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07988 798 739 meia@rural-ads.co.uk

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ISSUE 8

Your

August 2012

FREE Monthly Advertising & Features Magazine for

Bury St Edmunds, Thetford, Diss, Stowmarket and everywhere in between!

WELCOME TO SUMMER? What’s on! Win a FREE Meal at The Bell Inn, Rickinghall Read all about our ‘Rural Past’ Win family tickets to Cineworld, Bury St Edmunds Read the latest Travel Blog Rural Ads goes to Arizona

WELCOME TO RURAL ADS!


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RURAL ADS www.rural-ads.co.uk Holiday Farm, Fen Road, Hinderclay Diss, Norfolk, IP22 1HS 07988 798 739 Advert Specifications 300DPI JPEG or PDF CMYK no bleed

WELCOME TO THIS MONTH’S EDITION OF RURAL ADS!! Hello! Welcome again to another feature packed edition of Rural Ads! What a month! Firstly, I would just like to welcome my beautiful boy Joshua into the world, who was born on 19th July!

PAYMENT OPTIONS Paypal VISA/DEBIT Cash/Cheque:

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I’d be really grateful, if you have used one of our advertisers and had a good experience, to let me know, so I can let everybody else know! As usual, any suggestions or ideas to improve the magazine are greatly received! With the Olympics well on their way, Rural Ads continue its Best Wishes to all British competitors participating.

Ad sizes Full Page - 190mm x 277mm 3/4 Page - 142mm x 207 1/2 Page - 190mm x 135mm 1/4 Page - 90mm x 135mm 1/8 page - 90mm x 70mm Banner - 190mm x 55mm Registered company No: 7724295 England & Wales

Good Luck Team GB!!

1/2 page £70

Meia

1/8 page £25

1/4 page £40

Horizontal Banner £40

Vertical Banner £40

3/4 page £90

Full Page £120!!!

Prices stated are based per month, however discounts are available for advertising in 3 or more editions. Your advert will also appear online, with a direct link to your own website. GET YOUR PRODUCTS AND SERVICES SEEN BY MORE PEOPLE ACROSS THE REGION, WITH OUTSTANDINGLY LOW ADVERTISING RATES. Rural Ads would just like to say a huge ‘Thank you’ to all of our distributors. (When you have finished with this month’s edition of RURAL ADS, pass it on to someone else! If not, please RECYCLE responsibly!) Thank you!

Feisty Fidos

Help for owners with Problem Dogs (Associate of the CFBA Canine Feline Behavioural Association)

NEW MISFITS CLASS 2012

Dogs with Little or NO Training Just Plain Naughty Dogs. Rescue Dogs. Call today for more information:

Phone: 01359 252320

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GYPSOPHILA

Special flowers for special people

Family Run Business Dedicated to supplying and personally delivering wonderful flowers. ANY Occasion Catered for - Weddings, Funerals. Birthdays or just to say “I Love You”. Delivery is free in Thetford. In other areas the cost is only £3.95 per delivery up to 20 miles. Receive 10% off Orders can be made via email to:

gysophila@gmail.com or Tel: 01842 762397 or Mob: 07557 858334 www.weddingflowersandcakes.co.uk We also make cakes and cupcakes!

your order with this advertisement. Just quote Rural Ads when placing an order

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TERMS AND CONDITIONS For full terms and conditions, please visit our website at www.rural-ads.co.uk

Hopefully the good weather is set to stay with us, so take a look through to find various activities available for all the family these Summer holidays.


ACCOUNTANCY Turnover is Vanity, Profit is Sanity and Cash Flow is Reality

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Turnover (so named as it encapsulated the notion of turning over stock through sale and replenishment) or more generally referred to as sales, is usually how most SMEs will express their financial goals. That is to achieve some form of market share or as a pure sales goal e.g.£1m in sales in 3 years time. Whilst this is a key financial measurement it cannot be pursued in isolation. ‘Winning new business’, whilst it gives a sense of pride and achievement, quite rightly, does not necessarily mean future long term success for the business.

MARCH ACCOUNTING & TAXATION SERVICES Ian Coombes FCCA MBA Free initial consultation to discuss any tax, accounting and general business issues. Local support, contactable 7 days per week. Personable and professional advice tailored to your individual needs. Fees agreed in advance

Individuals, self employed and limited companies

New business has got to be profitable in the short term and cash T: 01449 740285 M: 07939 837939 generative in the longer term to be worthwhile. These generic E: marchconsulting@fsmail.net timeframes vary according to the financial stability of the business itself and it’s current financing facilities. Investment may be required This is the term used to describe the scenario where a business is to service a new customer, as indeed, any significant increase in growing, in sales terms, faster than it’s ability to fund it’s growth business levels. New machines, stock, labour and even premises resulting in the inability to meet it’s liabilities as they fall due. may be required. Planning needs to take place to ensure, although volumes cannot be accurately predicted for the future, a couple of reasonable scenarios can be derived and from these assess both the level of investment required but also the profitability, and more importantly, cash flow implications of such scenarios. Otherwise ‘over trading’ may become a real concern.

