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VOLUME 5 / ISSUE 1 / 2016


The official magazine of the Society of British and International Design

The ultimate benchmark



The soft shimmer of metal, the natural beauty of the woods, the sensitive nuances of the lacquer hues, and the delicate 6.5 mm look of the front panels: SieMatic has developed a new language of design for the kitchen. In individually selectable material combinations, the SieMatic style collection PURE provides new and highly expressive options for the design of kitchens.

Competent kitchen consulting and professional planning: SieMatic UK

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he design industry is so broad and varied, it often surprises me how uninformed consumers are about the sheer scope and breadth of the world of interior design. As an international organisation, we factor in those disciplines undertaken as standard in some countries that are regarded as specialisms in others, such as extraction, storage designed for the user’s lifestyle and cooking specialisms. I accept that, as an industry, interior design still has a long journey before it establishes itself as a structured industry with identified professional skills country by country. Nonetheless momentum is gathering fast and the finish line is coming into view. In this diverse edition, hotel designer Olga Polizzi gives her opinion on design direction – you can read more on page 14 – while leading British law firm Mishcon de Reya shares advice, rulings and facts of interest on manufacturing, design and intellectual property in an unmissable regular column on page 53. We also bring you an insight into ever-growing success of the SBID Awards, an event that provides firm proof that interior design is now a powerful force. – turn to page 17 to find out more. I hope you enjoy reading this issue.

Vanessa Brady OBE, SBID Founder and President

“As Italy´s largest furniture manufacturer and a world leader in leather upholstery, Natuzzi Italia is pleased to be a member of the SBID since 2012. The SBID actively creates opportunities to connect with the UK interior design community and other professionals in the sector which in turn helps us share valuable ideas and grow our business partners.” – James Brennan 3

VOLUME 5 / ISSUE 1 / 2016


18 4 Contents


10 07 NEWS The latest news from the industry

10 PRODUCTS Find out what’s new on the market



The Design Director of Rocco Forte Hotels talks shop

18 THE SBID INTERNATIONAL DESIGN AWARDS 2015 Discover who took home the prized SBID awards at November’s glittering ceremony

SPECIAL REPORT 28 A roundup of news from the textile, flooring & surfaces world






Modissa Flagship Store, Zurich, Switzerland


44 ROBERT ANGELL INTERNATIONAL DESIGN Aqua Nueva restaurant, London, United Kingdom

We throw the spotlight on the specialist in made-to-measure wallcoverings




32 PROFILE: MARTA GRIGORIEVA Discover why you won’t find black in the palette of this Russian-born fine artist


36 GODDARD LITTLEFAIR Southbank Place Marketing Suite, London, United Kingdom

38 NEWMAN GAUGE The Shoreline Hotel, Bognor Regis, United Kingdom


Aoyama office and Connel Coffee, Tokyo, Japan

The Gerber, Stuttgart, Germany

48 Learn about the project that won the healthcare category in the SBID International Design Awards 2015


50 A pioneering school in Devon is preparing young people for a career in the built environment

MARKETING SALES SBID 10 Molasses Row Planation Wharf, York Road London SW11 3UX FOLLOW US ON TWITTER @thesbidsociety ISSN 2050-8905


53 How a recent court case could have implications for protecting your designs

SUBSCRIBE To receive quarterly issues of Society, email for details 5




MARCH 8-11, 2016

MAY 8-1110-13, MARS2016 2016

10-13 SEPTEMBER MAI 20162-6, 2016

LET’S CALL THE WORLD MAISON The global network of events connecting and inspiring the interior design & lifestyle community Qui cum venisset ob haec festinatis itineribus The global network of events connecting Antiochiam, praestrictis and inspiring the interior design & lifestyle community MAISON&OBJET S’OUVRE SUR LE MONDE




NEWS The latest news from the industry

'SBID Member Shandler Homes- Houzz Pro professional'

Archivist Yvonne Smith working at the Brintons archive, which houses over 100,000 custom designs dating back to the late 1700s. The collections include original design papers from Arts and Crafts designers William Morris and Charles Voysey as well as work by Matisse, 20th-century designer Robin Day and the 19th-century architect Owen Jones.


Home professionals can gain a greater visibility in their local area with to the launch of new marketing service Houzz Pro+. Subscribers to the platform can use geo-targetting to make their portfolio visible to homeowners in their locality. Houzz Pro+ is offered in addition to the free platform that Houzz provides to UK professionals in over 60 trades, including interior designers, architects and home builders. Subscribers to the new service will also have access to the Pro+ Dashboard, an analytics tool to help them track and analyse their exposure on Houzz, providing real-time marketing intelligence.


Spring is around the corner, and with it the opening of the 2016 edition of the SBID International Design Awards. On 27 November 2015, the winners of the SBID International Design Awards 2015 were revealed at a ceremony at the Dorchester hotel in London. Entries came from 41 countries with the winners, who represented outstanding examples of technical content and aesthetic creativity, chosen by a technical panel, a public vote and a panel of leading industry experts. In addition to awards in 14 categories, an Overall Winner Award was given to Netherlands-based Tinker Imagineers for the Experience Juliana Children’s Hospital. To see more from the 2015 Awards ceremony, turn to page 18.



MEET TA’OR BOX. THE NEW WOODEN BOX SYSTEM. Make or buy? Can an industrially manufactured wooden drawer be as good as a handmade one... or even better? Thinking out of the box, we designed a product that combines a high ambition for design and uncompromising quality, with an endless freedom to choose colours, materials, dimensions. Are you ready for the revolution? 8 Interview

Daro UK Ltd 34-36 Eastbury Road London Industrial Park London E6 6LP Tel 020 8510 4000




Hill House Interiors has opened a new showroom in Weybridge to showcase its range of furniture, accessories, artwork, lighting, wallcoverings and flooring. The new showroom will host regular events throughout the year, including presentations of the latest designer collections, Hill House Interior’s own furniture and ‘at home’ evenings, where designers and architects will be on hand to discuss architectural and design solutions. Resident at the new showroom will be one of Hill House’s own interior designers to provide advice and assistance.


