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SAM FENTON

TUTTUVAK


SAM FENTON

TUTTUVAK

Usually, the notion of sharing is associated with an activity or product which is actively used by two or more

people, making it a conscious decision to share. However, there are a lot of times where passive sharing occurs where a product can be shared between a number of users where the role of the product is to effectively blend into the background and go unnoticed; often regarded as a good quality of a well designed piece. Exploring this idea of passive sharing, I tried to think of situations where passive sharing might occur and the type of products which are used, for example; doors, furniture or lighting. Many of these seemed to be centred around shared spaces like workspaces or living space which gave me a good insight into the kind of product I could design. I found one of these products to be coat hooks: a simple, passively shared product to which no one would really give a second look and its use being far from an ‘event’. Taking these factors into consideration, I went about redesigning the aesthetic of a wall mounted coat rack in order to make it more engaging for the user and to actually get them to pay attention to the product. Taking initial inspiration from mounted heads of deer and I found this ‘silhouette’ shape attracted more attention to the product, even though it still is just a coat rack and if it were to become a product

sion of a mounted Moose head with large antlers to hang coats, hats or umbrellas etc. I imagine it would be a good conversation starter especially in an environment such as a workplace, creating more of an interest in it and turning it’s use into more of an ‘event’.


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Material variations.


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MODEL


Re-Innovation  

My take on turning the experience of an everyday product into more of an 'event'. My chosen product being a coat rack.