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Spring 2017 • Volume 27 / No. 1


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Working for cycling throughout the county

Our Vision


The Santa Barbara Bicycle Coalition (SBBIKE) vision is that Santa Barbara will be a leader in creating a bicycle-friendly community and transportation system. Extensive on-road and separated bikeways, a coordinated transit system, parking, and amenities allow us to enjoy a culture where the majority of daily trips include a bicycle. As a result, our community is healthier and encourages balanced living within our resources. Universal cycling education for all ages supports the development of safe and respectful road behaviors from both motorists and cyclists. Widespread community and political support for bicycling is in place. By 2040, because it is a cycling-centered county, Santa Barbara is both a great place to live and work and a nationally acclaimed cycling destination, boasting a year-round calendar of successful, fun, and inclusive events.

Letter from the Editor


decade. How fast it passes. How much it holds. On this ten-year anniversary of Bici Centro—the DIY

shop that, in joining with the Santa Barbara Bicycle Coalition, transformed from wrenching help offered on the streets to

Photo Paul Wellman

an advocacy, education, and outreach force—it seems fitting to highlight the expansion of SBBIKE/Bici Centro’s influence across the county.

David Hodges, Chair Courtney Dietz, Vice Chair David Bourgeois, David Campbell John Hygelund Tracey Strobel Diana O’Connell Frank Peters Ellen Bildsten

STAFF Ed France, Executive Director Christine Bourgeois, Education Director Rafaell Rozendo, Shop Supervisor Howard Booth, Membership Coordinator Joey Juhasz-Lukomski, Operations Manager Eve Sanford, Advocacy Associate

What would change if every child in our county learned the joy and responsibility of riding a bike? What would it


mean for our health and the health of our environment

Matt Dobberteen, Advisor County of Santa Barbara

if culture, infrastructure, and signage made it possible to safely cycle within and between the jurisdictions? What would it mean for social equity? As I spoke with cycling enthusiasts across regions that look to Santa Barbara as a progressive example, a circular pattern emerged. It requires cycling culture—people who ride bikes for transport and enjoyment and a belief that’s a good thing—to convince decision makers to build infrastructure that enables cycling culture. That means dedicated people have to dare to dream. They have to teach kids to ride safely and offer places to affordably repair bikes and believe safe roads will follow. They have to intrepidly speak up. Feeling a bit concerned about the state of “things” and looking for a way to make a difference? Build bicycle friendly culture in our county. Support the forwardthinking, intrepid dreamers working to realize cycling education, affordable alternative transportation, and safe streets for all. You got down with Open Streets in Carp. Complete this summer tour: Go to Santa Maria on April 28 to celebrate the opening of the fourth Bici, a DIY shop in a region hungry for support. Take a walk/bike tour of Old Town on May 6 and help shape Goleta’s streets. Cycle a Santa Ynez benefit ride, June 9–11. Take a trip through wine country and thank bike friendly wineries. Get in a second Open Streets in Lompoc on July 21. Use Cycle Cal Coast’s website to discover and explore the amazing bikeways of SB and Ventura Counties. Thank you, Bici founders, for daring to dream. Can’t wait to see the next ten years. Rolling with Bici,

Kent Epperson, Advisor Traffic Solutions Teresa Lopes, Advisor City of Goleta Amy Steinfeld Brownstein Hyatt Farber Schreck

ART DIRECTOR Cynthia Stahl,


CONTACT US 506 E. Haley St. Santa Barbara, CA 93103 PO Box 92047 Santa Barbara, CA 93190 SBBIKE: 805-845-8955 Bici Centro: 805-617-3225 Bici Santa Maria: 805-623-5763

CONTRIBUTE Holly Starley


Quick Release Spring 2017

Your time: Financially:

Thank you, Business Members and Supporters DI A MON D ME MBE R S

Stinner Bicycles


Waynes Pro Bike



Rincon Cycle


BRONZE MEMBERS Bildsten Architecture and Planning The Dirt Club Fastrack Bicycles

HelloHarvest Horny Toad Mesa Architects Mesa Business Association Revolution Coaching LLC

REI Super Bee Rescue and Removal Tailwinds Bicycle Club of Santa Maria


Planning Goleta Survey Says: GBPMP GOLETA–The Golete Bicycle and Pedestrian Master Plan is in progress, and road users have weighed in to help shape the city’s emerging infrastructure plans. A months-long outreach/information gathering process closed. Eve Sanford of SBBIKE, which supported the process, was enthused about the high level of response. Case in point, 1,280 people responded to a survey designed to determine who is riding bicycles in and through Goleta (and Noleta and Isla Vista), what keeps

This map shows where survey respondents most want infrastructure improvements in Goleta. CITY OF GOLETA

them from cycling more, and how Goleta road users want the streets to look. Sanford says it’s noteworthy that respondents were representative of all ages, and the gender split was

nearly even.