Anja Dirks has been elected President of The European Council of Interior Architects (ECIA). An interior architect, Dirks is based at her practice Inzight Architecture in Utrecht, The Netherlands. The ECIA is the representative body for the European professional organisations in interior architecture and design. Founded in 1992, it represents 16 national organisations with over 8,000 practising interior architects/designers. Dirks will head a new board with a focus on strong external contacts, education and representing and promoting professional interior architects/designers in Europe.

Luxury vinyl flooring manufacturer Moduleo has become almost entirely energy independent since launching its wind farm in 2014. The company handles every stage of the design and manufacture process at its state-ofthe-art, eco-friendly facility in Belgium. David Bigland, managing director at Moduleo UK and Eire, said: “It’s fantastic to see the level of energy we have saved since the launch of wind farm, and for our manufacturing processes to have such a positive impact on the environment.”


SBID’s new office in Kiev will promote the organisation’s professional standards and support fair competition in the Ukrainian market. The launch, which became possible thanks to the efforts of SBID Regional Directors Nataliya Bolshakova, interior designer and Member of SBID, and Yuliya Danilova, Director of Domio Home Interiors, will facilitate networking for local design specialists with manufacturers in Ukraine and abroad. The branch will also promote continued professional development (CPD) opportunities for SBID accredited designers, providing free participation via seminars, round tables and other events. Other key aims include greater recognition of professional Ukrainian design professionals through accreditation, investment in the fields of construction, production and interior design in Ukraine and building a positive image of a Ukraine capable of working under European standards. 9

PRODUCTS Our round up of some of the latest, most innovative products on the market

Sentido by Basalte Sentido is the light switch reinvented; this innovative, touch-sensitive switch integrates with KNX, the international standard for home automation systems. Divided into two or four equal parts, the entire surface is touch-sensitive, creating a unique user experience. A multi-touch function makes light control highly intuitive and user-friendly. Sentido is made has an internal temperature sensor, is made of high-grade metal and is available in various elegant finishes. Enzo is Sentido’s retro variant, and features rounded retro design.

Office furniture by OOf (Out of Office) Designed and made in the UK, OOf’s innovative furniture is found in offices and co-working spaces as well as in hotels, passenger terminals, universities, libraries and more. The products are a response to the growing demand for furniture that reflects people’s desire for autonomy and personal development while enabling them to work and use mobile devices without being distracted or disturbing others.

Sinuous by Maison Valentina This elegant dressing table by luxury bathroom manufacturer Maison Valentina is handcrafted in mahogany with a high-gloss black lacquer finish and top coated in polished brass. A design piece for a luxurious environment, it has sinuous lines and exquisite details, creating a seductive, timeless piece. 10 Products


Matheny by Delightfull Black Steel by MGS Created by Physical Vapour Deposition (PVD), a process in which the penetrates the metal by molecular bonding, resulting in a smooth, durable and consistent matt black finish, the Black Steel Collection is available in either a matt or gloss finish. Made by MGS and available via Grange Design, the collection features the only black tap on the designed and manufactured from high-quality stainless steel. Black Steel is available across wall and deckmounted basin mixers, fixed showerheads and single and dual shower valves.

Composed of geometric brass tubes, the Matheny lamp gives a modern touch to a classic room. It can assume a round, oval, square or rectangular. Matheny is from Delightfull’s Suspension range – a collection of pieces that aim to stun in the way they illuminate as well as in their aesthetics.

Dagami by MBrace Interiors Graceful and glamorous, the freestanding solid wood Dagami washbasin is available in ash, walnut, oak, maple, sapele, mebau and padouk. Each one is individually crafted to create a unique piece. The elegant design brings calm to the bathroom interior while the wide choice of woods makes the Dagami a flexible option for the bathroom interior. Length: 50cm; width 50cm; height 83cm.

The Capri Collection by Delcor Delcor’s latest style story showcases the retro Capri collection in a series of modern, monochromatic fabrics. Inspired by the 1950s, the Capri sofa and armchair are compact editions to the portfolio of the British sofa and chair maker. The Capri design features striking twin piping detail on the arms and cushion edges as well as a wooden plinth and asymmetric feet made from solid hardwood beech. 11

Remote flush buttons by Geberit

The Painted Torino by Hurlingham

New research has revealed that more than half of UK householders would locate the flush away from the traditional area behind the toilet, given the opportunity to do so. The launch of the Geberit Type01 and Type10 flush buttons presents the opportunity to position the flush within 1.7metres of the toilet for either practical or aesthetic reasons. The Type01 remote flush buttons come in three colours, for both single and dual flush, while five different versions of the Type10 remote flush buttons are available.

Industrial, strong and modern looking, the Torino is made from stainless steel and can be painted in any way to further accentuate or highlight the military-inspired riveting and crisp body. Combining deep side panels and subtle curvature, the Torino is a unique design from bath company Hurlingham

Blade by Aston Matthews Aston Matthews has extended its Blade range of slimline brassware, adding shower fittings to the existing tap collection. Blade balances form and function, combining pleasingly tactile brushed stainless steel with high performance. The sleek geometrical design is available across bath, basin and bidet taps and shower heads. 12 Products

Chain Ring Vase from Nattuzzi This design-led glass vase is from the latest Natuzzi Italia collection, a range of accessories that work in harmony with their surroundings using innovative forms and materials. All products in the Natuzzi Italia range are made in Italy and co-ordinate to create relaxing settings in the home.



