February Business Journal

Page 1



State Budget P.8 | Surviving Stock Market P.9

Governor’s Plans to Boost Housing Production by Loren Kaye, CalChamber “The number one driver of cost of living is housing – housing is the issue. Unless we get serious about it, the state will continue to lose its middle class and the dream will be limited to fewer and fewer people.” – Governor Gavin Newsom During his campaign, candidate Newsom laid out ambitious goals for housing production – 3.5 million new housing units by 2025, implying a production rate nearly four times faster than in recent years. In his recently-released budget, Governor Newsom made his first official housing policy statement and related substantive proposals. The goals are still ambitious, although the results will not be apparent for many years. The Governor recognized that most new housing must be produced by the private marketplace, and that one of the key stumbling blocks is local government approval. His budget reminds us that “Local governments have a key role in ensuring the building of adequate numbers of housing units to meet local needs. They have primary control over land use and housing-related decisions and enact policies that either encourage or discourage housing construction.” The centerpiece of the Governor’s housing policy is to revamp regional housing needs and to begin to enforce local governments’ obligations to meet those needs. The administration will no longer simply advise local agencies on how to meet those needs, but now will “oversee and enforce regional housing goals and production.” The administration HOUSING - Continued on page 6


Chamber Awards Lunch


Welcome New Members


| Chamber Calendar P.19

Chamber Luncheon Awards Honorees It is that time of year again -

time for us to put the spotlight on some of our fantastic members and others in the community whose efforts improve our world. As always, they are a worthy bunch. Before we put our spotlight on these local luminaries, here’s a reminder of a couple of details about the February 28th event (see ad on Page 4). With attendance of over 500, the Annual Awards Luncheon (presented by Rabobank) is the Chamber’s biggest event of the year. Guests will get to meet the esteemed Chamber Board of Directors and more. Our theme this year is “Change Brings Opportunity.” Our world is ever-changing and we’ve got a few things to share with you about what the Chamber is doing to put into action the idea that “Change Brings Opportunity.” That’s our tease to make sure you join us [wink]. As always, the heart of the program will see the Chamber honoring businesses and individuals for their accomplishments and contributions.

And here they are:

Businesswoman of the Year: Sara Boyns – Fenton & Keller

Sara Boyns is at the forefront of Fenton & Keller’s efforts at inclusiveness, having served as a mentor and inspiration to young leaders in our community. Throughout her years in executive roles as a company partner and attorney, she has taken every opportunity to share the wisdom and experience she has gained to help other associates build fulfilling careers. Sara has mentored other women executives through decisions about changing roles and client responsibilities, managing workloads and forging relationships with their male peers. Sara currently serves on the Funds Development committee of Girls Inc. She also regularly participates in meetings of the Executive Women’s Group.

Ag Leadership Award: Colby Pereira – Costa Farms Colby demonstrates an intense commitment to serving the


Sara Boyns, Fenton & Keller, Businesswoman of the Year

Colby Pereira, Costa Farms, Ag Leadership Award

AWARDS - Continued on page 6




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Here’s our “Honor Roll” for 2018 by John Bailey, Chamber Board Chair

I’d like to start off 2019 by thanking the Chamber’s biggest financial supporters. We thank ALL of our members for enabling our organization to do the valuable work we do in building a stronger Salinas. Here’s our “Honor Roll” for 2018. — John Bailey, 2019 Chamber Board Chair

CHAMBER HONOR ROLL PLATINUM invest greater than $10,000


invest between $5,000 and $10,000

Alco Water Service Associated Builders and Contractors NorCal Chapter Braga Fresh Family Farms Inc California Water Service Company Chevron City of Salinas Mann Packing Company Noland, Hamerly, Etienne & Hoss Attorneys at Law Orradre ranch Pacific Gas & Electric Company Pinnacle Bank RHC Management Co dba McDonald San Bernardo Rancho Scheid Vineyards Tanimura and Antle ZAG Technical Services


invest between $2,500 and $5,000 Altai Brands Alvarez Technology Group Inc AquaBlue Skin & Body Spa Inc Bank of America Central Coast Federal Credit Union Chukchansi Gold Resort and Casino Cloverfield Management LLC Community Hospital of the Monterey Peninsula


CSUMB @ Salinas City Center Dole Fresh Vegetables Fenton & Keller Geisler3 Green Rubber – Kennedy Ag Hastie Financial Group Hayashi Wayland Kings Oil Tools Lowe’s McDonald’s Monterey/Salinas Monterey County Bank Monterey County Housing Authority Development Corporation Monterey Peninsula College Natividad Foundation Natividad Medical Center Ocean Mist Farms Ocon Family Chiropractic Sam Linder Auto Group Sammut Brothers Smith Family Wines SSB Construction Wells Fargo Business Banking Group


invest between $1,000 and $2,500 Alliant Insurance Services American AgCredit American Supply Company - Salinas Ausonio Inc Bagel Corner Inc Baja's Bar & Grill - Sushi Y Mariscos Best Western Hotel Bianchi Kasavan & Pope LLP BJ's Restaurant and Brewhouse Black Bear Diner - Salinas Booth Machinery Inc Boys & Girls Clubs of Monterey County Brandon D Patterson Windermere Valley Properties Caliber Home Loans Central Coast AVL LLC Central Coast College Costco Wholesale Corp Credit Consulting Services Inc D'Arrigo Bros Co of California Driscoll's, Inc. Duda Farm Fresh Foods, Inc. Dynegy Moss Landing, LLC El Camino Machine & Welding Embassy Suites Monterey Bay - Seaside Emerald Skyway Food 4 Less Granite Construction Company Inc Harden Ranch Plaza (PGI Mgmt) Hartnell College Haute Enchilada Housing Authority of the County of Monterey

iHeartMedia - KDON-KPRC-KOCN-KTOM-KION IMPOWER Inc InterContinental - The Clement Monterey International Paper JNM Company, Commercial Real Estate Johnson Electronics JRG Attorneys at Law Katherine Healthcare Center KION TV KSBW 8 (NBC) · Central Coast ABC · Estrella TV Central Coast La Plaza Bakery & Cafe-N Sanborn Rd Las Islitas Grill Laurel Inn Leavitt Central Coast Insurance Lowe Packaging Group Inc Madonna Gardens/Northstar Senior Living Maya Cinemas MBS Business Systems McSherry & Hudson Mission Linen Supply Monterey Bay Aquarium Monterey Bay Community Power Monterey Coast Realty Monterey County Office of Education Monterey County Petroleum Monterey Plaza Hotel & Spa Monterey Regional Waste Management District MY Cars- MY Chevrolet North County Industrial Machine Shop Inc. Northridge Mall / Starwood Retail Partners Pacific Valley Bank Portola Hotel & Spa Quail Lodge & Golf Club Quintes | Securing Retirement Outcomes RDO Equipment Co. Reyes Coca Cola Bottling Co Robert Half International Salinas Valley Dental Care Salinas Valley Embroidery Sanctuary Beach Resort Scarr Moving & Storage, Inc. Scudder Roofing Scudder Solar Energy Systems Smith & Enright Landscaping Taylor Farms California, Inc The Californian (USA Today/Gannett) The Home Depot The Nunes Company Inc / Foxy The Outdoor Market / El Mercado Popular Tierra at Monte Bella by Century Communities Tope's Tree Service TracMap Trio Petroleum Universal Staffing Inc Valvoline Instant Oil Change/Allen Bros Oil Inc Vilmorin North America Wal * Mart Stores, Inc. #2458 Waste Management-Marina Recycling Center Wells Fargo Commercial Banking Windsor Gardens Rehabilitation Center of Salinas Windsor Skyline Care Center



