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Ways To Improve Your SSI Score


SOCIAL SELLING INDEX (SSI)

For selling a brand or product via social channels, a tool that is required to measure the capability is the Social Selling Index (SSI). SSI allows us to become better marketers and salespeople and perceive how successful we are with engagement. The better our SSI is, the more will be possible for the business people to sell the products. Social Selling Index is a measure of a salesperson’s social selling skills and execution. It is specifically meant to help you gain visibility into the company’s activity, help sales staff uncover new opportunities and allows you to benchmark your score against peers and competitors.

FIND THE RIGHT PEOPLE

There are several ways by which you can use LinkedIn that helps in finding B2B prospects. This is because for Social selling index, it matters how well salespeople interact on LinkedIn, and analyses the value of connections and relationships which means it is worth getting right for your sales and score. To boost the SSI score, it is of utmost importance to find the right people which is possible by remaining active in your prospect searches on LinkedIn.com or in Sales Navigator. You may also use filter criteria such as seniority, skills or role to find potential prospect profiles. Keeping track record is another great idea that can take you to save your leads in Sales Navigator or Lead builder. SALES FOR LIFE


ENGAGING WITH INSIGHTS

Active engagement is must to successful social campaigns which will lead to raising your SSI. Just spending 10 minutes every day on commenting on relevant content will contribute to lead relationships and build long-term credibility and social audiences as a whole. Try to comment on a relevant status, updates, discussions, and on Pulse, but make sure to solve the problems which are an indirect way of selling. All in all, if you are wondering about how to increase social selling index, then you need to remain active that will boost your SSI and improve your use of LinkedIn as a sales tool.

“If you can get better at your job, you should be an active member of LinkedIn, because LinkedIn should be connecting you to the information, insights and people to be more e fective. ” – Reid Ho fman, Co-Founder of LinkedIn

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Contact Us! info@salesforlife.com

+1 905-502-5512

40 Eglinton Ave. East, Suite 200, Toronto, Ontario, M4P 3A2 A product or service is always aimed towards a target market. This initially identifies and narrows down your audience in equal measure. The trick to identifying who your target market is lies in the nature of your product or service, and most importantly, the demographics it will appeal to. Surveys are one tool brands use to determine who their target market is. Another way is through direct engagement and sampling. For instance, gathering individuals by gender or age group, to test a product or service will elicit various responses, giving you a better idea of who will appreciate it more.

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Ways To Improve Your SSI Score  

As selling a brand or product via social media, a tool that is needed to measure the capability is the Social Selling Index (SSI). To learn...

Ways To Improve Your SSI Score  

As selling a brand or product via social media, a tool that is needed to measure the capability is the Social Selling Index (SSI). To learn...

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