A R T.



I T.

In craftsmanship and technology, Wolf stands alone. Its professional performance helps you make the most of every meal. 251 Brompton Road, Knightsbridge, London SW3 2EP 0845 250 13 0010

Q&A: OLGA POLIZZI The Director of Design at Rocco Forte Hotels talks to SBID about her approach to creativity and the challenges of international hotel design

Is there a difference between your approach for Rocco Forte and in your own boutique hotels? As Rocco Forte Hotels is a group of ten hotels across Europe, there are always different projects going on, be it designing a new hotel, redesigning a restaurant or creating a new suite. It is always busy and there is always something new and exciting on the horizon. What I love about my hotels Endsleigh and Tresanton in the West Country is that I am my own boss and therefore dictate the timelines of when things need to be done – a much more relaxing way to work! Is it a challenge to manage a creative project within the constraints of corporate guidelines and multiple decision makers? I started Rocco Forte Hotels with my brother, Sir Rocco Forte, and design has always been one of the central parts of the philosophy of the group. It is incredibly important for our hotels, as it creates individuality through each hotel and focuses on the zeitgeist of the city. We are a family run company, and have a small design team, which means that all opinions can be heard and valued. As it is family run, we do not have the same corporate constraints that one may see in other larger corporations. 14 Interview

Every one of Rocco Forte hotels has its own feel but are there common motifs? There are certain things I always go for, such as painting rooms because it’s easier to keep them looking fresh. I am using wallpapers more and more again; they are back in fashion and it’s a very quick way of giving a room a different look. Wallpaper can be a bit of a nightmare though so I’ll try and use it where it won’t get ruined. I’m always thinking of how materials can last so, for example, carpets have to have good rubs, we have to consider fire safety so we use Trevira. I love very light colours but you have to be careful and use pattern. I dislike patterned carpets but in lots of places I have to put them in. How do you make hotels within an international chain feel local? Unfortunately the world has become rather anodyne in a way, everything feels the same. Our aim is to try to make guests feel that they are in the country they are in, give them a sense of place. I’ll look around at what type of the hotel is located in. For example, Berlin’s very edgy, modern and young and so our Berlin hotel, Hotel de Rome, is very different to our hotel in Florence, Hotel Savoy, which is a little more ladylike, gentler with paler colours. I always

use the art of the country too, as that immediately gives the feel of where you are. Even the lighting: I’ll try and buy as much as I can where we’re working as that gives a more local feel. Do you adopt a different approach with the boutique hotels you own personally? Oh, I’m much more of a spendthrift in them! If something looks scruffy I’ll have it recovered. I’m always adding or changing something although I do try and be disciplined. You always try and move things on a bit they so look fresh and fun. Tastes change too: ten years I would have been doing everything in greys and beiges with splashes of colour, now I’m using quite a lot of pattern. Have the expectations of hotel guests changed over your career? Definitely. Guests are miles more spoilt than they used to be. When I bought Tresanton, every room had its own bathroom across the corridor and that was one of the top hotels outside London. When we bought it my husband, who would sleep on any floor, said, “Can’t we leave it like that and give them nice towelling robes?” I said, “No way!” Now, bathrooms are huge and space equals luxury. When

“It’s much more interesting to mix old and new – it’s more fun both for me and for the guests too” we’re doing new hotels we put in baths and separate showers. Bathrooms and bedrooms will be really large. In the old days, if you had a 28 or 30-square metre room it was considered a big room; now it’s more like 40 to 50 sq m. Then you’ve got wifi, huge televisions… People are used to these things in their own homes so we can’t give them less in a hotel. Where do you get your inspiration from? I often go to the Milan fairs and the London events such as Decorex. For the suites in both the Rocco Forte hotels and my own hotels I’ll try mix some old pieces in so I go to decorative antique fairs too. It’s much more interesting to mix old and new – it’s more fun both for me and for the guests. I go to Brussels, where we also have a hotel, Hotel Amigo; there are wonderful antiques shops there, particularly in the Sablon district, so I’ll go when I’m doing suites anywhere in the world. It used to be much cheaper than it is now but they do have wonderful pieces.

PREVIOUS PAGE TOP: the living room in the Repubblica Suite at the Rocco Forte Hotel Savoy in Rome BOTTOM: the Bebel Suits at the Rocco Forte Hotel de Rome THIS PAGE: La Blanca Bar at the Rocco Forte Hotel de Rome

16 Interview

Are there still challenges for you? There’s always a challenge! You look at other people’s work and see there are some brilliant designers around. I always feel I can learn more and that we can get it better with each job. Every now and then I think we’ve got it right and that’s a pleasure. Last year we did a really nice suite at Hotel de Rome our hotel in Berlin, the Bebel Suite, the largest in the hotel. I used Min Hogg wallpaper in the dining room and it has a really nice entrance with a library stocked with books by German authors. I like putting books into places. I always buy them from Everyman; they have black and white covers so they look great as well as being very good books. I was happy with that project, I didn’t care what anyone said!

ABOUT OLGA POLIZZI The eldest daughter of Lord Charles Forte and sister of Sir Rocco, Olga Polizzi is Director of Design at Rocco Forte Hotels and Deputy Chairman of the luxury hotel company. She also owns two boutique hotels in the west of England: Hotel Tresanton in Cornwall and Hotel Endsleigh in Devon.

