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DOGTOPIA Dog Rescue Established in 2012

Howl-O-ween Dog Show MEDIA KIT Sponsored By:


D

cue

A Dog Re I P O T s G O

OPEN DOG HOUSE!

Dogtopia is hosting an Open Dog House and you’re invited!

Saturday, May 19, 2012 From Noon - 6 p.m. 9521 Paw Print Rd. San Antonio, Tx

Come meet our dogs and our staff! We’ll be selling hotdogs, hamburgers and drinks! All proceeds will be donated to Dogtopia!


DOGTOPIA Dog Rescue Established in 2012

NEWS RELEASE February 7, 2012 FOR IMMEDIATE RELEASE

Contact Information: Jane Smith, Media Coordinator – Dogtopia Dog Rescue Office: 210 – 555 - 6278 Jane.Smith@DogtopiaSATX.com

NEW DOG RESCUE TO HOLD HOWL-O-WEEN PARTY It’s going to be a howling good time at the Dogtopia Dog Rescue this Halloween! This year, Dogtopia will be celebrating Halloween with the dogs and people of San Antonio. Dogtopia will be hosting a Howl-o-ween Dog Show at their new dog rescue. This event is not only for the people looking to adopt dogs, but also for the families already with dogs looking to adopt as well! Guests are encouraged to bring their own dogs and even have them dress up and participate in the dog costume contest. Primary sponsor H-E-B Grocery Stores, Purina Pet Food and Fifi & Fidos of San Antonio will be donating prizes to the first, second and third place winners of the costume contest. “We always love to help out non – profit organizations in the San Antonio community,” Cindy Stahl who is the Community Outreach Director of H-E-B Grocery Store said, “By sponsoring this event, we get to have more fun because we wont just be helping people, we’ll be helping dogs as well.” The party will be held at the Dogtopia Dog Rescue located at 9521 Paw Print Rd., San Antonio, Texas, on Saturday, October 27, 2012. The party starts at 11 a.m. and goes until 4 p.m. The costume contest will be held at 3 p.m. Tickets will be sold at all San Antonio H-E-B Grocery Stores for five dollars. Each ticket allows one person and one dog to the event. H-E-B Grocery Stores have also donated treats for people as well as the dogs. Dogotpia Dog Rescue is a new and innovative dog rescue in San Antonio. After opening in May of 2012, they have already placed over 600 dogs in new, loving homes. The dog rescue continues to grow and make a difference in the San Antonio community. For more information regarding the Dogtopia Dog Rescue or the Howl-o-ween Dog Show, please contact Jane Smith, Media Coordinator of Dogtopia Dog Rescue, by email at jane.smith@DogtopiaSATX.com or by phone at 210 – 555 – 6278. ###

9521 Paw Print Rd.

San Antonio, Texas

(210) 555 -‐ 6298

www.DogtopiaSATX.com


DOGTOPIA Dog Rescue Established in 2012 Fact Sheet Date:

Saturday, October 27, 2012.

Time:

11 a.m. to 4 p.m.

Location:

Dogtopia Dog Rescue 9521 Paw Print Rd. San Antonio, Texas

What is it?:

The event will be a “mixer” for people who are looking to adopt pets as well as a party for our sponsors for this event. Guests attending are invited to bring their own dogs with them to our dog farm and meet some new friends. There is also going to be a dog costume contest. The winner will receive a gift basket from HE-B Grocery Stores.

Ticket Information:

Tickets will be sold at all HEB grocery stores and will be available for purchase starting on September 29, 2012. Tickets will cost five dollars and each ticket allows one person and one dog.

