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Austin Center for Design February 1st, 2010


This is not a presentation about solving homelessness


This is a presentation about shifting perceptions


Homelessness isn’t about sleeping outside


We were still thinking of them as homeless


PEOPLE ARE PEOPLE


SHIFTING PERCEPTION


WE TALKED TO PEOPLE 11 | ARCHxAC4D


Four Opportunity Areas

FUNDING

APPROACH

OPERATIONS

CLIENTS

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Funding

FUNDING

APPROACH

OPERATIONS

CLIENTS

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Donors are not ATM machines.

~Brett Barnes, Development Director, Lifeworks

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The biggest opportunity for your fundraising is individual donors

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We talked to people at Front Steps and other organizations about fundraising

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“Donors need

~MariBen Ramsey, Austin Community Foundation

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to see themselves in the issue


SHARE STORIES OF SUCCESS

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“ I don’t want my money to be wasted

~Hope Consulting, Money for Good Report

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SHOW THEM TANGIBLE RESULTS

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Photo by reallyboring: http://www.flickr.com/photos/reallyboring/5007276058/ available under a Creative Commons Attribution-Noncommercial license


starts with “ Itone-on-one conversation where we can tell our story

~Brent Fields, ED, Big Brothers Big Sisters,

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MAKE EVERYONE AN ADVOCATE

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DONORS AREN’T ATMs THEY’RE ADVOCATES


Approach

FUNDING

APPROACH

OPERATIONS

PERCEPTION

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YOU’VE TOLD US YOU’RE OVEREXTENDED


...I don’t even have

10 minutes

to read the emergency log.

~Front Steps Staff

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...at ARCH, the

squeaky wheel

gets greased.

~Darius

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…if clients aren’t

in our face, we aren’t going to go hunting them down.

~Front Desk Staff

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Photo by Lance Cheung: http://www.flickr.com/photos/lancecheungmedia/4343175163/ available under a Creative Commons Attribution-Noncommercial license


BE ARCHITECTS 30 | ARCHxAC4D

Photo by Matthew Burpee: http://www.flickr.com/photos/mburpee/4928429020/ available under a Creative Commons Attribution-Noncommercial license


IMAGINE THE FUTURE WITH A NEW APPROACH


IMAGINE

TIME FOR REFLECTION 32 | ARCHxAC4D

Photo by ViaMoi: http://www.flickr.com/photos/viamoi/3417420554/ available under a Creative Commons Attribution-Noncommercial license


BE ARCHITECTS NOT FIREFIGHTERS


Operations

FUNDING

APPROACH

OPERATIONS

CLIENTS

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CURRENTLY THE DATA BEING COLLECTED IS NOT RELIABLE


I NEVER THOUGHT OF MYSELF AS HOMELESS

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Photo by Sheree Zielke: http://www.flickr.com/photos/97705796@N00/4330005276/ available under a Creative Commons Attribution-Noncommercial license


“

Getting that information when you are the only one sitting at the desk and there are

five people yelling at you is tough.

“

~Front Steps Staff

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A PLACE TO START A TIERED ENGAGEMENT

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Photo by t3mujin: http://www.flickr.com/photos/t3mujin/1262081392/ available under a Creative Commons Attribution-Noncommercial license


A PLACE TO START

A CLIENT FOCUSED SYSTEM

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IMAGINE THE FUTURE OF OPERATIONS


IMAGINE

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A FRIENDLY INTAKE PROCESS

Photo by John Davey: http://www.flickr.com/photos/johndavey/3112812599/ available under a Creative Commons Attribution-Noncommercial license


YOUR STAFF CARES YOUR PROCESSES SHOULD TOO


Perception

FUNDING

APPROACH

OPERATIONS

CLIENTS

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SOCIETY’S PERCEPTION HOMELESS PEOPLE NEED HELP


You lose your mind trying to stay down here…before you know it you’re melting into the crowd, you’re no longer who you are,

your identity is lost.

~Sarah

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so I do what I can to put them at ease.

I meet people that are going through storms and seeking help,

~Speedy

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EVERYONE NEEDS A SOURCE OF PURPOSE


REALITY CLIENTS WANT AND NEED TO HELP


IMAGINE THE FUTURE WITH CLIENTS


IMAGINE

MEET STEVE 50 | ARCHxAC4D


IMAGINE

SHARE KNOWLEDGE 51 | ARCHxAC4D


EMPOWER CLIENTS TO HELP


A CHANGE IN PERCEPTION


WE TALKED TO PEOPLE 54 | ARCHxAC4D


Four Opportunity Areas

FUNDING

APPROACH

OPERATIONS

CLIENTS

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TREAT DONORS LIKE ADVOCATES BE ARCHITECTS MAKE YOUR PROCESSES CARE EMPOWER CLIENTS TO HELP

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THANK YOU

ARCHxAC4D  

Presentation by the Austin Center for Design to the Austin Resource Center for the Homeless.

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