18 SBID Awards



GLOBAL TALENT IN THE SPOTLIGHT The Dorchester, London, was the place to celebrate global design talent as the SBID International Design Awards 2015 got underway


n the evening of 27 November 2015, design talent from 41 countries was celebrated at the SBID International Design Awards 2015 at the Dorchester hotel, London. The 2015 contest highlighted exciting and innovative work from across the globe – Taiwan, the US, China, Iran, Mexico and the Netherlands were just some of the countries represented – as well as locations closer to SBID’s London headquarters. Finalists from 14 categories, judges and the SBID team enjoyed a glittering evening with winners each receiving a beautiful SBID International Award 2015 trophy, specially created by Czech glass specialist Sans Souci Glass Deco. All projects and products from the winners and the finalists are featured in the Global Interior Design 2015 coffee table book.

20 SBID Awards



Tinker Imagineers for the Experience Juliana Children’s Hospital


Callison for Watches of Switzerland, Regent Street, London, UK


Tarh Va Afarinesh for IKIA 3 & 4 Star Hotel, Tehran, Iran


Stephen Clasper Interiors for Queen Anne House, Surrey, UK



Snoozebox Holdings PLC for The Portable Hotel


YZ ENVIRONMENT DESIGN for Delicacy Embellishing Luxury, Chengdu, China


Elena Galli Giallini & Spawton Architecture for Sino-Ocean Taikoo Li Chengdu, Chengdu, China


LSDCASA for Vanke Emerald Riverside Show Flat, Shanghai, China

22 SBID Awards


CLOCKWISE FROM ABOVE: A stunning light show added to the glamour; Award winners share their delight; The Dorchester was the stunning backdrop for the evening; More light entertainment; Anneka Rice tales to the stage


CLOCKWISE FORM TOP LEFT: Final preparations before the guests arrive; the atmosphere is electric; Jewellery designer Theo Fennell accepts his Fellow of the Year Award from SBID President Vanessa Brady; the SBID team celebrates the success of the 2015 Awards

24 SBID Awards



Lateral Design Studio for LinkasInk


Interface for Microsfera


Hootan & Associates Bosscat Kitchen and Libations, Newport Beach, USA


atelier PRO architekten for Meander Medical Centre Amersfoort, The Netherlands




Space for Red Bull, Mexico City, Mexico


EXCLAIM UNITED CORP for Into the World of Art, Taipei, Taiwan


Greenpoint Technologies for 787-9 VIP BBJ Azure

26 SBID Awards


2015 AWARDS SPONSORS Natuzzi Italia; Wools of New Zealand; ABB Group; Maison &Objet; San Souci; Stackhouse Poland, Oikos; Stone Federation; Johnathan Charles Fine Furniture; Harlequin London; Polyflor; KBB Magazine; Vessel Gallery and Hospitality Interiors.

CLOCKWISE FROM TOP: The night was a true celebration of design; Designer Regina Sturrock (right) and friend; The Dorchester’s ballroom is filled with colour; The Awards are a chance to network and celebrate






In November 2015, German textile specialist Trevira invited suppliers of Trevira CS fabrics to participate in a competition to showcase their latest developments. Almost 150 fabrics were entered in five categories – 3D; artisan; sensuous; techno and digital – to reflect current market trends and highlight the quality, innovation and functionality of Trevira CS materials. Trevira CS fabrics are made from flame-retardant fibres and used in the home textile and contract furnishing sectors. The 15 winning fabrics were displayed on the Trevira stand at Heimtextil in January 2016, with five themed ‘labs’ showcasing different the properties.


Santhiya is the latest collection by British, Royal-warranted carpet manufacturer Brintons. Created in collaboration with the designer Virginia Langley, the collection of handcrafted designs is inspired by nature and its wonders. Abstracted botanical arrangements, rich variegated textures, and carefully cultivated line work combine with inspiration taken from sand, sea and natural elements. The collection includes splashes of stone greys, sandy beiges and creamy highlights in combination with a classic palette of indigo and saffron.




The splendour of 17th and 18th century royal palaces is the inspiration for a new collection of ceramic tile chevron parquet (also known as Point de Hongrie) by Ceramiche Refin. The tiles are 150x37.5 cm in size and can be fitted easily to create a classic interior floor. Ideal for home interiors or public areas such as museums, hotels, restaurants and design studios, Chevron is available in a variety of wood shades: Huile (oil-polished), Natural and Gris, a more contemporary grey/white version.

Italian mosaic tile maker Trend offers the Liberty collection in 19 colours, all handcrafted from stained glass and featuring signature chromatic and iridescent textures. Colours include Amber, Diamond, Topaz and Pearl, through the contemporary Purple, Denim and Dove, and the dramatic, deep tones of Bronzite, Onyx and Tobacco. Liberty mosaics are made from up to 75% post-consumer recycled glass. Tiles are coloured en masse, so that each is tinted throughout and completely resistant to wear, sunlight and chemical agents.

A new quality label from German carpet manufacturer Vorwerk guarantees the company’s comprehensive approach towards offering sustainable, healthconscious and environmentally aware products that are produced under optimal social conditions. The Vorwerk Life Balance label certifies that products are tested for harmful substances, are energy-saving and are recommended for people with allergies. These qualities haven been confirmed by independent testing and certification and apply to all the manufacturer’s products.

