BUS 352 Week 5 Assignment Final Paper and Discussion Questions
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Description
WEEK 5 :
ASHFORD BUS 352 Week 5 Assignment Final Paper
The final 6 to 8 page paper will demonstrate comprehensive understanding of the course topics and concepts. The title of the paper will be “An e-Business analysis of _____________.” The blank will be filled in with the name of a company you select that is doing business online. It can be a traditional brick-and-mortar company, or one that is completely online. The company can be in any of the four categories of e-commerce. The goal in writing the final paper is to demonstrate an ability to analyze a company based on the concepts presented in this course. The paper will discuss the following issues:
1. Overview/Executive Summary (written