Noble Boss, Membership Director ■ Sydney Allred, Member Services Coordinator ■ Phillip Saldaña, Operations Manager ■ Thom Taft, Finance Manager ■ Paul Farmer, CEO & Chief Member Advocate


John Bailey Chair Jim Bogart ■ Vice Chair, GRC Kevin Dayton ■ Vice Chair, Finance Bill J. Hastie ■ Vice Chair, Chair-Elect & Events Julie Ann Lozano ■ Vice Chair, Membership Kristy Santiago ■ Past


Bailey (Chevron) Bumba (Consultant Community/Health) ■ Esteban Calderon (Comerica Bank) ■ Raymond Costa (RHC Management Co, LLC dba McDonald's) ■ Frank Geisler (Geisler3) ■ John Haupt (Haupt & Associates) ■ Albert Maldonado (MP Express Printing) ■ Rodney Meeks (Credit Consulting Services, Inc.) ■ Tom Meyer (1st Capital Bank) ■ Kathy Miller (Aera Energy) ■ Krishna Patel (Valvoline Instant Oil Change) ■ Brandon Patterson (Brandon D Patterson Windermere Valley Properties) ■ Starla Warren (Monterey County Housing Authority Development Corporation) ■ Kalah


Kasavan (SPARC) Huerta (Monterey Bay Economic Partnership)

■ Matt





Join us for our biggest annual event where over 500 local businesspeople get together for lunch and to honor our own.

Small Business of the Year: Ryan & McDonald Large Business of the Year: Gino’s Family Restaurant Group Businesswoman of the Year: Sara Boyns (Fenton & Keller) Citizen of the Year: John D’Arrigo Agricultural Leadership: Colby Pereira (Costa Family Farms) Spirit of the Community: Goodwill Central Coast 4

Presented by

Register online by 2/25 www.SalinasChamber.com Or (831) 751-7725




Argentina / Brazil by (and with) Chamber CEO Paul Farmer

Have you traveled with our Chamber (and me) yet? If not, read on – you might want to join us. Traveling with the Chamber is a fantastic way to travel internationally with someone you trust and our group travel rates will save you plenty of dough and headache. The Chamber and our travel partner agency handle all the details so all you have to do is enjoy yourself. Especially with the new friends you’ll make on our trip, that’s not hard! One of My Most Memorable Sites When I was a kid, my family was working to make ends meet so a Sunday joy ride was about the limit of our traveling. Since I’ve become an adult (ok, “adult-ish”, if you know me), I’ve more than made up for that. International travel is an important part of my life and I love nothing more than sharing these experiences with my friends. This year, we’re going to visit one of the most stunning places I’ve ever seen in my life – Iguassu Falls. It is simply astounding. On our Chamber trips, we stay in nice hotels. They’re usually 4-stars. When I saw the 5-star “Belmond Das Catras” hotel that is nestled right among Iguassu Falls for that part of our trip, I literally gasped “Wow!” In planning these trips, I usually do my best to save our travelers’ money but the tour operator recommended we spend the few hundred extra dollars to stay in this unforgettable resort. When I did my research, I had to agree. This will easily be the highlight of the trip and something that I just can’t rave about enough. I went there as a 25 year-old backpacker and I’ve never forgotten the impact it had on me. Before we get to Iguassu Falls, we’re going to spend plenty of time in a great hotel in Buenos Aires, Argentina. This City holds a special


2019 Chamber Trip (open to anyone)

Our hotel is nestled in the forest right beside the waterfalls

place in my heart – not just for its charm and metropolitan flair, but for the wonderful people I’ve met there. And if you’ve never been there, you may want to add a 2-day post-trip extension to visit Rio de Janeiro, Brazil. Rio is among my favorite cities in the world. There are so many cool things to share, you’re going to have to learn more about it. Call to find out if there is more space 831-751-7725 or shoot me a note: President@SalinasChamber.com Our traveler satisfaction is very high because the tours are top-notch, the pricing is very competitive (thank you, group discounts) and…let it never be said that I don’t know how to show people a good time!

Argentina/Brazil Apr 25 - May 4, 2019

10 Day Journey of a Lifetime Includes 8 Breakfasts, 1 Lunch & 2 Dinners Highlights: Buenos Aires, including Eva Peron Museum, Tigre River tour with Patagonian lunch. Iguassu Falls, among biggest waterfalls in the world. Option for Rio de Janeiro, Brazil. Our 4- and 5-star hotels are stunning! Rate below includes round-trip airfare, hotels, most meals, tour guides, shuttle transfers to airport

One more thing:

a little over half of our travelers are couples, but we also get a lot of singles who like to travel with our always-friendly group. Also, every year we get a few groups of friends who decide to leave the spouses at home and have their own adventure with us. So…set aside any reasons you might have for not joining us and at least come hear about the trip! ■


$3649 Rate is double-occupancy, + all taxes and fees = $150 $450 deposit holds your seat


Interested? Contact the Chamber asap to find out if there is any space remaining. (831) 751-7725 Or email us for a brochure to President@SalinasChamber.com


HOUSING – Continued from page 1 ➟ will provide incentives to accomplish these goals by allocating $250 million in short-term grants to help local agencies improve their planning and permitting systems. If cities and counties deliver on their commitments, the administration will make another $500 million available for general municipal purposes. Along with these carrots, the Governor unveiled a stick: linking housing production to certain (not-yet-specified) transportation funds, and possibly other local economic development resources. This is potentially a serious attention getter and has already drawn opposition from local government and some legislators. In addition to his ambition to directly influence local planning, zoning and

permitting of market-rate development, the Governor proposes more tools to encourage subsidized and “affordable” housing: • $500 million for subsidized loans for mixed-income developments. • Expanding by five-fold the state low-income housing tax credit, a key lever to motivate investment in subsidized housing. • Providing access to state-owned property for private affordable housing projects. • Easing approvals for long-term debt for local financing districts that want to provide infrastructure for housing and other economic development projects. • Allowing local infrastructure districts to join with federally designated Opportunity Zones by providing similar capital gains tax benefits for investments in these zones in affordable housing and “green technology” projects. ■

➟ AWARDS - Continued from page 1 agricultural community. She is the current President of Monterey County Farm Bureau and serves on the Board of Directors for Grower-Shipper Association of Central CA. Colby is also one of the appointed Directors of the Salinas Valley Basin Groundwater Sustainability Agency, the new entity charged with implementing the Sustainable Groundwater Management Act in Monterey County. Colby is also active in the community, serving on her local school board in Soledad and the United Way Board of Directors. Colby is a dynamic star within the agricultural community and takes her work seriously at Costa Farms, managing their food safety practices and supply chain audits.

Small Business of the Year: Ryan & McDonald Since 1976, Ryan & McDonald has served the Central Coast as an independent public accounting firm, combining big firm knowledge and experience with a small firm atmosphere. The Ryan & McDonald staff is very involved in the community. Through sponsorships and volunteering, they support many local nonprofit groups and events including the American Cancer Society’s Relay For Life, United Way of Monterey County, Monterey County Office of Education’s “Stuff the Bus” program, The Food Bank for Monterey County and many others.

