Page 1



El Paso & Southern New Mexico

transformations ®

just in time for summer

inspiration ideas resources

the wow factor

mountainside marvel   in West El Paso


curb appeal

smart kitchens

   + inspired illumination Vol. 5 no. 3 SUMMER 2017

SHOP THE LOOK: Architect Series® wood sliding patio doors.

CRAFTED just for you.

Pella® windows and doors offer your home more than just exquisite beauty. Our steadfast commitment to quality helps ensure that our products can withstand the Southwest climate and stay looking great for years. And you can count on professional service through your entire window and door replacement experience. Call your local Pella Window and Door Showroom today to start with a free quote, and learn more about our limited lifetime warranty coverage on wood windows and patio doors.*

EL PASO, TX • 6703 NORTH MESA STREET 8 6 6 - 3 3 8 - 5 8 67 • 915 - 8 3 3 - 3 0 6 6

PEL L A S W.CO M © 2017 Pella Corporation


See written Limited Warranty for details, including exceptions and limitations, at, or contact Pella Customer Service at 877-473-5527.

El Paso & Southern New Mexico


inspiration ideas resources

Joe Baca

28 On the cover: A one-of-a-kind architectural wonder in West El Paso. Read all about it on page 38. Photograph by Brian Wancho.

SOUTHWESTERN HOMES 28 a delicate balance

Rustic elements and a Tuscan presence come together in an environmentally friendly Las Cruces home.

38 the wow factor


Perched high above El Paso is an extraordinary residence that’s both an engineering marvel and a work of art.

in every issue

4 Inside Su Casa


Life+Style Southwest


Design Studio


Su Libro

Transforming outdoor living spaces; flowers that can take the heat; creating curb appeal; pool accessories that make a splash; smart kitchen appliances.

Outdoor entertaining with Moll Anderson; chic pendant lights; artisan pottery in Ruidoso. Erika Kotite’s new book celebrates “she sheds”—the latest in personal getaways.

Awe and wonder in charming Eureka Springs, Arkansas; an artistic tour of El Paso’s Segundo Barrio.


Live Performance Calendar


Su Cocina


The Plaza Classic Film Festival, magician David Blaine, and other live acts heat things up this summer. Salt + Honey Bakery Café sweetens Central El Paso; Cajun flavors and Southern hospitality at Jonbalaya.

S U C A S A S u m m e r 2017

Nohemy Gonzalez

50 Vida Buena

Inside Su Casa


Bruce Adams



S U C A S A S u m m e r 2017


he first impression and appeal of a home begins long before stepping through the front door; it begins as we walk up to a house and note how the foliage flows and enhances the architecture. As real estate agents often say, curb appeal is everything, which is why landscaping and entrance areas truly influence first impressions. They also set the stage for what is coming inside and begin to define our personalities and lifestyle. We are lucky to live in a climate such as this where we can enjoy our outdoor living spaces nearly year-round. It’s almost unheard-of to not take advantage of outdoor living opportunities in El Paso and Las Cruces. I often encourage you to make your home an extension of who you are—your interests, personality, and lifestyle. This can be especially true of outdoor living spaces, where we have the ability to include elements that would be less appropriate indoors, such as a putting green or a large fountain. Outdoor kitchens allow for a variety of cooking options not so easily enjoyed indoors, such as grilling and smoking. That space behind the house is not just a backyard; it’s a canvas that offers a chance to create a completely unique additional living area, possibly surrounded by fresh foliage, flowers, and trees. Throughout this issue of Su Casa El Paso & Southern New Mexico, you’ll be treated to many ideas on how your outdoor spaces can be geared toward your lifestyle. I’m reminded of the French impressionist artist Claude Monet, who designed and grew his garden so that he could then paint the beautifully created scene. We are just as lucky. In this issue you’ll learn about flowers that thrive in the heat and use less water. On the other hand, if you’re feeling a bit waterdeprived here in the desert, consider a small water feature, which would cut out unwanted street or background noise and replace it with the soothing, musical sounds of trickling water. As you’re sipping one of the summer wines recommended by James Selby in this issue and paging through your copy of Su Casa, remember that any one of the ideas featured here could be in your backyard. Without adding on a single square foot of space, your home could expand in usefulness and beauty. The ideas begin here. Have a wonderful, colorful summer.

El Paso & Southern New Mexico

Published by Bella Media, LLC Publisher Bruce Adams Business Development Bob Skolnick Managing Editor Amy Gross Editor Danielle Urbina Contributing Editor Amanda Jackson Contributors Moll Anderson, Kristian Hernandez Frances Madeson, Cassie McClure Jessica Salopek, Donna Schillinger James Selby, Steve Thomas Art/Production Director B. Y. Cooper Graphic Designers ValĂŠrie Herndon, Allie Salazar Photography Joe Baca, Nohemy Gonzalez Brian Wancho

For advertising information contact: office 915-581-2300 mobile 575-649-8340 mobile 915-603-8434

Please direct editorial queries to For subscriptions, call 818-286-3164

El Paso Office 550 South Mesa Hills Drive, Suite D-1 El Paso, TX 79912 915-581-2300 Santa Fe Office Pacheco Park, 1512 Pacheco St, Ste D-105 Su Casa El Paso & Southern New Mexico Volume 05, Number 3, Summer 2017. Su Casa El Paso & Southern New Mexico is published quarterly in December, March, June, and September by Bella Media, LLC, at Pacheco Park, 1512 Pacheco St, Ste D-105, Santa Fe, NM 87505, USA, Phone (505) 983-1444. ŠCopyright 2017 by Bella Media, LLC. All rights reserved. Reproduction in whole or in part without permission is strictly prohibited. Basic annual subscription rate is $9.95, Canada & Mexico is $23.95, other international countries is $27.95. U.S. single-copy price is $5.95; back issues are $6.95 each. POSTMASTER: Send address changes to Su Casa El Paso & Southern New Mexico, P.O. Box 15305, North Hollywood, CA 91615-5305. Subscription Customer Service: Su Casa El Paso & Southern New Mexico, P.O. Box 15305, North Hollywood, CA 91615-5305, Phone (818) 286-3164, Fax (800) 869-0040, SUCASAMAGAZINE.COM


Life+Style Southwest

by Donna Schillinger and Danielle Urbina

get away from it all—without leaving home

M Brian Wancho

Above: In West El Paso, a pool with strong, clean lines is the liquid centerpiece of this contemporary-style backyard.

uch the way home interiors are designed around homeowners’ lifestyles, the backyard too has become a space families are tailoring to their needs. In El Paso and Las Cruces, locals take advantage of outdoor living for most of the year, so it’s no surprise that in this location, backyards are treated as an extension of the home, where there’s a place for everyone to play, entertain, and relax under the Southwestern sun. If you’ve decided to undertake a backyard transformation, where do you start? According to landscape designer Mark Nash of Nash Patio & Garden in El Paso, turning a blank-slate backyard into your own personal sanctuary takes a lot of creativity and quite a bit of thought about what would be most useful and functional for your household. Whether you’re a green thumb who wants plenty of space for gardening, or someone who loves to entertain, Nash advises homeowners to get the most from their backyards by really focusing on the ultimate goal. Once his customers have established what they want and need, Nash hones in on creating an ambience. “I tend to always look first to see the best view in the backyard. Usually—but not always—it’s outward toward the view Left: “If you’re planning on adding a water feature make sure to place it in the foreground of the main view so it can be enjoyed from the patio and lounge areas,” advises landscape designer Mark Nash of Nash Patio & Garden.


S U C A S A S u m m e r 2017

Brian Wancho

backyard bliss

“A water feature is very important and can be installed in a variety of price ranges—from a small, bubbling fountain, to a large koi pond or a swimming pool. The soothing sound of water is hard to replace,” Nash continues. “Fire would be the next element to consider; there’s nothing like a fireplace to make a patio feel like an outdoor living room. If that’s not in the budget, portable fire pits are quite popular for all seasons.” Combining several amenities in the backyard—an outdoor kitchen, lounge seating areas, an alfresco dining room, a pool, etc.—creates a series of spaces for each activity, which can be done by dividing each area with distinguishing features such as walkways, decks, and pergolas. Adding a variety of gardens is

Above: A combination of tropical foliage and native plants lend a natural feel to an elevated spa, blending the area with the landscape around it.

Brian Wancho

For a seamless, harmonized outdoor living area, it’s important to translate interior elements to the outdoors, creating a flowing design concept from the inside out.

Brian Wancho

of the sunset or toward a mountain view,” says Nash. “Once that is established, you need to decide what sanctuary features fit into your budget.” He suggests elements like fire and water to enliven the senses and create a getaway in the privacy of your own yard.

Jesse Ramirez

Above: Create a sense of privacy by placing seating near trees and lush hedge plants. Here, modern-style benches are secluded, but still overlook mountain views.

Left: Dual water and fire features set the scene for relaxation in this West El Paso backyard, designed by Don Waters of Waters Design Group.



another way to break up space while also providing the backyard with foliage and color. “Dwarf-type plants and native plants tend to be low-water and low-maintenance,” says Nash. “For extra color, use annuals in your pots twice per year.” For a seamless, harmonized outdoor living area, it’s important to translate interior elements to the outdoors, creating a flowing design concept from the inside out. According to Don Waters of Waters Design Group in El Paso, paying attention to that transitional space is key to successfully making a backyard feel like an extension of the home. “When you open the space between indoor and outdoor, it becomes the same space, and all the furnishings should be compatible,” he says. Rather than restricting interior design to match the seasonal fabrics available at retail stores, you can elevate exterior furnishings to harmonize with the interior—without sacrificing comfort, quality, or value.

“A water feature is very important. The soothing sound of water is hard to replace.”—Mark Nash The layering of different elements—stone, rock, and verdant foliage—works here, adding depth and visual interest.

