Below, #23 uses nicer fence panels at the front and fills in at the rear with stockade panels. (Surroundings should dictate fencing design/layout.)
Oklahoma State Fair
Backing up to a picnic table area, this stand takes full advantage of the extra advertising opportunity while adding a nice touch of creativity.
Food Concessions Fencing
All outdoor food concessions must fence back of house storage and prep areas, as well as the open spaces to the sides/between stands to keep the public on the right path. As you can see, the materials used for the fencing or screening are widely varied, but the best choices are those which complement the colors, theme or individual style of the trailer or tent setup. Whether you choose bright and colorful or non-descript to blend in, it’s still a perfect opportunity to display additional signs and menu boards to advertise what treats you’re selling. #26 is a remarkable example of how to address a seating area within a concession space. Notice the seating area is enclosed with stockade fence panels, creating a more intimate space as well as hiding the back side from view. The condiment station is tucked neatly toward the back of the space (off the main walkway) between tent and trailer, and the high quality tent and clean picnic tables top off the inviting atmosphere. Great job!
Products and businesses of all shapes and sizes can be exhibited outside - the key is just having a “roof” over your head. The ones shown here and below are all top notch when it comes to creativity, attractive layout and professional appearance.
DISPLAY & PRESENTATION STANDARDS Basic Requirements
The five exhibits representing our BASIC requirements show how the small details have been considered. These are not our most elaborate displays, but they are still valued as some of our most exemplary.
Outdoor Presentations 2 33 Necessary to ALL successful outdoor exhibits is the ability to grab attention. Notice the attractive flowers and shrubs, the extra large signage, bright colors, and flagging of all styles. And don’t forget the lights for evenings at the Fair - without bright lights, the public may wonder if you’re open. #36 shows how a standard tent setup can be taken to another level with the addition of a colorful, professional banner up top And below is a nice example of addressing ALL sides of the space - this is actually the side and rear view which has been dressed up, because it could be seen by the public.
Notice that table skirting comes just to the floor, hiding anything stored underneath, and is nicely pressed and evenly draped. Signs are centered on tables and back walls; product is organized and displayed attractively on tables and shelving; and colors/materials have been given thoughtful consideration. And although flooring is NOT one of the basic requirements, take note of how nice it looks in #2 and #4. #4 is also a stellar example of how even a utilitarian product (cleaning supplies) can make an impression in a well designed space. The green, blue & black motif was quite striking and certainly accomplished its goal.
Oklahoma State Fair, Inc. / Office of Commercial Space Sales P.O. Box 74943 * Oklahoma City, OK 73147 * 405-948-6739 * 405-948-6720 firstname.lastname@example.org * okstatefair.com
The exhibit display examples shown on the three panels of this inside spread have similar features, because they ALL are positioned in what have been designated “prime” areas. These areas include the Oklahoma Expo Hall, Centennial Building, end cap spaces in all buildings, and other individual spaces or areas as deemed appropriate based on current year plans. Each of these areas has a slightly different level of presentation standards, but one common feature to ALL of the more elaborate presentations is the use of structural elements which are assembled once on site. This is just a sampling of the innovative displays we see at the Oklahoma State Fair. All are great examples of ADVANCED DISPLAYS.
End Caps & Prime Areas
End cap spaces are designated as “prime” due to the exposure they provide on both a front and side or end. Because of this prominence, they are reserved for displays which are more elaborate than those meeting just the basic or standard requirements. Of the three specific levels of requirements being highlighted across this page, end caps located in the Cox Pavilion and Hall of Modern Living have the least stringent requirements; however, many of these “prime” displays are interchangeable from one area to another simply because they are so successfully designed. To qualify for end cap positioning, the space layout must really be designed to capitalize on the exposed sides. These displays should also have an element of semi-permanence. Whether it be nice flooring, tin metal awnings as seen in #9, grid work demonstrated in #8, customized draperies, special lighting, or an actual sunroom transported indoors, all of them have a more substantial appearance than basic booths. (Note: End cap spaces are NOT offered as 10x10 booths; 20 feet is the minimum frontage available.) And, as you can see in the photos, it doesn’t matter what kind of product is being displayed; it simply matters HOW it is displayed. From high-end wheels to mud shoes and special pillows, our end cap presentations cover the spectrum.
Oklahoma Expo Hall
Requirements for the Oklahoma Expo Hall are the same for all spaces, regardless of end cap or inline positioning. Exhibitors in this building are expected to go one step above the standards described for end cap displays which should include adding that extra “flair” since this IS our Oklahoma showcase reserved just for Oklahoma businesses. While back drape is provided in this building, exhibitors should not rely solely on that drape for their back wall display. Semipermanent design elements are preferred for at least part of the presentation. Check out the faux brick wall and shingled “roof” on the back wall in #15, and the movie theater with a working screen and red curtains was one of our best ever (#11). And although less elaborate, #14 with its colorful birdhouse motif is still wellplanned and very inviting.
Centennial Building With space in our most “upscale” building, those exhibiting in the Centennial Building must provide semi-permanent displays which means the majority of the booth is constructed on site. No drape is provided for displays and so substantial back drops are a MUST. The entire display should revolve around a central theme which would incorporate the same idea of color schemes, product appropriate decor, lighting, and possible A/V elements such as a computer or TV feature. Another element which will now be required (and is so simple yet so effective) is the inclusion of quality flooring material. As seen in the photos, floor choices might include sheet vinyl (#20), outdoor carpeting (#13 & #15), area rugs and soft cork flooring. The sky’s the limit - bring us your BEST!