Jonathan Ryan & Robert McDonald, Small Business of the Year

Large Business of the Year: Gino’s Family Restaurant Group Gino’s Restaurant first opened their doors in old town Salinas in 1975. It was not uncommon for the patriarch of the family, Luigi Bozzo, to work 15 hour days, 7 days a week. He taught the trade to his children, who in turn have passed down the tradition to their children. With 5 different restaurants throughout Monterey County, the family has become a staple in our community. If you haven’t tried their blackened chicken fettucine, one could say you haven’t really experienced Salinas! The family


shows their dedication and love for the Salinas Valley by donating food to homeless shelters, schools, churches, fundraisers, and non-profits.

Citizen of the Year: John D’Arrigo John D’Arrigo is the President/CEO and Chairman of the Board of D’Arrigo Brothers Company of California, a vertically integrated grower, packer and shipper of fresh fruits and vegetables. John is a supporter of the agriculture industry and actively participates in agricultural organizations. He is a past chairman of Western Growers Association and the Grower Shipper Association. John is a board member of the Leafy Greens Marketing Agreement, and has been instrumental in developing services to help farmworkers and their families with their healthcare needs John D'Arrigo, and access to medical treatment. Founded by John in 2010, Citizen of the Year The Agricultural Leadership Council (TALC) has grown to 157 members dedicated to changing and saving the lives of agricultural workers and their families. John and the D’Arrigo family have been outstanding supporters of Natividad Medical Center and the Natividad Medical Center Foundation.

Spirit of the Community: Goodwill Central Coast Goodwill Central Coast, which covers Monterey, Santa Cruz and San Luis Obispo counties, is one of the region’s largest social enterprises and operates three career centers, five donation processing centers, 25 attended donation stations, 16 stores, and a vocational school. In late 2017, Goodwill relocated their Central Coast operations from Santa Cruz to Salinas, bringing approximately 140 jobs. In the tri-county area, Goodwill employs about 600 people, who all help further the organization’s mission to improve economic prosperity in the Central Coast. Goodwill Central Coast has provided job training for thousands of local people to achieve their personal and professional goals. ■



Welcomes New Faces CHAMBER BOARD

The Chamber Board is comprised of up to 20 members who change a bit each year, as some retire off the Board and some new Directors are welcomed. We are always striving to make sure our Board is made up of people who look like our membership in a number of ways including by industry, age, gender, race. Numbering seven, our “incoming class” for 2019 is diverse and larger than normal. These are the leaders who will help ensure that our Chamber stays at the forefront of both our strategic direction and financial oversight. Let’s meet a few of them.

Andrea Baileytheis relatively new to Monterey County and works as part of Policy, Government and Public Affairs team for Chevron.

In this role, Andrea is responsible for developing and implementing their social investment strategy, developing their community and stakeholder engagement strategies, government affairs and managing community relationships. She also works closely with local nonprofits helping them serve their causes and communities while creating and building relationships that link resources with organizational needs through sustainable models that build capacity and maximizes effectiveness. Andrea was the CEO for the American Red Cross in Contra Costa County for eight years. This work spurred her to start her own company; The Nonprofit Development Group where she consulted with nonprofits nationally and eventually took a position as Development Director with GRIP. She has a PhD in Clinical Psychology from UC Berkeley, an MBA in Management & Organizational Leadership and a BA in Business Administration.

Krishna Patel is the Financial Controller for Allen Brothers Oil. Before making the decision to move into the private sector, Krishna worked in public accounting for nearly 12 years, most recently at Hayashi Wayland in their Salinas office. Krishna has a Bachelor of Science in Business Administration, with an emphasis in Accounting, which she received from California State University, East Bay. Krishna has served on many non-profit boards and committees over the last 12 years for organizations such as Relay For Life Salinas, Monterey County Young Professionals Group, Girls Inc of the Central Coast, Indian Community of the Monterey Bay, Tatum’s Garden & El Sistema/YOSAL. She loves to give back to her community, and through her new commitment to the Salinas Valley Chamber of Commerce Board of Directors, she hopes to be able to help make positive changes in the community in which she lives, works & plays.

Starla Warren is the President of the Monterey County Housing Authority

Development (HDC). In that role, she has earned the respect of virtually all who work with her and her team for being fearless, persistent and creative in addressing our area’s housing challenges. HDC is the non-profit development arm of the Monterey County Housing Authority; they are constantly working to bring more affordable housing to the area. In 2017 alone, they began construction on two new affordable housing developments which will add a total of over 100 newly-constructed affordable housing units to the community. In Castroville, 50 of those units are earmarked for farm laborers and their families. With the completion of Dai-Ichi Village, an affordable housing development for seniors in Salinas’s Chinatown, HDC was honored in 2017 by the City of Salinas with the David G. Swanson Award recognizing their tremendous contributions to the viability of the community. At one of HDC’s recent housing development groundbreaking ceremonies, a community partner stated that in his 25 years in the industry, he has never met anyone who is as good as Starla at figuring out the nuances of bureaucracy to turn a “no” into a “yes.” Her spirit, energy and intelligence have benefited our community tremendously in addressing the challenge of affordable housing.

Next issue, we will meet several more of the Board’s new faces! FEBRUARY 2019



Marketing 101

Finance Director on State Budget

tips & advice on digital marketing by Phil Fisk, President Coastline Marketing Group

by CalChamber

3 Social Media Tips to Grow Your Business Social media is a digital marketing tool that is often underused. However, it really shouldn't be for a number of reasons. In the United States, about four-fifths of those who spend time online use Facebook, about a third utilize Instagram, and a quarter use Twitter, and regular posts to all of those social media outlets do not cost anything other than the time that it takes to compose and post the messages. The impact that these posts have on brand awareness and direct access to customers is significant given that the sacrifices necessary to do so are minimal. But it should be noted that to get the most value out of using social media, you do need to be posting with a purpose. In other words, every post should have something like building awareness, driving website traffic or increasing sales as its focus. These social media tips will help that purpose be better known.

1. Be Consistent - The most straightforward way to be consistent would be to post at the same time every day, but you don't necessarily want to or should do that. However, it is essential to incorporate posting into the work schedule of whoever is responsible for that aspect of the business and to ensure that customers and prospective customers get used to seeing your messages. Social media content that is not consistent can cause them to start to forget you, and much of the work that had already been put in can be undone. You could schedule posts, which is an option if you expect an especially busy period coming up.

2. Boost Your Posts - One thing that can be done to help your

post reach additional eyes is to do something like boosting a post on Facebook. The cost does not need to be significant. Although the prices can vary a bit, spending just $20 can push you one or more times in front of hundreds or thousands located in your area or who are focused on your niche area. Also, keep in mind that boosted posts should be used sparingly, when you want to share information that is especially important, while you keep the rest of your social media posts the regular free type.