“High-quality products were formerly only available commercially, but now a number of companies that service high-end luxury resorts are using the same materials to create products for the design trade that are more sumptuous and more durable than anything you can purchase retail,” says Waters. “In a three- or four-season area, the outdoors is increasingly one of the most important and utilized spaces in a home,” he adds. After all, “indoors” is much the same day after day. But as the sun crosses the sky, temperatures rise and fall, and seasons change, outdoor ambience is constantly evolving. It is well worthwhile to equip your backyard for the fullest enjoyment of this dynamic living space.

Brian Wancho



S U C A S A S u m m e r 2017

Nash Patio & Garden Waters Design Group

Life+Style Southwest

hello, sunshine! sun-loving flowers that can really take the heat

by Danielle Urbina

MEXICAN SUNFLOWER Tithonia Appearance: Blooms in shades of orange and red with petals that are fuzzy to the touch. Mexican sunflowers are known for being tall, growing from one to eight feet in height. Maintenance: These flowers are best grown from seeds in a rich, well-draining soil with compost mixed in prior to planting to promote optimum growth. Deadhead spent blooms to encourage more growth throughout the season. Grows well with: Cannas, castor bean, and nasturtium

MOSS ROSE Portulaca grandiflora Appearance: Blooms in shades of yellow, white, orange, red, purple, and pink and grows to be four to six inches tall.

ZINNIA Zinnia elegans Appearance: Blooms in shades of orange, pink, purple, red, white, and yellow and grows to be up to three feet tall.

Maintenance: Moss roses grow well in containers, beds, and rock gardens. Sow seeds early in the summer and cover lightly with seedstarting soil. This particular flower prefers loose, sandy soil or loam soil and benefits from a welldraining container. Pinch or deadhead flowers to produce more blooms throughout the season and prune to keep blooms looking full.

Maintenance: Zinnias grow best from seeds and require loamy, sandy soil in a well-draining container—for faster growth, use a soil mixed with compost. Make sure to plant seeds at least four inches apart to allow space for blooms to expand and deadhead to keep flowers thriving throughout the summer.

Grows well with: Zinnia, sweet potato vine, and nasturtium

Grows well with: Dahlias, marigolds, asters, and petunias FRENCH MARIGOLD Tagetes patula Appearance: Blooms in shades of orange, red, and yellow with medium to dark green foliage, sometimes tinged with bronze. Maintenance: Propagate by seeds in containers or beds with a well-draining soil and deadhead blooms to prolong flowering. These fragrant blooms love full sun and are best planted six to nine inches apart to allow for full growth. Grows well with: Bidens, moss rose, zinnia

resources Color Your World Nursery 10

S U C A S A S u m m e r 2017

El Paso Master Gardeners

Life+Style Southwest

by Danielle Urbina

fun in the


poolside essentials for an endless summer During the dog days of summer, nothing beats lazily lounging poolside or splashing around in the water as the longer days go by. From floating loungers and pool games to drink tubs and speakers, these accessories make the experience even better, so whether you’re catching some rays on your own or having friends over for a festive summertime bash, these essentials are sure to cover your every need. Just add water!

Swimline Fruit Slice Island Lounger Everyone can grab a spot on this oversized pool lounger. The fun and fruity inflatable lounger is constructed from heavy-duty vinyl and comes in different juicy styles, including lime (shown here), lemon, and orange. It measures 60" in diameter, so there’s plenty of room for you—and a whole bunch of your friends—to lounge in style. $40, Leslie’s Swimming Pool Supplies,

UE BOOM 2 Wireless Bluetooth Speaker Of course, no pool party is complete without some good music, so a waterproof speaker is essential. The UE Boom 2 is a 360-degree, wireless Bluetooth speaker that blasts clear sound from up to 100 feet away—but if you’d like to keep it close by the pool, its waterproof design is perfect for battling any splash or mess. Shown here in orange and purple, the speaker also comes in a variety of eye-catching colors, including bright blue, green, and red. $130, Best Buy, 12

S U C A S A S u m m e r 2017

Red Beverage Tub If soaking up the sun while hanging by the pool is more your thing, you’ll need a cold, refreshing drink as the temperature rises. This stylish beverage tub is right on trend with its bold, red color and chic design, which includes a removable bucket and tray for easy transport and cleanup. Throw in some ice and store your favorite summertime drinks to stay cool all summer long. $50, Pier 1 Imports,

Linum Home Textiles Cabana Stripe Turkish Cotton Beach Towel Navy stripes on one end with stripes of pink or light blue (shown here) on the other, this cozy cabana towel is ultra-soft because it’s made from 100 percent Turkish cotton. Great for the beach, vacation, or your own backyard, this luxurious towel is classic in style, with a little twist from hand-tied fringe details along the edges, and a terry reverse to keep you dry and warm. $20, Bed Bath & Beyond,

Life + Style Southwest

by Jessica Salopek

setting the stage revamp your exteriors for a warm welcome and everyday enjoyment


Jesse Ramirez

t’s the first—and last—impression visitors have of a home, and it sets the tone for everything inside. Bottom line: curb appeal matters. For homeowners hoping to spruce up their façades, Miguel Lopez, a landscape designer with El Paso’s GO Designs, insists you start with the basics: “Make sure your yard is neat and tidy. Get rid of overgrown weeds and trash. Cut and edge your lawn regularly, and keep up with your pruning and deadheading. It’s one of the simplest things anyone can do to make sure everything else really pops.” And after the cleaning is done, these three tricks of the trade can make any home the belle of the block.

pave the way

Bill Faulkner

Jesse Ramirez

Not all driveways and sidewalks are created equal. While some just serve a functional purpose, others contribute to the overall design and look of the home. “The old world, hand-paved look of cobblestones can work well in any setting and isn’t necessarily specific to any architectural or aesthetic style,” says Mary BrownMontanez of Riccobene, a concrete, masonry, and design company based in New Mexico. Their flagship product, CobbleSystems, is an efficient way to add pizzazz to your front pathway. Instead of laying each stone one-by-one, clusters of concrete stones are bound together by a durable grid, essentially creating a sheet of easy-to-lay cobblestones. While straight rows of stones are always in style, Brown-Montanez notes the product can also be used to create fan or circle patterns. And, since the grids can be cut to create strips of stones, the design possibilities are only limited by creativity. “You can make custom patterns and curved designs. We’ve seen it used on steps or in different colors to make borders,” Brown-Montanez adds. “The applications are endless.”

Top: This West El Paso home hits all the right notes when it comes to curb appeal. Colorful, tropical plants surround a welcoming front entryway that combines Spanish-style elements like wrought iron, weathered wood, and an ornate front door. Inset: Adding color to the front porch instantly gives the exterior a fun element of surprise. Here, a brightly colored bench adds a bit of Southwestern flair to this Mediterranean-style home. Left: Getting curb appeal right means sticking to the overall style of the home; here, landscape designer Danny Wasser dressed the landscape of his Las Cruces home with native shrubs and cactus to blend the design into its desert environment.


S U C A S A S u m m e r 2017

make it pop

Just as you would inside, add pops of visual interest—and throw in a bit of color for good measure. Lopez recommends starting with a good old can of paint. “Paint the front door, the window trim, and any shutters in a nice color scheme that works with the architecture of the house,” he suggests. “The past five years it’s been all about offwhites and grays. Now, color has come back, but in a more muted palette. It’s not the bright primary colors; think more of tannish golds or dark grays with a hint of maroon chocolate.”

“Paint the front door, the window trim, and shutters in a color scheme that works with the architecture of the house.”—Miguel Lopez Next, look for small updates that will have a big impact. Lopez suggests changing out lighting fixtures or upgrading your address number. Even a more eye-catching mailbox can make all the difference. “It’s amazing how something as simple as just installing a cool, modernized mailbox can really bring out the style of the house and the homeowner’s personal style,” Lopez says. When it comes to landscaping, take cues from the home itself. Lopez highlights a common mistake he sees—forgetting about the architectural design when it comes to exteriors, like opting for contemporary, minimal landscaping on an old Southwestern adobe. “You can’t go wrong if you stay within your palette,” he states, “but no matter what, I recommend using plants that are regional and that work well in this area.” Some of his favorites include chaparral sage and native grasses such as switchgrass and Mexican feather grass, blue grama, penstemon, and golden columbine. For a more Southwestern vibe, mix native yuccas, barrel cacti, and ocotillos with colorful perennials like fairy dusters, echinacea, gaillardia, and chocolate flower because, Lopez explains, “This will give you some neat textures and different types of blooms throughout the season.”


Rudy Torres

go native

Left: Hardscaping adds dimension to this contemporary home, where paths and walkways in front echo the geometry of the architecture.



Life+Style Southwest

by Steve Thomas

glory to the grill simple or elaborate, outdoor kitchens bring the fun outside


Douglas Merriam

hat’s the big attraction of an outdoor kitchen? Maybe it’s the caveman romance of cooking over a wood fire, or perhaps it’s the sheer practicality of minimal cleanup when grilling direct to flame rather than cooking with pots and pans. My wife loves the outdoor concept because it’s a boy thing—the guys can all head outdoors (and out of her space) with their martinis and bad jokes. But it’s true that some dishes can only Steve Thomas be prepared en plein air, like one of my favorites, a four-inch-thick steak dusted with a coffee, ancho chile, and brown sugar mixture, then grilled directly on a bed of hot coals at about 1,000 degrees. If you’re considering an outdoor kitchen there are two general approaches. One is a sophisticated “indoor kitchen moved outside” equipped with a fleet of gleaming stainless steel appliances (virtually all the leading manufacturers of high-end kitchen equipment make outdoor models). The other approach is super simple: a grill or two, an open fire pit, and maybe a smoker or a lobster cooker with some camp chairs and a picnic table.

Years ago on our This Old House Tucson project, the homeowner, an architect, designed for himself what I considered for years to be the ideal outdoor kitchen. It was just off the primary kitchen so you could flow in and out with ease, and it was equipped with a state-of-the-art stainless steel grill, a flame-throwing gas burner, a beverage fridge, and a kiva fireplace built into the wall. A tree grew up through it, which I thought was really cool, and for many years I wanted to build a version of that kitchen. Then we visited our friends George and Johanne, creators of Providence, Rhode Island’s, Al Forno restaurant, at their house in Provence, France. George, sadly no longer with us, was a great designer and craftsman, in wood, stone, and food, and he’d created a wood-fired grill of stacked stones in a pea stone patio. A simple wooden table and chairs were shaded by olive trees set off by views of the hills around Mont Ventoux. I thought the Tucson kitchen was cool, but this was way cool.