Sponsors:

H-E-B Grocery Stores Fifi & Fidos Pet Boutique of San Antonio Purina Pet Food

For more information:

Jane Smith Media Coordinator Office: (210) 555 - 6278 Jane.Smith@DogtopiaSATX

9521 Paw Print Rd.

San Antonio, Texas

(210) 555 -‐ 6298

www.DogtopiaSATX.com


DOGTOPIA Dog Rescue Established in 2012

OPEN DOG HOUSE INSPIRES OTHERS TO OPEN THEIR HEARTS TO RESCUE DOGS

SAN ANTONIO - On Saturday, May 16, 2012, there were paws and people all over the grounds of the new Dogtopia Dog farm in San Antonio, Texas. With the grills filled with hotdogs and hamburgers for sale to the guests of the Open Dog House, the atmosphere was one full of excitement. “I’m just so thrilled that Dogtopia is finally open for business!” Lauren Santana, founder of the Dogtopia Dog Farm said, “I’ve been dreaming about opening a place like this for dogs for over five years and to see it finally happen is really gratifying.” All over the farm there were informational sessions about how to care for your new addition to your family, tours of their facility and people interacting with the dogs up for adoption. But for one particular girl, the event served as a therapeutic relief. Maddison Lynch is a 9-year-old cancer survivor who’s been in remission for a year. She was seen playing in a pin with two dogs that seemed to have taken a liking to her. Her mother explained that ever since she was an infant, she’s always been infatuated with dogs. Since she got sick at the age of five, she wasn’t allowed to have a dog and even now while she’s in remission, it’s best not to keep a dog in the house. That’s why she’s been coming to Dogtopia Dog Farm once a week for the past six weeks, even before Dogtopia’s doors officially opened.

9521 Paw Print Rd.

San Antonio, Texas

(210) 555 -‐ 6298

www.DogtopiaSATX.com


DOGTOPIA Dog Rescue Established in 2012

For Maddison, playing with the dogs serves as a good way for her to socialize and get out of her house for a period of time and enjoy some time with her four-legged friends. “I love coming here and playing with the dogs because there’s lots of room for us to play together and because I just love all the dogs here,” Lynch said on Saturday afternoon. Santana also stated that she hopes she can start serving more children who are recovering from illnesses by having them interact with the dogs of Dogtopia. “I think that having a program where kids can play with our dogs where they both benefit from it would be great,” Santana said, “Enjoying the simple love and gratitude of a dog is something special I wish to share with kids just like Maddison.” First and foremost, Dogtopia is a dog rescue that takes on a whole new way of taking care of their dogs. Dogtopia provides their dogs with doggy living rooms equipped with couches and other living room items in their kennels instead of the standard metal cage, they’ve already set themselves apart from other animal rescues. If the dogs of Dogtopia can provide so much love for one child like Aimee, then there is no doubt that they can’t do the same for your family. To find out more information, you can check out Dogtopia for yourself at 9521 Paw Print Rd., San

9521 Paw Print Rd.

San Antonio, Texas

(210) 555 -‐ 6298

www.DogtopiaSATX.com


DOGTOPIA Dog Rescue Established in 2012

Antonio, Texas or look them up on Facebook at www.facebook.com/dogtopiasatx or on

Twitter at www.twitter.com/dogtopiasatx. ###

9521 Paw Print Rd.

San Antonio, Texas

(210) 555 -‐ 6298

www.DogtopiaSATX.com


DOGTOPIA Dog Rescue Established in 2012

Staff Biographies

Lauren Santana is the founder and CEO of the Dogtopia Dog Rescue. She is a native f the San Antonio area. She was born in San Antonio and lived there for 10 years before moving to Oklahoma in 2000. Lauren attended Oklahoma State University and graduated in 2012 with a degree in strategic communications and an emphasis in public relations. In May of 2012, Lauren inherited $20 million from a distant relative and with that money she decided to open up the Dogtopia Dog Rescue. Lauren has always had a love for dogs and has only owned shelter dogs. She wants to dedicate her life to making sure to fins people their perfect companions in the dogs of Dogtopia. Lauren hopes to see the Dogtopia Dog Rescue grow and provide so much love and happinesss to others as it already has done for her.

9521 Paw Print Rd.

San Antonio, Texas

(210) 555 -‐ 6298

www.DogtopiaSATX.com

Dogtopia Media Kit  

A media kit for a fake company for my Advanced PR Media class.