3. Work Your Calls to Action - Make sure to include a call to action

on any and all social media outlets that you're using, showing the readers the best decision to take. Using an image with the call to action on it and including words like "buy," "subscribe," "register" and "donate" can help cement that message in the viewer's brain. Including a sense of urgency helps too. For example, "Offer expires on Tuesday!" can be just what sparks someone to take advantage of your products or services. Conversely, no call to action can leave the person reading what was written quickly moving on to the next tweet, post or picture. ■


We are in extraordinary times right now, but that is punctuated by a lot of uncertainty, California Finance Director Keely Martin Bosler commented to a luncheon audience of more than 100 business leaders at the California Chamber of Commerce. Highlights of the presentation are included in the latest CalChamber Capitol Report video. With an easy manner but commanding the details, Bosler covered five areas in Governor Gavin Newsom’s budget proposal of interest to the business community: budget resilience, education, paid family leave, housing, and federal tax conformity. ‘Budget Resiliency’ The budget allocates $13.6 billion to building “budgetary resiliency” and paying down the state’s unfunded pension liabilities. This includes: • $4 billion to eliminate all outstanding budgetary debt as well as deferrals; • $4.8 billion to build reserves, bringing the state’s Rainy Day Fund to more than $15 billion this year (the largest amount ever) and nearly $20 billion over four years; • $4.8 billion to pay down unfunded retirement liabilities. The budget’s remaining spending prudently charts the path toward building a long-term fiscal foundation, Bosler explained. More than 86% of the new spending in the budget is for one-time purposes, and in each of the out-years the budget has a positive operating balance, she said. The budget also more than quadruples the size of the state’s safety net reserve, strengthening programs that provide the first line of defense for families during an economic downturn. “We are almost 10 years into the longest economic expansion in history, and all of those who study, and look at these things know about, know we have these things called ‘business cycles’ and what goes up, does eventually come down at some point,” said Bosler. “All of these things are the reason why we’ve put together the budget we’ve put together that really starts with a very strong foundation.” Rainy Day Fund Working on all the prior work from the administration of Governor Edmund G. Brown Jr., the Newsom administration plan for 2019–20 proposes significant investment in the state’s rainy day fund. Bosler projects that the fund will have $15.3 billion by the end of the budget year, and that the amount will grow to approximately $19.4 billion by 2022–23, absent an economic downturn. Director Bosler explained that the Newsom administration has a legal opinion which states that deposits made into the Rainy Day Fund from the end of the Brown administration do not count toward the


constitutionally mandated 10% savings rate. The Newsom administration agrees with the legal findings. Therefore, the state will not be meeting the state constitutional target until 2022 or 2023, which means that the state will continue to make mandated deposits into the reserve for the foreseeable future. “We think that’s a really good thing for helping the state weather the next economic scenario,” Bosler said. Paid Family Leave Director Bosler affirmed that the administration is committed to expanding the Paid Family Leave program with the goal of ensuring that all newborns and newly adopted babies can be cared for by a parent or a close family member for up to the first six months. “This is a proposal that we don’t have a fleshed-out plan on,” Bosler said. “This is a conversation that the Governor wants to start and this is a high priority for him, and it’s one that we look forward to having with you all.” The budget proposes to adjust the reserve requirement for the fund that supports the Paid Family Leave program. This change will enable the state to make a down payment in expanding Paid Family Leave in the upcoming budget year while maintaining an adequate reserve. Housing To address California’s housing crisis, the budget includes a $1.3 billion one-time General Fund allocation and a new approach to spur housing development to address the state’s affordability crisis and promote economic growth. The budget also expands state tax credits to further develop both low- and moderate-income housing, and proposes new innovative housing on excess state property. “When we talk about affordability in the state, the single largest thing we are talking about housing,” Bosler said. “I think that really impacts every one of us.” The Governor is making a sizable one-time investment to really get local governments doing things differently, Bosler said. Local governments that meet regional housing goals will receive additional funds, but those that don’t meet those goals may eventually see transportation dollars diverted elsewhere in the state, Bosler explained. She remarked that California just isn’t seeing housing permits at the level needed to keep up with the natural growth of the state. She estimated that there were maybe 113,000 units granted permits statewide when California needs 200,000 built every year. “So we have a long way to go,” she observed. “I think the Governor is under no illusion that this is going to be easy,

BUDGET - Continued on page 9


Surviving a Volatile Stock Market by Bill Hastie, MBA By most any measure, 2018 was not easy for most stock market investors. The 4th quarter of 2018 alone saw the S&P 500 decline more than 13.5%, where at one point the majority of S&P stocks were nearing bear market declines of almost 20%. Making matters worse was that no good market or economic news was good enough to advance the market, all adding to the anxiety of the individual investor. Surviving this type of market is never easy, but keeping in mind a few do’s and don’ts can certainly help.

DON’T act out of emotion Our fears (and greed) often drive us to make imprudent investment decisions especially in the midst of a rapidly advancing or declining stock market, making an investor’s desire to “out-smart” the market is rarely accomplished. Never let emotion be the driver of any investment decision. “Flat-lining” emotions can truly help an investor be a better investor – never getting too excited or fearful of current market conditions.

DON’T sell after a market decline and reinvest when the market is better This is perhaps the single most common investor emotion leading to serious investment mistakes. Let’s translate that emotion – I will sell now after the market has declined (and prices are low) and reinvest later when the market is better (and prices are higher). Only when an investor sells their investments are “harddollar” losses created; until then, they

are “paper” or unrealized losses. So when Bill Hastie the investor sells their investments after a market decline, any losses are realized. Then when the market advances and prices are higher, the losses are extended by purchasing higher priced investments. Bottom line, this never works.

DO have a plan and stick to it Maintaining a disciplined investment plan through good markets and bad most often yields the best long-term investment results for no other reason that it takes investor emotions out of the equation. Discipline should be the driver of every investment decision. If the investment plan calls to invest $100 per month in a 401k plan, that needs to happen no matter the current market conditions. Human nature says not to invest when the market is declining… human nature is wrong. A solid argument can be made to invest more than $100 when the market is declining.

DO get professional help if you need it Investing is not an innate activity, and most often human nature is a poor guide. Seeking professional help with portfolio management can be money well spent. Aligning risk tolerance, investment objective and time horizon in an investment portfolio, and maintaining a prudent process of monitoring that portfolio, is what a professional investment advisor can do. A Registered Investment Advisor (RIA) most often works on a fee basis and should take an objective view of portfolio construction and ongoing management. The RIA should also maintain a policy of on-going investment research in order to keep the portfolio consistent with current market and economic conditions. Bill Hastie, MBA is the Founder of l ocally-owned Hastie Financial Group. If you would like to discuss your personal or company’s investment needs, please contact Bill at William.hastie@hastiefg.com ■


➟ BUDGET – Continued from page 8 but he wants to put money on the table and get together with local governments and figure out how to move the needle here.” The Governor also is proposing to conform state tax law to the new federal opportunity zone provisions, which would provide relief from some capital gains taxes for investments in affordable housing and green technologies in newly-designated Opportunity Zones. Federal Tax Conformity Package Director Bosler explained that California continues to work through a lot of changes to the federal tax laws to relieve the administrative burdens of compliance. The Governor has proposed a more-than-doubling of the state earned income tax credit, but is considering making up for the lost tax revenues by conforming some Californian corporate and income tax provisions to changes made in 2017 by federal tax reform. A few of the large tax conformity items the state is considering, are the limitation on pass-through losses for non-corporate taxpayers, limiting fringe benefit deductions, and like-kind exchanges, plus conforming accounting rules for small business. Largest K-12 Education Per-Pupil Expenditure in History The funding guarantees for K–12 schools and community colleges in 2019–20 is $80.7 billion—a new all-time high with per-pupil expenditures now nearly $5,000 higher than just seven years ago, Bosler explained. “Overall this budget provides around $500 per pupil more than last year,” Bosler said. The budget funds critical work to build a longitudinal data system to better track student outcomes and increase the alignment of California’s educational system to the state’s workforce needs. The budget also includes a $750 million one-time General Fund expenditure to address barriers to full-day kindergarten. Bosler remarked that about one-quarter of students enrolled in kindergarten do not have access to a full-day kindergarten program. To address the rising costs of pensions in the California State Teachers’ Retirement System (CalSTRS) and provide immediate relief to districts, the budget proposes a $3 billion one-time non-Proposition 98 General Fund payment to CalSTRS on behalf of schools. Bosler called this move “extraordinary.” Overall, this payment is expected to provide immediate relief to school districts and will reduce the out-year contribution rate by half a percentage point. The Governor also is very focused on how the educational systems meet the needs of the state’s workforce, Bosler said. “This is not just for today, but into the future.” She said there is going to be an investment into a longitudinal data system that tracks how children move from the local educational system and into higher education, and ultimately into the workforce. “There is going to be a lot of discussion over the next few years about how we better connect the skills that you all need as employers in the state with what is being produced by both our K–12 system and also our higher education system too,” Bosler told listeners.