While revenue (sales/turnover) growth is important it must be a means of increasing profitability and generating cash otherwise it places a strain on the business with no resultant reward for any of it’s key stakeholders.

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Rural Past

Each month, local historian, Sarah Doig will be bringing us intriguing snippets of our local History This Edition’s Feature is

Rural Economy Under Threat

The issue of the rural economy under threat seems to be a perennial problem. East Anglia has been buffeted by a series of agricultural “storms” over the centuries and a dip into the archives has revealed some interesting local stories. Whilst the invention of the threshing machine over 200 years ago provided opportunities for our region’s manufacturers, from the farm labourer’s viewpoint it threatened their livelihood as well as their whole way of life. And these labourers lacked the crucial knowledge and skills to operate such advanced machinery.

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“The Bury and Norwich Post” for 27th November 1811 reports: “There has not been any recent invention by which human calamity has been produced as by the new implement called the threshing machine and this in greater measure arises from unskillfulness of those employed to work it...We notice that Mr Arthur Brooks of Horringer had a very narrow escape within the last few days as the whole of his clothes, even his shirt was torn from his back and had not his men stopped the machine with such promptitude there would have been loss of limbs and probably his life”. Many, however, were not so lucky and the local newspapers are littered with brief reports of maiming and accidental death of labourers, some caused by mixing alcohol with machines. Of course, in summer it was customary for farmers to supply their labourers with beer, the only safe, cool drink available. Each man

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would consume an average of six pints a day in very hot weather. Again in Horringer, in 1837: “Inquest...on Alfred Last, while superintending the work of a threshing machine became later in the afternoon intoxicated, his foot placed incautiously among the wheels of the machine and received sever fractures of the leg”. The introduction of the threshing machine had been the last straw for farmhands, on top of poor living conditions, low wages, a series of poor harvests and a severe winter. In 1830 and 1831, many labourers in Suffolk and Norfolk took part in the notorious Swing Riots, aimed at improving conditions by force, wrecking farm machinery and destroying agricultural buildings. However, such organised violence was witnessed much earlier as in this report in “The Bury and Norwich Post” from 20th March 1822: “On Monday morning several hundred labourers assembled at Laxfield for the purpose of breaking threshing machines. They proceeded to Mr Greenward’s at Cratfield and destroyed his machine and then on to Mr Faltman’s at Laxfield who informed them that he did not intend to use his machine anymore, they then went to Mr Garrad’s, James Read’s, Mr Julian’s, Mr Wilkinson’s and Mr Spalding’s and shivered their machines into 100’s of pieces”. Such actions did not, of course, escape punishment. Those caught and convicted were often sentences to transportation to Australia. In December 1830 at the Borough Sessions at Bury, the Recorder stated that he wished it to be known that “the bodies of people assembled for reduction of rents and tithes is punishable by death also that for destroying threshing machines the penalty is 7 years transportation”. By the beginning of 1831, instead of the improved working conditions they had hoped for, many families found themselves worse off with the breadwinner confined to prison or worse, sitting on board a hulk awaiting transportation. This article is the sixth in a series written by Sarah Doig, a family & local historian who lives on the Suffolk/Norfolk border. Details of all the services Sarah offers are on her website www. ancestral-heritage.co.uk. Sarah would also welcome feedback on her articles as well as suggestions for future ones.


BUILDING/TRADE

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ELECTRICAL

Ronnie’s Renovations All aspects of Building/ Hardscaping/Restoration undertaken No Obligation Quotes at a time to suit you Supply & Fit OR Labour only Services offered

Stanton, Bury St Edmunds, Suffolk Email: ronniesrenovations@hotmail.co.uk Tel: 07789 256727

EASTERN ROOFING & ROOFLINE Specialists in: Flat Roofing - Slating & Tiling - UPVC Fascia - Guttering

www.eastern-roofing.co.uk Carl Tel: 07905 397175 Bury St Edmunds

ALL OUR WORK IS COVERED BY OUR 10 YEAR GUARANTEE

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Drive Cool Air Conditioning Mobile Car Air Con Recharging within Thetford and surrounding area Competitive Rates Cheap Service - only a phone call away!

