Discover Benelux, Issue 30, June 2016

Page 71

Discover Benelux | Tourism | The Cities of Brabant

Eindhoven, the City of Light (Read more on pages 73-76) Despite its modern appearance, the lively city of Eindhoven is steeped in history and has been one of the Netherlands’ key industrial centres for centuries. The city earned its moniker ‘Lichtstad’ (City of Light) in the 19th century thanks to its numerous matchstick factories, while the strong presence of Dutch electronics brand Philips consolidated the nickname - the firm began as a lightbulb manufacturing company in Eindhoven back in 1891. The city continues to be at the epicentre of the international technological and industrial design scene today, and is home to the globally esteemed Design Academy. Every October, creatives flock to the city for Dutch Design Week, confirming the city’s status as a centre for innovation. Design aficionados will delight in Eindhoven’s modern architectural masterpieces, hip boutiques and vibrant contemporary art scene. Start your city break in Eindhoven with a visit to Eindhoven Brandstore, a tourist information centre with a difference. As well as providing all the information you will need to discover Eindhoven and the surrounding area, the Brandstore is also home to CoffeeLab UC, where the baristas rustle up an array of innovative coffees. What better way is there to spend your weekend?

Photo: Nick Bookelaar

Photo: Nick Bookelaar

Here are some top tips on what to see and do in the city from Eindhoven Marketing’s Mechteld van Wezel: MEANDER IN DE BERGEN The unusually narrow streets of De Bergen were once part of Eindhoven’s medieval city centre. Head here for lively pubs and restaurants, arty boutiques, antique stores and bookshops. SHOP TILL YOU DROP Eindhoven is a shopper’s paradise. In the main shopping area - Demer, Rechtestraat, Market Square and 18 Septemberplein – you will find all the big brands such as Mango, Zara, H&M and Bershka. Shopping malls such as Piazza Eindhoven and Heuvel Galerie are not to be missed.

Photo: Nick Bookelaar

A COOL CONCEPT Fashionistas and fans of sustainable design will appreciate Eindhoven’s unique selection of concept stores. Be sure to visit the Strijp-S area; it is full of design stores such as Yksi, MLY and the Urban Shopper shopping mecca. Here are some more must-visit addresses: YOU ARE HERE, Kleine Berg 32a, www.youarehere.nl Deense Kroon, Willemstraat 17, www.deensekroon.nl Vielgut, Hooghuisstraat 29, www.vielgut.nl Start planning your trip now: www.thisiseindhoven.nl/en www.facebook.com/Eindhoven Issue 30 | June 2016 | 71