Higher Education Bosler said that Governor Newsom has learned a lot about California’s higher education system since spending the last eight years sitting on the California State University Board of Trustees as well as the University of California Board of Regents . She said the Governor has a lot of “exciting and interesting ideas in this area.” The budget includes $1.4 billion ($942 million ongoing) for higher education to support increased enrollment, improved time to completion of a degree and a tuition freeze. The budget also proposes funding for two free years of community college tuition for first-time, full-time students. The idea behind this proposal, Bosler said, is that “we know an education is an important tool to a better life and higher wages and that continues to be his focus.” The budget also provides: • University of California—$240 million ongoing General Fund dollars for operational costs, student success, student hunger and housing initiatives. This also includes $138 million one-time General Fund appropriation for deferred maintenance. • California State University—$300 million ongoing General Fund allocation for operational costs, increased enrollment, and for continued progress toward the equity goals of the Graduation Initiative 2025. The budget also includes $247 million in one-time General Fund monies to expand on-campus child care facilities serving students and deferred maintenance, and $15 million in one-time General Fund dollars for student hunger and housing initiatives. • Community Colleges—$402 million ongoing Proposition 98 General Fund allocation, including a 3.46 % cost of living adjustment (COLA), enrollment growth, legal services for undocumented students and families, and providing a second year of free tuition. Doom and Gloom Director Bosler said it wouldn’t be a Finance Luncheon without ending her presentation with a little “doom and gloom.” The department isn’t predicting a recession, but is modeling one to understand how bad it could get, she said. The model shows a revenue decline that isn’t as bad as the last recession, but a little bit worse than the recession in 2000–01. Bosler explained that the state will actually see a $70 billion drop in revenues in just a three-year period, according to the forecast. That’s sobering, which is why we have… invested in building resiliency. Even under a slowdown of any magnitude, there would be a lot to navigate,” Bosler said. “The key is going to be looking at all the indicators and all the revenue numbers…and then really making all the adjustments we need to make….” The full summary of the Governor’s budget proposal is available at www.ebudget.ca.gov ■


Transitions in the Workplace by Sharilyn Payne, Fenton & Keller

Photo by Batista Moon Studios

Clarissa Rowe, VP Community Relations Officer; Oscar Rico Mendoza and Yusdivia Tapia, Owners, Stevie’s Family Restaurant; Kathy Torres, VP MCB 17629 Vierra Canyon Road Prunedale, CA 93907 831.272.3356 A convenient, causal family style restaurant, STEVIE’S FAMILY RESTAURANT is open daily from 6:00 am to 9:00 pm, serving breakfast, lunch and dinner. Always cooking with fresh, local ingredients . “Without Monterey County Bank, people like us wouldn’t be able to open our own restaurant. Monterey County Bank has changed our lives and we highly recommend them to help you fulfill your dreams.” Oscar Mendoza and Yusdivia Tapia, Owners, Stevie’s Family Restaurant

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Sharilyn Payne is a lawyer with the Fenton & Keller law firm in Monterey. This article is intended to address topics of general interest, and should not be construed as legal advice. For more information, please visit www.fentonkeller.com. ■


Photo by Batista Moon Studio

With the new laws taking effect January 1st, the beginning of the year is also a good time to reflect on slightly older laws and regulations to ensure compliance with those. One such regulation expanded protections for transitioning individuals. As background, the California Fair Employment and Housing Act (“FEHA”) protects individuals from harassment and discrimination based on their membership in a protected class such as sex, religion, sexual orientation, and national origin. Included in these protected classes are gender identity and gender expression. Gender identity is defined under the FEHA as “each person’s internal understanding of their gender.” Gender expression is defined as “a person’s gender-related appearance or behavior whether or not stereotypically associated with the person’s sex assigned at birth.” Effective July 1, 2017, the FEHA expanded its existing protections against discrimination on the basis of gender identity and gender expression, providing new protections for individuals who are transitioning, have transitioned, or are perceived to be transitioning. “Transitioning” is a process some transgender individuals go through to begin living as the gender with which they identify, rather than the sex assigned to them at birth. An individual does not have to undergo medical treatment or go through any particular steps to transition. For example, an employee may go through a physical transition involving medical treatments such as hormones or surgery to physically align their body with their internal sense of self. Or an employee may go through a social transition seeking to go by a name and pronoun, or wishing to use the bathroom facility, that corresponds with the individual’s gender identity. Employers must keep in mind several rules. If an employee asks to be called by a different name, and asks that a different pronoun be used, employers must abide by these requests and ensure that supervisors and co-workers do so as well. An employer cannot require the employee to go by the name on his or her birth certificate. An employer cannot ask for documentation related to the employee’s sex, gender, gender identity, or gender expression, either at the time of hire or at any time during employment. If an employer has a dress code, it must enforce that code in a non-discriminatory manner. Employees must be allowed to dress according to their gender identity and gender expression unless the employer can show a business necessity for requiring otherwise. Employers with written dress codes should review and modify them if they specify dress and/or grooming requirements related to an individual’s gender. Furthermore, an employer must allow an employee to use the restroom that corresponds with the employee’s gender identity or gender expression. Many employers are reluctant to do so because of the potential reaction of other employees. However, the Equal Employment Opportunity Commission has specifically stated that “co-worker confusion or anxiety cannot justify discrimination” against transgender individuals. To show respect toward transitioning employees, as well as to comply with the regulations, employers should ensure that supervisors understand the regulations that apply, and that all employees understand that they cannot harass or discriminate against transitioning individuals. California law requires a discussion of this subject in harassment prevention training. Additionally, employers with five or more employees must display the poster on “Transgender Rights in the Workplace,” which can be found at the following website: https://www.dfeh.ca.gov/wp-content/uploads/ sites/32/2017/11/DFEH_E04P-ENG-2017Nov.pdf.