Contact Keith White

07939 457577


PRICKLY BUT BEAUTIFUL

However, the size of these larger forms of Berberis can easily be controlled by annual prunin if desired. The flowers vary from pale yellow to orange and appear mainly in Spring. Many have brilliant autumn foliage colours followed by showy fruits, whilst others are evergreen or semi-evergreen. Don’t be put off by their spiny branches! They can make an excellent and secure hedge or barrier, and are equally useful as specimens in the shrub or perennial border.

Small, cup-shaped, creamy, pink-tinged flowers are borne If it is ground cover you are in Spring, followed by red looking for, then there are fruits. many Berberis that are very Where space permits, Berberis suitable. Berberis ‘Amstelveen’ ottawensis ‘Superba’ is an is a vigorous, spreading plant, excellent purple-foliaged form reaching 1 metre (3 feet) to choose. in height and 1.5 metres (5 feet) in spread. This dark In Spring, red-tinged, goldengreen, glossy foliage has some yellow flowers contrast well attractive Autumn colour when with the deep, reddish-purple some of the old leaves are leaves. discarded. This plant is suitable Attractive clusters of eggfor growing in sun or shade. shaped, red fruits are displayed amongst the Purple Foliage Types extremely good orange-red So often a garden is lost in foliage in Autumn. Another a sea of green! Shrubs with purple-leaved form is purple foliage break up this Berberis ‘Rose Glow’, whose monotony. For the front of the foliage turns variegated pink border Berberis Thunbergii and white. atropurpurea would be the ideal choice, as it reaches no more than 50cms (20 ins) in height and spread. It can look very effective when planted in groups of three to form a small triangle. Spoilt for Choice!

Superb Berries Berberis wilsoniae was discovered in China by the plant collector, Earnest Wilson, who dedicated the plant to his wife. The green foliage turns an orangey salmon colour before falling in the Autumn. The berries are then revealed, - masses of showy, translucent coral fruits borne in clusters. Height is approximately 1.2 metres (4 feet) with a 2 metre (6 foot) spread. Plant in any type of soil in sun or part shade.

The leaves which are red/ purple in Summer become an intense orange/red in Autumn.

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Pla

nt of the Month Does your ga rden have po or soil, or do difficulty in grow you have ing plants well? Then here’s a pl you could alm ost put in upsi ant that de-down and it succeed. Kerri still would a japonica is an attractive shru arching branch b whose es are wreathed in Spring with flowers, like do ri ch yellow uble buttercups. Its green stems effective in Win are most ter. It is very us eful for growin Berberis wilson g in areas iae was discov ered in China by collector, Earne the plant st Wilson, who dedicated the pl wife. The gree ant to his n foliage turns an orangey salm before falling in on colour the Autumn. Look out for useful tips and advice for your garden in next month’s edition. Article written by Ray Webber

FIRST-CLASS LANDSCAPES

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The Berberis belongs to a large family that consists of many very useful garden shrubs. Their virtues are many. They are easy to cultivate, tolerating almost any type of soil. Some are suitable for growing in shade, while others prefer to bask in the sun. There are dwarf types reaching no more than 45cms (18ins) in height and spread, while others grow very large, easily reaching 3 metres (13 feet) if grown in a sunny position.


M&E LANDSCAPES

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Can you make Bread in a slow Cooker?

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The answer is Yes you can bake bread in a Slow Cooker. Using your Slow Cooker you can make some delicious bread.

e rn

Co

Regards Jo

’s ef

You may not get the Crunchy Brown Crust of oven baked bread but you will get a good quality bread. The Slow Cooker method works with lots of varieties of breads and works for most bread recipes. See recipe adjacent. Good Luck! Simon To win a FREE Sunday lunch, simply send in any food related question that you wish to be answered by Simon. If your question appears in the next edition of Rural Ads, you will receive a FREE meal for two at the The Bell Inn. To enter, send your question to ‘Chef’s Corner’, Rural Ads, Holiday Farm, Fen Road, Hinderclay, Diss, Norfolk, IP22 1HS or email meia@rural-ads.co.uk

T EATING IN/DINNING OU

Advertise in Rural Ads - with outstandingly low advertising rates, a wide distribution area, you’d be mad not to!! Contact Meia on 07988 798739 or email: meia@rural-ads.co.uk

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SLOW COOKER BREAD Directions Ingredients 1. Grease a deep metal 1 tablespoon yeast or glass bowl, turn 1/4 cup warm water 1 cup warm skim milk or 1 slow-cooker on high to preheat. cup 2. Dissolve yeast in water; buttermilk combine with milk, oats, 1/2 cup rolled oats salt, oil, honey, egg, and 1 teaspoon salt wheat germ. 2 tablespoons olive oil 3. Add the flour and knead 2 tablespoons honey until smooth and elastic 1 whole eggs 4. Turn dough immediately 1/4 cup wheat germ 2 3/4 cups whole wheat into bowl or can 5. In bottom of slowflour cooker, place 1/2 cup of water 6. Place the bowl on the base of the slow cooker cover and bake on High for 3 hours.

