There is a universal value for people to connect with the outdoors and we are now more than ever primed to seek out a bit of nature. The activities engaging us, the products compelling us, and the attitudes we have toward our outdoor space may vary, but the emotional draw is simply being outside. Relaxed spontaneous gatherings, family fun time, gardening, cooking, unwinding, and formal entertaining are just a few of the motivators getting people to think outside their doors. They are increasingly looking to online outlets and retail experiences for advice on outdoor activities and design. We have traveled the globe to scout out the newest trends to inspire these outdoor activities. Our approach to trend is to paint a picture of the all-inclusive outdoors where no matter what your style, activity, or means might be, there is something for everyone, so just get outside- it’s good for you inside.
“It’s opener there in the wide open air.” -Dr. Seuss
T A B L E O F
01 07 13 19 31
The vastly popular farmhouse trend is evolving into a look that is rustic-modern with old world, ethereal appeal. While Japanese and Scandinavian influences like Wabi-Sabi and Hygge make their way to the outdoor market, the look is hand-picked, salvaged, or reconstructed and it blends into the natural surroundings as opposed to working against them. Matte and muted tones mix with weathered finishes and textural elements to create an unearthed, patina quality. Unearthed brings about effortless elegance in a look that invites the user to slow down, connect with the outdoors and with each other.
The Unearthed pallet is a reflection of natural surroundings with soft, muted tones and weathered finishes. Dusty Rose, Flax, Sage, Chambray Blue, Deep Burgundy Brown and Concrete Grey give this look ethereal appeal.
PANTONE 4735 C
PANTONE 476 C
PANTONE 2157 C
PANTONE 5625 C
PANTONE 7529 C
Wabi-Sabi is the Japanese Steel and
art of finding beauty in
Copper with a
shapes and distressed finishes
add warmth to
in outdoor furnishings and
accessories are representative
of this style.
The trend is casual, relaxed and inviting with generous
natural elements; for example, slightly
proportions and natural
rounded table tops made of stone
materials like terracotta,
or concrete look as if they were worn
wood and stone.
An overall â€œsofteningâ€? of otherwise hard
Fabrics have touch-worthy texture like classic Belgian Weaves are thick with
linen and raw silk but with
a hand-crafted almost
modern high-performance innovations built in.
Shou Sugi Ban is a Japanese technique of torching wood to accentuate the grain. Hand painted finishes Organic details and raw
mimic this effect for outdoor furniture.
tones and textures define the look.
The Wanderlust trend appeals to spontaneity, a sense of adventure, outdoorsmenship, sport and improvised gatherings. The vibe is a bit Bohemian with British Colonial influences and incorporates nods to Americana. High functionality and durability are important in this rugged, laidback, approach to style. The Wanderlust look mixes familiar comforts with exotic finds and beckons us to set out on a micro adventure every time we walk outside our doors, whether that be to climb our mountain or to simply steal a few moments relaxing in the backyard.
The Wanderlust pallet is classic, saturated and true. Forrest Green, Apple Red, True Blue, and Sunny Yellow make up this straight-forward user friendly look. Khaki, Rich Brown, and Woolen Gray are complementing neutrals.
PANTONE 288 C
PANTONE 1955 C
PANTONE COOL GREY 9 C
PANTONE 129 C
PANTONE 3425 C
Mixing patterns with global influence such as Ikat with classics like Buffalo plaid and the iconic Pendleton stripe create a layered look.
Open flame pits that provide cooking capabilities are Fold-able, camp and picnic accessories also add to backyard functionality but are ready for adventure.
gaining in popularity for their dual functionality.
Enamelware is a fun way to bring camping style home and is showing up in indoor
Woven pieces are traditional and
as well as outdoor
warm brown hues.
Classic shapes and global accents mingle for an eclectic yet well curated look that appeals to the evolving traditionalist.
THE HUB The Hub is vibrant, energetic, and primed for fun. This modern look is ready to entertain whether it be for small family gatherings, cocktail hours, or planned social events. Statement pieces and high-tech upgrades fit in here. Extending the indoor living space with dining, lounging and even gaming zones are important for the Hub. Integrated entertainment solutions like sound and lighting are seamless and efficient. Bold bright colors give The Hub a sense of energy and activity but are used to punctuate not saturate the overall pallet. The patterns are simple, geometric, and light-hearted with mod influences.
The Hub pallet is energetic, modern and fresh. Vibrant Yellow, Cerulean Blue, and Candy Apple Red get the modern treatment when mixed with Soft Blush Pink. Cool Gray and Bright White work well here as neutrals.
