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Marketing plan


FOR NUMARK AND AKAI( first focus) and then we will focus on the alesis

The kinds of activities that i would on different social media as follows: •

Running contests and surveys

Offers at the stores

You Tube Videos(putting special videos)

Uploading information on the products- new arrivals. And these are to be added as per the requirement

Basically we need to make grid of social media, websites, and listings which will help us in further promotions and development of the brand in long run.

This has to be done by linking the existing resources and adding more resources to it so that the customers get to know about the latest updates. All event videos, photos, latest additions to the organisation has to be added there. People should have constant touch with OnStage to have continued exposure. The following diagrams show we can work towards it.

FORMATION OF GRID


USE OF GRID AND OFFLINE PROMOTION

FROM BOTTOM TO UPWARD DIRECTION OF WORK

We will first start with the >both will be interconnected with offers and promotion. >new social media to be added. >We will see in the first month what is working and we can modify the work plan according to the market and target audiences. We even have to make our offline promotion compatible to online social media promotion. Like on the back of visiting card ,pamphlets ,even on the products sold at stores, on the promotional events and even at the stores by putting “ connect us on facebook� etc The media events will be notified through the facebook events and where ever sponsorship is given we will ask for facebook integration.

Action plan  
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