Survey results show that people are bike commuting

Hollister Complete Streets The City of Goleta wants to make Old Town safer and more comfortable for biking, walking, and driving.

in Goleta—462 respondents ride to work, and 281 to

Thanks to a TIGER VI Grant, planners are developing

school. Another 109 cycle to get to transit. The most

the Hollister Complete Streets plan (to be in place by

common reason for riding, 636, was leisure. (Note to

April 2018). On April 13, the city held an open house to

mathematicians: Respondents could choose more

start outreach on how the corridor is used and what

than one.)

improvements are needed.

When asked about barriers to riding, cyclists

“At a minimum,” says Sanford, “SBBIKE hopes to

identified “lack of and/or poor condition of bike facilities”

finally see a class 2 bicycle lane on Hollister through Old

first. “Traffic too fast and heavy” was second. As for where

Town.” For some, the meeting will be déjà vu; it’s not the

respondents want cycling infrastructure improvements,

first time improvements have been discussed.

the 101/Fairview junction was top priority, followed by the

Hollister Complete Streets will address more

Hollister/Patterson intersection and, generally, Old Town.

than cycling infrastructure. On the table, parking;

A Path to Ellwood Construction of a new bike path is set to begin this

flow of traffic; and efforts to revitalize businesses through beautification (think green spaces, trees, and benches). “It’s a holistic look at making the street more

spring! The Hollister class 1 bikeway, aka the Ellwood Bike

comfortable, especially for nonmotorized users—people

Path, is a Safe Routes to School project. It will construct a

walking and biking,” says Sanford.

multipurpose, separated path along Hollister from Pacific Oaks Rd. to Ellwood Elementary. Says Sanford, “The bike coalition is excited to see it finally constructed and can’t wait to ride on it come the

She notes that may mean some tradeoffs of convenience. Currently, the area is skewed toward driving. In the end, the goal is to create a more balanced corridor that meets the needs of all users.

end of the summer.”

A plan for The Hollister class 1 bikeway, aka the Ellwood Bike Path. CITY OF GOLETA


Quick Release Spring 2017

SBBIKE’s flyer to encourage public input at a recent open house on the Old Town corridor of Hollister

Trek + SBBIKE: Envisioning an “Ideal World” S

anta Barbara–Thanks to a partnership with Trek Bicycles, Bici Centro gets shipments

new, to understand how their bikes work, and to think about where stuff ends up,” says

that, for shop manager Rafaell Rozendo,

Rozendo. “We restore function to a lot of stuff

bring “an element of wonderment.”

that was going to be thrown out.”

Via pallets of donated gear,

Rozendo says the Trek

Trek’s Riverside warehouse

donations showcase the ability

finds a home for excess

to restore function on a larger

discontinued inventory. And Bici

scale and set a precedent

gets a welcome stockpile to pass

for smarter use of excess. “It

on to its users.

informs the bike industry how

We’re talking tires, tubes,

it can do in a big way what we do in a

helmets, shoes; consumables like lubricants,

small way.” He hopes the relationship is an

cleaners, and grips; and more. Plus awesome one-offs like three-speed internal hub parts. The hubs, Rozendo explains, are for cruisers—big at Bici—and a rare donation.

example to bike industry insiders. Trek reached out to Bici after a Think Tank

A large shipment of cruiser saddles was great. “It’s so

survey of DIY shops Rozendo responded to ended

cool to have what our customers want,” Rozendo says.

up on the front of Bicycle Retailer, an industry

“It’s one more thing we don’t have to buy or find on our

magazine. That industry insiders are excited by

own or wait for.”

the work places like Bici are doing encourages

It’s not just gear. For example, every part of the shipment, including DC Logistics’ shipping, is donated. “It’s not just product that makes organizations like Bici thrive,” notes Rozendo. “It’s good systems.” So when companies donate resources like organizational structures and storage systems, “They’re donating really useful corporate machinery.” Donations like Trek’s further SBBIKE/Bici’s mission of reuse. “Bici teaches people to fix things instead of buying

Rozendo. He hopes to form more relationships that focus on the end goal—“to have people on bikes that are reliable and resources to keep them reliable.” Such relationships are “a cool way to envision a future where all the excess from bike companies goes toward transportation, toward making transportation easier for lowincome riders. That, to me, is an ideal world.”