28 Special reports


CASE STUDY: FORREST & JONES We throw the spotlight on Forrest & Jones, a specialist in madeto-measure bespoke wallcoverings


ver the years Forrest & Jones has worked with and developed relationships with great designers. These collaborations have led to the production of new and exclusive designs, which will be featured on Forrest & Jones’s new website, launching at the beginning of March 2016. One of these designers is SBID member Annette Taylor-Anderson of ATADesigns. Annette has worked with Forrest & Jones for several years, collaborating on many prestigious projects, the latest being a luxury hotel in central of London. The design is featured in the corridors over five floors and celebrates a ‘best of British theme’. Forrest & Jones offers a printed wallcovering service to the contract and leisure markets and over the years has produced bespoke wallpapers and wallcoverings for hotels; conference rooms; offices; spas; bars and restaurants; cafes; shopping centres; retail outlets, sports stadia and more. Individual designs can be created and produced to exact specification for 30 Special reports


dynamic and cost-effective solutions. The high-quality printed wallcoverings meet all architectural and interior design specifications. Clients’ own artwork can be printed onto several substrates. Collectively, the team has many years of experience within the interior décor industries and is skilled at tackling even the most unconventional ideas. For the contract market, Forrest & Jones’s latest product is a totally seamless SuperSpan wallcovering. Launched last year, the product won international recognition and was a finalist in the SBID International Design Awards 2015 Product of the Year category. SuperSpan is totally seamless, is tough and waterproof and is produced in one complete piece (up to 5 metres

high by as long as necessary). It comes in one piece with no joins, giving a perfect wall finish. It’s also waterproof and very robust making it suitable for healthcare, hotel and leisure projects. The production of other standard contract-width vinyls has helped build the company’s reputation for innovation as well as quality. The contract-width wallcoverings are non-woven fabricbacked vinyl and have a rating of Class 0 & 1 as defined by the building regulations of 1991 and comply with BS476 Part 7, which makes them suitable for all commercial projects.


TRUE COLOURS Artist Marta Grigorieva strives to create portraits that stir the soul as much as they please the eye


or fine artist Marta Grigorieva, taking up a brush is an opportunity not only to change how a space looks and feels but also to have an impact on a deeper, more personal level. “I’m aware of how I can transform an interior through my work,” explains the Russian-born, Monaco-based artist. “As well as how it can positively influence the mood of those inhabiting that space.” She has an impressive cultural heritage. Born in Russia into a medical and musical family, Marta studied pianoforte and violin before gaining a degree in Economics at Moscow Technological University. In 1990 she moved to the United States and, while there, read Fine Arts and Art History at Harvard University Graduate School of Arts and Sciences and worked at Christie’s and Sotheby’s auction houses. She studied portrait and figure painting with leading American portraitist Nelson Shanks at the prestigious New York art school, the Art Students League. Her list of subjects includes Robin John Gibb, the son of the late member of the Bee Gees Robin Gibb; Professor Robert Mundell, a the Nobel Prize-winning economist; HRH Princess Michael of Kent and Sir Stelios Haji-Ioannou, founder of easyJet. You won’t find the colour black in Marta’s palette: unsurprising for an artist known for her sublime use of colour and light. “I use deep purple to replace it,” she explains. “I employ impressionist colours and only paint when I’m feeling positive, because I truly believe this will transmit itself to the viewer. In a world where we are surrounded with negativity, I want the client to 32 Profile

feel good about my work, themselves, and ultimately in the joy of life.” Exploring styles, colours and subjects with the client is part of the commission process. “Each individual approaches me with an idea or proposal,” she says. “I enjoy exploring the possibilities and once we are in agreement I will proceed.” For private clients, Marta is regularly commissioned to paint portraits of families or clients’ children. Her portraits may take their cue from the interiors in which they will hang: “In an Italian castle in Piedmont, I was asked to adhere to a period theme, in costume, with a humorous touch. “Often I paint with the interior decor and design in mind,” she says. “For a family in Cannes, I blended the family portrait with colours and shades of the room in which it was to be hung. I’m keen to make every picture unique for the client, bringing out their individuality and personality.” Not all her work hangs in private houses; she has painted murals and trompes l’oeil on building facades too. Marta’s work is also loaned to commercial clients for corporate spaces, often leading to the client buying work for their permanent collection. She says the work they choose is not always necessarily what she might expect. “An example would be the Russian Chamber of Commerce in London,” says Marta. “I believed my marine-themed collection would have been more to their liking, however it’s my female figure paintings from the Light On The Figure series that adorn their walls!”



“You won’t find the colour black in Marta’s palette, unsurprising for an artist known for her sublime use of colour and light.”

MAIN IMAGE: Marta working on a family picture TOP: Spring and River 1, Oil on Canvas; 60 x 100cm TOP RIGHT: Spring and River 2, Oil on Canvas; 60 x 100cm MIDDLE RIGHT: Red Sonia, Oil on Canvas; 90 x 180cm BOTTOM RIGHT: Do They Know I am Not Her, Oil on Canvas; 60 x 80 cm BOTTOM LEFT: The Play of Life, Oil on Canvas; 150 X 100cm


JACK & TARA Luxury Furniture for Children





36 Portfolio




oddard Littlefair has designed a new marketing suite within London’s Grade II*-listed former County Hall building for developer Braeburn Estates Ltd Partnership. The suite will serve as the sales and marketing hub for the launch of the luxury residential offer that forms part of the new Southbank Place development, scheduled for completion in 2019. The brief to was to create a level of luxury detailing that would instantly communicate the quality of finishes of the final development. Almost every element of furniture and decorative lighting within the scheme has been bespoke-designed by Goddard Littlefair. The designer worked alongside a heritage officer in order to ensure that all significant aspects of the original building were not only respected, but also restored to the highest possible standards. The U-shaped 1,207m2 suite is made up of a series of individual rooms linked by an existing, integrated corridor. These rooms consist of a reception and waiting lounge, a series of exhibition rooms where potential buyers can view the scheme and layouts for the residential areas and the ‘closing rooms’ located at the end of the exhibition corridor where deals are sealed and the finer detail of finishes palettes selected. A rich palette of colours and texture was created for the furniture and fabrics to ensure an elegant and assured final scheme. Artwork was a particular passion and interest for the client, with many original pieces of sculpture and art forming part of the finished environment. These range from NEED TO KNOW highly contemporary work to more classical bronze sculptures. Heritage touches such Sector: Commercial as refurbished original radiators and highLocation: London, end materials such as steel, leather and United Kingdom timber embodied the luxury and history Project Leader – of the development. Flooring throughout interior architecture: is original parquet, which was stripped, Martin Goddard repaired and re-sanded. Project Leader – interior design: Jo Littlefair Project Architect: Simon Burnage





