2_Q9_ScanMag_78_July_2015_Text_JOE _Scan Magazine 1 07/07/2015 15:46 Page 25
Scan Magazine | Design | HELLE for LONE
Playful jewellery for all ages, tastes and budgets Two years ago, Lone Pedersen woke up in the middle of the night and started drawing. The creative streak had always been there through her many years of working as a kindergarten teacher, but that night it exploded into drawings of rings, bracelets and necklaces which soon came alive. Lone started selling her jewellery in a shop run with her friend Helle and today Lone is thriving as a full-time jewellery designer, shipping her pieces across the world and struggling to believe how far her passion has taken her. By Louise Older Steffensen | Photos: HELLE for LONE
“I think it’s all about taking baby steps, really. If someone had told me ten years ago that I’d have a full-blown jewellery business, I wouldn’t have believed them,” Lone muses, “it’s all about making the process surmountable.” A special pride of Lone’s is the age and variety of the customers who buy her creations. Girls aged from 15 to 70 sport her wares, and the simplicity, individuality and quality of the jewellery mean they complement any taste.
process can take a day or a month depending on the item. Her geometric creations are influenced by Nordic minimalism, but they retain a warm, playful character which reflects their creator’s own personality. “I take my inspiration from moods and atmospheres,” Lone explains. This comes across in the individuality of the pieces, which range from bold and spiky to delicate and sweet, while all retaining a light, clean, feminine quality.
“I like to keep the pieces clean and pure, but they should have a bit of a fun edge too,” Lone explains, “and then sometimes, I end up with something daintier or a little more wacky than usual.” The design
“Jewellery’s become a much more mainstream part of the fashion world,” Lone says, “which allows us to stray from the beautiful but expensive goldsmith territory to explore changing trends and ideas.”
Lone is adamant that her creations should remain thoroughly affordable without compromising quality. She uses sterling silver which she oxidises, gilds and plays around with to create pieces as varied as the Cube necklaces and Flick, the newest member of the Behind-My-Ear range (pictured). “Silver’s very generous,” she explains, “it’s a pure metal, non-allergenic, and it’s affordable, mouldable and long-lasting. It suits what I want to do perfectly.” What the future holds for her and her jewellery, Lone doesn’t know. “I think of it as an adventure. I’ve learnt a lot, and I’ve a lot left to learn still.”
For more information, please visit: www.HELLEforLONE.dk
Issue 78 | July 2015 | 25