SB Earth Day: April 22–23 by Diana La Riva

of two days,

Remember the oil spill in ’69? An oil platform off the Santa

we’ll park over

Barbara coast ruptured, spreading crude oil from Goleta to

1,000 bicycles

Ventura. Recognizing the need for local environmental action,

in Alameda Park

the Community Environmental Council was created, and

in our new location at

the first Earth Day was born in 1970. The CEC prides itself on

the corner of Micheltorena and Santa

making this festival one of the “cleanest, greenest, and most

Barbara Street. It takes many volunteers to make the

sustainably-minded events around” (

event successful and fun. Anyone can sign up to help

Biking to Earth Day reduces gas consumption, energy use,

park bikes and support cycling in our community.

and traffic. Not surprisingly, one of the main highlights of the

Check for shift times or contact

festival is the free bike valet SBBIKE provides. Over the course Come lend us a hand!


Bici in the North County!

Ken Dahmen, Bici Santa Maria’s shop manager, is excited to provide a DYI center in his hometown. (CHRISTINE BOURGEOIS)


Volunteers from SBBIKE, Matt Dobberteen and Mark Sapp, help get the new shop ready for its grand opening. (MICHAEL MONTENEGRO)

ANTA MARIA—The right person for the job. Check. Grant

“It’s great to work with SBBIKE and see what volunteering can

received. Check. Building secured. “The stars have all

accomplish,” says Dahmen, who’s inspired by the long-term

aligned,” as Ken Dahmen says. On April 28 at 5 pm, SBBIKE’s

impact of individual volunteers. Tailwinds Bike Club of Santa

fourth DIY shop, Bici Santa Maria (310 E. Oak St.), will open

Maria is a strong supporter. “It’s going to be a great thing for

its doors.

the community,” says president Ken Dally.

When SBBIKE’s Ed France and Christine Bourgeois met

Along with passion, Dahmen (or Ken Jr. to Dally) brings

Dahmen, they knew he’d be perfect to open a shop in the

experience—he was part of a college bike club and on-campus

North County, where SBBIKE hoped to expand. Dahmen

co-op—and connections in his hometown. In future, he

was in. He’s passionate about making cycling available to

envisions the shop as a launch point for advocacy working

others. At 16, a bike got him to his first job. He learned bike

for improved infrastructure; expansion of cycling education;

commuting takes determination and brings awareness of

an emerging high school bicycle club; and more. He’ll feature

your capabilities. It also gave him a unique perspective on

cargo bikes from a local builder to show users you can take

transportation. “You pay to get in your car to make more

everything on a bike. “There’s a lot of potential here,” he says. “I

money to pay for your car,” he says with a grin.

hope everybody is as happy as I am.”

While putting himself through college (he has six degrees), Dahmen again relied on cycling. “Being on a bike was my saving grace,” he says. It got him through school debt-free. Seeing others with debt strengthened Dahmen’s determination to enable greater financial capability through alternative transportation. Too often he sees Santa Maria bike commuters on bikes

The Music of Cycling Ed

in need of repair. The pro shops in town can’t always help

Four years ago, two music teachers, Charlotte Belyea

them. “Stand in one, and within an hour, people bring bikes

and Tammy Saurman, expanded bicycle education

in the shop can’t work on” (they’re too old or from big box

in Santa Maria. The pair became League of American

stores). No outlet for repair turns people off from biking, a

Bicyclist Certified Instructors (LCIs) and started Pedal

shame, says Dahmen, in an area with “the perfect terrain

Power programs in schools where SBBIKE had never

for riding.”

been before. The program, which teaches young

In the heart of Santa Maria, near the transit station, Bici

people safe street riding skills and basic mechanics and

SM’s location is prime. Excess from a closed shop in Orcutt

enables them to earn a refurbished bike, had been in

and Cranky’s in Santa Barbara, which is downsizing, filled

Fesler Junior High. Thanks to Belyea and Sauron, Pedal

the shop out. Bici Centro volunteers helped get it ready.