oliday camp company Butlins commissioned commercial interior design consultancy Newman Gauge to undertake the £2.4 million refurbishment of the 160 bedrooms of the Shoreline Hotel at its Bognor Regis resort. The hotel was originally built in 2005; the 2015 brief was to create bedrooms that were even better suited to families with younger children. This meant creating low-level, interesting features to keep younger guests entertained while giving parents confidence in the safety aspects of the fixtures and fittings. The nautical concept evolved from the original ocean liner shape of the architecture, which is located close to the sea.  The design gives a sense of being aboard a ship with colourful cabins leading off deck-themed corridors which have a bespoke carpet depicting life rings and coils of rope on decking to hop, skip and jump through as well as shoals of fish. In the bedrooms, Northern Lights-inspired nightlights, a peek-a-boo pirate curtain and under-the-sea bathrooms with colourful wall graphics and child-friendly fixtures continue the fun, nautical theme. Other room features include shoaling fish rugs, octopus poufs and tentacle sofas plus a huge ship’s helm play panel to help young guests plot their co-ordinates across the landmarks across the Butlin’s Resort.

NEED TO KNOW Sector: Hotel Location: Bognor Regis, United Kingdom Project Design Lead: Sam Stokoe

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40 Portfolio



he Sogetsu Kaikan in Minato ward, Tokyo, was designed by Kenzo Tange, a pioneer of modern Japanese architecture. Built in 1977, it houses Tange’s own offices on its 10th floor. The building is primarily characterised by its halfmirrored exterior, reflecting the greenery of the Akasaka Estate opposite, and its planar construction, allowing for a clear and unobstructed view by diagonally cutting through its L-shaped lines of flow. For the office project, nendo experimented widely with a variety of IR reflecting pigments and paints in order to precisely recreate the colouring of the original half-mirrored exterior and sashes. To accentuate the reflection of the half-mirror, the flooring material was fitted symmetrically in relation to the curtain wall. The result is an interior design that gives a strong sense of the character and NEED TO form of the building as a whole. KNOW Connel Coffee is a café situated on the second floor of the same building, with Sector: Office original 1977 interiors designed by Kenzo and café in the Tange. In order to preserve its features and Sogetsu Kaikan the picturesque views it affords, the walls Location: and ceilings were left untouched and only Tokyo, Japan the floor and furniture were redesigned. The Project ‘stream’ flooring designed by nendo is fitted collaborator: throughout to smoothly unify the space. The Masumi Hotta sides of the counters were fitted with same (NOMURA Co Ltd) material, and the materials on the counters and stairs have all also been aligned with the floor to create an even greater sense of consistency. The tops of the counters were finished in a gloss black to match the grey mirror finish of the ceiling. In the lounge area, the original Tulip Chairs by Eero Saarinen have been restored with a new matt-black paint finish. The accompanying Tulip Tables have also been repaired, and the tabletops fitted with the same mirrored material as on the ceiling. The result is an interior design that brings out the innate properties and merits of the original space as it was first conceived.




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he flagship store of Swiss high-fashion multi-brand boutique chain Modissa is located on the renowned Bahnhofstrasse in Zurich. The restyling by Matteo Thun & Partners aimed to refresh the fashion house’s image while conserving its values in terms of the quality of its products and customer service, hospitality and timeless elegance. At the same time, the interior design had to be stylistically consistent with the building, a classified and protected cultural heritage site. Thanks to the building’s glass facade, an extensive view of the interior can be seen from the outside. The bronzed tubular metal display modules were designed to allude to the facade. Thanks to their proportions, arrangement flexibility and visual lightness, the displays – together with the furnishing accessories – give the spaces a young and fresh appearance. To provide contrast in the naturally bright spaces, Matteo Thun chose tonal accents in grey and black. These are combined, on each floor, with different vertical finishes and flooring. In the basement and on the ground floor, terrace flooring and marble walls convey a sense of freshness and luxury. On the next three floors, light natural wood flooring and fabric-textured plastering give a sense of naturalness and recall the theme of fabrics for fashion. The fourth floor features soft carpet, which transmits warmth and comfort to customers as they try on evening outfits or wedding gowns. “Conceiving the interior of a shop on Bahnhofstrasse in Zurich is always a stylistic and design challenge,” said Matteo Thun. “In NEED TO the case of the Modissa flagship store, there KNOW were very specific inputs given the fact that the building, which connects the exterior Sector: Retail and interior through large glass facades, is a Location: Zurich, protected cultural heritage site.” Switzerland Project area: 1,500m2 Art Direction: Matteo Thun Project Management: Benedetto Fasciana Main Contractor: Sice Previt



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qua Restaurant Group has restaurants in London, Hong Kong and Beijing. Aqua Nueva is a Spanish restaurant on London’s Argyll Street. It’s located on the fith floor of a Art Deco building with extensive views across towards Hyde Park and the Thames. The food is inspired by northern Spain and the restaurant interior is inspired by Spanish culture and vibrancy. The colours merge together beautifully and subtly, bringing in earth tones such as warm ochres and dark burgundies. Robert Angell Design International has also taken black bond silk lace and applied these designs to fret-cut leather panels which adorn the lobby and restaurant screens. The look is relaxed, chic and comfortable. There is a large central bar over which a central feature chandelier echoes the swirling air patterns of the horns of a Spanish bull as it takes on the fearless matador. The restaurant is cocooned under a copper-vaulted ceiling, bringing a beautiful warm glow to the interior and uplifting its guests. The vibe evokes a relaxed atmosphere which will complement the dishes being served.

