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SOUTH HEADLINES 2019

73,296

CLUB

MEMBERS FAIRLY STATIC

SINCE 2016

CHURN WITHIN CLUBS IS

7.2% WHICH IS

LOWER THAN ALL OTHER REGIONS

40%

OF OUR MEMBERS

ARE FEMALE

2%

ABOVE THE NATIONAL AVERAGE

73% 380

OF THE AFFLIATED

CLUBS HAVE A YACHT FOCUS

SOUTH SAILORS ENTERED THE SOUTH

& SOUTH WEST REGIONAL JUNIOR

CHAMPIONSHIPS

DISABLED PEOPLE SAIL ON AVERAGE

AT LEAST TWICE A MONTH

CLUB MEMBERSHIP

INSIGHTS 2019 THE EAST SOUTH


• 4 OnBoard festivals delivered this year, with 170 children getting on the water.

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• OnBoard venues have risen from 14 to 26 since 2016.

Maintain growth in junior club membership

• 2 OnBoard Development Days delivered to support OnBoard Clubs. 8 youth focussed sessions delivered through Affiliated Club Conferences and Development Forums, 114 attendances since 2016.

• 9 new British Youth Sailing Recognised Clubs since 2016.

• 50 sailors from OnBoard & British Youth Sailing Recognised Clubs inspired through links with the 2019 Cowes SailGP.

Junior Members in OnBoard Clubs: South 3,000 2,500 2,000 1,500 1,000 500 0 2016

2017

2018

2019

• 10,033 juniors which is 14% of club members. Junior members have fallen by 2% since 2016.

Increase demand for sailing and boating

• RYA Regional Event Pack present at 9 high footfall events in 2019. • 87 British Sailing Team sailor appearances in 2018, inspiring the next generation. • 3 Affiliated Club Conferences with 204 attendances since 2016.

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5,000 4,000

Grow and support the local volunteer community

3,000 2,000 1,000

• 2019 Development Forums saw 235 attendances from 162 people, representing 53 clubs.

2 Support clubs to meet the needs of their future members

• There’s a 15% increase in the people joining clubs since 2016, with 5,132 new members in 2019.

2017

2018

2019

PTBO Retention: South

6

30% 25% 20%

• Female membership remains at 40%, 2% above the national average.

10%

Promote RYA representation and membership

15%

5%

• 73% of the South’s clubs have a yacht focus. Therefore yacht club focused workshops are at this year’s affiliates’ conference.

0%

2017

2018

% visitors joined clubs

• 21 clubs worked with to reduce churn, resulting in an 11.2% to 8.2% churn rate drop for this group.

Reduce membership churn within our clubs

• 80 people from 43 clubs attended sessions on reducing membership churn since 2018. • Regional Team encouraged clubs to improve their membership management systems, 10% more clubs reported actual leaver numbers this year. • 73,296 Club Members, fairly static since 2016. • The South region has the lowest churn at 7.2%. However, also the largest number of leavers per region at 5,183 this year.

• 21 Instructor and 22 Race Coach Level 2 courses, 4 Instructor Training Days (324 attendances) organised since 2016.

734 FEMALE • 2,575 MALE

Dinghy • Powerboat • Windsurfing Keelboat • PWC • Inland waterways

Cruising Instructors

• 10 Regional Race Official courses run since 2016 training 103 people.

Yachtmaster • Cruising • Power • Sail 75 FEMALE • 331 MALE

Race Coaches 49 FEMALE • 186 MALE

• 111 people hold race management qualifications, 88% are male.

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8

Develop regular activity for disabled people

6 4 2 0 South

2018 England

• 16,360 RYA personal members are based in the region, 15% of all RYA personal members. • RYA personal membership has increase by 23% in the region since 2016.

Sept 19

2019

• External organisations from Alzheimer’s UK to special schools have linked with 14 Sailability groups to encourage disabled people to go sailing. • Disability Awareness training has been delivered to over 350 volunteers and staff. 4 regional instructor courses have been delivered. • The Sailability programme can reduce inactivity. 31% of participants are inactive, 18% of whom are now active through sailing. • On average 380 disabled people sail at least twice a month (April -Sept), a 12% increase on last year and 15% of regulars in England.

16,360 16,240

Sept 18

16,065

Sept 17

13,285

Sept 16

12,491

Sept 15

12,113

Sept 14 10,000

• 27 venues deliver Sailability, 14% of the programme in England; 3 are new since 2018.

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2017

• The Regional Team has had a presence at Southampton Boat Show each year since 2016.

RYA Membership: South

• 19 Joining Points have been active this year, 2 of these are clubs.

% follow-on activity booked

% Churn: South

2016

• Regional Committee supported the development of 4 Marine Conservation Zones; representing the needs of recreational boaters since 2016.

• 90 RYA Membership Joining Points registered in the region (27 of which are clubs).

2019

• 14,000+ ‘start boating’ certificates issued this year.

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Small Boat Instructors

• Small boat and cruising instructors down 5% and 29% respectively, race coaches up 21% since 2016.

• 10 clubs supported to increase female membership though focused workshops.

• 24 clubs taken part the Club Members’ Satisfaction Survey with 2,513 members sharing their views.

• 10 clubs supported this year to develop instructor development pathways.

• 20 Race Management Days delivered since 2016: aimed at increasing the quality of club racing.

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• 64 South region venues have been involved in Push The Boat Out since 2016, with 10,832 people attended a Push The Boat Out event since 2017.

• We’ve supported clubs to increase new members from Push The Boat Out events. 15% of attendees joined a club in 2019, up from 7% in 2017.

Instructors & Coaches: South

3,3 19

1

• 57 clubs have made significant improvements to their websites.

• 47 nominations made for RYA Volunteer Awards since 2016, most (25) in 2019.

PTBO Attendances: South

23 407 6

• Digital Social B training workshops had 168 attendances since 2016.

12,000

14,000

16,000

Disabled Sailors Regularly Participating: South 600 400 200 0

April

May 2017

June

July 2018

Aug 2019

Sept

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South Regional Insights 2019  

South Regional Insights 2019  

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