Dear Simon,

Ch

Win a FREE Meal at The Bell Inn, Rickinghall!


HERE COMES THE SUMMER HOLIDAYS 10

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Summer 2012 has certainly given us the wrong idea so far and every day there is hope that the weather will get better... However, regardless of the British Summer, there are still many activities available for the children to get stuck into. From Go Ape to Bewilderwood, to the latest indoor playbarn, the experience speaks for itself... FUN TO BE HAD BY EVERYONE!! . Left: The original and still the best. Set in the heart of Britain’s largest lowland pine forest, our first ever course is centred around 30 miles of bike and walking trails from which to explore 50,000 acres of forest. And the mother of all our courses features our longest crossing, some 26 metres from platform to platform.

Right: Welcome to our wonderful world! A huge award winning forest of family fun and outdoor adventure. Treehouses, zip wires, jungle bridges, Crocklebogs, Twiggles and Boggles, storytelling, boat trips, marsh walks and really yummy food!

Below: What could be better A fabulous atmosphere, a glass of wine, great food and the children entertained! Visit the new latest play barn at the George & Dragon, East Harling, for a fun, family experience.


Travel Blog Rural Ads

Goes to Arizona

TRAVEL STOP is an established independent travel agency specialising in cruises, Europe, long haul and tailor-made holidays worldwide. The team has over 200 years experience between them and has travelled to over 100 countries, covering all corners of the globe. Established in 1991 and fully bonded, your money is safe. Travel Stop is a member of ABTA, IATA, AITO, ACE and ATOL.

Our next stop on our tour of Arizona was Lake Powell, over 180 miles long with a shoreline of 2,000 miles and formed by damming the Colorado River in 1963. This lake took 17 years to fill and is dotted with side canyons and wonderful scenery. A boat trip is a must here as is a visit to the Glen Canyon Dam where guided tours take you inside the dam itself. It is a great place to rent a houseboat, many of which come with water-slides & hot tubs!

Arizona by Madeleine Carter – TRAVEL STOP, CLAYDON

Nothing prepares you for your first sight of the Grand Canyon, even the last few miles gives nothing away for it is not until you park your car and walk literally to the rim that this awesome sight takes your breath away. After a four hour drive from a hot 95 degree Phoenix, with snow forecast for the following day we made the most of our first few hours and took advantage of the free shuttle bus that allows you to hop on and off at the many vantage points. The next day dawned bright but by late morning the weather closed in and, as forecast, the snow arrived and the temperature fell to 0 degrees!

HOLIDAY/TO LET SEA FRONT HOLIDAY LET ON THE NORTH NORFOLK COAST Self Catering Holiday ‘Home from Home’

Sleeps up to 7 100yds from sandy beach Outstanding sea views Offer weeks available & short breaks at discounted prices. Prices from £200/wk Children & families welcome - Travel cot & highchair available Includes - Linen, towels, electric & heating TV, Freeview, DVD player Pets stay for free in 2012 – dog kennel provided For further details, phone Leanne 01284 729802 or Mary 07834 552052.

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Fancy a seaside break along the beautiful north Norfolk coast? Then look no further than La Mer, Scratby. A real holiday ‘home from home’, this recently refurbished detached bungalow sleeps up to 7/8 and benefits from gated off road parking as well as an enclosed garden to the rear with a lawn and patio area. Only 100yds from the glorious sandy beach, La Mer welcomes families with young children as well as couples - a travel cot and high chair are available and pets are welcome with a dog kennel provided in the garden. Linen, towels, electrics and heating are all included in the price of your stay. TV/DVD/Freeview provided. Short breaks or weekly bookings taken with discounted ‘offer weeks’ available throughout the season. La Mer is available to hire all year round. For bookings contact Leanne 01284 729802 or Mary 07834 552052.

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We are fully committed to delivering quality and value, striving We headed east from Lake Powell to Monument Valley in Utah. As to provide exceptional customer service and we consider that we you approach this centre of the Navajo Nation the road straightens ‘go the extra mile’. and you catch your first glimpse of the ‘Mittens’ & ‘Buttes’. One of With offices in Claydon, near Ipswich and Elmswell, near Bury the USA’s most definitive landscapes and seen countless Western St.Edmunds, we are in convenient locations with free parking. movies, nothing could beat our sunset horse ride led by Patrick, a Our Claydon office has a luxurious Travel Lounge and a dedicated native Navajo. Cruise Room. With just the three of us we were treated to a truly wonderful Our team travels frequently on both familiarisation trips and experience riding a deserted trail in the valley with sightings of a personal holidays, usually to destinations a little way off the usual desert fox and eagles. The only thing missing was John Wayne riding tourist trail or completely off the beaten track. by, although my husband swears he saw him in the distance!