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Travel, Tourism & Entertainment

AquaBlue Skin & Body Spa Downtown Book & Sound AquaBlueSpa.com DowntownBookAndSound.com

Monterey Bay Aquarium MontereyBayAquarium.org

Scheid Vineyards ScheidVinyards.com

ARIEL Theatrical ArielTheatrical.org

DJ Galaxy Music DJGalaxyMusic.com

Monterey Jazz Festival MontereyJazzFestrival.org

Smith Family Wines SmithFamilyWines.com

Bayonet and Black Horse Golf Course BayonetBlackHorse.com

El Sistema USA/Salinas, Inc - YOSAL YouthOrchestraSalinas.org

Monterey Plaza Hotel & Spa Special Events MontereyPlazaHotel.com BayAreaTents.com

Best Western Hotel BestWestern.com

Embassy Suites Monterey Bay - Seaside EmbassySuites3.Hilton.com

California International Airshow SalinasAirshow.com Escape Room Salinas EscapeRoomSalinas.com California Rodeo Inc CARodeo.com Hampton Inn & Suites SalinasSuites.HamptonInn.com Chukchansi Gold Resort and Casino Holiday Inn Express & ChukchansiGold.com Suites HIExpress.com/SalinasCAL Corral de Tierra Country Club Laurel Inn CorralDeTierraCC.com LaurelInnMotel.com Courtyard by Marriott Salinas/Monterey Marriott.com/snscy

Maya Cinemas MayaCinemas.com/Salinas

Monterey Zoo & Vision Quest MontereyZoo.org

Steinbeck Lodge SalinasInn.com

Motel 6, #0639 Motel6.com

The Western Stage WesternStage.com

National Steinbeck Center Steinbeck.org

The Yanks Air Museum Foundation YanksAirMuseum.com

Quail Lodge & Golf Club QuailLodge.com

WeatherTech Raceway Laguna Seca Residence Inn by Marriott - WeatherTechRaceway.com Salinas/Monterey Marriott.com/snsri Salinas Valley Fair SalinasValleyFair.com Sanctuary Beach Resort TheSanctuaryBeachResort.com

A Special Thanks to Our Strategic Partners and Stakeholder Members




New Member Profiles Baja Bar & Grill


Mexican and Asian infused restaurant serving a wide range of Micheladas and Botanas. We bring a variety of Asian dishes such as sushi infused with a Mexican twist. For example, we serve a Carnitas Sushi Roll and an Aguachile Roll. We also offer Baja Fish Tacos and many other delicious dishes along with a Poke Bar. If you are in search for something different in the Salinas area, we recommend you check us out. We have a 30 foot bar with a wide variety of Baja specialty drinks from Micheladas to Sangrias, jumbo Mimosas and many more. There are six televisions to watch your favorite sports and a nice outdoor patio with palapas. Make sure you stop on by! 435 Pajaro St., Salinas • (831) 800-7445

Boardwalk Sub Shop We serve Jersey-style subs made with California quality in Monterey County. As four brothers in Atlantic City, the Teplitzkys grew up in the restaurant business, and sub sandwiches brought our family together. After the passing of our mother and eldest brother, we decided to honor their memory. Using our own recipe of perfect bread, fresh, local ingredients, we bring together the best of both coasts. Every item, from our cheesesteaks to our Philly soft pretzels, is handcrafted to take your taste buds on a tour of our first home back East. This restaurant is writing the story of our colorful family history. Let’s tell it together! BoardwalkSubShop.com 1220 S. Main St., Salinas • (831) 221-0110

Cerrato by Century Communities California has spacious new homes that are rich in character and filled with innovation. Walkable tree-lined streets. Nearby parks, schools, shops and restaurants. These are the hallmarks of a classic neighborhood, and you’ll find them all at Cerrato. Located a few blocks from Downtown Hollister, Cerrato offers fine homes with plenty of flexibility and options to customize. You’ll find the perfect fit for your family in a setting that feels like home. CenturyCommunities.com 705 Valencia Way, Hollister, CA • (831) 313-0999

Infinity Floors & Molding At Infinity Floors, you the customer, are our top priority. We will always aim to exceed your expectations. We offer fast and superior quality flooring installations for a variety of materials, including hardwood, laminate, carpet, vinyl tile and more that will complement any room. We carry a wide variety of popular and durable brands in the industry. Our services include free estimates, home measurements, and take-home samples. SalinasFlooringStore.com 220 Main St, Salinas • (831) 204-9080


Lowe’s is a FORTUNE® 50 home improvement company serving more than 18 million customers a week in the United States, Canada and Mexico. With fiscal year 2017 sales of $68.6 billion, Lowe’s and its related businesses operate or service more than 2,240 home improvement and hardware stores and employ over 310,000 people. Founded in 1946 and based in Mooresville, N.C., Lowe’s supports the communities it serves through programs that focus on K-12 public education and community improvement projects. For more information, visit Lowes.com. 107 E Boronda Rd., Salinas (831) 296-8700

Pauline Oh Pauline finds joy in helping others and that translates into her work as a Financial Advisor at Morgan Stanley. Her areas of focus are small to mid-sized businesses and pre-retirement families at every stage of the life cycle. She believes that financial education is the key to making good decisions and loves educating through ongoing workshops and seminars. Contact her by emailing Pauline.Oh@morganstanley.com or call (831) 646-6124 to find out more about the next workshop coming up!

Pauline Oh

RC Elite Painting Co We are a unique painting company with over 20 years of experience. We specialize in delivering more than painting; we deliver art. Our talented crew can tackle any project. We excel at specialty jobs such as: faux finishes, old-world stain, and old furniture restoration, and we can match any color to your liking. All we need as a blueprint is your vision. Hard work complemented by both experience and craftsmanship is the formula we use to bring your dreams to life. We value our customers: you are our priority. For this reason, we work carefully with our customers, to oversee every single aspect of each job to maximize both quality and time. 831-869-9433 www.RCElitePainting.com

Rebecca Perry Leadership Your mood, your energy, your signature presence are all part of how you lead— and how you lead directly impacts all those around you. I coach senior leaders who want to increase their leadership presence and effectiveness. In partnership, we increase your ability to communicate with clarity, foster accountability, and accomplish significant and sustainable results. Through one-to-one coaching and retreat facilitation, I help leaders and their teams grow. Transform. Thrive. RebeccaPerryLeadership.com (503) 353-7400



Investing in College Success for Latinos

Chamber Events

by Janet Murguia, Sacramento Bee Those of us who advocate for racial equity at the national level increasingly look to California as a bellwether for how to address deeply rooted structural inequities and advance opportunity in communities of color. We’ll be paying close attention to what Governor Gavin Newsom does to ensure the state’s largest ethnic group, Latinos, has equal access to — and equitable outcomes in — higher education. Gov. Newsom has an opportunity to be a leader on improving higher education attainment rates and closing equity gaps not only for the state, but for the rest of the nation. While some may characterize this as a moral imperative, we see it as an economic one as well. More than 50 percent of California’s K-12 students are Latino. The state’s economic destiny is largely in their hands. Unfortunately, while California’s education policies and its public university system are generally considered forward-thinking, they have fallen short when it comes to educating the Latino students who will soon make up the bulk of the state’s workforce. True, there are hints of progress. The rates of Latino students attending and graduating from college have increased in recent decades. Of the 2.8 million students in college in California today, a whopping 43 percent are Latino. But while they have made inroads, they still earn bachelor’s degrees at far lower rates than their peers. In fact, the “attainment gap” between whites and Latinos is more of a chasm, according to The Campaign for College Opportunity. Fifty-two percent of white students graduate with a bachelor’s or associate’s degree compared to just 18 percent of Latino students. Why does this matter? For one thing, the state of California is currently not producing enough college graduates to meet employers’ anticipated needs by the year 2030. This is because the state does not


Clearly a lot of fun was had at our holiday mixer at BJ's Restaurant

adequately prepare Latino students to pursue bachelor’s degrees, much less provide the access and affordability they need to attend college. It’s no wonder the 2018 California Higher Education Report Card, issued by the Campaign for College Opportunity, gave the state a C-minus. Latino students will soon be the core of the state’s workforce, and employers project that 60 percent of workers will need postsecondary degrees by 2030. That’s why California’s new governor must make improved college attainment for Latinos a top priority. UnidosUS has joined the Campaign for College Opportunity and a diverse set of more than 100 stakeholders in insisting that Gov. Newsom set a 60 percent attainment goal for California’s Latino population. California could be the first state in the nation to set this type of equity and attainment goal. By doing so, the state could provide the nation with the road map on how to succeed. But success will require providing real transfer pathways, the elimination of outdated remedial education requirements, and funding the state’s public universities to operate at full capacity. If the Golden State hopes to have a golden economic future and be a shining beacon for the rest of the nation, it must eliminate the stark racial and ethnic disparities rampant in its educational institutions. Because without a college-educated workforce that includes Latino graduates, cutting-edge companies in California will face severe shortages of qualified workers and take their business – and their jobs – elsewhere. ■

Connect at Lunch enjoyed their time at The Haute Enchilada in Moss Landing


The Heart of Innovative Care See for yourself what happens when a 911 call launches our cardiac team into action. Our Ask the Experts Heart Month event will transport you inside an operating room to witness new innovative procedures and the journey to recovery.