It’s the outdoor part of the “outdoor kitchen” that really counts. Interestingly, the two kitchens I admired were polar opposites: Tucson’s was high-tech, architecturally designed, and fully equipped; George’s was decidedly low-tech, organically crafted stone by stone, and equipped with a stack of olive wood for cooking and an ice bucket to keep the rosé chilled. Where the Tucson outdoor kitchen was what I’d call “efficient,” George’s kitchen in France was “experiential,” the whole point being to take time to cook, to socialize, and to eat, and then to hang after the meal to witness the hand of the Creator in the stars. Indeed, our meal was fantastic, and we lingered there well into the evening. There is no “right” approach to an outdoor kitchen. Last Sunday here on the coast of Maine it was chilly and gray and threatened to rain all day. And yet my neighbors stoked up their outdoor fire pit and sat around in lawn chairs roasting hot dogs and marshmallows with their friends and all the kids. That works! After all, it’s the outdoor part of the “outdoor kitchen” that really counts. Steve Thomas is a home renovation expert and the former host of This Old House and Renovation Nation.

Steve Thomas

The rolling hills of Provence, France, set the scene for a rustic outdoor cooking and dining experience with dear friends that Steve and his wife Evy will never forget. No fancy gadgets; just good food, great company, and amazing views.


S U C A S A S u m m e r 2017

Life + Style Southwest

by Danielle Urbina

Courtesy LG-One

Left: The LG smart ThinQ® line features a variety of smart appliances that make things easier at home.

programmable, with the ability to enter your favorite recipes straight into the oven’s system for easy preparation every time. LG’s electric slide-in range from their SmartThinQ® line is making things even simpler for busy homeowners who need to “set it and forget it.” The My Recipe app sends information such as oven temperature and cook time from your phone to your oven with only a few taps. When it comes time to clean up, spray water into the oven, then press the EasyClean® button. The oven then cleans itself in 10 minutes; just wipe off the grime. Seriously sleek and functional, these technologically advanced kitchen appliances bring more than just presets and modes to the table. Whether you’re ready for an upgrade now or in the near future, your kitchen is certainly looking smarter.

now that’s smart! the new generation of technologically advanced kitchen appliances


S U C A S A S u m m e r 2017

Courtesy Samsung


e live in a world where almost anything can be Bluetooth-enabled or internet-connected—from smartphones and tablets, to gadgets used around the house. Smart technology and applications have finally made their way to the kitchen—arguably the most utilized room of the home. Some products even help out when you’re not at home. While there has always been a huge selection of kitchen gadgets and small appliances with cool features—like forks that track your eating habits and coffeemakers that brew your morning cup on a timer—when it comes to maximum efficiency, major appliances like refrigerators, cooktops, ranges, and ovens go hand in hand with new technology. Major brands like LG and Samsung are manufacturing bigger appliances with capabilities one might have once deemed impossible. With touchscreen panels that display a digital calendar, photographs, and a space for notes, Samsung’s new line of tech-savvy refrigerators, the Family Hub™ and Family Hub 2.0™, is aptly named. The Family Hub™ is Wi-Fi-enabled, providing access to recipe apps and entertainment like Pandora and Screen Mirroring Assistant (which replicates shows being watched on your smart television), right onto your fridge. In addition to its fun specs, the refrigerator also features a custom cooling system that keeps food fresh longer, and three built-in cameras that send photos to your phone so you can see what you need from the grocery store, even on the go. For home chefs, products like powerful cooktops and versatile ovens offer ways to cook smarter and healthier, while also conserving energy—all with streamlined designs that fit into the style of any kitchen. For those who love to cook and entertain, Miele offers appliances from teppanyaki grills to steam and speed ovens and warming drawers that keep things hot while the rest of the meal is prepared. Most of Miele’s products are digitally

Above: Samsung’s Family Hub 2.0™ refrigerator comes in a variety of sizes in either stainless steel or black stainless steel.

resources Builders Source Appliance Gallery Ferguson Bath, Kitchen & Lighting Gallery

Enchanted Spaces

by Moll Anderson

under the sun, under the stars

John Hall Photography

summertime is made for alfresco dining

• • • • • •

Forget the paper and plastic and use real silverware and napkins to add an elegant touch to your tablescapes. Opt for non-breakable dishes and glassware such as beautiful melamine to avoid any accidents. Melamine has all the beauty of china, but it’s so easy to pack and go. You can find fun patterns at many of your local home stores and online. Acrylic glassware is another affordable, serviceable choice, and it’s available in a rainbow of colors. What’s not to love! Bring a colorful collection to your bar, kitchen, and your outdoor living space! If a covered porch or portal isn’t an option, create a cool, cozy setting by using an umbrella or a small tent to construct an ideal dining space. Candles, lanterns, and inexpensive lighting, such as white twinkle lights, can have the same effect in setting the stage for an evening meal. Big, bold blooms like sunflowers placed in pitchers you already own make gorgeous centerpieces with lots of character. Go ahead and express yourself!

Need a change of scenery—why not a picnic? Planning a picnic is exciting, because unlike the usual indoor meals at home, you have a chance to create an experience in a new loca20

S U C A S A S u m m e r 2017

Above: Layering for comfort, I threw together a ground mat, pillows, tablecloth, placemats, woven chargers, and napkins. This lunch was about laid-back fun, so I combined bright, bold colors with funky patterns and fabrics. Everything from the flowers to the food and sauces added a punch of color, and the details on the napkin rings and pillows made for an eclectically adorned adventure.

John Hall Photography


ummer in the Southwest can be so inviting! Why? Because the weather is spectacular, the vibe in the air sings, and the region’s spiritual qualities speak to your senses in every way imaginable. With the warm days of summer and the soft breezy nights, now is the perfect time to move the party outdoors. Whether you’re taking advantage of a sunny afternoon or a cooler evening, you can make the most of a summer soiree by incorporating these simple—but important— details that add pizzazz to any casual get-together.

Above: Take advantage of a beautiful afternoon with an impromptu tea or cocktail for two celebration. Soft furnishings invite relaxation, creating the perfect setting to sit and sip. No planning required—just a nice afternoon or evening to spark an idea and make it happen!

tion. The key to preparing for a pleasurable excursion is in the decadent details. When dining alfresco, nature provides the backdrop, but it’s up to you to build a sensoryscaped setting with the vibe you want.

When dining alfresco, nature provides the backdrop, but it’s up to you to build a sensoryscaped setting with the vibe you want.

Jeff Katz Photography

Creating a comfortable setting for your picnic starts from the ground up. There are many options available today that will make a meal on the go much more comfortable and completely mobile. Look for blankets, mats, and ground covers that roll up and fasten; these make transporting easier. Often these blankets are made with a waterproof underside so there is no need to worry about where you settle your picnic spread. No matter what you choose to set down, don’t forget to sensory-scape with big oversized pillows. Bright colors and a variety of textures will add ambience to any outdoor setting.

Moll Anderson Life stylist, inspirational interior designer, and philanthropist Moll Anderson is an Emmy Award–winning television personality and the New York Times best-selling author of five books, including Change Your Home, Change Your Life™ with Color: What’s Your Color Story?

Design Studio

by Frances Madeson

inspired illumination stylish and glowing, pendant lights are as chic as they are practical


Above: Scaled directly over the dining table, bold glass globes add to the contemporary décor of the space while also casting a subtle glow.

Rudy Torres

Left: Less flashy than a chandelier— but still striking—a statement light with artistic details instantly elevates this master bath.

Right: This El Paso kitchen follows the design “rule of three” with three drum-shade pendants strategically placed over the island and prep space.


S U C A S A S u m m e r 2017

“Pendants are most effective if you want low light or mood lighting; they’re not panoramic.”—Shirley Gschwind In her gallery—which she describes as her playhouse—Gschwind offers a wide range of eye-catching styles and finishes, but with certain caveats if they’re to be used successfully. “Pendants are most effective if you want low light or mood lighting,” she says. “They’re not panoramic.” Problems arise when they’re asked to do what they cannot do, especially if they’re relied upon as the sole source of light. “A lot of people use pendant lighting over the kitchen island, where each light is focused on a small space, in the center of it. There can be shadows if the light is at your back as you stand before the sink or countertops,” she cautions. The solution? Place your lighting in front of your work area, not directly over your head. When it comes to choosing a light for a specific space, a measuring tape comes in handy, as keeping things proportional and balanced to

Bill Faulkner

Courtesy Tech Lighting

endant lights have come a long way from the clunky, swinging lanterns of the past. Contemporary lighting designers considering today’s sleeker, more clean-lined architecture have unleashed their creativity on the pendant concept, continuing to innovate thousands of trendy variations on this now popular theme. In the modern age, pendants can add accents of poetry, whimsy, or elegance, and are arguably as important a design element when the lights are turned off. That’s because the chains, rods, and lamps also define the space overhead and offer a seemingly endless variety of forms, materials, finishes, and embellishments. “There are some beautiful things on the market now, some really beautiful colors,” says Shirley Gschwind, owner of El Paso’s LG Lighting Gallery.

Jesse Ramirez

Above: Lights done right—a trio of pendants with jewel-toned shades hang at varying lengths for a balanced vignette.

the height of the ceiling is as important as the choice of where you hang the light. “Pendants are best in bathrooms if they’re not the primary light,” Gschwind says, “but as a light over the mirror, with a ceiling light in the center of the room, that works well.”

