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Scan Magazine | Hotel of the Month | Denmark

“We are literally just a few minutes’ walk away from everything,” says Mark Bering, First Hotel Atlantic’s general manager.

Hotel of the Month, Denmark

The best of Aarhus’s old and new First Hotel Atlantic is both among Aarhus’s most classic and most modern lodgings, thanks to a complete refurbishment in 2014. Spectacular views enhance the impact with the future Aarhus being shaped to one side, and the quaint city centre on the other. By Thomas Bech Hansen | Photos: First Hotels

For half a century, First Hotel Atlantic has defined Aarhus’s dockside skyline. Now, as the city’s silhouette is being re-shaped, times are as exciting as ever for the hotel. In January 2014, all 102 rooms were completely refurbished with new Jensen beds, new TV sets, new furniture and more. “We have put a lot of effort into this complete upgrade, and the feedback we’re receiving is just fantastic,” says Mark Bering, the hotel’s general manager. Ideal for exploration Architectural masterpieces are being built in Aarhus’s harbour to create a brand new downtown area. First Hotel Atlantic is right on the threshold between the exciting new developments and Aarhus’s cafés, shops and Latin Quarter, making it ideal for ex-

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ploration. “The view is getting better all the time,” enthuses Bering, “on one side, guests can enjoy spectacular views of Aarhus’s bustling and rapidly changing harbour. On the other, the cathedral and town hall are among the sights. We are literally just a few minutes’ walk away from everything.” With on-site parking for guests, you have every opportunity to wander Aarhus’s many cosy, pedestrianised streets. Perhaps you could also take a short car ride to the royal family’s summer residence, Marselisborg Palace, or some of the many nature experiences close to the city. Second home The refurbishment of First Hotel Atlantic means the 1961 structure is now fully

modern. Besides great new facilities, it also takes extra care to make guests feel truly at home. “The headline of our concept is ‘second home’. Everyone should feel at home here, and this runs through everything we do and everywhere you meet our staff,” says Bering. A concrete new initiative, designed to make guests feel even more at home, is the imminent opening of a new restaurant. “We have hired a new chef. One of his first jobs is to re-imagine the way we make breakfast by bringing in more local produce from our local region,” says Bering. With breakfast served on the 10th floor, the hotel’s new culinary edge promises to add extra spice to a very special location – right between the cherished city centre and new harbour developments.

For more information, please visit: www.firsthotels.dk

Profile for Scan Group

Scan Magazine | Issue 69 | October 2014  

Promoting Brand Scandinavia. Featuring interview with actress Signe Egholm Olsen.

Scan Magazine | Issue 69 | October 2014  

Promoting Brand Scandinavia. Featuring interview with actress Signe Egholm Olsen.