Thursday, February 21 5 Lower Ragsdale, Ryan Ranch, Monterey Doors open at 5pm; program begins at 6pm. RSVP required. Call 831-759-1890 or register online at svmh.com/asktheexperts Spanish translation available.




Chamber Ambassador

Nichole Sumners

Nichole was born in Capitola and raised on the Monterey Peninsula. She feels rewarded by her career as an insurance agent because she understands she is helping her clients protect what matters most to them. Nichole works at HUB International, which has served the community for 130 years. Insurance provides a changing work environment that Nichole loves because it challenges her. In her spare time, she can be found scoring points and being a team player for the two softball teams she plays on. The coed softball teams that are based in Monterey and Salinas travel to different cities to play in slow pitch tournaments. In addition to playing softball and being a mommy, she volunteers her time as an ambassador for the Monterey Peninsula and Salinas Valley Chambers. Nichole chose to become an ambassador for

the Salinas Valley Chamber because she strives to make Hub International one of the longest standing Chamber members like it is at the Monterey Peninsula Chamber. Nichole loves the people in her community and it is evident by the many friends she has made over the years. When she is out and about in town, she likes to eat at local restaurants and food trucks with her friends and family. Seen here in the picture is Nichole and her mother, Jeanie Sumners. The mother and daughter duo are very close, and Nichole aspires to reach the level of professionalism her mother has reached in the community as she progresses in her own career. â–

Call Nichole at (831) 642-4006 with your insurance needs. She will be happy to help you with your insurance plan and give you genuine feedback.

LMC Welcomes New Facilitator Leadership Monterey County is excited to announce the appointment of Ms. Dana Marshall as the new Facilitator for Leadership Monterey County. She has 25 years of management and consulting experience in Organizational Development and Human Resources management. She holds a BA in Psychology from the University of California at Santa Barbara and is certified as a Senior Professional in Human Resources (SPHR) and a SHRM Senior Certified Professional (SHRM-SCP). She is a graduate of Leadership Monterey County, class of 2018. Ms. Marshall’s specialties include organizational development, training and HR consulting, specifically

Ms. Dana Marshall FEBRUARY 2019


on employee relations issues. Her consulting skills and business acumen have benefited management teams on a variety of human resources issues, including developing goals and objectives, conducting formal needs assessments, and designing and facilitating management team building programs and employee assimilation programs. The mission of Leadership Monterey County is to build awareness of local business and community concerns and encourages involvement and stewardship to help shape the future of Monterey County. It is a comprehensive focus on critical community issues.


Focus on Non-Profits Monterey County Pops! is an orchestra dedicated to bringing inspiring pops and patriotic music performed by professional musicians free-of-charge to the families and visitors of Monterey County. The Monterey County Pops! performs patriotic concerts on Memorial Day (Monterey), Veterans Day (King City) and the 4th of July (Spreckels and Monterey); for the Veterans Transition Center and at the Naval Postgraduate School. In addition to our patriotic concerts, the organization has made a commitment to the underserved youth in our community working with aspiring youth musicians from the Monterey Peninsula, Salinas, and the South County regions. This organization is proud that over 250 youth musicians perform at our annual concerts with our professional musicians. We have developed a school workshop program where our orchestra spends the day at a school

rehearsing, mentoring, and interacting with the student musicians followed with a concert where the youth musicians perform with our professional orchestra. We have recently completed workshops and performances at Rancho Cielo, Alisal Center of the Fine Arts, King City Stanton Theatre Veterans Day Celebration, Greenfield and Gonzales Schools. We are looking to expand in to more schools. We are proud of the community partnerships we

have developed with Alisal Center of the Fine Arts, YoSal, City of Monterey, Palanke Arts, Community Partnership for Youth and the Salinas Founders Day Celebration. All our concerts are FREE. We believe strongly in bringing our concerts to our local communities. Get involved and support our efforts by visiting MontereyCountyPops.org or call Carl Christensen at (831)484-5511 or Ken White (831) 624-4538.

Non-Profit Calendar Jan. 31: Luncheon featuring Stephanie Harkness 11am-1:30pm Corral de Tierra Country Club Non-Profit: IMPOWER 831-905-6471 ImpowerWomen.org

Feb. 12:

Love Letters Workshop 10am-12pm 80 Garden Ct., Ste. 201, Monterey Non-Profit: Hospice Giving Foundation 831-333-9023 hospicegiving.org/events

Feb. 13:

Love Letters Workshop 5:30-7:30pm • 80 Garden Ct., Ste. 201, Monterey Non-Profit: Hospice Giving Foundation 831-333-9023 hospicegiving.org/events

Feb. 14: Lasagna Luncheon

11:30am-1:30pm 100 Harvest St., Salinas Non-Profit: Active Seniors, Inc. 831-424-5066 activeseniorsinc.org


Mar. 13:

Advance Health Care Directive Workshop 12-1pm Alliance on Aging Office 247 Main St., Salinas Non-Profit: Hospice Giving Foundation & Alliance on Aging 831-758-4011 allianceonaging.org

Mar. 14:

Corned Beef Luncheon featuring Scott Miller 11:30am-1:30pm 100 Harvest St., Salinas Non-Profit: Active Seniors, Inc. 831-424-5066 activeseniorsinc.org

Apr. 6:

St. Patrick's Day Corned Beef & Potato Dinner 5:30-7:30pm Hartnell Student Ctr, 411 Central Ave Salinas Non-Profit: Salinas Senior Center 831-757-6030 ssc@salinasseniorcenter.org

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333 Salinas Street Salinas, CA 93901 831.424.1414 470 Camino El Estero Monterey, CA 93940 831.373.3622



Exporting California’s Redistricting Change By Joel Fox, Fox and Hounds Daily

It is an old adage that California is a bellwether for the nation. Policy changes that happen here often flow eastward from tax revolts to climate strategies. Newly elected governor Gavin Newsom boldly predicted that recent California policies are the future for the rest of the country. Time will tell, but the idea that California political ideas will move the rest of the country is being tested currently, led by another of the Golden State’s governors. Last week, former governor Arnold Schwarzenegger hosted a Terminate Gerrymandering Summit at his USC Schwarzenegger Institute. On hand were leaders of four states, Michigan, Utah, Colorado, and Missouri, that saw successful ballot propositions approved in recent elections to take the power of drawing districts from legislators and give it to independent committees. Calling the art of Gerrymandering (the word comes from an 1812 Massachusetts state senate district drawing signed by Governor Gerry with one district shaped like a salamander) a “200-year old scam,” Schwarzenegger celebrated the electoral victories, which he said, now means that one-third of congressional districts nationally are no longer drawn by politicians. The exuberant former governor went a bit overboard in declaring that redistricting is now “hip.” However, it’s not a stretch to understand that when people listen to arguments about politicians choosing their own voters under Gerrymandering that the fairness issue weighs heavily on the side of change. Both political parties have practiced the art of Gerrymandering—drawing districts that would guarantee safe party seats. There are efforts in Texas and North Carolina to undo Republican Gerrymanders and in Maryland to end a Democratic Gerrymander.


