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Whole Foods MarketÂŽ

Sam Hopperstad Marketing Manager & Senior Graphic Designer Presentation

May 16, 2018 North Atlantic Regional OfďŹ ce Marlborough, MA


“A sign should not hold the conversation — it should start it and a Team Member should end it.”


Simple Solutions 10” Premium Hanging Floral Baskets

Save $5

on each

when you buy two or more! SALE two for $30 / REG $20 EA

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

10” Premium Hanging Floral Baskets

Save $5

10” Premium Hanging Floral Baskets

on each

when you buy two or more!

Save $5

10” Premium Hanging Floral Baskets

on each

when you buy two or more!

Save $5

10” Premium Hanging Floral Baskets

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

10” Premium Hanging Floral Baskets

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

Save $5

on each

when you buy two or more!

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

SALE two for $30 / REG $20 EA

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.

Must buy at least two to get savings. Single purchase ring at regular price. While supplies last. No rain checks.


Instead of a 1UpV, design a tag that can ďŹ t multiple tag sheets and be emailed to teams.


Education


Policy Change

February 2018

Whole Foods Market

Pro Tips

NOW IN AFFECT :

CASE DISCOUNT no longer applies to 365 Everyday Value and Sale items.

It still applies to private label items.

CONTENT What you need to know about your advisory, waring and policy signs How you should hang that blade How to store your REVLAR

RAIN CHECKS are no longer provided for out-of-stock sale items

Please see Store Leadership or Store Support leadership for more information Take down this notice on 6/15/2018

Work with Metro Educator Leads to administer trainings Integrate signage communication into OTS (team communication boards)


Processes / Streamline

How we communicate with store team leaders, department team leaders and team members - keep it visual and keep it simple!


How can we help store supply to ensure proper materials are used and maintained? We need to create a process for staging, installation and take-down.


Multi-deck “Barn Board� Topper (Marketing Manager Program Example)


LOOK FOR THE

<Logo>

THE SEASON WITH

<LOCAL> CHEESE

Specialty

CREATING AN ONGOING

<WIN-WIN>

PARTNERSHIP WITH OUR

Produce

<LOCAL>

SUPPLIERS


Spring—Fall

Holiday

New Years—Spring

WHOLE TRADE® PINEAPPLES

“One of the big things I look forward to are my mother’s stuffed artichokes. She only makes them around the holidays; they are stuffed with Italian bread crumbs, sliced olives, pepperoni and salt and pepper. It is one of my comfort foods.”

Jason Cardarelli

FROM COSTA RICA AVAILABILITY: YEAR ROUND WFM.COM/WHOLETRADE / #WHOLETRADE

Store Team Leader


Team Member Favorite (Senior Graphic Designer Program Example)


Mike I.

Andrew C.

Produce Team Member

Elton A.

Grocery Dairy Buyer Team Member since October 2016

Team Member since September 2009

Team Member since March 2010

His Favorite High Lawn Farms

Chocolate Milk

High Lawn Farms Lee, MA

His Favorite

Produce Team Member

His Favorite

Yukon Gold Potatoes

Sumo Tangerines

“The best potato for hand-cut French fries.”

Ask Elton for a sample!

— Andrew


Mike B.

Grocery Team Member Team Member since October 2016

Jaline T. Pastry Chef

Team Member since May 2017

His Favorite

Her Favorite

Black Pepper & Sea Salt

Peanut Butter Bliss

Potato Chips

“Awesome flavor; simple and delicious.” — Mike

No artificial sweeteners, flavors or colors!


Marketing Manager & Senior Graphic Designer Presentation  
Marketing Manager & Senior Graphic Designer Presentation  
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