Consumer Insights 2014

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Research

Services

Metro Analysis & Forecast

MAF

This monthly report provides an overview of major housing metrics within a MSA. This is combined with local insight, proprietary surveys, and extensive data analysis to provide a complete picture of the important housing dynamics and shifts within a given markets.

Regional Analysis & Forecast

RAF

A comprehensive monthly report that summarizes important information by ten regions and key metro areas. This includes fiveyear pricing forecasts, supply and demand, and housing affordability and market health.

Monthly Proprietary Builder Survey

This is the timeliest survey on housing conditions released in the industry being delivered to our clients’ inbox by the third business day of the month. This is the best monthly monitor of new home market conditions with feedback from approximately 2,000 communities across 80 metros with a mix of public and private home builders.

Quarterly Proprietary Land Survey and Land Index

Our quarterly land survey and index provides a balanced qualitative and quantitative approach to understanding the land market using a proprietary model built though published data, local expertise, and our own market knowledge.

National Consumer Research

We partnered with builders and developers across the nation to launch our third annual consumer insights survey. The combined three surveys have presented more than 50,000 total responses of prospective homebuyers.

Ongoing Insight

U.S. Housing Analysis & Forecast

USHAF

This monthly report examines over 150 metrics related to housing, and includes an executive summary providing an overview of the important metrics affecting the housing metrics and our view of is impact on the future.

Home Builder Analysis & Forecast

HBAF

This report examines each of the publicly traded home builders based on their geographic footprint, ranked by their forecasted market growth in mid, small and micro-cap. It also includes location comparisons of builders based on the builders’ markets fundamentals and submarket desirability.

Apartment Analysis & Forecast

AAF

A wide-ranging quarterly report including economic outlook for the multifamily market and analysis on the interplay between housing and apartment market dynamics and demographics. Included are five-year apartment rent forecasts, and rankings of top apartment REITs based on their regional diversification and economic factors

White papers: We publish thorough research reports covering relevant and important topics.

Truth in Housing: A regular email update on significant information that was not reported in the press including findings of non-confidential information we uncover in the field and through our industry contacts.

Public Builder Call Summaries: We summarize key performance statistics and market insight from the public builder quarterly earnings conference calls.

Industry Expert Webinars: We sponsor webinars with Q&A that inform our clients of timely market and consumer research.

The Summit

Our annual client-only conference, The Summit, where we gather leaders across the housing industry for one and a half days of thought-provoking discussion and networking. For more information about our research, please contact:

Lisa Marquis Jackson Sr. Vice President lmjackson@realestateconsulting.com (214) 389-9003

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