NEED TO KNOW Sector: Restaurant Location: London, United Kingdom





ocated at the southwestern end of Stuttgart’s city centre, this ambitious new urban development comprises retail, office and residential space. Ippolito Fleitz Group was commissioned to design the interior for all public spaces and to develop a guidance and orientation system. The interior was designed to position the Gerber as a leading city address. Access to the public areas is achieved via entrances set at three of the four corners of the building. These entrance areas introduce key themes of the interior design. A central element of the interior identity is the light rings, which echo the Gerber logo. Their positioning responds to each respective entrance; for example, at the narrow, steeper entrance at the eastern corner, an interlocking, linear chain of rings accompanies the visitor upwards while at the wider northern entrance, they explode across the ceiling in a wide arc. NEED TO The light rings reach their pinnacle at the KNOW very heart of the mall where they entwine and extend upwards to form a tree of light Sector: Public piercing all three storeys. Location: Rounded ceilings and balustrades Stuttgart, Germany give the space a flowing appearance and Building design emphasise its verticality. Glass sides make and external the ceiling layers appear less weighty, design: Bernd revealing shop façades on other levels Albers Berlin and enticing shoppers to continue their shopping experience. The monochrome colouring adds a note of elegance while the lack of colour deliberately avoids visual competition with individual shop façades. The flowing movement is continued in the curved edges of the shop façades. The spatial feel and high-quality materials used in the façades cements the mall’s high-class retail positioning. Each escalator serves as a striking light object and an important horizontal orientation point. The stoneware floor, laid in all public areas, elevators and stairs has a hexagonal tile to reflect the pavements in the surrounding urban environment. The shape of the floor tiles recurs in the ceiling design, where they are tilted and offset to form relief accents.

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“When you’re on a steep learning curve there’s an opportunity to bring a fresh approach” 48 Healthcare


DESIGN GETS A HEALTH CHECK Dorte Kristensen of atelier PRO discusses the inspiration behind the practice’s first hospital project, winner of the Healthcare Category in the SBID International Design Awards 2015


he chance to create the brand new Meander Medical Centre in Amersfoort, the Netherlands, gave atelier PRO and its chief architect Hans van Beek the perfect opportunity to bring fresh thinking to healthcare design. The Hague-based practice was commissioned to design a 100,000 square-metre hospital that puts people’s needs and emotions at the heart of the building. The project was the practice’s

first healthcare project, which was an advantage according to Dorte Kristensen, atelier PRO’s Architecture Director. “We asked a lot of questions,” she says. “We kept asking ‘why?’ When you’re on a steep learning curve there’s an opportunity to bring a fresh approach.” Good wayfinding and a focus on public areas were key aspects of the project. “It’s not about hospitals: it’s about hospitality. We believe it’s the public spaces that make a building a pleasant place to be,” says Dorte. “Normally when you’re in a hospital there’s no way to get to your destination without asking the way once, twice or even three times; there’s a strong chance that you’ll get lost. We wanted to create a lucid building, a place that’s easy to find one’s way around, with lots of daylight and comfortable spaces.” The layout of the Meander Medical Centre resembles a village, with a central avenue from which all public areas are visible and accessible. Around the avenue there are three prominent glass-covered squares. Each public space has its own identity and atmosphere, providing clear signposting for the visitor. Natural

lighting ensures the environment is inviting and calming while colour is often intrinsic thanks to materials such as wood. In other spaces stronger colour is used for waymarking and can be refreshed in the future without changing the layout of the building. As you’d expect, the building is accessible for those with limited mobility however the design goes further by having two lift systems: one for those on foot, the other for patients in beds. “A person in a bed can feel very vulnerable so a walking patient or visitor will never find themselves in the same lift as someone lying in a bed,” explains Dorte. “Visiting a hospital can be confusing or frightening. This building is completely designed for the way people wish to be treated and respects how people feel when they are in hospital.” Reflecting on the project, Dorte sees both differences and similarities to previous commissions: “Designing a hospital is highly complex because of its the different functionalities, yet in other ways it’s no different to any other atelier PRO project because its all about designing for people.”


BACK TO SCHOOL FOR DESIGN EDUCATION Matt Maessias, Principal of the Atrium Studio School, explains how an innovative approach to learning will equip young people with the right skills for the built environment industry


he educational landscape in the UK is changing and we are delighted to be at the forefront of this in Devon with the recent opening of the Atrium Studio School. We are creating a unique and exciting school that will develop high-level skills critical for nurturing new knowledge, technologies and innovation, which are the foundation stones to providing a specialist education in the built environment industry (careers in architecture, interior design, surveying and planning, ecology, town planning, engineering and many more) which is experiencing growth in our region. This government is providing parents with the opportunity to exercise choice for their children at a much younger age. The Atrium Studio School provides students from Year 9 upwards a unique combination of a full suite of GCSEs, project-based learning and key employability skills. Our curriculum is designed to encourage creativity and innovation – we have an extended school day (until 5.30pm) during which students are encouraged to continue with personal projects and group project-based learning. During this extended learning time, students reflect on what they are learning, how they are learning, and what they’ve accomplished in a project. For motivational reasons and to make learning visible and discussable, 50 Education