Power’s been a mainstay at El Camino and Tommie Kunst Junior High for four years.


Quick Release Spring 2017

Tailwinds: Priming the North County S

ANTA MARIA—Yes Tailwinds Bicycle Club of Santa Maria loves to ride (the group goes out thrice weekly,

regularly putting 25 to 100 miles beneath their tires). But Tailwinds does a lot more. For starters, the club hosts an annual summer ride, the Windmill Century. All proceeds, less expenses, promote bicycle safety in the community. Windmill funds have purchased two-wheeled steeds destined for youth at local schools, the Good Samaritan Shelter, the Boys and Girls Club of Santa Maria, children in the CASA program, and students attending Allan Hancock College. Why does a club of mostly retired cyclists focus on kids? “The youth are tomorrow,” says Ken Dally, Tailwind’s president. “We figure, let’s get them going with bicycles and with safe bicycling and get them to join us older folks on the road.” It’s about planting seeds, he says. So when SBBIKE started cycling education in the area, thanks to educators like Charlotte Belyea and Tammy Saurman, Tailwinds was thrilled. The club has gone on group rides, worked at Bici Familia events, and

Ken Dally is president of Tailwinds Bicycle Club of Santa Maria, supporters of cycling education, improved infrastructure, and increased bike culture in the North County. (COURTESY PHOTO)

bought helmets. That goes in both directions. “We’re grateful to have a partner like Tailwinds,” says SBBIKE Education Director Christine Bourgeois. The club is also an ardent supporter of Bici Santa Maria. Dally says the DIY shop will serve a clear need. Plus, he says (noting the club’s “a little jealous” of SBBIKE’s advocacy and education progress in Santa Barbara), the increased SBBIKE presence will aid other efforts. Tailwinds has long primed the advocacy wheel— Bourgeois calls the club, “our voice in Santa Maria”— and sought improved infrastructure. Dally notes, “We don’t have any really good bike trails and paths [for commuting]. They go for a few blocks and stop.” The club is lobbying for the city to connect those routes. Improved infrastructure will serve cycling education. Dally says encouraging kids to cycle can be frustrating when they can’t safely ride their bikes to schools. Dally looks forward to an overall increase in bike

Ride the Windmill

culture and friendliness. Perhaps the future holds a

This year’s Windmill Century in Santa Maria, which

revamp of Santa Maria’s 2009 Bikeway Master Plan.

features a 25-mile, a 62-mile, and 100-mile course, will

Tailwinds is pushing small steps as a start—sharrows,

be on July 15. All proceeds promote cycling education.

signs, and bike lane stripes. “We have a long way to go,”

For more information,

he says with a laugh, “so we should be able to make

progress.” One thing he’s certain of—the club won’t get discouraged.


A Bike for Open Streets The Prep – Volunteer wrenchers from SBici (Santa Barbara High) and Bici Centro refurbished 32 kids’ bikes. Third through fifth graders from a new Carp bike club polished them up. (L: LAURA ALMENGOR, R: JAN SILK)

Carp’s Youth Cycling Expands

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They’ The Carpinteria Family School/Canolino Kids Bike Club with CFS teacher and cycling instructor Lori Lee Collins. JAN SILK


Quick Release Spring 2017


Helmets – The proud new bike owners received helmets provided by the Coalition for Sustainable Transportation (COAST).

New Bikes! – As Open Streets Carpinteria began on April 1, excited kids and parents gathered to receive the shiny steeds, marked with nametags thanks to Carpinteria Children’s Project, who paired the bicycles and kids.

Sounds from the Blacktop – As volunteers from SBBIKE and COAST

One of the kids got his mom up

and parents taught the kids to ride: “Blast off like a rocket ship.”

at 6 am with, “Is it time to get the

“Push, push, push. You’re the engine.” “Mi hija! Necesitas ayuda?”

bike yet?”

“Look straight ahead.” “Watch out—here she comes.” “Mami, look!” (Photos by PAUL MIHALEC)

ub Learning Service

The Power of the Pedal Grows

CARPINTERIA—Carpinteria Family School (CFS) teacher

Pedal Power—in Carp for five years now as an after-school enrichment

Lee Collins wants everyone to ride bikes. Her dream—a

program at CFS—is expanding. This spring, students from Canolino will join too.

cle club for her school and campus neighbor Canolino

Twice weekly, kids from age ten will learn to ride safely in traffic and maintain

entary—came to fruition when Rincon High principal

ey Gloger procured a $3,000 CEF grant. Collins bought

brand-new Trek bikes from Bicycle Bob’s (for a great

. She sees, for one, a bike blender in the club’s future.