In the modern age, pendants can add accents of poetry, whimsy, or elegance, and are arguably as important a design element when the lights are turned off. In her view, colors and finishes should be complementary to the room. “You have to ask, ‘where does the eye go?’” she points out. “Usually with darker colors, the eye stops—the diameter of the room is cut. And remember, light doesn’t go through color, so don’t pick dark colors if you want a lot of light.” Though it’s a matter of personal taste, Gschwind is partial to brass pendants; she particularly prizes her antique brass lights because they’re becoming harder to find. No matter the design—rustic, geometric, ornate, or contemporary—pendant lights are an eye-catching part of a well-layered lighting plan for the home. Thanks to the bright ideas of lighting innovators, they’re just as much a style statement as they are a source of illumination.

contributor LG Lighting Gallery 915-585-3000

Design Studio

by Cassie McClure

photographs by Nohemy Gonzalez

tour de pottery art comes in all shapes and sizes at Ruidoso’s White Mountain Pottery


Above: A porcelain vase by Pennsylvania-based potter Bill Campbell comes alive with vibrant blue color and unexpected patterns in the glaze.

or over 20 years, White Mountain Pottery in Ruidoso, New Mexico, has served clientele from around the world with breathtakingly beautiful—but also functional—pottery for the home and kitchen. Owners Bunny Orsak and Larry Mire took over from the store’s original owner, potter Tim Wierwille, who decided to step back and focus on his own work. “Tim loves to do pottery, so we’ll do the rest,” laughs Orsak. Growing up in Houston, Orsak was hesitant to move to the slightly colder climate of Ruidoso. “Larry tried to get me here for years; I’d never lived with snow and ice, and I thought I’d freeze,” she remembers. “But now we’ve been here seven years.” In that time, she’s seen the regulars who come back through from season to season to pick up new pieces from their favorite artist’s collection. “Everyone who comes in tends to gravitate toward one artist or the other,” says Orsak. She explains that they keep all work stocked, and an order can usually be processed from a potter in a month. “Plus everything is dishwasher and microwave safe; you can make casseroles in the dishes and pies in the pie plates,” notes Orsak. “Customers can come back and visit with us, or we ship. We like to make it easy.” Not just focusing on Southwestern art, the different potters showcased in the store each have their own sense of creative style, making their work irreplaceable. The work of Bill Campbell, Orsak explains, has crystals in the glaze. “Sometimes it looks like pansies, sometimes it looks like snowflakes, sometimes things under the sea, and yet it’s still really formal in its style,” she says.

Left: A Southwest-inspired collection of stoneware by the founder of White Mountain Pottery, Tim Wierwille. 24

S U C A S A S u m m e r 2017

Above: Owner Bunny Orsak shows off one of the many collections of one-of-a-kind kitchenware at White Mountain Pottery in Ruidoso.

Also featured in the shop is raku firing—a process in which work is removed from the kiln at red-hot heat and subjected to post-firing reduction (or smoking) by being placed in containers of combustible materials, which blackens raw clay and causes a network of fine cracks in the glaze surface. “I call raku a fire dance because the artist has to be on top of all the elements involved—fire, correct tempera-

Left: Widely known throughout the Southwest, potter Ken Merrick of Truth or Consequences creates functional, artistic kitchenware.

The different potters showcased in the store each have their own sense of creative style, making their work irreplaceable. ture, and proper reduction,” says potter Roger Calhoun. “I don’t know what the finished piece will look like until I open the reduction chamber and see.” Other artists at White Mountain Pottery include Christopher Heede, Gary Houston, and Jacqueline Jackson from Arizona; Aria Finch, Rudy Lucero, and Ken Merrick from New Mexico; and Jennifer Pottner from Ohio.

Above: Multicolored crosses by Aria Finch of Roswell are a recent addition to the store’s collections.



Su Libro

great escapes


o matter who you are or what you do, one thing is almost universally true—sometimes you just need a place to get away to, if only for a couple of hours. The opportunities are endless when it comes to creating a peaceful little hideaway, and in her new book, She Sheds: A Room of Your Own, author Erika Kotite proves that you can turn anything into a personal getaway— even a backyard shed. What exactly is a “she shed?” Think man cave, but as the name implies, more feminine— lighter, brighter, and designed for enjoying hobbies of all kinds, ranging from gardening and painting, to yoga, writing, playing music, and other girlie pursuits. (If your personal girlie pursuit is kicking back with a single malt and some pals, then you have found your she shed’s purpose.) Kotite describes she sheds, above all, as being functional and practical spaces to truly take a break from everyday responsibilities. The book is separated into several colorful chapters based on particular styles—such as sheds for gardeners and artists, old-soul romantic hideaways, and ultra-modern studios. It provides inspiration from all corners of the 26

S U C A S A S u m m e r 2017

tion on the location, cost, and time it took to build their spaces, with descriptions of the architecture and interior style. Combined with a wealth of information and beautiful photography, She Sheds is a visual guidebook that inspires from the start, with realistic ideas on creating a useful and stylish space that speaks to you and the things you love.—Danielle Urbina F

Mary McCachern

She Sheds: A Room of Your Own, by Erika Kotite, Cool Springs Press, hardcover, $17

United States, with over 100 photos of shed architecture, décor, paint, textiles, and landscaping—and if you’re into upcycling, Kotite gives her insight on putting vintage finds to good use by using them to further infuse she sheds with one’s personal style. The book’s light introduction encourages the reader to first decide how exactly they plan to use her she shed. While structure is important, says the author, the heart and soul of a she shed is on the inside, so knowing its purpose is an important first step. The following chapters dive into the details, including construction and information on using “kit sheds,” tips on design and décor, and helpful notes from builders and blurbs on the owners’ favorite items for further inspiration. The best part? She Sheds focuses on what’s real—all of the 23 sheds featured in the book are designed, built, owned, and utilized by women across the country. These women share their stories, as well as specific informa-

Sarah Greenman

a new book celebrates personal space —and how to create it

Above: For avid green thumbs, greenhouse sheds give women a place to plant flowers, fruits, and veggies all year long. She Sheds discusses how to use recycled materials like glass and wood (shown) to construct these types of sheds.

Left: This colorful garden shed really brings the charm— from weathered wooden details and garden tool décor, to the antique, upcycled materials inside, which once belonged to the owner’s grandmother.

Quality Builders of Traditional New Mexican Homes * Remodels * Casitas * Grand Haciendas * Design Services * No matter the size, no matter the price, we make all homes unique and classically New Mexico View hundreds of photos at

Wayne and Kiki Suggs 575-525-9530 office 575-644-5327 cell

“Both my wife and I like a lot of rock, a lot of wood, and different textures,” says homeowner Gary Rogers of his new Las Cruces abode. “We like the look of a rustic, Tuscan-style house, and this is the first time we’ve built that kind of home.”

a delicate


rustic elements and a Tuscan presence come together in an environmentally friendly Las Cruces home


S U C A S A S u m m e r 2017

by Danielle Urbina

photographs by Joe Baca


ary and Nicki Rogers wanted something refreshing and new when it came to the second home Gary—a homebuilder and the owner of Planet Development Company in Las Cruces—would build for themselves and daughters Harley, Taylor, and Whitney. Slightly different from their first, Southwestern-style home, their newly built abode takes on more of a Tuscan design, while still keeping with the familiar rusticity of many New Mexico homes, with lots of natural textures and a warm, inviting feel.

“In my mind, Picacho Mountain and Picacho Hills are some of the best places in Las Cruces because of the views. On the west side, you’re seeing the city lights and mountains in the same view. It’s beautiful.” —Gary Rogers Having built many custom homes since the start of Planet Development in 2000, Rogers constantly gathered ideas for what he would create in his own home. “Sometimes when you build for other people, it’s hard to push things that you like personally—that’s how my business works; you build what the customer wants,” he says. “So this was my chance to build something different, which is that Tuscan, lodge-style home.” When the couple found a sprawling lot in Picacho Hills with the Organ Mountains as a backdrop, they knew it would be the perfect place to make their vision a reality. “In my mind, Picacho Mountain and Picacho Hills are some of the best places in Las Cruces because of the views,” says Rogers. “On the west side, you’re seeing the city lights and mountains in the same view. It’s beautiful.” SUCASAMAGAZINE.COM


Eighty-year-old antique gate doors swing open into a peaceful courtyard with trickling waterfalls and an organically shaped koi pond.

A cool, private outdoor living space, the courtyard (above, top) boasts some of the home’s most distinctive architectural features; its ceiling (above), is constructed from distressed cedar. Right: A tiered water feature constructed of stacked stone is a tranquil addition to the courtyard. As a final touch, Rogers dotted the area with native plants for added color. 30

S U C A S A S u m m e r 2017

In keeping with the often rustic style of Las Cruces, the Rogers family’s home boasts a combination of textures from natural materials—like stone, wood, and clay— beginning from the exteriors.

Slightly different from their first, Southwestern-style home, their newly built abode takes on more of a Tuscan design, while still keeping with the familiar rusticity of many New Mexico homes. Eighty-year-old antique gate doors swing open into a peaceful courtyard with trickling waterfalls and an organically shaped koi pond. From the seating areas, look up and you’ll see distinct architectural details in the ceiling, which is made up of distressed cedar. “What’s interesting about that area is that it really shows off the craftsmanship of the exposed wood,” says Rogers.

Above: In line with the rustic style of the home, a rugged dining table is beautiful in its simplicity.

Subtle partitions like columns and wooden beams keep the kitchen, dining room, and living room open while still defining each area. SUCASAMAGAZINE.COM


Above: In the living room, sturdy tongue-and-groove beams add to the lodge-style feel of the home. The cozy effect is punctuated by a large, stacked-stone fireplace.

Inside, the main living areas all come together in one centralized space, which was one must-have for the family. “It’s nice to have that open floor plan because we enjoy entertaining or just hanging out together as a family near the kitchen— we like to cook when we have the time,” laughs Rogers. In the kitchen, an oversized, granite-topped island sits six and includes plenty of storage space. Knotty alder cabinetry throughout nicely complements stone elements in the backsplash and custom-made range hood. When it’s time to relax, the family retreats to the living room, where a stone fireplace takes center stage. “The fireplace really opens up the room and pairs well with the texture on the walls, which is all-natural American Clay,” says Rogers. “The house is actually Build Green New Mexico Silver Certified, so it’s a very green home.”