PANTONE 109 C
PANTONE 279 C
PANTONE 180 C
PANTONE 5025 C
Innovations in outdoor lighting, heating and fire
and modular pieces
are important here.
Zones to accommodate food and beverage service are essential to the Hub.
The hub patterns are all about
Pastels mixed with
simple form with
vibrant tones help
tone on tone
balance the color story.
or minimal color mixing.
Outdoor games and playful designs are right at home in this
Modern/funky shapes, popgraphics, and 90â€™s influences are on trend.
fun and fresh setting.
B OTA N I C A L B L I S S
Tranquility, and lounging are central themes in this style that evokes thoughts of lush greenery, water, and resort getaways. Sustainable materials like bamboo and teak find their place in this style grouping. Botanical Bliss appeals to our natural gravitation to the water, flora and seeking balance. This look is crisp, clean and organic with an emphasis on calming tones and practical functionality. This style appeals to those looking for an outdoor oasis and escape from the noise of everyday life.
Botanical Bliss is all about serenity with tonal hues of Mossy Sage, Powder Blue and Deep Aqua evoking the elements of water and air for an overall look that is tranquil and balanced. Patterns mimic natural botanicals and costal vibes.
PANTONE 2179 C
PANTONE 332 C
PANTONE 2177 C
PANTONE 5445 C
Outdoor showers and water features are a growing popular theme in outdoor design.
Live walls, hanging botanicals and oversized planters pull greenery up in a design where tall trees may not be an option.
Eco friendly landscape features and sustainable
Airy sling mixed
materials help create a
with light wood
tones are trending.
Glass is a popular material for tabletop as well as in privacy. The trend is moving toward frosted, reeded and bubbled looks.
// This is a well-tailored, handsome look with structural details and architectural embellishments. The influences include Mid-century, Italian Modern and Traditional with Industrial elements mixed in. The look is casual sophistication with a masculine edge and highly intentional design. There is an appreciation for shape and form here with special attention given to small design details. A folded edge here, an unexpected angle there and you have a look that is marked by the maker and has Architectural Appeal.
The pallet for this style is built by layering strong neutral tones like Navy, Camel, Black, White and Grey with pops of Classic Orange, Red or Mustard used sparingly to create interest. Mixed metals and leather accents work well here.
PANTONE 072 C
PANTONE 465 C
PANTONE 431 C
PANTONE 1505 C
PANTONE 655 C
Black marble, terrazzo, etched Folded edges
stone and classic
are trending in
brick make up the hard surfaces.
Dark moody tones have been trending indoors and are a growing popular theme in outdoor design.
The prints are plays on menswear classics Iconic indoor shapes get the outdoor treatment with durable materials and finishes.
like hounds-tooth, tweed and stripes mixed with leather accents and metal embelishments.
Fire features get a sophisticated update with pared down, contemporary construction.
Color and material blocking add interest but keep the look clean, simple and structured.
The outdoor market has enormous growth potential. People are expanding on the types of activities that engage them and investing in the designs that help them get outside. Here is a look ahead at some of the themes trending for 2020.
Outdoor gaming is a continuous theme and people are looking for fun new ideas.
Sustainable yards and drought tolerant designs are increasingly important.
Hibachi style grills and community cooking are a growing trend.
The combination of heat and lighting and multi-functional designs continue to advance.
A resurgence of terrazzo and marble in black and green are showing up on tabletops.
Greenhouse/shed combinations appeal to backyard-to-table living and garden enthusiasts.
Steam fire creates the ambiance of flame without the hassles. Just add water.
Seating with built-in table surfaces provide sleek functionality.
Dark fabrics and light wood tones will be prevalent in outdoor.
Modular outdoor kitchens are hailed for portability.
Outdoor beds with builtin canopy give the feeling of a spa getaway in your own back yard.
Square dining and adjustable table height give traditional dining a loungy update.
Customizable options are no longer a luxury but an expectation.
Slouchy designs, channel tufting and double edges are a few indoor embellishments making their way outdoors.
Built-in storage is an ever expanding innovation.
Fun folding designs serve up everyday function while providing ready for adventure spontaneity.
Outdoor grade leathers, knobby looking textures, and slick sailcloth are trending.
Spindly legs and back details are trending.
Mixed media is an ongoing trend with natural wood, aluminum and sling coming together.
Unique statement pieces, always valued indoors, are a fun addition to outdoor spaces.
Tile accents are trending for patio.
Culinary innovations like this pizza oven appeal to the backyard chef.
Unique space dividers and privacy screens get an interesting update with live moss.
Personal saunas make for the ultimate backyard zen retreat. 32
Casual Living Brands Annual Trend Book 2020