The club (name ideas?)—14 third to fifth graders—met

x weeks to learn about bikes, practice skills on the

ktop, and use tools (a skill Collins recalls enjoying as a

“Hand them a tool, and they’re fascinated,” she beams.

Then there was the Bike for Open Streets cleaning

ct. The kids were so jazzed they wanted to clean at lunchtime. They even imagined a future fundraiser,

ging $1.50 per polished bike. The giveaway taught

her lesson: “Thinking of others. Whenever we’re of

their bikes. Teachers Prep, a Fleet in the Making Building a mobile fleet of refurbished bikes and installing a district-wide second-grade cycling curriculum—it’s a project teachers are prepping for. Canolino and Aliso Elementary PE teachers attended Traffic Skills 101 at Bici and will be trained as certified League Cycling Instructors (LCIs) in the near future. Collins retook Bici’s Learn Your Bike series. Riding, says Collins, “instills in kids high social-emotional skills—selfconfidence, self-esteem, community. Plus, there’s that freedom and joy and independence.” Cycling also enables a realization that “we’re all connected with this one

ce, we feel good,” says Collins. “To me that’s the

little earth, and how we treat it matters.” The kids, Collins says, will “carry on the

est joy.” She sees the kids picking up on that.

legacy—as advocates and ambassadors of safe cycling.”

The club last met March 30 (it’s Pedal Power season).

’ll pick up next school year with service-oriented

These teachers, with partners SBBIKE and COAST, are working to ensure that.

cts, games, and drills.


Healthy Lompoc Gets Residents Moving by Andie Bridges


OMPOC—The Healthy Lompoc Coalition (HLC) views bike and pedestrian safety as crucial to resident well-being.

The organization, which seeks to address social, political, and environmental barriers to the health of residents, has seen tremendous success in providing high-quality programming. For Executive Director Ashley Costa, improving street safety is largely about combating obesity by

adolescents. “We were aware of the phenomenal work that SBBIKE was doing with older kids. We went down for a meeting with the Coalition for Sustainable Transportation and talked about sharing resources and helping one another.” The meeting led to The Lompoc Valley Middle School

facilitating access to active transportation. “Our work

Bike Clinic. Taught by LCI-certified SBBIKE board member

on improving health and safety is really focused on

Robert Caiza, the clinic included several safety assemblies

increasing area walkability and bike-ability.”

and provided follow-up hands-on instruction in flat repair and

Between 2011 and 2016 the city of Lompoc created 2.75 miles of new sidewalk, 12.4 miles of class II bike lanes, and a pedestrian/bicycle bridge. Costa believes these changes

street handling skills. Although Lompoc’s Safe Routes to School program

enhance quality of life for everyone. “Improving infrastructure

is being phased out due to shifting resource allocation,

brings positive health, safety, and economic benefits.”

the HLC and its partners remain committed to improving

In addition to supporting infrastructure changes, HLC has made substantial contributions to bike education through its Safe Routes to School programming. “We want to show how easy it is to build physical activity into a child’s day with active transportation,” says Costa. Last year, SRTS served over 5,600 Lompoc children, providing


Costa was particularly concerned with reaching

bike safety in the area. Upcoming projects include installing neighborhood bike repair stations equipped with bike pumps and simple tools, as well as continuing to provide as many free helmets as possible. Says Costa, “We are really lucky to have partners in the

everything from parent education classes and special clinics

community, locally and throughout the county. We are always

to free helmets.

looking for ways to continue this work.”

