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Mother’s Day Gifts

Mother’s Day is around the corner, check out the Mother’s day gifting trends in India from 2013 to know what to send the most important woman in your life this year.

Source: http://mothersday.indiangiftsportal.com/


Gift Categories Bags

Clothing

Home DĂŠcor

Home Textiles

Jewelry

Personalized Gifts

Pooja Items


Clothing – Popular Categories Type

Western Wear Suits

Perfumes + 17% Cosmetics + 28%

Shawls

Sarees

Bags + 32%


Popular Sarees


Jewelry – Popular Categories Sales

Watches + 26%


Semi-Precious Jewelry

Pearl Watches are very popular as mother’s day gifts.

Silv er CZ Diamonds Pearl


Home Décor – Popular Categories Home Décor


Usable Decorative Items Jewelry Boxes Key Holders

Book Rests

Clocks Photo Frames


Pooja Gifts – Popular Categories Sales


Popular Personalized Gifts Series 1 Both Message & Photo Mugs are popular as Mother’s Day Gifts.


Gifts are not enough! 27% of mother’s day gifts contained flowers as a part of the gift. 10% of gifts for mom contained flowers & cakes 8% of gifts had an add on of Chocolates, Sweets, Fresh Fruit and or Dryfruits 8% kids sent readymade hampers to their moms with flowers in addition to the gifts

53% of all mother’s day gifts contain flowers and or other add ons.


Popular Flowers Pink & Red Roses are the most popular.

Percentage

Carnations Orchids

The highest selling bouquet was “Pretty Pink Please� Contributing for 4% of the orders and 2% of order value.

Plants

Roses


erage Order Value: ₹ 883

Average Order Value: ₹835

Average Order Value: ₹532

Average Order Value: ₹1,431

Average Order Value: ₹883

Average Order Value: ₹1,838


Budget Trends Worldwide CANADA Average Order Value: ₹1,379

UNITED KINGDOM Average Order Value: ₹1,958 EUROPE Average Order Value: ₹1,332

UNITED STATES OF AMERICA Average Order Value: ₹1,380 SAUDI ARABIA Average Order Value: ₹982 AFRICA Average Order Value: ₹1,401


Budget Trends Worldwide UNITED ARAB EMIRATES Average Order Value: ₹1,448

EAST ASIA Average Order Value: ₹1,972 SINGAPORE Average Order Value: ₹1,486

INDIA Average Order Value: ₹916

AUSTRALIA Average Order Value: ₹1,863 NEW ZEALAND Average Order Value: ₹1,341


Order Density Order Percentage: 6%

UNITED KINGDOM

Order Percentage: 2%

UNITED STATES

Order Percentage: 53%

INDIA

Although Mother’s Day gifts are sent to India from all corners of the globe, From Belgium to Botswana, Uganda and Trinidad & Tobago, India & US account for 82% of the orders.

Order Percentage: 29%

AUSTRALIA

Order Percentage: 4%

Percentage of Orders 

CANADA


NEW DELHI Average Order Value: ₹1,381 Percentage of Orders: 3%

KOLKATA Average Order Value: ₹1,247 Percentage of Orders: 3%

BANGALORE Average Order Value: ₹1,169 Percentage of Orders: 4%

Percentage of Orders 

MUMBAI Average Order Value: ₹1,225 Percentage of Orders: 6%

CHENNAI Average Order Value: ₹1,235 Percentage of Orders: 5%

Average Value of Gifts Received by Mothers in 2013


The Metros • The metros account for 21% of all Mother’s Day gifts received • Mumbai has the most number of Mother’s Day gifts at 6% • Chennai follows close behind at 5%

• New Delhi gets the highest value of gifts at ₹1,381 • Kolkata & Chennai have the second highest order value at ₹1,247 & ₹1,235


PUNJAB Average Order Value: ₹1,414 Percentage of Orders: 7%

GUJARAT Average Order Value: ₹1,334 Percentage of Orders: 7%

ANDHRA PRADESH Average Order Value: ₹1,214 Percentage of Orders: 10%

MAHARASHTRA Average Order Value: ₹1,343 Percentage of Orders: 9%

Percentage of Orders 

HARYANA Average Order Value: ₹1,248 Percentage of Orders: 6%

UTTAR PRADESH Average Order Value: ₹1,248 Percentage of Orders: 10%

Average Value of Gifts Received by Mothers in 2013


Average Order Value: ₹1,506 Percentage of Orders: 17%

Percentage of Orders 

THE REST OF INDIA - Tamil Nadu & BIhar – 3% each - Kerela, Rajasthan – 2% each - Karnataka, Odisha, Uttarakhand, West Bengal, Jammu & Kashmir, Chattisgarh - 1% each

Average Value of Gifts Received by Mothers in 2013


Unique Mothers Day Gifts 2014