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T O H i IS S N 7 ec D p E ION 201 S W S AT IN N TI ISS S M DE TO T al

Photo: Tomas Utsi

Ignite the spark

– heritage, culture and vast, varied landscapes Go north or south, to a city or the wilderness. Sweden boasts cold, stunning winters and sunny, relaxed summers. Here is our guide to the places not to miss if you want to visit Sweden in 2017, be it for snow fun and dogsledding or a summer on the beaches around lake Vänern. Photos: imagebank.sweden.se

Sweden is exceptionally beautiful in winter. Woods appear to be covered in mini crystals as the sunshine breaks through the branches of snow-covered trees, and fields get a soft, thick, powdery white duvet. Add cosy cafés with candles aplenty and beautiful lighting in every window, 64  |  Issue 96  |  January 2017

and you will see why a visit to Sweden in the winter can be not just different, but incredibly soothing for the soul. But as the light returns and the temperature creeps up, Sweden sheds its winter wonderland costume and turns into a

summer haven in full bloom. From buzzing city festivals and cultural treats to endless untouched islands and cool cliffs by the wild sea, a summer in Sweden can be everything Astrid Lindgren wrote about and more. Season and weather aside, a visit to Sweden is sure to boast the best in design and modern comforts in addition to efficient transport systems, locals that are happy to help and world-class cultural experiences. The countryside is vast and varied, while the urban regions boast

Scan Magazine, Issue 96, January 2017  

Promoting Brand Scandinavia. Featuring interview with Linnea Larsdotter.

Scan Magazine, Issue 96, January 2017  

Promoting Brand Scandinavia. Featuring interview with Linnea Larsdotter.