Quick Release Spring 2017

July Open Streets Part of Bike Safety in Lompoc Thanks to Fire Dept. by Andie Bridges


OMPOC—Lompoc City Fire Chief Kurt Latipow wants to

a traffic skills 101 course and is currently pursuing his League

ensure that every member of the community has access

Cycling Instructor (LCI) certification.

to the education and equipment necessary to stay safe. Lately,

Latipow believes specialized training is important. “Just

that’s meant a lot of bicycle/pedestrian activities. The one

as we have staff trained in car seat installation and in CPR

Latipow is most excited about is Lompoc’s first Open Streets,

and first aid, we want to be certified to provide appropriate

set for July 21. “It’s an opportunity to bike, walk, visit, and learn

cycling instruction.”

at our interactive stations,” he says. “It’s going to be a great event, and it’s really consistent with our mission of serving the community and treating our community members as family.” The Lompoc Fire Department was recently awarded a $25K grant from the Office of Traffic Safety and is working in collaboration with the Healthy Lompoc Coalition (HLC) to increase safety and foster community connections. “We saw the great things that Ashley Costa and Emily Casarez were doing at HLC, and we really wanted to help support that,” says

Sadecki and his coworkers regularly hand out free helmets while cruising the streets in the department’s Rescue Squad SUV. “If they see a youngster riding without a helmet,” says Latipow, “they will pull over, provide some basic safety information and a new helmet.” He says it’s a chance to make a connection and help decrease the high number of head injuries the department responds to each year. Decreasing injuries and improving bike and pedestrian

Latipow. “We have collaborated throughout the whole process.

education were also a focus at the grant-funded Fire

We would not be able to do this without the partnership.”

Station Open House last October. The department hosted

As part of the department’s commitment to increasing bike safety, firefighter Ian Sadecki traveled down to SBBIKE for

over 1,000 residents, who came together from different neighborhoods to learn and socialize.

Lompoc firefighters help kids from Arthur Hapgood Elementary walk to school (the bus dropped them off several blocks away for Walk to School Day). COURTESY OF HEALTHY LOMPOC


A Perfect Pairing S

ANTA YNEZ VALLEY—In Santa Barbara County, world-famous wine country and world-famous cycling sit side by side.

Cycling enthusiasts and vintners are collaborating to pair the two. “They’re a natural synergy,” says Morgen McLaughlin, executive director of the Santa Barbara Vintners Association (SBVA). McLaughlin is excited for a coalescence that hasn’t traditionally existed here—one exemplified in wine regions worldwide. Think France and Italy or, domestically, Colorado and Napa Valley. McLaughlin is particularly inspired by Oregon’s promotion of cycling through its rural wine regions. Napa


vintners, via the Vine Trail Program, are building a 47-mile walking and biking trail system connecting the entire Napa Valley. The first step, she says, is to educate the wine community

At a recent SBVA meeting, McLaughlin shared a ranking of bike friendly communities. The cities at the

about the importance of bicycle tourism, the connection, and

top of the list are “amazing communities with a really

how to welcome cyclists. For one, the association will add a new

high quality of life,” she notes, places people want to live.

touring guide that highlights bicycle friendly wineries. Earlier

Given the intrinsic benefit of living where you can bike

this year, cycling advocates, SBBIKE’s Ed France, Mike Hecker,

and walk, she’s committed long-term to connecting those

and SBCAG’s Michael Becker, met with SBVA for the start of a

dots and pairing the regions two amazing offerings—wine

relationship that will guide the wine industry’s efforts to open up

and cycling.

bicycle tourism. Also planned, partnering with Cycle Cal Coast to highlight specific itineraries that show off the beautiful natural resources of the Central Coast and that wine country isn’t just to experience by car. A trend among vacationers—to be connected to their environment, healthy, and active—means the timing’s ripe to make entry-level cycling tours and opportunities more accessible. Having recently enjoyed her first wine/bike tour, McLaughlin would love to see wineries offer bikes. “What a unique experience to see it from the ground,” she says. She soaked in the visuals and noticed new features of the area.

Cycle Wine Country to Help People, June 9–11

McLaughlin’s inaugural tour on bike was an eye-opener to another focus: The deterioration of bike paths highlighted the

SAN YNEZ VALLEY—San Ynez Valley’s annual

need for improved infrastructure. “Paths, signage, and well-

Wine Country Bike Trek allows riders to bike

maintained roads are essential,” she says, “whether you’re in bike

from one to three days and choose daily

or car.” (She also gained perspective on how people in cars might better share the road with people on bikes.) What’s needed may involve something subtler—building a culture, a mindset that promotes bike-ability and walkability (a la the “progressive community” of SB/Goleta). The cities and towns at the top of the list are “amazing communities with a really high quality of life,” she notes. “These are not places people don’t want to live.” Though her home and office are just a mile apart, bike commuting doesn’t come to mind. She says it’s time to connect the dots—biking for transportation to decision-making among planning commissions and municipalities to infrastructure improvements to better cycling for tourists and locals.