“This was an opportunity for Nicki and I to build something we really like. But I was also able to make the entire house unique and custom so that it’s functional for everyone.”—Gary Rogers In fact, sustainable construction is something that Planet Development actively promotes, aiming to build green as much as possible. To do this, Rogers and his team offer the use of insulated concrete forms, which allow for better insulation, making homes more energy efficient with less damage to the environment. The use of green materials is evident throughout the rest of the home, including in the master bedroom and master bath, where Rogers strategically placed energy-efficient windows. They capture the beauty of Las Cruces as well as the all-inclusive outdoor living space, which features all of the amenities ideal for sunny day fun. 32

S U C A S A S u m m e r 2017

Above: A combination of stone, tile, and granite make up the cooking area of the kitchen, equipped with GE Monogram appliances.

“We used contrasting cabinets to change things up,” says Rogers of the kitchen. “The cabinets are knotty alder that we didn’t fill in, so it looks real rustic.”



Right: The master bedroom takes full advantage of picturesque mountain views; a door opens out to the backyard providing direct access to the patio and pool.

Above: One of Rogers’s favorite elements of the master bath is the wavy, three-dimensional tile in the shower, which creates the illusion of movement.


S U C A S A S u m m e r 2017

Left: Connecting with the outdoors, a window in the master bath looks out to the home’s desert surroundings. A see-through fireplace enclosed by stone veneer is also usable in the master bedroom.

Right: The backyard features several amenities including an outdoor living space, a fireplace, a pool, and expansive lawn for outdoor activities.

With access from the master bedroom and living room, the backyard gives the family an intimate awareness of the surrounding landscape, with colorful Southwestern sunrises and sunsets in full view every day. “The backyard is so inviting,” says Rogers. “When you walk into the house, you can see through the interiors to the back porch, and we have a door that opens all the way up, so it makes for a transitional indoor/outdoor living area. From the inside you can see the swimming pool and mountain views all put together.” To make things convenient, the sunken outdoor kitchen attaches to the pool—which also includes a swim-up bar—making it a lively

TK word word word word word word word word word word word word word word word word word word word word word word word word

Right: The sunken kitchen’s backdrop is stunning, making it the perfect place to enjoy family dinners alfresco.



space for everyone to come together in one place while the family entertains outdoors. Though the home in its entirety is an example of Planet Development’s success in custom building and attention to detail, Rogers’s top priority was to build a home where his family could enjoy spending time together as his daughters continue to grow up— even including a special craft room for Nicki and the girls to develop their own creativity. “This was an opportunity for Nicki and I to build something we really like,” says Rogers. “But I was also able to make the entire house unique and custom so that it’s functional for everyone.”

resources Builder Planet Development Company Appliances Builders Source Appliance Gallery Audio Visual Precision Video & Sound Cabinetry Pena’s Custom Cabinetry Countertops Ace Granite Doors and Windows Pella Windows and Doors Fireplace Western Stoves & Fireplaces Fixtures Winnelson Flooring Hacienda Carpet & Tile Furniture Rustic Expressions Lighting Designers Mart Pool Dolphin Pools


S U C A S A S u m m e r 2017



the wow


perched high above El Paso, an extraordinary home is both a marvel of engineering and a work of art


S U C A S A S u m m e r 2017


by Jessica Salopek

photographs by Brian Wancho

l Paso native Alex Barron travels the country visiting hundreds and hundreds of new homes and communities each year for his job as a Wall Street analyst focused on the housing market. He’s also an avid world traveler. “Somewhere along the way, I guess my subconscious picked up a lot of ideas and concepts for my own home,” he says.

Civil engineers Enrique and Guillermo Saenz of Elite Ironworks completed the engineering studies for the support of the impressive double staircases (above). Below: A fireplace carved from Egyptian marble in the great room.

“These staircases were very intentionally designed to resemble a heart shape. Even though this is a really formal home, it was always Alex’s intent to make it a family home.”—Debbie Salome He found the cliffside lot for his dream home in 2008—and it had just one overriding flaw. Two trees from a lot below were blocking a portion of his panoramic view. In order to remove the offenders, Barron ended up having to buy the lot they were on, outdated house and all. He called in interior designer Debbie Salome to help him remodel the three-decadesold home, but while they tackled that project, Barron was always looking ahead to his ultimate goal. Salome remembers him one day pulling out a three-page overlay sketch he’d Opposite: While designing his dream home, Alex Barron drew inspiration from all over, including a magazine by Florida-based stonework designer Barbara Tattersfield, who personally designed several architectural elements in the stunning home. SUCASAMAGAZINE.COM


An onyx dining table handcrafted by Verona PrivÊ Maison in Dallas is a statement piece on the home’s main floor. Folding NanaWalls open up to spectacular views of the Franklin Mountains.


S U C A S A S u m m e r 2017

Above: Facing the formal dining area, an elegant, custom-made hutch with an attached buffet makes entertaining easy.

Above: Barron spends a lot of time in the kitchen, so to make it ultra-efficient, he included an oversized, eat-in island, highend appliances, ample cabinetry, and a walk-in pantry.

mocked up of his grand vision. “He pointed to that lot above us and said that’s where he was going to build it. I never doubted it,” she says.

“This home is very classic European with the coffered ceiling, crown moldings, columns, and numerous other details.”—Debbie Salome Barron still has those first drawings in his office on the third level of his now completed dream home, an old-world style, European marvel built right into the mountainside. Construction began in 2013 and took nearly three years to complete, with crews of 10 to 50 people working seven days a week. “It was really a team effort,” Salome remembers. “Everyone working on the project developed a kinship. Alex is a very appreciative man, and he would organize hot dogs and hamburgers or other little celebrations of life periodically throughout the process. It became a real family environment.” Luxurious materials were brought in from all over the world. Coral stone from the Dominican Republic graces the façade. Most of the interior flooring is made up of Italian Botticino marble, each tile weighing in at 100 pounds and requiring two workers to move. SUCASAMAGAZINE.COM


Left: In the secluded theater room, a projector delivers the ultimate movie experience with the latest in surround-sound technology.

“This home is very classic European with the coffered ceiling, crown moldings, columns, and numerous other details.” Salome explains. “You could easily find it in Prague or Paris. But at the same time, we’ve tweaked it with some modernism. One of the things that makes this house so successful is those two ideas coming together; the melding of the modern and the old.” As beautiful as it is, Barron says he’s most proud of the “phenomenal” engineering behind it. While his career ultimately went in a different direction, Barron earned his undergraduate degree in civil engineering from University of Texas at El Paso and a graduate degree in structural engineering from Stanford University. Three of his UTEP classmates—architect Hugo Amparan, structural designer Javier Carlin, and civil engineer Sergio Adame—were all instrumental in solving the design “puzzles” that kept popping up in the project. It took a full six months just to create the foundation. Five structural columns and a cantilevered floor were used to extend the home beyond the lot and create a fountain/hot tub that hangs out over the city below and dips off into a 50-foot waterfall. Precise cutouts had to be made on each level early in construction to accommodate the circular, glass elevator.


S U C A S A S u m m e r 2017

Above: To replicate the feel of a real cinema, three rows of plush, leather theater seats were added, with multiple sets of glowing sconces on each wall.

Above: The master bath embraces the same open, European-style design concept as the rest of the home, with a luxurious, step-up soaking tub in the center of the room.

Items shown are samples of collections carried and may not be displayed at all locations. Please call the location nearest you for more information.


S U C A S A S u m m e r 2017

Above: The rest of the master bath is dressed to the nines with ornate cabinetry, marble floors, and sparkling light fixtures.

Brothers Enrique and Guillermo Saenz of Elite Iron Works created all the wrought iron railings throughout the home based on a design Barron admired in an opera house. “When you walk through the front doors, the first things you see are these staircases, which were very intentionally designed to resemble a heart shape,” Salome explains. “Even though this is a really formal home, it was always Alex’s intent to make it a family home.”

As beautiful as [the home] is, Barron says he’s most proud of the “phenomenal” engineering behind it. Making it a true family home also meant including something for everyone. The bottom level boasts an expansive play room just for the kids, a garage for Barron’s luxury car collection, and a fitness center. On the main level, a set of doors leads into a theater room with three levels of seating and a full stage. In the “dance room,” Barron can indulge in his love for ballroom and salsa dancing against the backdrop of picture windows overlooking the city lights. “We all have different personal tastes and some may lean toward a different design style than this house,” says Salome. “But I’ve brought a lot of people to see it, and there’s not one person who hasn’t come in those front doors and gone, ‘Wow.’” SUCASAMAGAZINE.COM


resources Conceptual Design and Project Management Alex Barron Architectural Design Hugo Amparan, HAD Arquitectos Civil Engineering Sergio Adame Interior Design and Construction Management Debbie Salome, ID & CU Corporation 915-525-1743 Project Consulting Arath Garcia, Marathon D&C Project Management Hector Armando Barron Structural Construction Management Raul Meza, TFW Inc. Structural Design Javier Carlin, HKN Engineers Appliances, Lighting, and Plumbing Fixtures Ferguson Bath, Kitchen & Lighting Gallery Cabinetry A-1 Kitchens by Sierra Carpet Carpet Warehouse Exterior Stone Recursos Globales, S.R.L. 46

S U C A S A S u m m e r 2017

Above: A courtyard fountain and trickling water walls bring serenity to the home’s front entryway. Fireplace, Water Fountain, Antique Door Barbara Tattersfield Design, Inc. Folding Glass Walls NanaWall Furniture & Accessories JV Gallerie Granite Stonehouse Granite & Marble Interior Accessories Membrila Interiors Interior Paint Javier Castro Marble Columns and Balusters Art on Mayan Stone Marble Flooring Marble of the World Mosaic Design and Installation Jason Gatny, Modern Mosaic Wood Flooring All Wood Floors Wrought Iron and Staircases Elite Ironworks



