an obvious absence of invitations tailored specifically for gay & lesbian lifestyles. Many hours were spent tracking fashion trends and analyzing consumer buying, prior to launching Life’s Shadows ™. We noticed a lack of availability for a creative and quality product with respect to LGBT cards, and we wanted to fill that niche. RWN: Were you just looking for a strong market, or was there more to it? NL: Actually, I feel like there should be products available for everyone and that the gay and lesbian community should not be excluded. Bubbles n’ bows wanted to offer something different and special for a community deserving of representation. Adversity can develop individualism; controversy can spark uniqueness; prejudice can teach acceptance. I have been inspired to attain my goals through perseverance and determination. Some of that is at the heart of Life’s Shadows.™
RWN: Would you describe for our readers what truly makes your cards different and exciting? NL: Life’s Shadows™ is a sophisticated line. It fuses the timeless elegance of a silhouette into a chic, fashion forward expression of style. Funky designs are created with specialty metallic paper and are embellished with the elegance of metallic foil accents. The series specifically designed for gay & lesbian consumers is created with the highest demand of style and detail which celebrates civil unions, adoptions, and posh parties. Cocktail soirée on the calendar? Life’s Shadows™ elegantly invites! RWN: And your other collections? NL: We have several other collections: Trés Chic is a couture collection of imprintables and note cards inspired by the latest fashion trends and catwalk divas. Confetti Celebrations re-invents the latest trends. Theme party announcements are created with a splash of color and an unexpected twist of
sassy chic confetti-sequins. Luau themed invites are accented by the sparkle of pink & orange hibiscus flowers, sand & seashells accompany a destination island save the date. RWN: What is your favorite design?
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Vol. 4 Issue 1 Spring 2009 15