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Property

FOR SALE

FOR SALE

13 www.rural-ads.co.uk

For Sale £240,000 (visit www.aprilhomes.co.uk for more information) With the housing market always a hot topic of conversation, check out this month's column will give you the knowledge and tricks of the trade used when buying your home.

To Buy or to Rent? In these difficult economic climes, in the property market the question arises: Should I buy or should I rent? To some the attraction of owning a home of one’s own is paramount. However, many factors some personal and many external may influence that decision. The housing market is stagnant – house prices are roughly the same as they were in 2004. So it’s a buyers market. Despite this, obtaining the necessary mortgage can be particularly difficult unless one is handsomely reinforced with a substantial deposit and has

clear means to support the loan. Gone are the halcyon days of one hundred percent financing where deposits were not an issue! Buying a property may also contribute to uncertainty in formative personal relationships and the legal complications arising from any break-up may have an adverse effect on any future mortgage applications as well as raising stress levels. Simpler to rent, then? The lack of mortgage availability has, therefore, raised the demand for rented property massively. Hence, the novel situation whereby

For Sale £210,000

rental sums may exceed possible mortgage repayment amounts. Renting a property may seem to be ‘money down the drain’. Not necessarily so in that the burden of maintenance costs are absent and the ‘peace of mind’ gained may be a benefit. You will be able to assess more accurately your dispersements

so that when you eventually decide to purchase you should be able to cope readily with a mortgage.


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For more information please call Ruth Watson BA (Hons) Psych DHyp (Adv) MIAPH Analytical and Clinical Hypnotherapist, Cognitive Trainer, Licensed Hypno-Band practitioner www.angliahypnotherapy.co.uk ruth@angliahypnotherapy.co.uk Telephone: 07919 418815


Special Feature

The emotional importance of staying in your own home cannot be underestimated. It not only the place with which you are most familiar, but it is the setting of your life, stored with memories and treasured belongings that you do not want to give up. Live-in care works around and with you in your home, so that you can stay independent with the lifestyle and routines that you are used to. This in itself can be beneficial to people living with dementia, for example, who can gain from this continuity.

Taking the all-inclusive route can also be prudent financially. Purely Care offer a flat weekly rate, which offers a significant saving compared to organising hourly care. This allows you to relax in the knowledge that15 there are not any time constraints on fulfilling your requirements. Often, one carer can provide support for a couple, who both have care requirements, thus saving the need for two places in a home. Purely Care can often cover both people in one package, giving you a considerable saving. Living with your carer will give them athorough knowledge and understanding of you, so they can provide just the right kind of support, where it is needed and how you want it. Being in your own home, you are in complete control as to how you want your care delivered. Your rules and requirements are the first priority, rather than the regulations of the care home. With the support of your carer, you can stay active and involved in your local community and concentrate on family and friends, with all the benefits to health and well-being this brings. Relieving you of day-today chores allows you to focus your energies on the more

important things in life, pursuing activities and interests you enjoy. A live-in carer also offers companionship and the security of someone living with you. But, they can also equally ensure the support to keep you and your loved one together.

The costs of live-in care can be covered either privately or, depending on circumstances, through local authority or NHS funding. To plan ahead for your care needs, the Society of Later Life Advisers (SOLLA), a not-for-profit organisation, links people needing care funding advice with specialist A live-in carer from Purely Care independent financial advisers, who offers a complete package that have achieved the Later Life Adviser means it can be more holistic in Accreditation. its approach, giving you continuity of care and having someone who Live-in care allows you to stay in is available to nip any emerging your home and maintain your own problems in the bud. Unlike some lifestyle, whilst accessing all the agencies who only introduce carers, personal support you need. For more Purely Care employ their carers, information on how Purely Care can freeing you from the burden of help with your care needs, please having to organise this yourself and call us on 01603 407707 or visit our guaranteeing that there is back up website at www.purelycare.co.uk. support and replacements for

HOME SERVICES

Please quote Rural Ads when replying to adverts

W. www.suffolk-cleaning-solutions.co.uk

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Benefits of Live-In Care There may be certain points in our lives where we need care. We need the support of somebody to carry on living our life. The usual assumption is made that when someone’s care needs reach a certain, critical point, the only course of action is to move into a residential home. But, as increasing numbers of people discover, this is not the case. A much more personal and less disruptive solution is available. A live-in home carer provides all the care needs, whilst enabling you to remain active and independent in your own home.

holidays and sickness.