Summer 2017 Advertisers

A-1 Kitchens by Sierra.....................................................5 Acme Brick...........................................................................4 A.V. Lawn Service & Landscaping............................34 Bank 34................................................................................45 Bella Vista Custom Homes.........................................23 Bosch & Siemens Appliances.......................................9 Builders Source Appliance Gallery.............................1 C & D Southwest Lumber Corp................................36 Chaney & Marin Financial Planning........................11 Classic New Mexico Homes........................................27 Closet Factory.....................................................................32 Comprehensive Varicose Veins....................................55 Copenhagen....................................................................44 Crown Heritage Homes...............................................46 Decorating Den Interiors..............................................36 Design & Construction by Debbie Salome...........47 Designs by L.L. Power & Associates..........................13 Edible Arrangements......................................................59 El Paso Home & Garden Show...................................57 Full Circle Interiors.........................................................25 GO Designs.........................................................................8 Granite & Marble by COMAF................................49 ICON Custom Builders..............................................19 Inter National Bank........................................................41 Johnny’s Septic..................................................................45 JV Gallerie..........................................................................43 Las Cruces Awning Co...............................back cover LG Lighting Gallery.......................................................49 Members Trust - Geronimo.........................................3 Milliken Construction..................................................48 Myriam’s Faux Finish Studio.......................................17 Nothing Bundt Cakes.....................................................61 Pecan Grill & Brewery....................................................61 Pella Window & Door...................inside front cover Quiñones Design/Build.............................................4, 21 Rawson Building Supply................................................37 Ross Landers Interiors....................................................32 Sher-wood Cabinetry.....................................................37 Silver Springs Pool & Spa.............................................42 Southwestern Home Products....................................33 Spencer Theater.........................................................59, 63 Stonehouse Granite & Marble.................................47 Stout Hardwood Floor Co...........................................35 Sukhmani Home.................................inside back cover The Hospitals of Providence........................................53 Torres Welding.................................................................46 WestStar Bank...................................................................15



Vida Buena

The Blue Springs Heritage Center is home to miles of natural beauty, including an array of gardens and historic sites considered sacred by American Indian elders.

A destination for all seasons, Eureka Springs is the kind of vacation spot that takes you far off the beaten path.

TK word word word word word word word word word word word word word word word Perched on a hillside above Eureka Springs, the historic Crescent Hotel is surrounded by 15 acres of lush woods with hiking and walking trails. 50

S U C A S A S u m m e r 2017

by Donna Schillinger

Eureka Springs awe and wonder in the Ozarks


f not for the seven-story Christ of the Ozarks statue jutting above the tree line, one might easily miss Eureka Springs, a hidden gem in the mountains of Northwest Arkansas. Often overshadowed by showy Branson, Missouri, this tiny town (population 2,278) makes for a one-of-a-kind heartland getaway, rich in Ozark culture, history, and eccentricity. Fly into Fayetteville, Little Rock, or Springfield, Missouri, then wind your way through hairpin curves to a narrow valley where hundreds of charming Victorian-style homes hug the mountainsides. The streets curve and rise so quickly in the town’s five-mile loop that it’s not unusual for some structures to have street-level entrances on more than one floor. The entire downtown area is on the National Register of Historic Places. The National Trust for Historic Preservation named Eureka

Springs one of its Dozen Distinctive Destinations; Spring Street, a main thoroughfare, was named in America’s 10 Best Streets for 2010 by the American Planning Association, and Yahoo Travel named it one of America’s Best Main Streets. It would seem the area was destined for greatness because of its 140 cold-water springs. Native Americans first attributed the waters with natural healing properties and visited the springs for sacred purposes. The first European to discover the springs was Dr. Alvin Jackson in 1856. He soon began to market the healing waters as “Dr. Jackson’s Eye Water.” Following the testimony of a reputable personage, the area came to the attention of then Governor Powell Clayton, who turned the area from a rural village to a major city. In 1882, the railroad arrived, soon converting the area into a retirement community for Arkansas’ wealthy. The Ozarka Spring Water SUCASAMAGAZINE.COM


Left: Strong influences of Victorian architecture can be found throughout the village—from rows of Queen Anne– style homes, to vintage gazebos with top spindles.

Below: Known as a mecca for upand-coming opera performers, Opera in the Ozarks presents several dynamic shows throughout the year, as well as A Taste of Opera in the summer.

Company formed in 1905, but today, due to over-extraction the springs’ output is greatly diminished. Visitors today can glimpse the spring water oozing from rock formations along the town’s driving loop. Today, some of the area’s prehistory can be appreciated at the Blue Spring Heritage Center—a 33-acre preserve of native plants and hardwood trees whose namesake spring pours 38 million gallons of water daily into a trout-filled lagoon. Cherokee, Osage, and Quapaw historians say their tribes intermittently lived at Blue Spring as “bluff dwellers”—a claim supported by artifacts dating between 8000 BC and AD 1500. Nowadays, the area draws intermittent bluff dwellers for other reasons, including a love of opera, religious experiences, and a welcoming LGBTQ community. Since its founding in 1950, Opera in the Ozarks—a summer open-air opera festival and training program—has been instrumental in the careers of 20 or more prominent opera singers. Also outdoors, and running since 1968, is The Great Passion Play, an outdoor drama boasting almost eight million viewers since its inception. Just a short walk from the Christ statue, the outdoor production has its own park, which also includes a section of the Berlin Wall and a full-scale re-creation of the Jewish Tabernacle in the Sinai wilderness.

Courtesy Eureka Springs City Advertising & Promotion Commission

The streets curve and rise so quickly in the town’s five-mile loop that it’s not unusual for some structures to have street-level entrances on more than one floor.

In downtown Eureka Springs, Spring Street is home to more than 50 shops and eclectic art galleries.

Interspersed among the town’s many festivals (art, chainsaw carving, jazz, blues, antique cars, and more) are Diversity Weekends on the first weekends of April, August, and November, along with a weeklong Pride celebration in June. Arkansas isn’t known for its food scene, but several Eureka Springs restaurants will satisfy, including Nibbles Eatery for breakfast or lunch, and Grotto Wood-Fired Grill and Wine Cave, named for its exposed rock interior. For seafood lovers, try fresh trout from the family farm at DeVito’s, a Eureka Springs institution since 1988. Finally, the Eureka Springs and North Arkansas Railway offers an entertaining lunch and dinner experience during an hour-long excursion through the mountains from April through October. A destination for all seasons, Eureka Springs is the kind of vacation spot that takes you far off the beaten path. This quaint Victorian town may be small, but it’s huge on personality and rich in history, with cultural roots that run deep.

resources City of Eureka Springs Eureka Springs Chamber of Commerce 52

S U C A S A S u m m e r 2017

tip: Don’t miss the architecture award– winning Thorncrown Chapel and the Crescent Hotel, built in 1886 and still one of the town’s finest accommodations.

Vida Buena

by Kristian Hernandez

photographs by Nohemy Gonzalez

Above: Sister Cities/Ciudades Hermanas by Los Dos, a husband-and-wife artist duo, reflects the culture and everyday lives of people on both sides of the border.

Above: La Virgen de Guadalupe by Felipe Adame (assisted by Jesus Hernandez) showcases a common religious theme in local Chicano culture.

the colors of El Paso bringing history to life in Segundo Barrio

S Above: Sagrada Familia by Carlos Rosas (assisted by Felipe Gallegos) on the façade of Centro de Salud Familiar on South Ochoa Street. 54

S U C A S A S u m m e r 2017

As part of a continuous mural called Por La Raza (above), colorful art covers the exterior walls of the La Fé Clinic, including depictions of Aztec figures that represent power.

tanding on a curb across the street from one of the murals he recently painted in Segundo Barrio, muralist Jesus Alvarado takes out his smartphone, launches an application, and points his camera at the work of art, bringing it to life. The mural on the side of El Mandadito de Waneks—a grocery store on East Fourth Street in Downtown El Paso—disappears on his screen, replaced by the words “Border Soul” in 3-D. The record on top of the mural starts to spin, and one by one, the famous Segundo Barrio musicians he painted reappear, each with a small icon that allows users to listen to the depicted artists’ music and read their biographies. “We need to keep up with new technologies and new mediums,” Alvarado says. “I can’t be here telling the kids, ‘this is this band or this is that band,’ so we augmented it. With this app we are looking to preserve our history, and to preserve some of these murals that are historic.”

Commissioned by the El Paso Museum and Cultural Affairs Department (MCAD), this was the first mural enhanced with a free smartphone application, Augment El Paso, to help showcase this public artwork to a new, younger audience. MCAD Public Affairs Coordinator Erin E. Ritter says even though most of the murals in Segundo Barrio are not a part of the city’s public arts program, they are an integral part of the cultural landscape of El Paso. Some of the murals in Segundo Barrio date back to the 1970s and are reflective of the time they were created, notes Miguel Juarez, author of Colors on Desert Walls: The Murals of El Paso, and a doctoral candidate in the borderlands program at the University of Texas at El Paso. “The murals in the 1970s tended to incorporate symbols of indigeneity, and they featured art from cultural groups such as Aztecs, Mayans, etc.,” Juarez says. “Current murals are more forms of tributes to personalities and individuals. In a sense, they are visual biographies.” Earlier this year Juarez collaborated with students from the local International Baccalaureate Program in conjunction with their Creativity, Action, Service (CAS) project to publish a brochure of the murals in Segundo Barrio. The brochure highlights 13 murals and includes a brief history of each artist and the significance of each artwork. As a means of giving back to their community, the five CAS students decided in November they wanted to highlight this distinct and culturally important part of El Paso’s history. To Alvarado—who grew up in Segundo Barrio—these projects are also a way to fight gentrification and empower the people who live here. Another mural he helped paint in 2012—located on one side of The Boys and Girls Club on South Florence Street— features two elderly Chicano musicians who play corridos in local cantinas. “These murals are a way for them to see themselves as a part of history and to see their own stories come to life,” Alvarado says. “We can’t have a movement without having that pride, without having that knowledge; with these murals we are hoping to build that fire in these kids, to be proud of their own history.”

resources El Paso Museum and Cultural Affairs Department

Left: Painted by Jesus Alvarado and Francisco Rodriguez, a photo of a Chicano boy is replicated as part of the Por La Raza mural.

