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THE QUICK BROWN FOX 3
JUMPS OVER THE LAZY DOG
The weight of each character being carefully balanced to decrease the competition for the reader’s attention between the letterforms and the background.
The weight of each character being carefully balanced to decrease the competition for the reader’s attention between the letterforms and the background.
CHARACTER SPACING WAS INCREASED S L I G H T LY TO SUPPORT THE READER DURING THEIR ATTEMPT TO BUILD UP THE NECESSARY WORD IMAGES, AND VERIFIED BY MEANS
Character spacing was increased slightly to support the reader during their attempt to build up the necessary word images, and verified by means of further user testing.
Copying C o p y in gor oro r Co py ing mirroring m ir r o r in shapes s hap mi rro rin ggsh a pes es should s h o u ld be b e sh ou ld be aavoided v o id d to avoid tto o aav av oideed v ooid id tthe h e ‘s‘swirl-effect.’ w ir ec eff lirle ‘sw f fe c t .’t.’ th e
Copying or mirroring shapes should be avoided to avoid the ‘swirl-effect.’