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How to Access the Hidden Job Market

When looking for that all important next job, it is often frustrating to find that some of the best jobs seem to have vanished before you even get a chance to apply. Even though the jobs may appear online, in the press or in specialist trade media, we often find that the job has already gone and sometimes was only advertised to satisfy a regulatory requirement. So … how do you steal a chance ahead of the opposition in order to find those hidden jobs …? This article hopes to provide a few pointers to help you do so.

Finding out: It’s a realistic notion to say that if a job is advertised, it has already been live for a certain period of time. It is also likely that candidates have applied or even been through a selection process. So how do you find out about opportunities before they come live? There are a number of options available covered in this article and these all involve engaging people and the relationships you have with them. The first port of call is family and close friends. Talk to them honestly about the kind of work you are looking for and not only can they keep an eye out for you, but they can inform people they know to do the same. The power of many keeping an eye out for you and keeping an ear to the ground beats just one person trying to cover every option. So don’t be scared to speak to friends and family, to build relationships with acquaintances, or to develop your online social media profiles, because the opportunities are out there

and as the new phrase goes, it is no longer word of mouth, it is world of mouth.

The Network: Your network is often the most powerful tool you have, but it is how you manage it that makes it effective. Family and close friends start the ball rolling, but professional colleagues, academic alumni, regimental comrades etc. are all key access points to opportunities that often remain hidden. It is a common fact now that circa 60% of all vacancies are filled by candidates that are not friends, but the friends of friends – the acquaintance and the friend of a friend of a friend can therefore be a very important ally in the hunt for that hidden opportunity. In the same light, some more sensitive industries often heavily rely not only on trusted networks but also through sourcing candidates using low key methods. This often means that key posts are rarely advertised, but the network is used to source effectively. Why? Simple, you get a known quantity as well as someone that can be trusted in often demanding situations. So don’t be scared to put the word out, build networks through friends, but always ensure information and help is shared. coming up before you or even employees in the company do.

Managing Specialists:

Recruitment

Adverts for roles are often released shortly after or at the same time as recruitment specialists are engaged or briefed. You must remember that a good recruiter maintains an active database and network of clients and candidates in

order to succeed. So, it is worth investing time in building productive relationships with them, share information and thoughts so that not only do they understand more about the kind of opportunity you are looking for, but that they also think of you when they start to hear about jobs on the horizon. They often have very informed and effective networks that will hear about jobs coming up before you or even employees in the company do. It is not just about building relationships with traditional recruitment consultants or search specialists. With the power of professional social media, you can now effectively identify and approach the internal recruitment specialists of companies that interest you. Through connecting with them, not only does it give you a chance to hear about jobs before they are advertised externally, they are also likely to maintain a large network, often with individuals in similar organisations. You can therefore leverage their networks and knowledge to help even more in your search for the next opportunity, if of course you manage them effectively.

and ensuring people understand what you are looking for. It doesn’t hurt to take time to talk through things with people in your network, perhaps prepare a brief summary of the kind of thing that interests you, or to forward a prepared message through the network, but it is really important to map your network effectively to ensure it delivers what you need. When I say this, I mean establish how best to connect and send the message to people that can act as a catalyst or make things happen. It is not just about crafting an effective message that is then just sent in ripples along the network, as many may just see this as another type of spam or unsolicited message. The real value in communication comes from establishing who needs to know, when and how best to do so. It is therefore imperative that you take time to consider key people in your network, who can help you best, who has access to others than can help and what is the best way to inform them. By taking a little time to think about this and planning the message only makes it more powerful and effective.

So, take a little time to read and consider the points above …I It is not just about having the sincerely hope they prove to be connections and a list of of use to you. names to go to, it is very written by Giles much about how you manage Article O’Halloran HR Professional communication

Putting the word out:


SPOTLIGHT ON OUR LOCAL CHARITIES

Rural Ads likes to support local charitable groups and each month offers free space within the magazine for various charities to advertise their events and keep us up to date about their work. If you would like further information on this, please contact Meia on 07988 798 739 or Email meia@rural-ads.co.uk

‘Empress of Britain’ celebrates 100 year milestone at MEAL’s Steam & Crafts Weekend 2012

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Saturday 11th August 10am - 5pm and Sunday 12th August 11am – 5pm, 2012

During the weekend, visitors will have the chance to experience

the sights, sounds and smells of these wonderful old machines, as well as checking out a range of crafts and skills, many of which are experiencing a revival at the present time.

‘Empress of Britain’ for the enjoyment of visitors both now and into the future.

The Museum’s 80 acre site will be buzzing with working machinery, demonstrations and plenty of live action, as well as all the usual displays, exhibits, historic buildings and the newly opened Abbot’s Hall, Crowe Street Cottages and Bury St Edmunds Settling House.

