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Is there  an  element  of  building  a  community,  a  relationship  with  those  people?     DSB:  A  big  part  of  what  we  do  is  relationship.  So  with  television,  for  example,  it’s  much   harder  to  have  a  relationship  with  people.  Because  they  can’t  speak  to  you  –  they  can’t   just  call  up  the  BBC  and  say  ‘I’d  like  to  see  this  next  week’  or  ‘I  didn’t  like  what  such-­‐ and-­‐such  said’.  On  YouTube,  that’s  exactly  what  you  can  do.  And  in  fact  if  you  email  us,   there’s  a  good  chance  you’ll  get  a  reply  from  one  of  us  directly,  or  get  some  kind  of   response  directly.  So  relationship  is  really,  really,  really  important.  The  show  wouldn’t   work  without  relationship,  because  we  wouldn’t  have  any  questions  from  anybody  and   it’s  a  questions-­‐and-­‐answers  show.  But  it’s  more  than  that.  We’re  trying  to  co-­‐create   the  entire  show  with  the  viewers.  So  for  us,  if  viewers  give  us  feedback  –  and  I  must   admit,  we  don’t  get  a  lot  of  feedback  –  we  take  it  very  seriously.  If  we  thought  it  would   have  a  net  benefit  to  what  we  are  doing,  we  would  definitely  take  it  on  board.     The  last  thing  in  the  transparency  side  of  what  we  do  –  we’re  trying  to  be  as   transparent  as  possible.  One  of  the  ways  we  try  to  achieve  that  is  through  our  camera   work.  We’re  not  just  a  film  set  with  cameras  filming  us,  but  actually  we’re  filming  the   entire  set  –  so  people  feel  as  close  to  the  action  as  possible.  Also,  Simon  -­‐  our  camera   and  sound  man  –  is  as  big  a  part  of  the  team  as  anyone  else.  He  talks  through  it!  So   again,  you’d  never  see  the  cameraman  having  a  conversation  on  Loose  Women,  would   you?  It  just  shows  the  difference  between  what  we’re  trying  to  do  and  what  standard   television  tries  to  do,  by  being  as  inclusive  as  possible  –  including  everyone  on  set  –  and   we’re  including  everyone  who’s  watching  into  our  programme.  We  think  that’s  a  way   of  meeting  the  need  and  growing  the  ministry  at  the  same  time.     Is  TGI  Monday  church,  or  something  different?     DSB:  It’s  church  insofar  as  we  are  the  Body  of  Christ  ministering  to  the  Body  of  Christ   online.  That  is  right.  But  we’re  not  church  in  terms  of  we  have  no  sacramental  ministry,   we  have  no  occasional  offices.  And  certainly  we’re  not  an  alternative  to  church.  There   are  some  people  who  have  said  to  us  that  we’ve  become  their  church.  And  that’s   wonderful  –  I  know  what  they’re  saying.  These  are  people  who  are  really  on  the   outside  of  church,  not  going  [to  church].  They’re  either  not  Christians  yet  or  on  the   fringe  –  maybe  church  wounded  and  they’re  just  outside  the  congregation,  not  really   part  of  church.  If  we  are  that  bridge  that  kind  of  helps  them  in…  if  they’re  our   congregation  and  we’re  their  ministers,  as  it  were,  wonderful.  But  it’s  always  got  to  be   a  directional  thing,  so  we’ve  always  got  to  be  pointing  towards  church  rather  than   pointing  away.  I’m  not  trying  to  gather  people  up  around  our  show  to  the  exclusion  of   church.  You  cannot  get  Holy  Communion  through  the  Internet.  You  cannot  get  baptised   through  the  Internet.  You  cannot  have  that  relationship  with  other  members  of  the   congregation  through  the  Internet.  So  we’re  not  an  alternative  to  church,  but  we’re   part  of  the  wider  ekklesia  –  definitely.      

Putting Your  Faith  in  Social  Media  

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Putting Your Faith in Social Media  

Research findings regarding the social media expression of people of faith. By David Giles, Web and Social Media Manager at The Salvation Ar...

Putting Your Faith in Social Media  

Research findings regarding the social media expression of people of faith. By David Giles, Web and Social Media Manager at The Salvation Ar...