we encourage students to make their work public; they can put it online, display it on display boards, or provide a product or service that is actually used by people in the real world. Our curriculum has been designed with help from built environment industry experts and universities. In sixth form, students either opt from a suite of traditional A levels, such as graphic design and 3D art and design, or pursue an applied industry pathway, combining A levels with Design Engineer Construct! (DEC!), an applied general diploma that carries the same UCAS points as an A level. This level three qualification is designed to meet the needs of employers/universities, supporting careers such as interior design and product design. There is overwhelming evidence that direct, ‘hands on’ experience better prepares young people for life and work. Atrium students will spend a significant amount of their learning time with employers to gain valuable experience of potential careers in the built environment. All students in Years 10 and 11 will undertake the equivalent of four weeks’ work experience a year, while post-16 students will benefit from the equivalent of two days’ work experience a week for two terms. Even our younger students apply what they learn in the classroom to real life and actively engage in the

community. Recently some of our year 9 students visited Widecombe-inthe-Moor Primary School to support a library renovation project. Students spent the morning meeting key stakeholders and completing a room survey. In subsequent lessons they will complete floor-plan proposals and scale models for review and they look forward to sharing their work mid February. As the first studio school of its type in the country specialising in the Built Environment, our mission is to prepare our students for successful professional careers such as architecture; interior design; surveying and planning; engineering; graphic design and ecology) and to expose them to a culture of success through our well-developed professional partnerships with employers. We are creating a vibrant learning community in which everyone is encouraged to develop their skills, achieve academic success and experience real work opportunities. This enables all our students to maximise their chances of transitioning to a top university or fulfilling employment.


Matt Maessias, Principal, The Atrium Studio School




Studio schools are a new kind of school for 13-19 year olds that aim to bridge the gap between the skills and knowledge that young people need to succeed in life and what the current education system provides. Most of the curriculum is organised around practical projects, many of which are run with national and local employers, and there is systematic assessment of skills such as teamwork and problem-solving as well as subject specific knowledge, including maths, English and science.

A range of influential and dynamic partnerships with key employers, higher education institutions and other schools within the Studio School network will support our vision. Partnerships will enable employers to use Atrium Studio as a training facility for their future workforce. Support may be given in areas such as providing work placements, design of project briefs, educational visits and advice on the most relevant, industry standard qualifications for our students. If you are an interior design business and interested in providing support, please contact for more details.


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A ‘CASE’ FOR THE SUPREME COURT In the first article in a new series, Suzi Sendama of Mischon de Reya LLP examines a recent legal battle that could have implications for creative professionals trying to protect their designs in the EU


ovember 2015 saw the first case involving the scope of European registered design law heard in the Supreme Court. The decision in this case is likely to be of importance to those working in creative industries because it could have an impact upon the scope of registered design protection in the EU. The case is the culmination of a long-fought legal battle between Magmatic, the Bristol-based creators of the Trunki ride-along children’s suitcase and PMS International who produce the Kiddee Case. Trunki had registered a number of its designs for its luggage and claimed that the Kiddee Case infringed one of its Registered Community Designs. A Registered Community Design provides a monopoly right in the EU to use a particular design and to prevent others from making any product to that design or offering for sale, importing or exporting such a product. The test for infringement is whether the accused design creates “a different overall impression” on an informed user than the registered design.

Trunki’s registration was monochrome and did not show any decoration on the surface of the suitcase. Previously, courts have indicated that when considering whether monochrome design registrations have been infringed, only the shape of the product should be considered and surface decoration should be ignored. PMS contended that the graphics on the surface of its cases should be taken into account by the Court. Trunki was initially successful in the High Court, however, that decision was overturned by the Court of Appeal, which disagreed as to the level of protection provided by Trunki’s design registration. The Court held that the impression created by the Kiddee Case was influenced by its surface decoration and accordingly determined that it did not infringe the registered design. Trunki sought support from the design world to call for the Supreme Court to reconsider the decision as they claimed it would allow copycats to get away with stealing designs by making superficial decorative

ABOUT MISHCON DE REYA LLP Founded by Victor Mishcon in a one-room office in Brixton in 1937, Mischon de Reya LLP has offices in London and New York with over 300 lawyers offering a wide range of legal services to companies and individuals.


“Designs can be protected by unregistered rights, however the duration and scope of protection for unregistered designs is more limited” changes to a product, thus affecting the profitability of designers in the EU. On the other hand, PMS (which acknowledged that its luggage was inspired by the Trunki cases) claimed that the Court of Appeal decision would encourage legitimate competition in the market. The case was heard by the Supreme Court on 3 November 2015 and a decision is pending (at the time of going to print). That decision is likely to impact designers in the EU who rely on registrations to protect and commercialise their designs. Why register designs? If you have created a design that you want to commercialise within the EU, a registration can protect your design in the event that others copy it. Designs are registrable if they are 54 Business

new and have “individual character”, ie they produce on an informed user a different overall impression to that produced by any other design already available to the public. Designs can also be protected by unregistered rights, however the duration and scope of protection for unregistered designs is more limited. What other intellectual property rights might be available to a designer? Brand names and logos can be protected under trademark law and the law of passing off. Patents protect inventions, including technology within products and the processes by which they are made. Copyright can protect text or images and does not need to be registered in order to be relied upon.


Mishcon de Reya delivers a complete range of services with experienced specialists in all aspects of IP helping clients create, exploit and protect intellectual property throughout the life of a brand. For further information on any of its services, please contact Suzi Sendama: tel: 0203 321 6794; email:

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eSociety Volume 5 Issue 1  

eSociety is the official magazine of the Society of British and International Design (SBID); the UK’s professional accrediting body for the...

eSociety Volume 5 Issue 1  

eSociety is the official magazine of the Society of British and International Design (SBID); the UK’s professional accrediting body for the...