Quick Release Spring 2017

rides from 30 to 50 miles. Fully catered rest stops every ten miles, beautiful scenery, and community ensure a good time. Proceeds benefit People Helping People (PHP), “the primary provider of human and social services in mid Santa Barbara County.” The multiprogram organization provides services for infants, children, and adults throughout the Santa Ynez and Los Alamos Valleys. For details or to register, visit

Cycle Cal Coast Keeps Cruising Goleta

Santa Barbara

Isla Vista

Ojai Carpinteria Mussel Shoals


The Grand Loop – 145.9 miles with a gain and descent of 10,193 feet.


Santa Paula


You know how sometimes a great idea is initially

met with excitement that slowly but surely wanes? This was not

In Santa Barbara County

the case for Cycle Cal Coast (CCC).



Fieldwork (i.e. long rides) determined that, where the green route and Grand Loop overlap,

The project has hit the ground cycling since Ventura County Supervisor Steve Bennett conceived of the idea. “Cycle California

80 percent of signage is in place, and a Grand

Coast is a unique partnership effort that not only promotes bicycle

Loop sticker will be added, instead of installing additional signage.

tourism, but encourages bike friendly businesses and bicycle |

facility improvements that benefit all riders and support bicycling

SBCAG will inventory sunburst green signs, not just

generally,” says Bennett. “We’ve been making great strides working

on the Grand Loop, and create a GIS file showing

across a broad array of local governments, regional governments,

where each sign is and identifying missing signage. |

and private enterprises, and there is strong momentum for

parts—wayfinding through upper Montecito and

further successes.”

from where the green signs end in Summerland.

In Ventura County A multiphase, $1 million project, including a construction award for first 1.3 miles (and ultimately 3 miles), will add bike lanes to


A taste of what that continuing fervor is producing:


Santa Ana Road, one of two options for CCC’s Grand Loop and part of the popular Casitas Path Loop. |

Work with Caltrans has facilitated bike lanes and road surfacing on Rincon Parkway/PCH North and resurfacing on portions of Hwy 150.


The Ventura Fire Department has installed six Dero Bicycle Repair Stands (nine more are coming soon) at select fire stations throughout the county, a number along the Grand Loop, to give cyclists safe places to make repairs.


The infrastructure committee will review the trickier

The Ventura County Transportation Committee hired consultant


A $200K repaving of the Oebern Trail, including long-term maintenance plans, will start this spring.

Online While the counties’ roads and signs are being updated, so too is CCC’s website—its marketing arm ( For an in-depth look at CCC’s future from a marketing standpoint, see “A Vision for Cycle Cal Coast” at In short, site manager, SBBIKE board member Frank Peters, is working on: |

Highlighting a feature that enables users to narrow options geographically


Using images that “drip with experience” to attract cycling tourists to the area’s scenic bikeways


Addressing the needs of the three prongs of the marketplace—the “thrill seeker,” the “passing-

Alta Planning to identify regional routes and infrastructure

through cyclist,” and the “premium cyclist” who

improvement needs and to develop a consistent wayfinding sign

“stays in our hotels, visits our fine wineries, and eats

design for the county.

in our nice restaurants” |

Attracting short-term visitors to bike along route “jewels” to in-town destinations


Possibly partnering with a third-party GPS app


Growing funding resources


Using, Ride Oregon, a multimillion-dollar tourism operation and boon to rural Oregon’s economy, as a model

Ventura County Fire Department’s bike repair stands to ensure cyclists safely arrive at their destinations. JACK NOSCO

Photos like this one showing off the view from Mountain Drive will attract cyclists to the counties’ beautiful bikeways. FRANK PETERS

Thanks to Cindy Cantle, Steve Offerman, and Derek Towers (Ventura); Matt Dobberteen and Mike Becker (Santa Barbara); and Frank Peters for updates.


