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Building an E-Commerce Presence: Web Sites, Mobile Site and Apps

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Web Sites

Website adalah kumpulan dari halaman web yang saling terhubung yang berasal dari satu domain web. Sebuah website mempunyai setidaknya satu halaman web didalamnya, dapat diakses melalui jaringan komputer seperti internet, semua website yang dapat diakses secara public merupakan bagian dari World Wide Web Website dapat digunakan untuk berbagai macam hal seperti : personal website, commercial website, goverment website, dan juga website organisasi nonprofit. website bisa saja merupakan buatan dari seorang individu,perusahaan atau sebuah organisasi,dan biasanya didedikasikan untuk sebuah topik khusus atau tujuan tertentu, setiap website bisa saja terdapat link yang menghubungkan web tersebut dengan website lainnya. Sebuah halaman web merupakan berkas yang ditulis sebagai berkas teks biasa (plain text) yang diatur dan dikombinasikan sedemikian rupa dengan instruksiinstruksi berbasis HTML, atau XHTML, kadang-kadang pula disisipi dengan sekelumit bahasa skrip. Berkas tersebut kemudian diterjemahkan oleh peramban web dan ditampilkan seperti layaknya sebuah halaman pada monitor komputer. Halaman-halaman web tersebut diakses oleh pengguna melalui protokol komunikasi jaringan yang disebut sebagai HTTP, sebagai tambahan untuk meningkatkan aspek keamanan dan aspek privasi yang lebih baik, situs web dapat pula mengimplementasikan mekanisme pengaksesan melalui protokol HTTPS.


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Mobile site

Mobile site atau Mobile Web adalah penggunaan browser based internet service, dari melalui perengkat mobile seperti Tablet Handphone dan lainnya. Dan terhubung melalui mobile network atau perangkat wireless lainnya. Sekarang untuk mengakses website menjadi lebih mudah dan dapat di akses dimana saja dan kapan saja menggunakan perangkat portable dan perangkat wireless. Pada awal 2010 ITU(International Telecommunication Union) melaporkan bahwa dengan pertumbuhan seperti sekarang maka pengguna internet dari perangkat portable dalam 5 tahun akan melampaui jumlah pengguna internet dari pc atau desktop.

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Apps

Apps are usually available through application distribution platforms, which began appearing in 2008 and are typically operated by the owner of themobile operating system, such as the Apple App Store, Google Play, Windows Phone Store, and BlackBerry App World. Some apps are free, while others must be bought. Usually, they are downloaded from the platform to a target device, such as an iPhone, BlackBerry, Android phone or Windows Phone, but sometimes they can be downloaded to laptops or desktop computers. For apps with a price, generally a percentage, 20-30%, goes to the distribution provider (such as iTunes), and the rest goes to the producer of the app. The same app can therefore cost the average Smartphone user a different price depending on whether they use iPhone, Android, or BlackBerry 10 devices. The term "app" is a shortening of the term "application software". It has become very popular and in 2010 was listed as "Word of the Year" by theAmerican Dialect Society. In 2009, technology columnist David Pogue said that newer smartphones could be nicknamed "app phones" to distinguish them from earlier less-sophisticated smartphones. Mobile apps were originally offered for general productivity and information retrieval, including email, calendar, contacts, and stock market and weather information. However, public demand and the availability of developer tools drove rapid expansion into other categories, such as mobile games, factory automation, GPS and location-based services, banking, order-tracking, ticket purchases and recently mobile medical apps. The explosion in number and


variety of apps made discovery a challenge, which in turn led to the creation of a wide range of review, recommendation, and curation sources, including blogs, magazines, and dedicated online app-discovery services. The popularity of mobile apps has continued to rise, as their usage has become increasingly prevalent across mobile phone users. A May 2012 comScore study reported that during the previous quarter, more mobile subscribers used apps than browsed the web on their devices: 51.1% vs. 49.8% respectively. Researchers found that usage of mobile apps strongly correlates with user context and depends on user's location and time of the day. According to market research firm Gartner, 102 billion apps will be downloaded in 2013 (91% of them will be free) but they will still generate US$26 billion, up 44.4% on 2012's US$18 billion. An analyst report estimates that the app economy creates revenues of more than â‚Ź10 billion per year within the European Union, while over 529,000 jobs have been created in 28 EU states due to the growth of the app market.


Web Site Systems Development Life Cycle

The Systems Development Life Cycle Methodology for understanding business objectives of a system and designing an appropriate solution Five major steps: Systems analysis/planning Systems design Building the system Testing Implementation


Building an e commerce presence