Jesus Alvarado Miguel Juarez SUCASAMAGAZINE.COM





July through September


The musical version of Sister Act, based on the 1992 film, is the story of wannabe disco diva Deloris Van Cartier, who finds herself hidden in a convent after witnessing a murder. Using her talents of song and dance, Deloris breathes new life into the church and community and finds friendship and sisterhood in the process. Performed by students in UTEP’s Department of Theatre, the show is filled with uplifting gospel music and outrageous dancing.

Former front man of Something Corporate and Jack’s Mannequin, Andrew McMahon has gone solo, producing two successful albums that blend indie and pop sounds with lyrics written by McMahon himself. Following the success of his latest album Zombies on Broadway, McMahon is touring the United States performing top hits like “Fire Escape” and “So Close.” Catch him this July at Tricky Falls in Downtown El Paso. DAVID BLAINE LIVE JULY 21, 8 pm PLAZA THEATRE, EL PASo

For the first time ever, magician, illusionist, and stunt artist David Blaine will embark on a summer-long North American tour. For years, Blaine has stunned spectators with amazing acts that defy the boundaries of human endurance including stunts called “Electrified,” “Drowned Alive,” “Frozen in Time,” and “Buried Alive.” Join Blaine this season at the Plaza Theatre for a one-of-a-kind show that continues to evolve as it moves across the country.

Now in its 10th year, the Plaza Classic Film Festival is back again with an array of classic films at the historic Plaza Theatre in Downtown El Paso. Part of this year’s lineup includes: Romancing the Stone (1984), An American in Paris (1951), National Lampoon’s Animal House (1978), and Snow White and the Seven Dwarfs (1937) as part of the animated film’s 80th anniversary celebration.

Based on the famous 1942 USO wartime tour for troops, ALL HANDS ON DECK! is a new revue full of the songs and iconic dances America has loved for the last 75 years. The musical features four high-spirited entertainers who sing and dance their way through classic songs like “I’m in the Mood For Love,” “Pennsylvania Polka,” and “America the Beautiful,” along with the sounds of the Hollywood Victory Caravan Orchestra.

S U C A S A S u m m e r 2017

Featuring a cast of professional performers from the world over, Shining A New Light on the Arts is a show that artfully combines cutting-edge classical and contemporary performances full of imagination. The two-act show includes elaborate music and dance in thematic vignettes with moving emotional content illustrated by lyrics and spirited dance.





Courtesy Spencer Theater

Courtesy UTEP Dinner Theatre


Known worldwide for its bountiful chile crop, the village of Hatch, New Mexico, is once again heating things up with the annual Hatch Chile Festival. Each year, the festival attracts thousands of people and has been featured on the Food Network and BBC News. Festival-goers can expect to taste test delicious chile recipes, join in on chile ristra contests, and watch the crowning of the 2017 Chile Festival Queen.


Courtesy Jam Theatricals

One of the most influential rock acts in music history, Guns N’ Roses hasn’t slowed down since their formation in 1985. Since the late ’80s and early ’90s, the band has released several highly successful albums, including Appetite for Destruction, which sold 30 million copies globally. Guns N’ Roses’ Not In This Lifetime Tour hits several cities worldwide this summer with an exciting show for fans old and new.

Courtesy Spencer Theater



With 14 Grammy awards under his belt, Ricky Skaggs is known in the country world as one of the most successful artists of his time. Skaggs won over country fans with traditional country music that has spanned decades. This summer, he’ll tour the United States with his band Kentucky Thunder, stopping at the Spencer Theater for a performance packed with his greatest hits.


By the time she reached her twenties, songwriter Carole King had a flourishing career writing music for some of the biggest acts in the rock ‘n’ roll industry. Beautiful tells the story of the superstar’s life—from the time she was a teenager, to her years of becoming one of the most prominent solo acts in music history, and introduces the audience to all the people she met along the way, including her husband Gerry Goffin, and best friends Cynthia Weil and Barry Mann.



Su Cocina

by Cassie McClure

photographs by Nohemy Gonzalez

Salt + Honey Bakery Café Above: Salt + Honey’s industrial-style design fits perfectly with the vintage feel of the neighborhood. Right: Creamy burrata with grilled stone fruit, mixed greens, pistachio, and wholegrain bread.

worldly cuisine with a historic atmosphere


etween East and West El Paso sits the city’s Five Points neighborhood—quiet, but full of history, culture, and the new life brought to it by local business owners. Tucked into a newly remodeled building on Piedras Street, Salt + Honey Bakery Café is serving up specialty coffee and their spin on sweet and savory items—its name alluding back to the elements of nature, a return to mindfulness in food, and the experience of a shared meal. A bustling clientele along with honeycomb patterns on the floor tile and décor speaks also to the industriousness of its owner, Maggie Asfahani. Her travels, heritage, and life on the border have inspired a cultural fusion for Salt + Honey’s flavors. “London and Sydney are two of my favorite cities, and both have a pretty robust brunch culture,” says Asfahani. “I think all those elements from my life come together to help create a pretty unique experience for our customers.” With a resurgence of shops in Five Points, Asfahani had long had an eye on the Stevens Building (built in 1921) that would be home for the café. “I would drive by and wonder why it was so neglected, because it seemed to have so much potential,” she remembers. “A friend of mine, Mostafa Rifai, ended up buying the building. He and his wife Michelle have decades of experience in the restaurant business, and have been a tremendous help in assisting me

Left: Architect Rida Asfahani (Maggie’s brother) used honeycombs as inspiration for the restaurant’s interior design-—they’re everywhere, from paintings on the walls, to structures and floor tiles throughout. 58

S U C A S A S u m m e r 2017

refine my concept and menu,” says Asfahani. With a wide variety of offerings, she has her own favorite recommendation. “The Londoner is my favorite item on the menu, not only because I love the city, but because it has something for everyone,” says Asfahani. “Eggs, bacon, house-made sausage, roasted tomatoes and portobello mushrooms, and a decadent green chile and cheese hash brown is just mouthwatering— and super filling!”

“I want our guests to feel like they’re coming to a place that takes them away from the hustle and bustle of daily life.”—Maggie Asfahani Other items on the menu include baklava pancakes topped with vanilla bean ice cream; hummus avocado toast; summer burrata with grilled stone fruit, greens, and pistachio; and a variety of coffee, tea, and freshly made pastries. With the kitchen open from 9 am to 2 pm Tuesday through Friday, and from 8 am to 2 pm Saturday and Sunday, Asfahani also hopes that Salt + Honey will become a place for people to enjoy an afternoon beer or glass of wine in a relaxed environment. “I want our guests to feel like they’re coming to a place that takes them away from the hustle and bustle of daily life,” Asfahani remarks. “Even if it’s a weekday afternoon, and you’ve scheduled a meeting with your colleagues, I want you to feel like you’re enjoying a little getaway.” Salt + Honey Bakery Café, 801 N Piedras, Suite 6, El Paso, 915-313-4907,

Siblings Maggie and Rida Asfahani at Salt + Honey Bakery Café SUCASAMAGAZINE.COM


Su Cocina

by Cassie McClure

photographs by Nohemy Gonzalez

a taste of the South

Jonbalaya serves up fiery Cajun flavor with a side of Southern hospitality

Above: Among some of Jonbalaya’s most popular menu items are the tiger wings, tossed in a heady, spicy-sweet sauce bursting with flavor. Chef Jon Heidelberg and family first started serving up these and other Cajun specialties from their restaurant on wheels—the Jonbalaya food truck (inset).


t the edge of a large parking lot off Diana Drive in Northeast El Paso, Jonbalaya could easily be mistaken as one of the many homes in the area, tucked away into the neighborhood with a slanted tin roof and a covered seating area reminiscent of a cozy porch. Its down-home feeling is part of the goal of Chef Jon Heidelberg, whose namesake restaurant aims to not only transport customers from the Southwest to the deep South, but to turn strangers into family. Heidelberg and his family returned to the Sun City (where Jon was born) after years in Nashville, where he turned a hobby competition smoker into a career for himself and his wife Holly and their two children, Cedric and Kianna. For Heidelberg, family has always come first, and following a career that spanned from construction to corporate life, everything fell into perspective when his son arrived. When he realized he could only see Cedric by peeking into the crib after a long workday, he vowed to make a change. Shortly after, the family moved to Nashville. Heidelberg arrived in Music City with two passions—food, and his new home. “The South is the home of my heart,” he says. When his job in restoration ended, Heidelberg decided to see if he could take his competition smoker—used to smoke out the competition at chili cookoffs—to the local farmers market. His biscuits and gravy won the compliment of a local review, saying it was better than Cracker Barrel—high praise as Nashville is near the company’s headquarters. Heidelberg was then bitten by the food truck craze in 2010 as Nashville held its first annual food truck competition. Unfortunately, while 60

S U C A S A S u m m e r 2017

he searched for a food truck to purchase, a potential seller declined the sale a week before the competition. “I was devastated and searched the country for a food truck,” he remembers. “I found one and flew to Oklahoma to pick it up, and drove it back and straight off to get it painted; two days later we were in the competition.” “Jonbalaya” came in first with two secret food critic judges, and in the top three of the people’s choice award. The truck soon became famous for its barbecue and sweet-and-spicy tiger wings, but also for the owners’ desire to offer the best customer service to people stopping by their truck, where Heidelberg and family would do crowd shout-outs from a microphone to keep their customers entertained while waiting in line. That microphone is still in service at the restaurant in El Paso, powered by Chef Jon’s jovial nature. Left: On Fridays, fresh crawfish is flown in and used to make a traditional, Cajun crawfish boil.

Above: Pulled pork puffy tacos topped with remoulade and pineapple-habanero slaw.