The success of the Utah proposition in a solid Republican state was built on campaign material quoting Republicans Ronald Reagan and Schwarzenegger on the undemocratic aspects of Gerrymandering. Schwarzenegger was a principal supporter of California’s Proposition 11 in 2008 to draw electoral boundaries for state assembly and senate districts. That was followed two years later by Proposition 20, filed by Charles Munger, Jr., to add the task of redistricting congressional seats to the newly created commission’s responsibilities. Schwarzenegger reminisced about leaders of Democratic and Republican caucuses fighting fiercely when he was governor over some policy issue only to call him later and say they were united in their opposition to his effort to support the initiative to end Gerrymandering. He said then (and now) Speaker of the House Nancy Pelosi spearheaded an effort that supplied millions of dollars to defeat the measure. Kathay Feng of Common Cause, one of the lead organizations attempting to end Gerrymandering around the nation, recalled once receiving a call from a San Francisco legislator (unidentified but a Democrat, of course—San Francisco) demanding that no more Asian voters be put in her district. Schwarzenegger intends to continue the effort to push his California message nationally during the 2020 elections. He set a goal that two-thirds or more of the congressional districts drawn after the 2020 census will be in the hands of independent commissioners. ■

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New 2019 Laws In California

Member News Blue Zones Project Launches

by Patrick Casey The new year always brings a variety of new laws. The new laws cover a wide range of topic, such as the following: • California is expanding its mandatory requirement to provide one free meal to low-income students to apply to charter schools. • It is illegal for an employer to require that an employee sign a nondisclosure agreement as part of a settlement of a sexual harassment complaint. • By July 1, 2020, the California Department of Parks and Recreation must update its website to provide a list of all state parks, or portions of such parks, that allow dogs. • Starting in July 2019, if the California Medical Board places a doctor on probation for ethical violations (such as gross negligence, substance abuse or sexual misconduct) and assuming that the Medical Board allows the doctor to continue practicing while on probation, the doctor must inform their patients that they are on probation before they can treat the patients. • When obtaining or renewing a DMV license or identification card, there will be a third category identified as “nonbinary” for those individuals that do not identify themselves as either male or female. • The Department of Justice will have until July 1, 2019 to review records of marijuana convictions and identify past convictions that may be eligible for expungement or resentencing. Individuals subject to such convictions can then apply for expungement of those convictions or resentencing. • Voters that vote by mail-in ballot will no longer have to pay postage to

mail in the ballot. • In order to obtain or renew a license for a concealed weapons permit, the applicant must have eight hours of training and pass a shooting test. • A building permit remains valid despite changes in the building code as long as work is commenced within 12 months after issuance. • The board of directors of a homeowners association must review, on a monthly basis, the association’s accounts and reserves. • Starting in 2020, the California Consumer Privacy Act (“CCPA”) grants consumers an array of rights regarding their personal information including the right to request that a business delete their personal information and prevent the sale of it. For-profit businesses that directly or indirectly collect consumers’ personal information must comply if they meet certain requirements. However, the CCPA prevents most private lawsuits, reserving enforcement action to the California Attorney General. • Any person 18 years or older that rides an electric scooter will no longer be required to wear helmets. Also, the speed limit for electric scooters is increased from 25 mph to 35 mph. As an editorial comment, allowing people to ride electric scooters without a helmet is foolish and everyone riding a bicycle, tricycle or any motorized two or three wheel vehicle should always wear a helmet. Business owners should contact their accountant or attorney to see if, or to what extent, the new laws may affect their business operations. Alternatively, individuals can always conduct an online search of a particular topic to see if the law has recently changed. ■ This article is written by Patrick Casey, who is a business attorney with the JRG Attorneys At Law firm in Monterey. You may reach the author at (831) 269-7114 or at patrick@jrgattorneys.com.


Salinas Valley Memorial Healthcare System, Taylor Farms, Montage Health, Blue Zones, LLC and Sharecare, Inc. announce the launch of Blue Zones Project® in Monterey County. Blue Zones Project is a growing nationwide, well-being improvement initiative that makes healthy choices easier through permanent and semi-permanent changes to a community’s built environment, policy, and social networks. Blue Zones Project will begin its focus in Salinas before expanding to other areas of the county. Many Salinas residents suffer from food insecurity, and three in seven do not eat enough fruits and vegetables. Seven in 10 are overweight or obese, half of residents struggle with hope and purpose, and high diabetes and cancer rates are major concerns for patients and providers alike.

Salinas Arts Commission Salinas City Council approved a Public Art Program ordinance to expand opportunities for the City’s residents and its visitors to experience public art. A 7-member Public Art Commission was established in 2018 and is charged with developing a 10-year strategic plan that will guide the creation of public art in the City of Salinas over the next decade. The commission will be leading pop up programs throughout the City in the month of February, including at the Chamber’s Annual Awards Luncheon. They are looking for your input, so please stop by their table. In addition, you are invited to respond to their online survey at https://www.surveymonkey.com/r/3NQKG8H.

Carr Lake Vision In 2017, Big Sur Land Trust initiated an engagement process to gather ideas from Salinas residents for a new park and open space to be developed on the 73-acre property the Land Trust has acquired at Carr Lake. The City has been a close collaborator in this process via the Vision Salinas engagement and outreach coordination, and provides assistance where needed in this rare opportunity for engagement around such a large public facility -- the City will also be facilitating the permitting and environmental review process for the park development. The next step is developing a site plan.



February & March 2019 12

Joint Ribbon CuttingCaliber Home Loans & Paramount Properties


Connect at Lunch- BJ's Restaurant



5:00 PM - 6:00 PM • 450 Lincoln Ave. Ste. 101 12:00 PM - 1:00 PM • 1730 N. Main St.


Government Relations Committee (GRC) Meeting


Chamber Mixer- Loaves, Fishes and Computers



11:30 AM - 1:00 PM • Chamber Office 5:30 PM - 7:00 PM • 938 S. Main St.


Ambassador Committee Meeting



98th Annual Awards Luncheon presented by Rabobank


Connect at Lunch- Boardwalk Sub Shop





12:00 PM - 1:00 PM • Chamber Office

Connect at Lunch

11:00 AM - 1:00 PM • 940 N Main St

Wednesday March 6th, 12-1pm

12:00 PM - 1:00 PM • 1220 S. Main St.

Government Relations Committee (GRC) Meeting

11:30 AM - 1:00 PM • Chamber Office

Experience one of Salinas’s new favorites! Your cost is your lunch RSVP at SalinasChamber.com Meet the Board

Kathy Miller FEBRUARY 2019


1220 S. Main St. Salinas 19

It means unrIvaled commItment to calIfornIans. Proud to support the Salinas Valley Chamber of Commerce It means Ready to Help RabobankAmerica.com/ReadyToHelp

Personal Banking



Business Banking


Home Lending



Food & Agriculture