Without the commitment of a range of individuals and museums, both machines and skills that have been so key to rural life in the past would already have been lost. With less than a month to go until the beginning of the event, the plans and preparations are really starting to take shape and excitement is certainly growing”.

Lisa Harris, Collections Manager at the Museum of East Anglian Life, said: “We are delighted that the Museum has been able to help preserve the

During the weekend, the Museum will also host its 10th Steam Engine Driver Training Event. This special opportunity teaches students the basics

EQUESTRIAN

Visitors to the museum will be able to talk to the craftspeople and owners of the historic vehicles whilst they demonstrate their crafts and engines, as well as checking out all the other attractions that the Museum has to offer. There will even be a chance to make your own poster on the museums original 1870 Colombia printing press. The Museum of East Anglian Life is open daily until the 11th November 2012. Monday– Saturday 10:00–17:00, Sunday 11:00–17:00. For more details contact the Museum on 01449 612229 or check out our website on www. eastanglianlife.org.uk

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The ‘Empress of Britain’ Burrell Steam Traction Engine, housed at the Museum of East Anglian Life, Stowmarket, will be celebrating a major milestone at next month's annual event – Steam & Crafts 2012. Built at the Charles Burrell works, Thetford in 1912, the ‘Empress’ is one of a number of star exhibits at the Museum. She will be joined by another 25 locally owned historic vehicles and over 30 crafts exhibitors, as she reaches her 100th birthday at the Museum’s popular annual Steam and Craft event which takes place on the 11th and 12th August 2012.

of engine ownership, maintenance and use, whilst encouraging them to work alongside experienced local steam engine owners.


NOTICEBOARD

If you have some information you would like to share with us, a celebration, or something you wish to buy or sell get in touch by emailing meia@rural-ads.co.uk or call/text 07988 798739

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CONGRATUALTIONS!! TO MUM, DAD & BIG SISTER, TIA ON THE BIRTH OF BABY JOSHUA!! LOVE JOAN & PAUL XX

I would like to thank the chef for a delicious meal last sunday evening. I was lucky enough to win the competition for a roast meal for 2 at The Bell inn. We cho se the beef which was excellent – very enjo yable. Thank you very much we will come again for a meal. Barbara Haines (Mrs)

TOLLY FEST 25th & 26th August 25 August 2012 - Cockfield Plough & Fleece. CHARITY MUSIC FESTIVAL. Two day live music festival running from 12.00 noon to 11.00 p.m

Maritime Ipswich 2012 - 18th/19th August 2012 Maritime Ipswich will include the Ipswich Food and Drink Festival and the Ipswich Beer Festival THE WATERFRONT

FOR SALE

ide 0EB Countrys Fleetwood 50 C, VG , rth, 1999 Caravan, 4-Be . , etc £3,000 Awning, Mover 16 Tel: 01953 6881

What’s On in August SUNDAY 5TH AUGUST FESTIVAL OF CLASSIC & SPORTS CARS, Helmingham Hall, IP14 6EF. 700 exhibiting cars, main ring entertainment, local food, drink & music. Family fun for everyone! 10am-5pm. Adults £8, children(7-15yrs) £3, under 7’s free, family ticket £20(2 adults, 2 children). Exhibitors pre-book. Contact: 01473 890799 or events@ helmingham.com

Stonham Barns, Stonham Aspal, IP14 6AT. Stands, information, exhibits from variety of conservation. Admission: free. To book pitch call 07539 352722

SUNDAY 5TH AUGUST CHARITY CLOTHES SHOW, Wattisfield Village Hall, The Street, Wattisfield, IP22 1NR. A variety of clothes & jewellery stalls raising funds for various local charities. Refreshments. 12noon-3pm. All pitches £5, indoor pitches available. Admission: free. To book a pitch to raise funds for your charity call 07539 352722

FRIDAY 24TH AUGUST SUFFOLK PARALYMPIC FLAME CELEBRATION, Needham Lake, Needham Market IP6 8NU. Needham Lake celebrates the arrival of the London 2012 Paralympic Flame in Suffolk by hosting a family-friendly day full of fun and celebration for people of all abilities. Event includes a magical twilight lantern procession, sports zone, orchestral concerts, art installations, music, creative workshops, impromptu performers and a spectacular flame performance finale on

SATURDAY 11TH & SUNDAY 12TH AUGUST CONSERVATION FAIR, Suffolk Owl Sanctuary, Stonham Barns

