi Samba would still be worth a visit. Incidentally, the view from the 38th floor of Heron tower is one of the city’s best and the hanging lights from the ceiling create a cool atmosphere which never gets old. •Sushi Samba•