Hap py 10

C i entr c i B , o! s r a e y

Bowl Season! by Diana La Riva Do you know all the perks that come with your SBBIKE membership? One of the most exciting is volunteering for bike valet at the Santa Barbara Bowl. For every concert, SBBIKE provides free bike valet for all concertgoers. There are 8 valet volunteer spots (for members only), and everyone takes turns seeing part of the concert and keeping an eye on the bikes. Concerts are already scheduled from April to October, including two nights of a local favorite, Jack Johnson. This year, there will also be a few business member days, where first signups will go to employees of one company as a teambuilding volunteer opportunity. If you are hospitable and like having fun, bike valet at the bowl is for you. To sign up for upcoming concerts, visit For questions, contact Diana at


Quick Release Spring 2017

It’s all smiles when you’re parking bikes at the SB Bowl. DIANA LA RIVA

SBBIKE’s Dream Team by Ed France, SBBIKE Executive Director

Photo Paul Wellman


s we celebrate the bicentennial year of the

birth of the bicycle, the 25th anniversary of the Santa Barbara Bicycle Coalition, and the 10th anniversary of Bici Centro’s do-ityourself bicycle repair workshops, I’m in awe of the tie that has

bound it all together—our team. In so many instances, the right people came out of the woodwork at the right time to cocreate just what was needed. Sure, there were plenty of big mile markers along these past years, but what was most meaningful to me were those face-to-face interactions at Bici Centro workshop hours, the high school bike club, advocacy public meetings,

accessible but, increasingly, as a norm. From teaching a neighbor to make repairs on his or her daily commuter to teaching a kid how to ride a bicycle safely to winning a

and so many other places. We’ve always been bicyclists helping bicyclists, and our collaborations have transcended age, income, and ethnicity.

needed infrastructure improvement for a neighborhood, friendships and camaraderie are the cause for positive change.

From our board of directors to our staff to our volunteers and

For me, the greatest gift of work with SBBIKE and Bici

especially our community partners, the secret to SBBIKE’s success

Centro over the years has been the different friendships

has always been to bring together a diverse mix of talented,

we’ve formed and the memories we’ve made. This

passionate people, who want to create together and have a good

September, we will be reaching out to the various “alumni”

time while doing so. We’ve assembled our own version of the

of our work to look back and celebrate what we’ve created

dream team. In fact, there is a John Lennon quote that sums it all

together. We’ll also be looking forward to what’s next.

up for me: “A dream you dream alone is only a dream. A dream

Watch out for the SBBIKERs and the Bici Crew of go-

you dream together is reality.”

getters; as Margaret Mead said well: “Never believe that

We are cocreating improvements for our community that are facilitating bicycling and active lifestyles not just as safe and

a few caring people can’t change the world. For, indeed, that’s all who ever have.”

2016 was an amazing year for bicycling. Roll with us to ensure 2017 is even stronger! Your gift directly supports the work toward our vision. Together we benefit the low-income workers who rely on our shops to fix their bikes, the kids gaining independence while learning the rules of the road, and the cycle commuters discovering safer routes to work and school.

o $100 o $250 o $500 o Other $ Yes! I support cycling! o Credit Card o Check name

Credit Card


Valid Through



city,state,zip phone email

Security Code

or donate online: Make check payable to the Santa Barbara Bicycle Coalition PO Box 92047 Santa Barbara, CA 93190-2047



The Santa Barbara Bicycle Coalition is a nonprofit 501(c)(3) corporation, so donations are tax deductable as allowed by law.




Santa Barbara Bicycle Coalition PO Box 92047 Santa Barbara, CA 93190-2047

More than 30 great bike events during Bike Month in May! Bike Moves & After Party - May 4 Prom themed bike ride & SBBIKE fundraiser at Bici Centro

V isit the website f or full event listings

Bike to School Day - May 10 At participating South Coast Schools

Kids Rides and Activities Zootopia Family Ride, Bike-a-rrific Craft Day, Family Bike Parade

Bike to Work Week - May 15-19 Breakfasts & celebrations for bike commuters on the South Coast

Tour de Tent - May 27-28 Two-day bike tour & campout from Santa Barbara to Arroyo Hondo Preserve

Women’s Rides, Education & Events TLC for Your Bici, Road Ride & Velo Wings Awards, MTB Clinic, Ovarian Psycos Film Screening

Lunchtime & Social Rides

Carpinteria & Goleta Lunch Rides, Solvang Wine Ride, and more...

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cle an fu

A program of:

Quick Release Spring 2017  

10 years of Bici Centro, working for cycling throughout the county, and more great stuff!

Quick Release Spring 2017  

10 years of Bici Centro, working for cycling throughout the county, and more great stuff!