SATURDAY 18TH AUGUST CAR BOOT, Wattisfield Village Hall, The Street, Wattisfield, IP22 1NR. 10am-1pm. All pitches £5, indoor pitches available

the lake. 2pm–9.30pm. Free entry, all welcome. For more info go to www.ruralartssuffolk. org.uk or call 01449 724645 SUNDAY 26TH & MONDAY 27TH AUGUST WALSHAM OPEN GARDENS WEEKEND, Walsham le Willows, IP31 3AB. In it’s 32nd year the event offers 35 lovely gardens together with good old fashioned Walsham hospitality. 11am-6pm both days. Admission: £5 per head, under 16 free. Contact: 01284 704546 FRIDAY 31ST AUGUST FRIDAY NIGHT AT THE PROMS, The Marquee, Oaks Meadow next to Fenn’s Farm, Combs, Stowmarket. Bar & refreshments available. Tickets £5 tel 01449 677015 or 613255

If you have an event that you would like to give a mention about, contact meia@rural-ads.co.uk

On Your Marks... BOTESDALE SOAP BOX AUGUST BANK HOLIDAY MONDAY


WIN FAMILY CINEMA TICKETS TO CINEWORLD, BURY ST EDMUNDS JUST BY COMPLETING THE CROSSWORD BELOW!!

Down 1. Toy dog 2. Sharp-edged instrument 3. Neat 4. Increase 5. Explore 6. Disturb 7. Imperious 10. Over zealous

Name:............................................. Address:.......................................... 19 ........................................................ ........................................................ Tel No.:.............................................

13. Three masted ship 15. Aims 16. Sacred inspect Send in your completed crossword, together with 18. Water course your name, address and contact details to: Rural 20. Animal life Ads Ltd, Holiday Farm, Fen Road, Hinderclay, Diss, 23. Conclusion Norfolk, IP22 1HS. Or, if easier, send your answers in an email to: meia@rural-ads.co.uk

Parkway, Bury St Edmunds, Tel: 0871 200 2000 THE DARK KNIGHT RISES (12A) Director: Christopher Nolan

2D - THE AMAZING SPIDER-MAN (12A) Director: Marc Webb

Starring: Christian Bale, Tom Hardy, Liam Neeson, Anne Hathaway, Joseph Gordon-Levitt, Marion Cotillard, Gary Oldman, Morgan Freeman, Michael Caine

Starring: Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Sally Field, Embeth Davidtz, Martin Sheen

Christopher Nolan’s breathtaking Batman trilogy concludes in jawdroppingly epic style! 10:30 (AD) 13:00 (AD) 14:00 (AD) 16:30 (AD) 17:30 (AD) 20:00 (AD) 20:50 (AD)

The Marvel superhero summer continues with a brilliant reimagining of the Spider-Man story! 11:10 (AD) 14:10 (AD) 17:00 (AD )20:10 (AD) Please check directly with Cineworld Bury St Edmunds for exact times and showings

3D THE LORAX (U) Director: Chris Renaud, Kyle Balda Starring: Danny DeVito, Ed Helms, Zac Efron, Taylor Swift, Betty White This first 3D animation of a Dr. Seuss story is the funny and touching fable of a grumpy forest critter! 11:45 13:50 16:10 18:20 20:30 2D -THE LORAX (U) 10:50 (AD) 13:10 (AD) 15:15 (AD) 17:10 (AD) 19:20 (AD) 3D - ICE AGE 4: CONTINENTAL DRIFT (U) Director: Steve Martino, Mike Thurmeier Starring: John Leguizamo, Dennis Leary, Ray Romano, Queen Latifah, Seann William Scott, Peter Dinklage, Jennifer Lopez Scrat sets an entire continent adrift, leading to the biggest Ice Age adventure yet - in eye-popping 3D! 13:30 (AD)18:00 (AD)20:40 (AD) 2D - ICE AGE 4: CONTINENTAL DRIFT (U) 11:15 (AD) 15:45 (AD) MAGIC MIKE (15) Director: Steven Soderbergh Starring: Channing Tatum, Alex Pettyfer, Matthew McConaughey, Cody Horn, Olivia Munn Channing Tatum does the full monty in a sexy comedy-drama set in the exotic world of male strippers! 21.20 (AD)

Thank you to all those who entered the Crossword competion. CONGRATULATIONS TO WINNER JANE ISAAC who has won family tickets to Cineworld, Bury St Edmunds And also to JO COVENTRY from DISS who has won a free meal for two at The Bell Inn, Rickinghall, for sending in her recipe question!

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Across 1. Point at issue 19. Attentive 5. Sacred song 21. Butcher’s 8. Looked Knife 9. Sounds of words 22. Dodge 10. Computer language 24. Recluse 11. Fill with joy 25. Large, open, 12. Main city of Aichi, Japan plains bird 14. Reflexive form of ‘it’ 17. Slovenia currency before Euro


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