Scoop on Scoop: AW16

Page 15

Talking Point | 15

T A L K I N G P O I N T M I N G R AY Founder, Ming Ray Showing at Scoop London

Q. What is your background?

Q. What has been the biggest milestone for the label?

I am a Chinese-born, London-based designer who trained at Alexander McQueen and Jimmy Choo. I grew up listening to my grandmother’s story of how she was born in a time in China when women still had their feet bound in order to please men, and this made an incredible impact on me. It made me determined to offer both beauty and comfort with my designs.

Having the absolute best luxury manufacturers and dedicated product manager in Italy on board with me. It is such an honour to have the most prestigious artisans believe in my designs.

Q. What inspires the collection?

Buyers will see a label that offers an authentic fusion of sophistication and playfulness in unparalleled quality.

My passion for haute couture and Japanese pop culture of Kawaii, fuelled by my experiences at Alexander McQueen and Jimmy Choo.

Q. What can buyers at Scoop London expect from the range?

Q. How would you sum up the signature of your brand?

“Haute Cute” or “Sophisticated Playfulness” Q. This is your first time exhibiting at Scoop London. What made you decide to launch your collection at the show?

Q. What is your favourite piece from the collection?

Scoop London is a place where emerging designers get discovered and unique designs get appreciated.

The flats. I cannot walk in heels that are too high so I never design anything I can’t walk in.


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