For Jon Heidelberg (above), the key to comfort food is making sure everything is made from scratch and all dishes are made to order.

Jonbalaya’s menu offers several Southern and Cajun staples, such as jambalaya, étouffée, chicken and waffles, gumbo, and shrimp and grits. Delicious sides include bacon mac and cheese, Cajun tots, fried okra, cheese grits, and a Southern twist on a local favorite— Cajun elote. The restaurant’s award-winning barbecue is also available in a barbecue platter where you can choose from smoked pork, sausage, chicken, turkey, brisket, or ribs.

“The South is the home of my heart.” —Chef Jon Heidelberg

Steaks · Pasta · Seafood Full Bar · Custom Brews Extensive Wine List Vegetarian, Vegan and Gluten Free Options Desserts · New Specials Live Music And our new bar + most recent brew, the Hop N'Wheat has arrived! Great atmosphere, fun environment, great food and FUN! 500 S. Telshor Las Cruces, NM · 575-521-1099 ·

“I want to have you take one bite and know where I’m trying to take you. If you can’t tell with one bite, then I’m not doing my job,” says the chef. “I want people to taste my passion. That’s why we’re only open three days a week; I don’t want to wear down and not be as happy. You would taste that in my food.” Heidelberg knows that Cajun food might be new for many El Pasoans, but he sees it as an opportunity. “Don’t be afraid; we’ll walk you through our menu,” he laughs. “Jambalaya is similar to arroz con pollo, and we have our puffy tacos.” Those are filled with rice, pineapple-habanero slaw, Sriracha, pickled jalapeños, remoulade, and your choice of meat. “If you want gourmet food, but don’t want to dress to the nines, and if you want to be yourself or be family, come here,” says Heidelberg. “It’s sophisticated food—a taste of the big city without the big city prices and attitude.” One of Heidelberg’s food trucks is still parked outside—ready for deliveries to offices and special events—painted with the French Quarter and the Nashville skyline. Soon, he muses, he’ll add on the Franklin Mountains. Jonbalaya, 9402 Stonewall, El Paso, 915-852-0017, SUCASAMAGAZINE.COM



by James Selby

bring the Mediterranean home the wines of France, Italy, and Spain offer delightful summer food pairings

Kate Russell


Any number of white or even red wines from Italy’s Campagna region pair beautifully with oysters, lobster, and other light seafood dishes such as this seafood feast with clams and mussels (above) at Il Piatto, an Italian restaurant in Santa Fe.

Right: Produced in the Provence region of France, AIX Rosé balances the flavors of fruit with a refreshing acidity. It’s heaven paired with a hearty, flavorful salad on a hot summer’s day. 62

S U C A S A S u m m e r 2017

Courtesy AIX

A salade niçoise or pan bagnat accompanied by an icy glass of Provençal rosé is as evocative of the sunny Riviera as a Cézanne.

he Mediterranean diet is on the lips of many of us these days, incorporating the heart-healthy cuisine of the countries and islands of its namesake sea. The region actually shares a commonality with the Southwest—minus the “sea” aspect, of course. Both regions enjoy long summers and mild winters, allowing for an endless season of wholesome, fresh preparations, grilling, and alfresco dining. Along with these pleasures, Mediterranean wines pair particularly well with nourishing food, fresh air, and of course, good company. Along the coastal regions of France, Spain, and Italy a vast number of indigenous wine varieties are grown in a range of expressions that are not only de rigueur to the table, but beneficial. Cannonau, the robust red of Sardegna, has high levels of polyphenols, the antioxidant linked to long life, and serves as a fine accompaniment to slow-roasted tomatoes over pasta, blackened red snapper, or grilled lamb. Dry rosés come from all areas, but Provence in France has some of the finest. A salade niçoise, which originated in Nice, or pan bagnat (“bathed bread”)—essentially, a sandwich drenched in olive oil—accompanied by an icy glass of Provençal rosé is as evocative of the sunny Riviera as a Cézanne. Barcelona is the enchanting, cosmopolitan capital of Catalonia, and cava is the enchanting, distinctive sparkling wine of the region. Made like Champagne, but a fraction of the cost, the best cavas are elegant and understated, perfect summer sparklers when paired with Spanish jamón ibérico (or any ham), shrimp, and fried foods. The shin of the boot of Italy is Campagna, home to very distinctive wines. Aglianico is a captivating red with strawberry and red cherry flavors and uncommon depth. Married with pizza? Fuhgeddaboudit! Fiano di Avellino is a bold yet embracing dry James Selby white, with lively acidity and attracJames Selby has directed tive aromatics, perfect with oysters, wine programs in New York, Portland, and Santa Fe, where lobster, risotto, and even spicy dishes. he lives and works as a wine Here’s to summer! consultant and writer.

Available online now at spring : essentials outdoor

xico New Me Southern El Paso &

lounging ®


resource n ideas



The Su Casa El Paso & Southern New Mexico current edition is fully readable online and all advertisers’ web addresses in their display ads are linked in the online version of the edition.

old world elegancsoe El Pa in West

it up stepping h flair stairs wit

nt stateme


SPRI NG no. 2 Vol. 5


SuC aSa

Mag azin

e.Co M

BOXED WEB ADS Boxed ads are available on most landing pages



Su Casa Magazine Online Resource Guide A free, comprehensive guide

for consumers who want to tap into design, architecture, and building communities.


We have a Resource Guide for our readers that list categories for remodeling and new construction. Advertisers are listed by service & product categories

El vePaso & Southern New Me flavors of must-ha xico autu



tionNeid Mexico w ea ps ern s reso unterto & South co urce El Paso s El Paso & Sout hern New Mex ico ®


PREVIOUS EDITIONS Previous editions are accessible through the website.


inspiration ide s as resources source ideas re


ing new sometnhal design

ueblo s in Las C tyle ruces

oms the ranch ea


sy living in

Female Male

64% 36%




Build new home Remodel home Landscape ”Green” improvements Lighting Flooring Kitchen remodel Bath improvement/remodel Redecorate Outdoor kitchen/barbecue Furniture Window coverings Home theater system Painting Art Apparel and accessories

41% 49% 70% 56% 37% 38% 34% 33% 24% 30% 62% 49% 23% 65% 46% 35%


MEDIA KIT Media Kit with distribution and demographics can be down loaded as a PDF



Target market age

Contractor Architect

77% 55%


Art galleries/museums Gardening Enjoy wine Camping, hiking, biking Gourmet cooking Live theater Concerts Health club Golfing

80% 77% 72% 72% 44% 36% 52% 32% 17%

inspiration ideas resources

Our Reader Demographics 95% 80% 73% 66% 33%

Own their own home Own second home Home value $200,000–$399,000 $400,000–$749,000 $750,000 + Read each issue of Su Casa

95% 31% 35% 32% 17% 77%


As a helpful resource Refer back to previous issues Refer back to advertisements Read after home project is complete Out-of-state readers planning to buy or build a home in the region

99% 92% 77% 98% 40%

Home outlets annually, including theGarde following: and

48,000 22,000

n Show Sprin

Las Cruces Home

g - 3000

and Garden Show Las Cruce s LOCAL HOME SHOWS - Spring - 3000 s Show

case of Home El Paso s - Spring - 4000 Paso Festival - Summer - 4000 of Homes - Fall - 4000 s El ELPaso PASO & Home LAS CRUCES Fall & Garde RETAIL SHOWROOMS n Show - Fall - 4000 On Line Readership 2255 per month (grows s ONLINE READERS per edition) Spring LOCATIONS Parade of Home s El NEWSSTAND s

TotalsSing SUBSCRIBERS le Copy Viewing Per Annu



27,060 97,060

d Copies

Visit Su Casa Resource Guide: Complime ntary Lobby Copi es - 4 editio There

ns @ 9000 are 105 El Paso free locations There are 45 Las Cruces free locati ons



Mailed - four editio EPAB ns @ 950 A, ElDrive, 550 S., LCHB Mesa Hills PasoSuite WomD-1 en's Club El Paso, TX 79912

Paid Subscript ions - 4 editions 915-581-2300 @ 850 (grows per edition) Newsstand Sales - 4 editio ns @ 1200 (grow s per edition) Events - Home & Garde Total Single Copy

n and Showcase



Market research based on 2007 in-magazine readership survey with 512 completed questionnaires. All compiled and tabulated by an independent accounting firm. Su Casa magazine is published four times per year by Bella Media, LLC.

/ Parade of Home


3,800 3,400 4,800 22,000 70,000

Our complimen tary lobby copy edition to editio distribution locati n. up a complimen To view a current list of locati ons vary slightly from tary copy visit ons where you www.sucasamag can pick o

El Paso & Southern New Mexico ®

inspiration ideas resources


201 6


201 6



BASE &CIRCULATION Southern New Mexico Distributi on and Circulation 15,000 per edition

CIRC Total views per- annum ULA TION Printed & Electr onic

Tu can elegasn ce with am azin

cool + ed industrial dé gy cor


Su Casa El Paso

All Sources 99,994 Copies Print ed Base Copy Count - four editio DISTRIBUTION ns @12,000 Thousands of additional copies are Print ed Spec ial Distr distributed at various eventsibuti and other on El Paso



Vol. 5 no. 1 WINTE R 2017

2017 Circulatio n and Distributio n

are homeowners have college degrees are married have household income of $75K have household income of $125K



e brew mmertim


m season n: cocktaal ils

New Mexico

T sis artis side oa so intic powde moun wta l Pa al E l fin st ish e es W back atro r in the Mesilla Valley s

El Paso & Southern New Mexico




g El Paso views

io itsp Texas transin d t,Pu Clin eblo inire in Las Cruc style Old es Hotsll: yw marken ood farmers o+uP ty local b


DOWNLOAD The current edition can be downloaded as a PDF file




SuCaS aMag

azine .CoM

Su Casa Southern New Mexico Summer 2017 | Digital Edition  
Su Casa Southern New Mexico Summer 2017 | Digital Edition